5/12/2024 & 5/19/2024

KeyPleaz – Win/Win for ALL MX1 Agents! – Leverage your Time & Make Some Additional Income!  

ALL Maximum One Franchises are excited to now be a part of “KeyPleaz!” You all should have received your “Welcome Email” – if not, please contact: Support@KeyPleaz.com. KeyPleaz is recognized by Inman as one of the 13 Essential Apps for Real Estate Agents!
What Is KeyPleaz? It is an app that connects busy agents with available agents WITHIN the Maximum One Franchise System to help with Showings, Opening Doors for Contractors, Dropping Off Lockboxes or Open Houses.
Mutual Benefits for MX1 Agents KeyPleaz provides an on-demand leverage for busy agents & opportunities for extra income & experience for newer or less-busy agents. KeyPleaz leverages the power of the Entire Maximum One Corporation to make ALL agents successful! Download the App at either Apple App Store or Google Play.
Video Intro to KeyPleaz   KeyPleaz® connects busy agents with available agents! When you’re not available to open a door for a client, login to KeyPleaz® to easily find an available agent.
Video Tutorial How to Use KeyPleaz   KeyPleaz® connects busy agents with available agents! When you’re not available to open a door for a client, login to KeyPleaz® to easily find an available agent.
All Agents – Getting Started with KeyPleaz  

To get started, it is an easy 3 step process once you press the “sign-up here” button.   

1. Input your agent license number and brokerage license number. Your information will auto-populate.   

2. Insert your mobile number and confirm your email address.   You cannot advance, without updating your email address and adding your mobile number.    

3. Create your Stripe Account (the payment processor inside the app!). The two payment screens are mandatory.  Use the same email for both payments and payouts. Also, note that you will not be able to continue the sign-up process without filling in your card information used for paying and receiving funds.   

After all the steps have been completed, you will be all set to start using KeyPleaz® 
How “Busy Agent” Uses KeyPleaz  

Join the Hands-On FREE 2 H… Busy Agents  

Don’t give up your valuable time searching for help to show a property or hold an open house when you can’t do it yourself! With KeyPleaz®, an available agent to open the door for you is just one click awau. The entire process is handled effortlessly, including finding an available agent, scheduling, pricing, payment, and communication to help you reclaim or redistribute your business goals. Show it Fast, Sell it Fast! 
How “Showing Agent” Uses KeyPleaz

  Join the Hands-On FREE 2 H… Busy Agents  

Showing Agents   Are you a real estate agent who would like to make some extra money? Let KeyPleaz® connect you with busy agents who need your help! Bring an extra income by working in the field on a schedule custom-made to meet your goals!
NAR Settlement Update   Please be aware that these issues are changing weekly! As of right now:

NAR Proposed Settlement has been Preliminarily approved – Final Approval expected in December 2024

Settlement to go in to effect August 17, 2024

Helpful Links Regarding NAR Settlement:
General NAR Settlement Resources Settlement FAQ Settlement Agreement
Settlement Overview
Summary of NAR-Member MLS Policy Changes
Settlement Fact Sheet
Settlement Fact Sheet in Spanish Settlement Agent Toolkit – Promo Ideas to Share with Public Operating with Buyers & Sellers Under the Settlement Terms Showing Buyers the Value You Provide to Them
police_badge.jpgWho Will Enforce Terms of NAR Settlement?  

Have you considered who is enforcing the terms of the Settlement? It’s NOT GREC – the Georgia Real Estate Commission has NOTHING to do with this Commission Lawsuit nor any of the legal cases nor settlements. In fact all of these issues have no bearing on your real estate license to practice real estate. Remember that the National Association of REALTORS (NAR) is a membership-driven organization & many MLS services throughout Georgia & Alabama ARE NAR members (FMLS, however, is independent & NOT an NAR-affiliated MLS.) Especially at Maximum One Companies where all of our agents have a CHOICE to belong to NAR or not. If you were not aware of that, please contact your Franchise Broker to have that discussion. If you have attended any of the MX1 Greater Atlanta Sales Meetings in the past 2 months, you have heard us discuss the enforcement issues in depth. This issue was addressed at MLS Association Executives Session of the Realtors Legislative Meetings in Washington, D.C., on Sunday. So who will enforce these provisions? Multiple listing services will be responsible for enforcing the rule changes that are part of the National Association of Realtors’ proposed antitrust settlement. How will this play out in the Metro Atlanta area? Stay tuned! Click on the link to the right for full article.
Link to Article from Inman News 5/8/24
discuss_agreement.jpgPersuasion & Percentage – New Conversations with Buyers – Tom Ferry  

Click on the resources to right for ideas on how to have NEW Buyer conversations in the wake of the NAR Settlement. You start with, “I’d like to apply for the job of representing you as a Buyer…”
Link to Transcript & Objection Handlers
open-house-sm.jpgPersuasion & Percentage – New Conversations with Buyers  

Click on the resources to right for ideas on NEW Buyer Marketing in the wake of the NAR Settlement. You start with, “I’d like to apply for the job of representing you as a Buyer…”
Link to Transcript 
Buyers: So You’re Ready to Buy a Home, Here’s Your Next 111 To-Do’s…  
Click the link to the right for a myriad of templates to share with Buyers. YT Format, FB Post, Instagram post, Pdf, Etc. Below is a Sample…
Link to The Buyer’s Agent Toolkit
Dave Kubat to Speak at MX1 Greater Atlanta Woodstock Sales Meeting  

Founder & CEO of Maximum One Companies, Dave Kubat, to speak at the Woodstock Sales Meeting on Tuesday, May 14th – 11am – 1pm – 2370 Towne Lake Blvd., Woodstock, GA. 770-919-8825 x 303.
Link to MX1 Greater Atl Calendar

**************************************************************************************

4/28/2024 & 5/4/2024

business_real_estate_news.jpgLenders & Seller’s Contributions to Buyer’s Brokers Commission  

Thank you to Premal Shah of Safehaven Mortgage Premal@SafeHavenInc.us & John Bohannon of Movement Mortgage John.Bohannon@Movement.com for letting us know that Fannie Mae & Freddie Mac announced 4/15/24 that if a Seller chooses to pay for the Buyer’s Agent representation (commission), those costs will NOT count against the interested party contribution limits. Some were concerned that first-time homebuyers’ being capped at a 3% credit limit from sellers would negatively impact them, but Fannie & Freddie just confirmed that the seller can STILL contribute if they wish, 3% AND the buyer’s agent commission. Lenders predict that FHA will follow suit & hopefully VA as well. Click Here for link to chart below.
GREC Proposed License Law Change – Agents with a Broker’s License  

GREC Hearing is June 12, 2024 at 9:30am  

The Georgia Real Estate Commission has a Proposed Rule Change regarding a new requirement for Broker CE. Below is a summary of the purpose and main features of the proposal. Click these links for specific explanation of subject material and the exact wording of the Proposed Rule Change.
Rule 520-1-.05 Purpose: The purpose of this proposed amendment is to ensure a minimal level of competence from licensed Georgia Brokers while conducting real estate brokerage activities. A minimal level of competence protects the public interest in real estate which is the core mission of the Georgia Real Estate Commission.
Main Features: Requiring a minimum of eighteen continuing education hours on the topic of Broker education. The 18 hours will be a portion of the 36 hours of continuing education currently required of Georgia brokers each 4-year renewal period. The 18 hours will address core activities performed by Georgia brokers in their daily real estate activities.
Rule 520-2-.04 Purpose: The purpose of this rule is to define the subject matter of continuing education courses offered as Broker continuing education courses.
Main Features: Broker continuing education courses shall be a minimum of three credit hours long and shall contain subject matter on any of the following topics: training Licensees, supervising Licensees, reviewing Brokerage Agreements, and managing a Firm. These topics are broad enough that Broker continuing education courses can be developed by real estate Schools and offered to Brokers practicing all types of real estate brokerage activities. Real estate brokerage activities include residential and commercial transactions, property management, community association management, apartment management, and auctions.  

Written comments should be addressed to the Real Estate Commissioner, Lynn Dempsey at email ldempsey@grec.state.ga.us or by mail at Georgia Real Estate Commission Suite 1000 International Tower 229 Peachtree Street, N. E. Atlanta, Georgia 30303 The proposed rule amendments will be considered for adoption by the Commission at its meeting on June 12th, 2024, at 9:30 a.m. following the public hearing to provide the public an opportunity to comment upon and provide input into the proposed rule amendments. Comments should be submitted before June 12, 2024.
business-presentation.jpgLet kvCore Generate Leads for You – It’s FREE to All MX1 Agents! Come Learn How it Can SKYROCKET Your Business!  

