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General News: Industry & Company – July 2022+

7/31/2022

4 Ways to Calm Fears in Your Market (KCM): There are a lot of questions about real estate on everyone’s minds right now.  That feeling of uncertainty may be driving anxiety in your market, and even worse, spreading fear that a housing crisis is on the horizon.  However, you still have one very important tool you can use to help your clients through this: communication.  By starting conversations, sharing important insights and providing market updates, you’re replacing fear with facts. And when these uncertain times pass, you’ll be remembered as the real estate agent who went above and beyond to help their community through this.  Here’s how you can dismantle fear, be a voice of reason and keep your clients informed in these uncertain times.  Read More Here…
GAR Infographic “Don’t Derail the Closing”: If you are a REALTOR, go to GAR’s website https://garealtor.com/members/member-resources/plugged-in-with-gar/   and download this Infographic & add your Agent information. This month’s is information to your client regarding how to make sure they don’t unintentionally mess up their closing.  Click here for pdf.
1st Time Home Buyers & Rent Payments: Thank you to Christina & John Bohannon of Movement Mortgage – John.Bohannon@Movement.com & Christina.Bohannon@Movement.com – for informing us that Freddie Mac just added enhancements where they’re going to start reading a first time home buyers rent payment history and it’s credit assessment to help expand opportunities for homeownership.
Motivation from Mike Ferry:  Here are 5 thoughts for your consideration …
1.    When was the last time you woke up and thought this could be the best day of your life?
2.    For those that are involved in leading a team … being a leader doesn’t require a title because having a title doesn’t make you one.
3.    The quality of a great salesperson is reflected in the standards they set for themselves.
4.    Winners are not people who never fail, but people who never quit.
5.    Note to self … you’re not too old and it’s not too late.
Max Cares: Prayers to Laura Wilson who is recovering from a UTI.
Max Cares: Prayers to Katie Luttrell who has been sick last week.
Max Cares: Prayers to Vivian Cade who has not been feeling well last week.
Max Cares: Condolences to Renee Thomas on the passing of her mother.
Max Cares: Prayers to Chris McDonald who was in a terrible car crash with semi truck.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!
Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

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7/24/2022

9 Back to Basics Steps Agent Should Take (Real Trends):  If you haven’t been in real estate for a market that doesn’t have your sellers wading through 20 offers and buyers so desperate for a home that they are waiving contingencies, then you’re in for a surprise as the market moves to a more normal one. It’s time to go back to basics, or start with the basics, so you can thrive today. Why?  First, it sets you apart from the competition. So many real estate agents are caught up in digital marketing that they neglect basic strategies that involve face-to-face contact. By going back to basics, you are forging a connection that sets you apart from the competition. It’s Refreshing: We’ve all heard how taking a break from the internet can be restorative to our mental health. Moving away from digital will provide a new outlook for you and the improved attitude will rub off on potential clients. Read More Here…
The Market Shift (Tom Ferry): Want to know my guaranteed method of solving uncertainty? Here’s a hint: it’s probably within arm’s reach of you, right now. Click that little button to learn my strategy in less than two minutes, and keep an eye out for new installments, coming out only on social. Watch Here…
Beware of Text from SOLD.com: Thank you to Amanda Johnson for sharing this information with us on the MX1 Rockstars Group on Facebook: “Agents Beware! Just got this text from SOLD.com claiming my existing client was a referral from them. I guess with the market slowdown they will now try to scrub their database and any addresses they deemed were emailed over they will try to claim. I sent proof over to them but we should not have to go through this.”  
What’s Going On with the Market in Cobb County?  Thank you to Matthew Share for sharing this insight on the MX1 Rockstars Group on Facebook – “Very interesting: I had a search set up in FMLS to notify me each week of all of the homes 500K and under in Cobb County that listed 14+ days ago and are still Active. For the longest time, this list was non existent; perhaps 2-3 properties each week. All of a sudden now, the list exceeded 500 results. What’s even more interesting: I flipped through them and noticed that at least 2/3 of them are listings with low (2-2.5%) commissions to buyers agents….just sayin’ Maybe the days of getting away with that are fast ending.”
Motivation from Mike Ferry:  As some of you know, I had the good fortune of working with Earl Nightingale for years. He had so many interesting thoughts and was quoted probably as often as any great inspirational leader. I thought I’d share a few of his thoughts with you today.
1.    You become what you think about most of the time … be careful of what you put in your mind. 2.    All you need is the plan, the roadmap, and the courage to press on to your destination.
3.    Our personal environment, the world with which we live and work, is simply a mirror of our attitudes and expectations.
4.    If you think in negative terms, you will get negative results. If you think in positive terms, you receive positive results.
5.    The problem that we face is bridging the gap which exists between where we are today and the goal we intend to reach.
Max Cares: “Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up.” – Galatians 6:9
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!

Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

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7/17/2022

Keeping Current Matters – David Childers:  Please be aware…. If a video stood in the way of you getting new or more clients, would you let that stop you from creating one?  Of course not. With the market shifting, now is the time to share market insights and get in front of any clients who may have put their house search on pause.  And video is the best way to do that.  Take a look at our recent article, The Video Every Agent Needs to Make Right Now, where we’ll show you how to easily record your response to this top client question: “Should I buy a home right now?” With so many buyers looking for answers, we want to make sure you have the tools you need to give them those answers – confidently. Download the 2022 Summer Buyers Pack here now to get everything you need to stand out from your competition.  In this free download, you’ll gain access to our 2022 Summer Buyer Guide and the Perfect Buyer Presentation. Plus as an added bonus, you’ll also receive The Slides You Need to Share this Summer with handy visuals to help you answer the toughest questions in this shifting market. Download the 2022 Summer Buyers Pack today – a $50 value that’s only available FREE for a limited time. 
Homeward Cash Option Program: Make sure to get “certified” with Maximum One in this program. We will begin trainings beginning with the July Pinnacle Sales Meeting & then the August Powers Ferry & Woodstock Sales Meetings. If you are a Maximum One agent with another Franchise, please contact your Broker directly for more information on how you may access this program to help your Buyers!
  What Is Homeward? https://www.homeward.com/ ·        
Homeward gives you the keys to a more convenient home-buying transaction: ·        
so Buyer can buy before they sell, negotiate better terms, and bring your agent along for the win.      
Buy before you sell ·        
Make any offer a Cash Offer  ·        
Give Sellers More Certainty
 
National News Story: – https://www.nbcnews.com/nightly-news/video/all-cash-offers-are-becoming-more-common-in-hot-housing-market-136314437779
Property Tax Sticker Shock: Property tax valuation notices are hitting mailboxes across Alabama and some homeowners may be shocked to learn they will owe higher taxes than previous years. While most everyone wants property values to be high, the result can be a higher tax bill. Especially in rapidly growing areas of Alabama and where demand for homes pushed prices upward, 2022 tax notices – based on 2021 values – will reflect those increased values. Read More Here…
Always Be Listing Script:  Thank you to John Bohannon of Movement Mortgage for sharing this simple yet effective script to get your foot in the door & create opportunity to get a listing! Anytime you’re speaking with someone, simply ask, “I’m curious, have you ever thought of selling your home?” OR “Have you had any thoughts of selling? Do you know anyone who’s had thought of selling?” If they say “No”… you follow up with “Do you know of anyone who’s had thoughts of selling?” or “For the right price, would you consider selling?”  … if they say “yes” then schedule a Listing Appointment! Think of all the referral possibilities you create for yourself! For more information and to receive a copy of the Movement Mortgage Playbook, contact John – John.Bohannon@Movement.com
Max Cares: Prayers to Anya & Danny Dupree whose son, Bowie, is back in the hospital with major issues with his feeding tube.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!  
Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

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7/10/2022

ALL MX1 REALTORS: :  Please be aware that all of the REALTOR Associations are beginning to send out Renewal Notices for your Board Dues for 2023.  If you choose to no longer belong to a Board, you will need to let your Broker know so that we may switch you from the MX1 Realty division of your Franchise to the REALTOR Division of your Franchise.
Homestar Heroes Initiative:  Honoring heroes who work hard in our community everyday! Homestar will contribute $1,000 for these Buyers.  Please contact Denise Thomas or Jay Alexander for more information.  Denise.Thomas@HomestarFC.com or Jay.Alexander@HomestarFC.com
US Stamps Increase in Price: Thank you to Shannon Kirk for informing us on the MX1 Rockstars Facebook Page that stamps increase in price on Sunday 7/10/22 – here is the Article from US Postal Service.
24 YouTube Channels Real Estate Agents Should Subscribe to::  According to Inman News, here are 22 YouTube Channels you should subscribe to as a Real Estate Agent.  Please note that #22 & #23 aren’t actually ON the list but SHOULD be!  LOL LOL LOL  Click here for the article from Inman News.
YouTube Channel #22 – Real Estate Made Crystal Clear
YouTube Channel #24 –  Real Estate Back Story
Homeward Cash Advantage Option for Buyers:  Stay tuned for Maximum One agents to be certified to offer this cash advantage option for your Buyers!  Read more about it here:  www.Homeward.com & here is a video on this program from NBC Nightly News.  We are bringing this to you so that you may help more Buyers buy now!
REPEAT: MX1 Greater Atlanta Community Outreach – July 2022: Please bring school supplies to your Branch for this month’s Community Outreach – children in need of school supplies for August! For more information, contact Katie LuttrellPinnacle@eAGENTweb.com 770-919-8825 x 318.
Max Cares: Prayers to Robin Wilhite-Slay whose husband, Jim, had a stroke and ongoing mini-strokes and is in the hospital undergoing test to find the location of the blood clot causing these issues.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the
GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW: kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