Join the Hands-On FREE 2 Hour Workshop by Karie Smith (karie@echelonrealestateservices.com) of Echelon Real Estate Services – a Deep Dive into kvCore – to learn how to get this amazing real estate software package to work for you! Bring Your Laptop! May 1st – 10am – 12noon – Powers Ferry Branch of MX1 Greater Atlanta – 1355 Terrell Mill Rd. Bldg #1464 Marietta
NAR Proposed Settlement Update – 4/24/24  

Below is from NAR Chief Legal Officer, Katie Johnson: Preliminary Approval 4/24/24 – Final Approval not expected until the end of the year. …..

“I’m writing to share an additional update with you regarding the motion for preliminary approval in the settlement. We shared with you over the weekend that the Plaintiffs’ counsel filed a Motion for Preliminary Approval of this agreement with the federal court in the Western District of Missouri.  

Today, Judge Bough granted that motion which means that as of today, the settlement agreement is preliminarily approved. Settlement class members are now enjoined from filling complaints or prosecuting any claims based on the type of conduct at issue in Sitzer-Burnett and the other settled Actions on behalf of home sellers related to broker commissions against NAR or other parties that are released under the settlement.   

Two important reminders: ·        Individual NAR members and their brokerages with 2022 total transaction volume for residential home sales below $2 billion do not need to take any action to be covered by the settlement. ·        
The following entities that choose to be covered by the settlement must execute the relevant affidavit by June 18, 2024: ·         

REALTOR® MLSs – which are MLSs wholly owned by REALTOR® associations. (See Appendix B) ·         

Brokerages with 2022 total transaction volume for residential home sales in excess of $2 billion (see Appendix C) ·         
Non-REALTOR® MLSs – which are MLSs that are not wholly owned by REALTOR® associations (see Appendix D)  

Please see the FAQs below for more information and contact Mike Rohde at mrohde@nar.realtor with any questions about completing an opt-in agreement.   

The settlement is still subject to final court approval, and plaintiffs have requested a hearing on final approval of the settlement to be held on November 26, 2024. For a more comprehensive view of what’s ahead, please see an estimated timeline here.  
As always, if you have any questions, please don’t hesitate to reach out to me or my team. Katie  

1. Does this mean that the settlement is now fully approved?   ·        No. Today’s order granted preliminary approval of the settlement. ·        The settlement is still subject to final court approval, and we expect a motion for final approval to be filed at the end of this year.  

2. What does preliminary approval mean for pending or potential copycat cases?   ·        Class members are now temporarily enjoined from filing, commencing, prosecuting, intervening in, or pursuing as a plaintiff or class member any claims against NAR or any released party. This prohibition applies to any and all claims, regardless of the cause of action, arising from or relating to conduct that was alleged or could have been alleged in the Sitzer-Burnett and the other settled Actions based on any or all of the same factual predicates for the claims alleged in those Actions. ·        NAR will move to have litigation about the MLS cooperative compensation Model Rule stayed, or paused, as to NAR pending the settlement approval process.  

3. Do individual NAR members need to take any action in order be covered by the settlement agreement?   ·        No. If you are an NAR member as of the date of the class notice, you are covered by the settlement unless:          You are an employee of: At World Properties, LLC; Douglas Elliman, Inc.; Douglas Elliman Realty, LLC; eXp Realty, LLC; eXp World Holdings, Inc.; Hanna Holdings, Inc.; HomeSmart International, LLC; Howard Hanna Real Estate Services; Realty ONE Group, Inc.; Redfin Corporation; United Real Estate; or Weichert, Realtors® OR ·         You are associated with HomeServices of America or one of its affiliates. ·        The date of the class notice has not been set, but it will be sent no earlier than August 17, 2024.  

4. Which entities need to take action in order to be covered by the settlement agreement?   ·        All REALTOR® MLSs, brokerages with 2022 total transaction volume for residential home sales in excess of $2 billion, and non-REALTOR® MLSs who want to be covered by the settlement must take action. The deadline to execute the relevant appendices to be released under the settlement is June 18, 2024. o   REALTOR® MLSs: In order to be released under the settlement agreement, all MLSs wholly owned by REALTOR® associations must agree to and execute Appendix B – REALTOR® MLS “Opt In” Agreement and return it to the email addresses realtorsoptin@jndla.com, realtorsoptin@cohenmilstein.com, and nargovernance@nar.realtor. o   Brokerages with 2022 total transaction volume for residential home sales in excess of $2 billion: In order to be released under the settlement, eligible brokerages must agree to and execute Appendix C – Brokerage “Opt In” Agreement and return it — along with the required documentation and indication noted in paragraph 20 of Appendix C — to the email addresses realtorsoptin@jndla.com, realtorsoptin@cohenmilstein.com, and nargovernance@nar.realtor. o   Non-REALTOR® MLSs: In order to be released under the settlement, MLSs not wholly owned by REALTOR® associations must agree to and execute Appendix D – Non-REALTOR® MLS “Opt In” Agreement and return it — along with the required indication noted in paragraph 20 of Appendix D — to the email addresses realtorsoptin@jndla.com, realtorsoptin@cohenmilstein.com, and nargovernance@nar.realtor. ·        If you are not part of the above groups, then you do not need to take action based on today’s order.  

5. What happens next?   ·        The settlement is subject to final court approval, and we expect a motion for final approval of the settlement to be filed at the end of this year. ·        The practice changes set forth in the settlement agreement are slated to take effect in late July of this year, and class notice will take place no earlier than August 17, 2024.
falling-money.jpgGuide to $100k GCI   Would you like a step-by-step guide to making $100,000 in Gross Commission Income? Tom Ferry www.TomFerry.com has generously provided me with this guide that I am sharing with all of you! Click the link to the right to dowload your FREE Copy.Link to The Real Estate Guide to $100k GCI
The Home-Buying Process Redefined for Agents   Tom Ferry is conducting a series of FREE Webinars to agents regarding how the Proposed (& preliminarily passed as of 4/23/24) NAR Settlement will impact you as an agent. Here is a link to the recorded Webinar of Part 1: the NAR Effect – The Home-Buying Process Redefined. Also click the link to the right for a pdf of the slides.Link to Slides
The Home-Buying Process Redefined for Agents   As you are aware, Paragon will no longer be available to Georgia MLS members starting next Wednesday, May 1. As we approach this transition, it is essential that you become familiar with connectMLS to maintain a seamless workflow. Take advantage of our abundance of connectMLS training resources before the May 1 deadline.  Log in to GAMLS for LIVE /Interactive Webinars or click link to right for pre-recorded Bootcamp Training.Link to On-Command Recorded Webinars
red-toy-robot.jpgThe Latest in AI   Check out these AI programs that may help your Real Estate business:
1.   AI Domain GPT crafts unique domain names with AI
2.   IdeaPicker is an AI tool for start-up idea generation 3.   

****************************************************************************

4/14/2024 & 4/21/2024

April is Fair Housing Month!   EVERY month should be Fair Housing Month! Real estate professionals and consumers depend on strong fair housing laws and practices for our communities and economy to thrive. Discrimination distorts the housing market and closes the door on the American dream of homeownership for qualified buyers. At NAR, we advance our commitment to fair housing through policy advocacy, innovative programming, and legal guidance.
autumn_corn_gourds.jpgHow to Remember the Protected Classes in Fair Housing  
7 Federal & GA State Protected Classes:

F – Familial Status
R – Race
E –
S – Sex / Gender H – Handicap/Disability  

C – Color
O –
R – Religion
N – National Origin
nothing for E & O so think of Equal Opportunity!
Describe the Property & Not the Ideal Person Who Would Potentially Buy the House   Agents must be cautious in writing property descriptions for marketing & many potentially violate Federal & Sate Fair Housing Laws. There are certain words/phrases to avoid as they may be misconstrued with indicating a discriminatory preference for or against a person in the protected groups. Full article by Christy Murdock in Inman News. Some examples include: Neighborhood-Related Words

“Great Schools” – describe proximity to school but avoid opinion words like “great”
“Safe/Quiet Neighborhood” – don’t make an assertion about the type of experience someone will have in a neighborhood. These phrases also indicate a certain socio-economic status
“Nice Neighbors” – same as above “Walking Distance To…” – may indicate a discriminatory preference for someone not disabled – instead describe in terms of distance – i.e. 1/4 mile from Silver Comet Trail
“Near Churches” – may indicate a discriminatory preference for a certain religion

Property Related Phrases

“Master Suite” – may relate to gender – instead use “primary” bedroom “Great Family Home” – may relate to familial status or sex/gender
“She-Shed” or “Man-Cave” – Gender issues

People Related Phrases

Avoid phrases that “identify” a potential Buyer
“Handyman’s Special” – could be issues related to gender or disability “Fisherman’s / Hunter’s Retreat” or “Grandma’s House” – gender / familial status / disability potential discrimination
NAR Ethics Course Requirement – Cycle 7 Ends 12/31/24  

If you are a REALTOR, you have until 12/31/24 to complete your NAR-mandated Ethics Course Requirement. Cycle 7 is from 1/1/22 – 12/31/24. If you have not taken a Code of Ethics course since 1/1/22, you need to take one by the end of the year. The Real Estate Academy of America will begin scheduling the “Code of Ethics: Our Promise of Professionalism” 3 hr CE Course to help you meet this requirement. The Code of Ethics course is ONLY a requirement for your NAR-Membership – NOT for your Georgia License. This course is different from a License Law CE course that IS required for your GA real estate license.
The Truth About Agents – 2024  

The Atlanta Magazine published the results of their annual poll on compensation, training, client profiles, new construction, teams & more. Click the link to the right for the 2024 results of this poll of agents. Thank you Kim Rupp for sharing with me.
Link to Poll Results of the Truth About Agents
black-laptop.jpg5 Websites for Real Estate News  

Originally posted in FB Group “Lab Coat Agents.” There are five websites daily for real estate news that the author, Tristan Ahumada, reads daily and while these aren’t the only ones he frequents, they’re his top picks for consistently providing the most updated information in the real estate world. The real estate industry changes rapidly, and he is keen on staying abreast of the latest news and insights. Click on link to the right for the full article.
Link to RE News Websites
Georgia Association of REALTORS & NAR Settlement Resources   The Georgia Association of REALTORS has the latest information on the proposed NAR Settlement & other issues going in that impact ALL real Estate Agents – REALTOR & Realty. Click link to right for GAR’s NAR Settlement update as of 4/5/24.Link to GAR Resources on NAR Settlement
Movement Mortgage – How Your Buyers Can Buy Before They Sell   How your Buyers can BUY their new home BEFORE selling their current home through Movement Mortgage! For more information, contact:  

John Bohannon – 770-480-8210 John.Bohannon@MovementMortgage.com Christina Bohannon – 770-318-4896 Christina.Bohannon@Movement.com  
Link to Flyer
red-toy-robot.jpgThe Latest in AI   Check out these AI programs that may help your Real Estate business:
Headshot AI Generator creates free AI-powered headshots
Botonomous is an AI platform that automates everything
Donakosy generates AI content and voiceovers
CleeAI is an AI search engine for professionals
Cliclic is an AI photo background editor
Packify uses AI to generate creative packaging design ideas
Seona AI boosts SEO results and expands customer reach
Bith is a free video editor that simplifies video creation
KapKap is an AI-powered lip-sync video generator
MapMindAI creates mind maps with AI
graphic-heart.gifMax Cares  

Max Cares: Prayers to Karlene Shiver whose mother is having significant health issues.
Max Cares: Prayers to Elsie Quiles who landed in the ER with pneumonia. Max Cares: Prayers to Amanda Johnson & Hollywood & their families who were involved in a horrific car crash.
Max Cares: Condolences to Christine Cunningham whose husband, Marty, passed away.
Max Cares: Prayers to Christina Bohannon who is healing from knee replacement surgery.
Max Cares: Prayers to Billy Ogilvie whose dad is recovering from critical heart surgery.
kvCore Training – Weekly Tip  

Check out ALL the kvCore Training by clicking the link to the right ******************************* As you get ready for the upcoming spring selling season and summer months, are you prepared to host your community’s best open houses? If you’re a leader within your brokerage, why don’t you host an Open House Training event and coach your agents on YOUR best tips! (You could partner with a top-producing agent on this, too!) Make sure to incorporate kvCORE every step of the way:  
Download the Open House app 

Make sure you love your Open House Smart Campaign to nurture new leads you get from your Open House events!

Figure out a strong social media strategy to promote your open houses! (Are you using the CORE Listing Machine & Design Center to do this?)  

Resource: Open House Tips & Tricks  

New to kvCORE? Watch this video for a play-by-play of what you need to know and do.  

Resources: New to kvCORE? Start HERE (PRO TIP…download the Google doc in the comments too)  

Resources:  Step-by-Step Document Marketing Musts for New Agents
Link to kvCoreTraining

*****************************************************************************

3/31/2024 & 4/7/2024

What You Need to Know as an Agent – Basic Summary of Proposed NAR Settlement – Still to be approved by Court & DOJ – Subject to Change by Court  

Listing Broker’s Offer of a Co-Op Commission may not be referenced in any MLS fields/remarks
Listing Broker’s offer of Co-Op Commission not required to be unilateral (i.e. may vary based on certain circumstances)
Listing Broker may state “Seller Concessions” in an MLS but not reference “commission” to Buyer’s Broker may not state their services are “Free” or Open-Ended
Buyer’s Broker must have Buyer sign a document disclosing Buyer’s Broker commission prior to showing property
How Proposed NAR Settlement Impacts All Maximum One Agents

Realty vs. REALTOR Agents/Companies

Only REALTOR Agents/Companies are covered in this proposed Settlement in terms of liability protection & enforceability
However, Realty Agents/Companies should also adhere to these rules/regulations when approved to avoid liability & being subject to any new lawsuits (& other agents/Brokers not understanding that not all agents are REALTORS)

Co-Op Commission

Listing Brokers may still offer Buyer’s Brokers a co-op commission Communication of that co-op commission must be outside of the MLS (current exception is FMLS – subject to change)
Co-op Commission may be listed in an agent’s / Broker’s website / social media / email / shared documents / etc.

No Requirement for unilateral co-op commission

Georgia Association of REALTORS Seller Brokerage Agreement (paragraph A4b) ALREADY accounts for exceptions or special circumstances under which the co-op commission may vary
MX1 agents, be very specific regarding these circumstances & must be written out in the Seller Brokerage Agreement & agreed to by Seller
In other words do not leave yourself open to potential charge of Fair Housing violation by altering the co-op commission without a pre-set / specific circumstance

MLS Listings – these are subject to change
FMLS – currently no changes because FMLS is Independent & not owned by any local Board / NAR
GAMLS & all other Board-owned MLS – may not reference “commission” FMLS & GAMLS & Others – may attach Instructions to Closing Attorney or Co-Op Commission to be used prior to showing in documents for Buyer’s agent to download – I am receiving mixed information on this so it is subject to change
GAMLS stated that co-op commission could be mentioned in Private Remarks but we are still unclear – this will be clarified prior to enactment mid July 2024

Seller Concessions

GAMLS & all other Board-owned MLS – may list “Seller Concessions” in remarks but not reference “commission”
These are any Seller financial contributions to Buyer = to be used for Closing Costs, Repairs, etc. AND may be used for Buyer’s Commission obligations to their Broker

Buyer’s Broker Commission Charged Buyer

May NOT put $0
May not be open-ended (i.e. “whatever Listing Broker/Seller is willing to pay”)
Maximum Amount a Buyer’s Broker may accept is determined by total amount agreed to in Document signed by Buyer & Broker
This means if you & Buyer negotiate Buyer’s Broker Commission is X% of Sale Price & Buyer buys a home & the co-op commission is x% of Sale Price PLUS a Bonus, you will not be able to accept the Bonus
Consider, Buyer’s obligation to Buyer’s Broker for Commission “X% of Sale Price PLUS any Seller/Listing Broker Bonuses not to exceed $______.” Agreement that Buyer signs for obligation to pay Buyer’s Broker’s commission may be amended at any time – this has ALWAYS been the case For Example, if Buyer is obligated to pay a total commission of X% of Sale Price & Buyer goes under contract for 123 Lucky Street & the Listing Broker is offering Y% of Sale Price as a commission & Buyer’s Broker is fine with that, Amend the Buyer Brokerage Agreement to state, “At the closing of 123 Lucky Street, Buyer’s Broker will accept Y% of Commission offered by Listing Broker/ Seller and Buyer will pay $0 additional at closing for Buyer’s Broker’s commission.” Remember that GAR Buyer Brokerage Agreement states that at closing Buyer to pay Buyer’s Broker commission of X% of Sale Price offset by any commission being paid to Buyer’s Broker by Listing Broker / Seller – has been the case for MANY years
Buyer MAY write a Special Stipulation in a contract asking the Seller to pay the Buyer’s Broker’s commission – PLEASE USE GAR SPECIAL STIPULATION (SS 619 BUYER REQUESTS SELLER PAY BUYER’S BROKER’S COMMISSION (VA LOAN) & SS 620 SS 620 BUYER REQUESTS SELLER PAY BUYER’S BROKER’S COMMISSION) to avoid violating License Law