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7/3/22

Welcome Agents – June 2022: Please make the following agents who are your new colleagues feel welcome!
Property Surveys & Potential Seller Default: Many Title Companies will NOT issue “Good & Marketable” title at Closing without a Seller providing a Survey – EVEN if the Seller purchased the property with Owner’s Title Insurance. If an Owner got a mortgage when they purchased a property, then the LENDER is covered by the Title Insurance up to $25k (with American Land Title) and there is a $5k deductible for the Owner. The issue is many people bought a house and the Title Search did not go back a full 50 years and so a current Title Company will not insure over these previous title policies. There are some Survey Companies taking 2 – 3 months to perform a survey… yikes! Listing Agents, make sure to determine if the Seller has a survey or may need to get one. If the Title Company requires a Survey and the Seller cannot provide, this will be a Seller default on the contract if they do not close. Thank you to Amee Davis of Davis & Associates for going over this information with us at the Pinnacle Sales Meeting. ADavis@DavisLawGA.com
Medical Collections Fall Off Credit Reports July 1, 2022: Medical collections will now need to be 12 months vs. 6 months old to hit the Credit Report. Thank you to Denise Thomas of Homestar Financial Corporation for going over this with us at the Pinnacle Sales Meeting as well as informing us that Homestar will give $1000 towards a Buyer’s Closing Costs. Contact Denise for more information. Denise.Thomas@HomestarFC.com.
Be the Source of Information for Your Prospects & Get More Business! Thank you to Shawn Delaney for sharing this video & script of what he does – Try it Out & get MORE BUSINESS by helping MIORE PEOPLE! It’s not a pretty polished video yet but it’s out there! Where’s your market video? Your community wants to know! Are you letting your clients know their opportunities? Market Update Video: https://youtu.be/0lZ3haKIMek   I get asked a lot “how is the real estate market in Atlanta Georgia right now?” Well, the market recently shifted and is normalizing! We are seeing days on market where instead of it being 2 to 3 days on the market the home will be on the market maybe 10 to 14 days. As far as inventory right we are currently averaging around 1.4 months but we’re expecting that to slightly go up because a lot of people have been priced out of the market! As far as home prices we don’t see them depreciating down and crashing but we do see a deceleration of appreciation were inside our homes increasing 10 – 25% in one years’ time maybe you’ll see 2 to 3% appreciation on the value. 2-3% appreciation is a healthy market. Will that mean that some homes won’t go under contract right away? No, there will always be homes that are very desirable and priced correctly and they’ll get immediate offers and go under contract fast. There will be some properties that are less desirable or overpriced because it’s been such a hot market and will see those properties be on the market longer and have to make corrections on their asking price. Now is a great opportunity if you’ve been trying to buy a home in the last year and have not been able to! Now could be your opportunity to get a home and not have to pay way over the asking price. Interest rates are up right now but they are expected to stay here and maybe even go up a more but then in the next year or two we should hopefully see rates come back down some and then you could do a refinance to the lower rate. Doing a refi will have a cost but, that could be a lot less expensive than people having to pay way over asking price in this recent market. My Clients looking to sell ask if they missed the time to boat? Now is still a great time to sell as it is still a “sellers market” and will continue to be with low inventory levels expected years to come. So if you just want to know what your property is worth in todays market or what are your options if you are looking for a new home. I am happy to answer any questions. Let me know how I can be of service?
ARA Market Statistics – May 2022: Atlanta REALTORS® Association (ARA), the largest association of its kind in Georgia, released its May 2022 Market Brief on residential housing statistics for 11 area counties in metropolitan Atlanta. The Market Brief, compiled by First Multiple Listing Service (FMLS), provides the only regionally-focused synopsis of monthly sales and home prices for single-family residential properties. The May 2022 Market Brief, compiled by First Multiple Listing Service (FMLS), provides a regionally focused synopsis of monthly sales and home prices for residential properties in Metro Atlanta. This summary covers 11 counties: Cherokee, Clayton, Cobb, DeKalb, Douglas, Fayette, Forsyth, Fulton, Gwinnett, Paulding, and Rockdale. Demand: May residential sales were at 6,817, a decrease of 8.3% from the previous year. Price: Average and median sales prices continue to outpace 2021’s figures, with positive gains. The median sales price in May was $430,000, an increase of 19.4% from last May. The average sales price was $518,500, up 18.0% from the previous year. Supply: Atlanta area housing inventory totaled 8,094 units in May, an increase of 9.5% from May 2021. New listings totaled 8,941, up 6.7% from May 2021 and up 9.2% from the previous month. The month’s supply over a 12-month period increased to 1.2 months.
MX1 Greater Atlanta Community Outreach – July 2022: Please bring school supplies to your Branch for this month’s Community Outreach – children in need of school supplies for August! For more information, contact Katie LuttrellPinnacle@eAGENTweb.com 770-919-8825 x 318.
Max Cares: Condolences to Robin Wilhite-Slay whose Uncle Leo passed away.
Max Cares: Condolences to Sergio Ayala whose grandmother-in-law passed away.
Max Cares: Prayers to Wayne Crowe who is battling cancer.

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