Buyer Prospect Must Sign Engagement / Document Disclosing Negotiated Commission PRIOR to Any Showing

This may be ANY document as long as the Buyer’s Obligation for commission to the Broker is negotiated, agreed to & disclosed in this document that is signed by BOTH Buyer & Broker/Agent
All agents will be on “level playing field” because this will be included in the Settlement & not a Brokerage to Brokerage Policy
This does NOT need to be an Exclusive Buyer Brokerage Agreement for an extended period of time before you even decide if you want to work with this Buyer
Buyer may sign any of the following – just disclose Commission Obligation of Buyer – can be offset by any co-op commission being paid by Listing Broker or Seller:
Exclusive Buyer Brokerage Agreement – for 1 specific property, for extended period of time, for short period of time, etc.
Non-Exclusive Buyer Brokerage Agreement – for 1 specific property, for extended period of time, for short period of time, etc.
Agreement to Work with Buyer as Customer – for 1 specific property, for extended period of time, for short period of time, etc. – NOTE: You MUST add commission obligation in this form – GAR will add in their Mid-Year Revision but it currently has no reference to Buyer paying any commission
Have Buyer sign one of the above & then after first showing, if you want to work with this Buyer for an extended period of time, sign an Exclusive Buyer Brokerage Agreement for an extended period of time

What About Dual Agency?

Maximum One Companies by Policy do not allow Dual Agency
If an Agent has signed a Buyer Brokerage Agreement with a Buyer & that Buyer wants to buy that Agent’s Listing, then the Agent must: Terminate the Brokerage Agreement with one party & sign a Customer Engagement with that party OR
Refer one party to another agent in the same Brokerage making it a Designated Agency contract OR
Refer one party to another agent in a different Brokerage making it a Single Agency contract OR
Terminate BOTH Brokerage Agreements & work with Both Buyer & Seller as Customers after they both sign Customer Acknowledgements Make Sure that whichever party is Customer knows they have the option of being represented as a Client by another Agent
Offer BOTH parties information explaining the role of the Real Estate Broker & their relationship to them as a Client or Customer (i.e. See Ministerial Acts & GAR’s ABC’s of Agency)
Same as ALWAYS at Maximum One

Seller Concessions – MLS vs. Contract

Regardless if a Seller offers a Buyer Concession in any MLS or any advertising, if that concessions is not included in a contract, then the Seller is not obligated to pay it to the Buyer – that has ALWAYS been the case Seller concession offered to Buyer must be approved by Lender if there is a loan
Seller concession may be used for Buyer’s Obligation for Buyer’s Broker’s commission with Lender approval

Maximum One Agents

As Agent-Centric Companies, all Maximum One agents have ALWAYS been allowed to negotiate their commissions – no set Brokerage-Mandated commission charges for Buyer or Sellers
Maximum One Companies & Agents have ALWAYS negotiated commissions / been allowed to offer commission rebates / etc. as a contract warranted
Maximum One Agents have ALWAYS had a choice to join NAR or not by joining their franchise’s Realty or REALTOR Company option

Real Estate Agents in Georgia

GAR Brokerage Agreements have disclosed commission obligation of Buyer & Seller for years
GAR Brokerage Agreement have allowed for Buyers & Sellers to negotiate commissions for years
GAR Seller Brokerage Agreement has had a disclosure for circumstances warranting a different commission based on a particular circumstance for a few years – Non-Unilateral offer of co-op commission (i.e. If Buyer’s Agent not present at first showing, co-op commission to be Y% vs. X%.” GAR Buyer Brokerage Agreement has stated that Buyer’s Obligation to pay Buyer’s Broker’s Commission is offset by any commission paid by Listing Broker / Seller for years
Any MLS offer of a concession must be negotiated in the contract for it to be enforceable – always the case.
Real Estate Agents in Georgia have always had a choice (at least since the early 2000’s) to belong to NAR or not – by choosing a Broker / Firm that does not belong to NAR
FMLS & GAMLS have always had a field for “Variable Rate Commission” (VRC) to put a Buyer’s Broker on notice that the co-op commission in the MLS may vary based on circumstances
police_badge.jpgEnforcement of Settlement Once Approved  

The lawsuits, settlement, and settlement terms relate only to NAR members. Anyone who is not an NAR member is neither subject to the terms of the settlement nor entitled to any of the protections from the settlement.
The safest thing for non-NAR members to do is go along with the settlement term changes since: (1) it will likely become the norm in the industry, (2) relatedly, as a Board owned MLS, GaMLS will be implementing the changes and, in all likelihood, FMLS will make similar rule changes (even though it is not Board owned); and (3) it eliminates a number of the core components underlying these lawsuits, so it significantly reduces the likelihood of a copycat type suit being filed against non-NAR members.
At the individual member level, the only enforcement mechanism is likely to be via NAR. If NAR is made aware of a member violating the rules of the settlement, then presumably it would be up to NAR to fine, sanction, expel the member from NAR. 
Note here that there are really only two rules that impact anyone. These are (1) not offering co-op commissions in MLS’s and (2) being sure you have a signed engagement agreement with buyers spelling out how much commission they are obligated to pay. 
In practice, if all MLS’s implement the rule change, then nobody will be able to offer co-op commissions via any MLS, whether they want to or not. There will simply not be any place on the platform to put that information and, presumably, the MLS’s will delete anything like that from private remarks and/or fine anyone who references commissions there.  
Because of this, the current MLS rule that a listing broker must honor any co-op commission offered in the MLS listing, necessarily also goes away. 
As a result, if an agent is working with a buyer and does not have a written fee agreement with that buyer, there is a substantial risk of them being paid nothing on the transaction.  Neither the seller nor the listing broker will be obligated to pay a co-op commission by virtue of any MLS listing, and the buyer will not have signed anything obligating them to pay any commission. 
At the brokerage level it could be a bit more complicated. Some brokers cut their own settlements prior to the NAR settlement. If those brokers breach the terms of their individual settlement agreements, then the plaintiffs would have standing to pursue claims against them. 
Other brokers (i.e. All Maximum One REALTOR Companies) have not signed any settlement agreement and are just third-party beneficiaries of the NAR settlement.  For them, enforcement would also presumably be limited to action by NAR. It is also possible, I suppose, that if a brokerage failed to comply that a plaintiff’s lawyer would try to argue that the broker should then not be able to use the NAR settlement as a defense to a new claim.
time_for_change.jpgSo What Will Really Change for MX1 Agents? Not a Lot!  

Buyers & Seller’s Agents will need robust presentations outlining their value & the professional services they offer – something you should have been doing anyway
Buyer’s Agents will need to get in writing what commission their Broker can expect at closing prior to showing property – you should have been getting commission instructions signed at time of offer anyway
Buyer’s Agents will need to present their services to Buyers & negotiate agreement on commission prior to showing – something you should have been doing anyway rather than simply running to open a door for a Buyer with whom you have never met Buyer’s Agents cannot rely on a co-op commission being offered in an MLS as guaranteed commission – there have been many issues over that anyway
Seller’s & Buyer’s Agents will need to understand that the public is hearing a lot of misinformation & explain how commissions work in real estate
Buyer & Seller Presentations  

All Agents (Buyer & Seller Agents) will need to really brush up on their presentation of their services. Additionally, agents will need to be able to articulate how commissions work in real estate & what value an agent brings (both Buyer & Seller Agents) to the transaction for the COMMON GOAL of exchanging real estate from one party to another.  

All of your Maximum One Franchises are working on both Buyer & Seller Presentation materials branded to each Maximum One Franchise – a huge thank you to Alan Richardson of MX1 Partners. Click on the right for Sample Presentation materials  

Listing Agents are used to having a Listing Presentation; Buyer’s Agents need to learn this skill – if you have been practicing over 20 years, this is what we ALWAYS did! We NEVER hopped in a car & met a Buyer at a property to open a door – the Buyer ALWAYS “came into the office” for a presentation!  
Buyer Presentation Folder Should Include

Your Value as a Buyer’s Agent
Lender Information Inspector Information GAR / RE Forms Consumer Brochures EPA Information – Lead Paint & Radon Importance of Title Insurance
Affiliated Business Disclosure
Wire Fraud Disclosure Time Frames from Appointment to Closing Buyer Brokerage Agreement & Customer Acknowledgement Sample Contract
Other Vendors Etc.
Link to Sample MX1 Franchise Presentation
man_scratches_head.jpgWhat To Do Now  

All Maximum One Agents should attempt to stay engaged in the conversation. Be careful of all the “noise” out there! There is a LOT of incorrect information out there being touted by other Brokers, Real Estate Coaches, the Media, other Agents. Remember that much of the news is related to National issues & in Georgia, we are WAY AHEAD of the ballgame!

Ask your Broker if you have a specific question. Check out the Facebook Rockstars Group
Attend your Branch (or other Branch) Sales Meetings & Mastermind Groups
Take CE Classes / Lunch & Learns
Find a Real estate Coach who is intent on helping YOU & not taking advantage of the situation to sell their specific program  

In the words of that famous philosopher, Prince, “If the elevator tries to bring you down… go Crazy… PUNCH A HIGHER FLOOR!”  

Now is the time to take advantage of the situation & dominate the Market by truly educating the buying & selling public about the valuable services you offer to help them with their real estate needs. Go be a blessing with your Georgia Real Estate License & opportunity you have here at Maximum One!
Link to Sample Scripts   Link to More In-Depth Information about NAR Proposed Settlement – Subject to Change
License Law: Written Solicitations by Unlicensed Parties – SB 90  

An amendment to Title 10 of the Office Code of Georgia Annotated related to commercial trade and brokerage engagements addresses unsolicited inquiries to purchase real estate by parties other than real estate Licensees and became effective January 1, 2024. This amendment of (Senate Bill (SB) 90) clarifies that such solicitation is an unfair or deceptive practice. This does not apply to a real estate Licensee, a licensed contractor, or an attorney. However, real estate Licensees should be aware of these new requirements to recognize this deceptive practice by unlicensed parties. The Amendment to SB 90 makes it easier for Georgia to protect the public from predatory and deceptive practices. New Code section 10-1-393.19 states that anyone that is not a real estate Licensee that makes any unsolicited written inquiry or mail expressing an interest in buying real property or offers services relating to the sale of real estate shall include the following statement “THIS IS A SOLICITATION. THE SENDER IS CONTACTING YOU TO INQUIRE AS TO YOUR INTEREST IN SELLING YOUR HOME OR OTHER REAL ESTATE. YOU ARE UNDER NO OBLIGATION TO RESPOND.” Click Link to read more…
Link to GREC Info on SB 90
Proposed License Law Change – If you Have a Broker’s License

The Georgia Real Estate Commission (GREC) has announced a proposed change to the educational requirements for licensees currently holding a broker’s license. The proposed changes have been scheduled for a public hearing on June 12th and the Board of Commissioners is scheduled to meet later that day to consider its adoption.  

The proposal would require licensees holding a broker’s license to complete at least 18 continuing education hours on the topic of Broker education. The 18 hours will be a portion of the 36 hours of continuing education currently required of Georgia brokers each 4-year renewal period. The 18 hours will address core activities performed by Georgia brokers in their daily real estate activities.  

To review the official notice, please click the link to the right or visit the GREC website.
Link to Proposed GREC Rule Change
Two Georgia General Assembly Bills that Impact Real Estate  

The first is HB 1017 which gives Georgia property owners and the courts clarity to address the issue of squatters occupying properties illegally. All across Georgia, squatters have become a huge problem for property owners and tenants by illegally taking over properties, and in several cases, damaging the properties or causing havoc in neighborhoods. This bill PASSED 3/26/24.  

The second is HB 1292 makes 2 important changes to the Georgia code. The first change would protect private property owners from unsolicited mail offering to purchase their property at an amount drastically below market value. This predatory practice has primarily targeted elderly Georgians. The second change proposed by HB 1292 provides property owners the recourse to sue for damages and attorney’s fees if a fake quit claim deed is filed on their property. This bill was sent to the Senate to amend on 3/28/24.
Movement Mortgage – How Your Buyers Can Finance Their Down Payment  

How your Buyers can finance their 3.5% Down Payment through Movement Mortgage! For more information, contact:  

John Bohannon – 770-480-8210 John.Bohannon@MovementMortgage.com Christina Bohannon – 770-318-4896 Christina.Bohannon@Movement.com  
Link to Flyer
red-toy-robot.jpgThe Latest in AI   Check out these AI programs that may help your Real Estate business:
Tweetify is an AI-driven tool to grow audiences on X
WhatWide uses AI to generate high-quality content
Gees is an all-in-one AI design tool 

****************************

3/17/2024 & 3/24/2024

***BREAKING NEWS – NAR to Settle Commission Lawsuits***   Buyer Brokerage Commission will be discussed at your upcoming Sales Meetings! There are many lively discussions on the Maximum One Rockstars Facebook Group – Private Group with only Maximum One Franchise Agents & Lender & Attorney affiliates as members of the group.  

We anticipate this will have a POSITIVE impact on the Georgia Commission Class Action Lawsuit as well!  

From Kevin Sears, President of NAR:  

The Sitzer-Burnett verdict and the copycat cases filed across the country have raised questions about the way real estate professionals do their jobs and how consumers can hire and compensate us.  

Since the litigation began, we have worked consistently to reach a resolution with the plaintiffs. In the months since the Sitzer-Burnett verdict, we redoubled those efforts.  

We have always wanted to reduce the significant strain on our members and provide a path forward for the industry. That’s why today we announced a proposed settlement agreement that would end litigation of claims brought on behalf of home sellers related to broker commissions. The settlement is subject to court approval.  

The agreement would resolve claims against NAR, over one million NAR members, all state/territorial and local REALTOR® associations, all association-owned Multiple Listing Services (MLSs), and all brokerages with an NAR member as principal that had a residential transaction volume in 2022 of $2 billion or below.  

Throughout the settlement process, we engaged with a diverse range of members and considered their perspectives and interests while fighting to protect all industry players as best we could.  

From the beginning of this litigation, we had two goals:

Secure a release of liability for as many of our members, associations, and MLSs as we could; and
Preserve the choices consumers have regarding real estate services and compensation.  

This proposed settlement achieves both of those goals. Here are the key terms:

Release of liability: The agreement would release NAR, over one million NAR members, all state/territorial and local REALTOR® associations, all association-owned MLSs, and all brokerages with an NAR member as principal that had a residential transaction volume in 2022 of $2 billion or below from liability for the types of claims brought in these cases on behalf of home sellers related to broker commissions.
NAR fought to include all members in the release and was able to ensure more than one million members are included. Despite NAR’s efforts, agents affiliated with HomeServices of America and its related companies—the last corporate defendant still litigating the Sitzer-Burnett case—are not released under the settlement, nor are employees of the remaining corporate defendants named in the cases covered by this settlement.

Compensation offers moved off the MLS: NAR has agreed to put in place a new rule prohibiting offers of compensation on the MLS. Offers of compensation could continue to be an option consumers can pursue off-MLS through negotiation and consultation with real estate professionals. And sellers can offer buyer concessions on an MLS (for example—concessions for buyer closing costs). This change will go into effect in mid-July 2024.

Written agreements for MLS participants acting for buyers: While NAR has been advocating for the use of written agreements for years, in this settlement we have agreed to require MLS participants working with buyers to enter into written representation agreements with their buyers. This change will go into effect in mid-July 2024.

Settlement payment: NAR would pay $418 million over approximately four years. This is a substantial sum, and it will be incumbent on NAR to use our remaining resources in the most effective way possible to continue delivering on our core mission. NAR’s membership dues for 2024 will not change because of this payment.

NAR continues to deny any wrongdoing: NAR has long maintained — and we continue to believe — that cooperative compensation and NAR’s current policies are good things that benefit buyers and sellers. They promote access to property ownership, particularly for lower- and middle-income buyers who can have a difficult-enough time saving for a down payment. With this settlement, NAR is confident it and its members can still achieve all those goals.  
I encourage you to watch this video from NAR Chief Legal Officer and Member Experience Officer Katie Johnson and me.  

Additionally, there are materials available for members about today’s announcement at facts.realtor. You will need your NAR login credentials to access these materials. We will also continue to update competition.realtor with the latest information.  

We know from our association’s 116-year history that REALTORS® are adaptable, and I’m confident that this agreement provides a path for us to move forward and continue our work to preserve, protect, and advance the right to real property for all.  

Thank you for your continued dedication to consumers and to protecting property rights in America.   Regards, Kevin
9 Ways a REALTOR® Helps Buyers – Infographic from NAR    
cheering_crowd_trophy.jpg2023 Maximum One Corporate Top Producer Recognition   2023 Maximum One Corporate Top Producers will be announced in the next Newsletter or on the Facebook Rockstars Page! Congratulations to ALL Maximum One Agents! We support ALL of our agents for a prosperous 2024!
business_partnership.jpgHow to Get Real Estate Clients?   What are you going to do this year to help more people than you did last year? In other words, how are you going to get clients? First, you need to decide what type of real estate client do you want to help?

People you know or friends of people you know or Strangers?
Of these groups, do you want to focus your business on helping Buyers or Sellers?

Your answers to those questions are the first steps to guide your actions (& marketing budget) for your business. Then with your business more focused on these answers, you may make a better business decision regarding where and how to spend your lead generation time. Some of these ideas will be appropriate & some will not; consider:
Leverage the tech available to you through Maximum One – kvCore – website & CRM, Lofty (formerly Chime) Website & CRM, VoicePad, Paradym, etc.
Buying Leads – PrimeStreet, VA programs, etc.
Be more active within your community – HOA, Children’s School, Church, Local businesses, Local Police or Firefighers, etc.
Be more active with the people you already know – connect various people within your sphere, support their businesses & causes, ask for referrals
Post on Social Media, Create YouTube Videos, FB Lives, Etc. Specialize in a niche – a neighborhood, a price range, a school district, a geographic area, a style of house, homes with acreage, etc.
Prospect Expired Listings, FSBO’s
Conduct First Time Home-Buyer or Home-Seller Workshops Attending a MX1 Mastermind, attend a MX1 Sales Meeting, Taking classes on a topic specific to your marketing, hiring a real estate coach, hiring a company to manage your Social Media campaign
Contract Tip – FHA or VA Mandated Repairs   In the FHA and VA Loan Contingency Exhibits, there is a section regarding “Repairs Required by FHA/VA Loan Commitment” GAR F407 FHA & F410 – VA – paragraph 17

Negotiate Buyer or Seller to pay a pre-determined amount towards repairs
If Lender/Appraisal required repairs are MORE, SELLER is required to get an estimate, share that with Buyer & they negotiate who will pay the overage
If they can’t come to terms, then contract terminates & Buyer gets Earnest Money back  

RE Forms – RE200 – FHA & RE201 – VA – paragraph 1 Seller is obligated to pay a pre-determined amount towards repairs
If Lender/Appraisal required repairs are MORE, SELLER may terminate & Buyer gets Earnest Money back  

Agent Points of Practice:
Buyer to provide Seller with proof of FHA/VA Required Repairs
Buyer does not have to actually give Seller a copy of the Appraisal – just proof from appraisal / Lender of the required repairs
If no issue with parties, easier to share the actual appraisal to ensure the repairs get done to avoid any delays
These repairs must be completed & RE-appraised PRIOR to closing
Agents, be familiar with what the FHA & VA appraisers look for – don’t simply put a blanket amount (i.e. $500) in the fill-in-the-blank – make it appropriate for potential repairs & price range of house
Make sure Seller understands this is completely different form a Buyer’s independent home inspection
Make sure Buyer’s Lender orders appraisal early enough to manage this issue to avoid any delays in closing
FMLS March 2024 Newsletter   Check out stats, news & new features from FMLS. For February, FMLS offers the following stats – log in to FMLS for more:

Ave Sale Price – $461,229 +7.8% from Feb 2023 Properties for Sale – 17,871 +20.1% from Feb 2023 How to use Remine to Prospect for business – Live Webinar on March 20th at 11am New Dashboard coming soon
Link to FMLS
Scenarios & Special Stipulations Regarding Commission   On May 1, 2024, Paragon will NO LONGER BE AVAILABLE in GAMLS. You must learn “connectMLS.” Take their FREE training NOW! Click on link to right to log in to GAMLS and see the training schedule.Link to GAMLS
Movement Mortgage – Upfront 6 Hour Underwriting   How your Sellers can leverage a Bridge Loan through Movement Mortgage to get into their NEW home! For more information, contact:   John Bohannon – 770-480-8210 John.Bohannon@MovementMortgage.com Christina Bohannon – 770-318-4896 Christina.Bohannon@Movement.com   Link to Flyer
red-toy-robot.jpgThe Latest in AI   Check out these AI programs that may help your Real Estate business:
Xembly: Get an AI executive assistant and 400 hours extra every year ⏳
GenWebBuilder is for transforming images into stunning websites
LandingPage.fyi is for planning your landing page structure
Stardog allows you to have conversations with your data Guidde is the secret presentation tool that will 10x your team’s productivity
Lychee uses AI to analyze and visualize data without spreadsheets
Knowmore turns website leads into paid customers QuickSEO tracks and improves SEO performance 
Taplio helps you get more LinkedIn followers, reach, engagement, and leads with AI 📈
ArtiverseHub is an AI-powered image-generation tool Emplibot automatically publishes SEO-friendly articles LogoAi uses AI to create professional brand identities Emilio is the virtual AI assistant that manages your email inbox

***************************************

3/3/2024 & 3/10/2024

cheering_crowd_trophy.jpg2023 Maximum One Top Producer Recognition   2023 Maximum One Corporate Top Producers will be announced after all of the MX1 Franchises have completed their own Franchise Announcements / Events. Check with your own Franchise for your schedule. The MX1 Greater Atlanta “Agent Awards & All Greater Atlanta Agent Appreciation (catered) Extravaganza” will by Thursday March 14th! Franchise Calendars: www.registerforREclasses.com… select your area &/or Franchise.
falling-money.jpgWant More Business?   Maximum One Agents KEEP ore of their commission than agents in other Brokerages with “traditional” commission split models. One of the things you can do is invest in yourself & your business! YOU are the CEO of your own business. Want more money? more people to help? Want to learn to focus on listings? What to say to your Sphere? How to use Social Media to get business? Use the commission you keep to get specialized 3rd party coaching / training from a myriad of effective real estate coaching/training programs! Check them out – they ALL have many FREE resources also! Check out these coaching programs & then you will receive emails with their latest ideas / programs / freebies, & more to help YOU help others! Some Real Estate Coaching programs that many of our agents have had great success with include – click on name for their websites:
Tom Ferry
Greg Luther
Craig Proctor
Andrew Lacey
Joe Stumpf
Matthew Ferry  

Some of the latest offerings include:
Greg Luther – “How to Attract Fast Closings”
Tom Ferry – “Get Found on Google Guide”
Matthew Ferry – “30 Day Opinion Diet”
Andrew Lacey – “Listen to a Live Coaching Call”
sharing_knowledge_graphic.jpgSharing Ideas & Resources   As an agent at Maximum One Companies you have TONS of places to share ideas / resources / materials & more! Consider the following resources:
Reference Section of Paperless Pipeline
Branch Sales Meetings – See your Franchise Calendar
Branch / Franchise Mastermind Groups – see your Franchise Calendar Y
our Franchise Affiliated Closing Attorneys & Lenders – they’ll be happy to co-brand marketing materials for you too! Maximum One Rockstars Private Group on Facebook
Weekly
Active Rain Website
Lab Coat Agents group on Facebook
Agents Helping Agents group on Facebook
Georgia Real Estate Agents Helping Georgia Real Estate Agents group on Facebook
Real Estate Made Crystal Clear YouTube Channel Real Estate BackStory YouTube Channel
The National Real Estate Post YouTube Channel
Real Estate Coaching/Training YouTube Channels Real Estate Coaching / Training Podcasts
5am Call Podcast
GREC Website
Homes.com   Homes.com is the #1 fastest growing real estate search site. Use our new neighborhood & school search to find your perfect home. All are welcome to the MX1 Greater Atlanta Powers Ferry Sales Meeting on March 6th beginning at 10am tp learn from our rep all that Homes.com can do for you as an agent! They are based right here in Atlanta!
OpCity Leads   Our area is currently full so you are welcome to get on a waiting list for leads from OpCity – now “ReadyConnect Concierge” If your Franchise participates, let your Broker know to put you on their waiting list.
business_icon.jpgDo you Own an LLC?   If you own an LLC that was created prior to 2024, a new requirement for business owners beginning in the calendar year 2024, is to file the mandatory filing of the Beneficial Ownership Information Report. While you do have until the end of 2024 to comply, we want to stress the importance of this requirement. If the report is not filed timely, there can be penalties of up to $500 a day until the violation is remedied. More information at Fincen.gov. Please confirm with your CPA / Tax Preparer.
Articulating Your Value as an Agent to Sellers & Buyers   Ina CE class from Seth Weissman “Understanding the New World of Real Estate Commissions” – Feb 2024, he expanded upon the many ways to protect yourself in this changing environment. These ideas included (but were not limited to) getting a Brokerage Agreement signed as soon as possible & having a good “value proposition” for Buyers & Sellers. Click on the link to download Seth’s lists.Link to Lists by Weissman
real_estate_pen.jpgScenarios & Special Stipulations Regarding Commission   In light of the recent and ongoing issues surrounding commissions paid in a real estate transaction, consider the following Special Stipulations from GAR (2 new Commission Stips in 2024 – SS619 – Buyer Requests Seller to Pay Buyer’s Broker’s Commission (VA Loan) & SS620 – Buyer Requests Seller to Pay Buyer’s Broker’s Commission) & Seth Weissman’s Additional scenarios & stipulations from his class in February 2024 – click on link.Link to Scenarios & Stips from Weissman Class
What to NEVER Say to a Client / Customer per AntiTrust Laws   In light of the recent and ongoing issues surrounding commissions paid in a real estate transaction & Antitrust laws, check out that you can & can’t say to clients & customers, how to talk to them about the National News about this issue & what to put in a contract to negotiate Seller-Paid commissions to a Buyer’s Broker. Click on link.Link to Antitrust Laws & Commissions
Movement Mortgage – Upfront 6 Hour Underwriting   Make your Buyers more “desirable” to a Seller with upfront 6 Hour Underwriting! For more information:   John Bohannon – 770-480-8210 John.Bohannon@MovementMortgage.com Christina Bohannon – 770-318-4896 Christina.Bohannon@Movement.com   Link to Flyer
red-toy-robot.jpgThe Latest in AI   Check out these AI programs that may help your Real Estate business:

PicNotes converts images into summarised text with AI PDFToMP3 transforms PDFs into MP3 formats
ButterReader transforms blogs into audio
AgentX is for building and deploying your AI Chatbot in 5 minutes
Notification Harbor is an AI customer engagement tool LaraFast is a powerful way to boost your startup

***********************************

2/18/2024 & 2/25/2024

Paperless Pipeline Updates
Another release means more time saved! Check out the list of recently released enhancements below to see which ones will benefit your team. And be sure to review the detailed list here➡ to reduce your learning curve and help you start using each feature right away.
The highlights:
Break Apart: Split and Name Docs While Zoomed InIf you need to get a closer look at a doc as you’re breaking it apart, you can now complete the entire break apart process while viewing the pages at full size.
Easier Formatting is Now Available in More PlacesThe formatting tools you’ve been enjoying on messages are now available on your email signature and company announcements.
Only Allow Agents to See Messages on their SideSet your account to automatically hide messages from agents on the other side of dual-sided transactions.And more!
falling-money.jpgWelcome Safe Haven Mortgage

Maximum One Greater Atlanta – Powers Ferry is excited to welcome Premal Shah of Safe Haven Mortgage. Reach out to Premal with any questions! Premal@safehaveninc.us 631-988-3351
Loan Products
Conventional / FHA / VA
Bank Statement
Fix & Flips
DSCR
All-in-OneConstruction Loans
Strengths
Holistic approach to Mortgage Finance
Great Rates PLUS desire to be yours & your clients’ partners for wealth & financial prosperity
Goal – Empower Real Estate Agents to
Become architects of lasting legacies
Redefine the essence of a business
Pave the way to a brighter future
Georgia Commission Lawsuit – Update
In “layman’s terms” here is a brief update of the “copycat” class action lawsuit in Georgia of a “class” of Sellers suing a myriad of Georgia Brokerages & NAR for antitrust – that NAR & Brokerages all colluded together to set commissions charged to Sellers. “Copycat” because there are many of these same lawsuits throughout the country that popped up after the Burnett/Sitzer Verdict in Missouri where the judge found in favor of the Sellers and against NAR & the Brokers named in that lawsuit. (FYI that verdict is currently being appealed.)

The attorneys representing the Plaintiffs (class of Sellers) in Missouri want ALL of the individual lawsuits in the various states to be combined into one big humongous class & for the venue to be changed to Missouri & heard by the same Court. The Plaintiffs’ attorneys in the individual states are fighting that because they would no longer be the attorneys on the case.

Some of the Defendants (specifically NAR & some of the bigger National Brokerages) WANT the change of venue & for all of the individual states’ lawsuits to be combined into one lawsuit in one location BUT they want that location to be Chicago or somewhere in Texas – NOT Missouri. They want this because it will be less expensive to defend one lawsuit vs. the many in all the other states.

The Plaintiffs’ Attorney in the Georgia Lawsuit has filed a motion with the Federal Court here to put everything on hold until this change of venue issue is decided.

Prevailing legal thought (from attorneys with whom I have consulted) is that eventually the motion for the change of venue & consolidation of all of these “copycat” suits into one will most likely be granted – but unsure where / what court will hear the case. This will most likely be a great thing for the independent Brokerages who have been named as Defendants because they will most likely/hopefully be dropped from the lawsuit.
Georgia REALTOR Magazine – SpringHighlights include driving deals in selling Georgia land, the most recent updates to contract forms, GAR’s advocacy division moving to downtown Atlanta, the importance of continuing education, Brad Mock becoming GAR’s new CEO, unlocking excellence with GREEA, and more. Link to Magazine
Movement Mortgage Waiting for Rates to Drop Before You Buy?Make your Buyers understand how they can get the home they want NOW! For more information:
John Bohannon – 770-480-8210 John.Bohannon@MovementMortgage.comChristina Bohannon – 770-318-4896 Christina.Bohannon@Movement.com
Link to Flyer
FMLS Monthly NewsletterClick the link to the right to check out all the FMLS statistics for January 2024.Link to Full Report
Real Estate Business Booster – Tom FerryCheck out the many resources from Real Estate coach Tom Ferry to have a prosperous 2024. Start by attending this LIVE Webinar on Feb 22nd at 12noon – “The Big Kickoff Part 2 – Maximizing Momentum” Free registration link to the right. It’s a series of strategies, announcements, and resources that will rock the real estate industry.Link for Free Registration to Ferry Webinar
red-toy-robot.jpgThe Latest in AICheck out these AI programs that may help your Real Estate business:
1.    Taplio helps you get more LinkedIn followers, reach, engagement, and leads with AI
2.    Koz Digital unlocks maximum possibility by leveraging AI tools
3.    Infography transforms blogs into shareable infographics
4.    CalenAI is an AI scheduling agent with a human voice
Sierra transforms customer service with AI
graphic-heart.gifMax Cares
Max Cares: Condolences to Angie Carmichael whose father-in-law passed away.
Max Cares: Congratulations to Jeanette Munnariz on the birth of her grandson!
Max Cares: Congratulations to Christine Cunningham on the birth of her grandson!

Monday 2/19/24 is President’s Day – no banking & no mail.
kvCore Training – Weekly TipCheck out ALL the kvCore Training by clicking the link to the right*******************************New to kvCORE? Watch this video for a play-by-play of what you need to know and do.
Resources: New to kvCORE? Start HERE(PRO TIP…download the Google doc in the comments too)*********************************
This week’s tip is a little basic, but a classic! We all know agents who ask the question “What do I do once I get my contacts into kvCORE?” (Save this and copy and paste it every time they ask) 
Looking for ways to talk to your contacts that you just imported into kvCORE? 
Learn how to Mass Email, Mass Text & Schedule Mass emails for the future to get a conversation started. (Some awesome basics you can start to master if you’re new to kvCORE!)
 Resource: Initial Lead Engagement Strategies for imported Leads with kvCORE!
Link to kvCoreTraining
training_worldcloud.jpgFebruary & March Training ClassesCheck with Your Franchise for Other Masterminds / Sales Meetings / Workshops.
You May Register for 2024 Classes anytime there is a Registration Link Available – Keep Checking the Calendars as we complete the registration links on a continual basis!
CE Calendar Online
Maximum One Greater Atlanta (Cobb / Paulding / Douglas / Cherokee / Fulton) Training Calendar: http://maximumonetrainingcalendar.blogspot.com/
Maximum One Executives (North Fulton / Forsyth / Gwinnett / Buford / Duluth) Training Calendar:  www.MaxOneTraining.com
Maximum One Partners (McDonough / Clayton / Airport South / Newnan / Conyers) Training Calendar: www.MX1Training.com
Maximum One Elite (Grant Park Area) Training Calendar: http://www.max1elitetraining.com
Maximum One Premier & Catalyst (Dawsonville / Hiawassee/North Georgia/ Gainesville /Cumming / Forsyth) Training Calendar: www.mx1premiertraining.com
Maximum One Platinum (Warner Robins) Training Calendar: MaxOnePlatinumTraining
Maximum One Community (Emerson / Cartersville / Rome / Ellijay) Training Calendar: MX1 Community Realtors Training Calendar 
ONLINE Computer CE Classes: Take at your leisure – individual classes or packages available: Georgia Real Estate Academy Online Courses
Weekend Broker on Duty: 770-919-8825 x 302
Weekend of 2/24 – Nicole London – GrantParkBroker@gmail.com
Weekend of 3/2 – Tracy barb – Tracy@MaxOnePlatinum.com
24/7/365 Support – Support@MyMaximumOne.com

*********************************

2/4/2024 & 2/11/2024

white_pink_birthday_cake.jpgHappy Birthday – Dave Kubat   On February 12, 2024, please wish Maximum One Companies Founder & CEO – Dave Kubat – a very Happy Birthday! Dave@MaximumOneRealty.com
time_for_taxes.jpgTax Strategies for Real Estate Agents   We offer several FREE opportunities to “MAXIMIZE” your income by learning about Tax Strategies for Real Estate Agents!  

IN PERSON – Tax Strategies for Real Estate Agents
Tuesday 2/13/24 – 11am – 12:30pm
CPA, Elisa Gilner who specializes in Real Estate Agent Taxes MX1 Greater Atlanta Woodstock Branch (2370 Towne Lake Pkwy – Woodstock – 770-919-8825 x 303)
Thank you to Kim Howard for bringing back Elisa for a 3rd year  

VIRTUAL – NAR Tax Summit 4 Part Livestream Series (FREE) MX1 Greater Atlanta – West Metro / Pinnacle Branch
76 Highland Pavilion Ct, Hiram – 770-919-8825 x 318 Webinar #1 – Wednesday 2/7/24 – 1pm – 2pm – “Smart from the Start – Accounting & Tax Tips”
Webinar #2 – Wednesday 2/14/24 – 1pm – 2pm – “2023/2024 Tax Updates – REALTOR Edition”
Webinar #3 – Wednesday 2/21 – 1pm – 2pm – “Advanced Tax Strategies for Agents”
Webinar #4 – Wednesday 2/28 – 1pm – 2pm – “Tax Advantages for Agents Investing in Real Estate”
Speaker is CPA & Tax Strategist- Gregory Antipoff. 
Click Here for full description of topics.
A HUGE thank you to Jennifer Black for organizing this FREE Livestream to Maximum One!  

Maximum One Franchises have mailed your 1099 Forms & your “Agent Pay Breakdown” reports from Paperless Pipeline. MX1 reports Gross income & then you have your agent pay break down (i.e. FMLS fees, WD fees, etc.) – along with your personal expenses you have incurred – to get together with your CPA as to how to deduct these business expenses. If you have not received yours, contact the accounting department of your Franchise.
GREC Connect   GREC is starting a weekly livestream informational session. This begins on 2/2/24 at 9am. For more information including how to login, follow them on Facebook: “Georgia Real Estate Commission.” For other information, go to the GREC website.
GAMLS – Paragon is Going Away 5/1/24   As of May 1, 2024, Paragon will no longer be offered. Paragon is being replaced by connectMLS. PLEASE TAKE TRAINING NOW on this system. Log in to GAMLS to see their LIVE training, Bootcamps, & recorded Webinars.
Movement Mortgage Product Guide   Curious what Movement Mortgage can do for your Buyers? Check out all the products they offer! For more information:   John Bohannon – John.Bohannon@MovementMortgage.com Christina Bohannon – Christina.Bohannon@Movement.com   Link to Flyer
sold_house_lovely.jpgGeorgia Housing Market Annual Report – 2023   The 2023 Georgia Housing Marketing Annual Report has been released, giving a snapshot of a complex year in real estate.    In 2023, the Georgia housing market underwent a series of shifts shaped by contrasting trends. Higher interest rates played a pivotal role in the market, with both buyers and sellers waiting for more favorable rates. Home prices posted gains, but not the double-digit increases that we’ve seen in recent years.   One of the most notable shifts was the ten percent decrease in new listings. This reduction in supply was mirrored in the 12 percent decrease in pending sales and the subsequent 15 percent drop in closed sales. As the number of days on market increased by 43 percent, reaching 40 days, it became apparent that buyers were taking a more cautious approach, carefully weighing their options before committing to a purchase.   Amidst these shifts, however, the Georgia housing market demonstrated resilience in terms of pricing. The median sales price experienced a modest three percent increase, reaching $350,000, while the average sales price climbed by four percent to $417,957. This price appreciation could be seen as a reflection of the enduring value of real estate in the state, even in the face of changing market dynamics.Link to Full Report
falling-money.jpgLead Generation Idea – Greg Luther  
This text message is working VERY well to convert buyer and seller leads. Even leads that are over a year old. Do me a favor and send it to a bunch of your unconverted leads today.  

I would send it to ALL old leads you have, regardless if they came in yesterday or two years ago. It’s a great way to start working with new clients and to clean your list of those that already bought or sold without you.  

You can use your CRM to send it, or use an easy program like SimpleTexting or absolute worst-case scenario is to just send them manually, copy and paste to all leads. You WILL get a lot of replies from this.   

You’d continue the text conversation as long as they reply favorably. It’s 3 texts to lead to them asking for a phone call. Change the info to your name and area, then shoot it to ALL leads. Check this out.  

TEXT 1: Hey it’s Greg. A while back you said you were looking for a home here in Central Ohio. Would you be open to homes that are pre-market, unlisted and pre-foreclosure deals in great condition?  

TEXT 2: Ok no problem. We get a few every week, particularly at the end of each month. Are you an RWA Buyer yet?  

TEXT 3: Sorry, that’s an industry trade term we use that means Ready, Willing and Able. It’s RWA Certified. It shows that you are pre-qualified, working with an agent that understands foreclosure addendums, etc. Only takes about 10 minutes & it’s free. Gets you far better access to FAR better homes. I can call you real quick if you have a sec?  

Of course you will then use the James Letter to the neighborhoods the buyer likes so you can get lots of unlisted sellers that would like to move. In January, we’ve been averaging 1 seller for every 80 to 90 mailed.  

Put in the work right now. There’s absolutely nothing that can get you more appointments than this task today. – Greg Luther  

P.S. If for some crazy reason you are not a member with Greg Luther Inner Circle and you’d like to have the tools and guidance you need for immediate closings (like this approach to get lots of buyers and sellers, watch this video right now. You get immediate access and can actually get APPOINTMENTS this weekend if you use exactly what I show you. Check it out here. Send that text to all your old leads and watch what happens
Link to Greg Luther Coaching Video
red-toy-robot.jpgThe Latest in AI   Check out these AI programs that may help your Real Estate business:

HubSpot gives you 100+ expert-curated ChatGPT prompts for ultimate productivity 🚀
Sheet Copilot uses AI to complete tasks in Google Sheets Soona is for professional content creation and analytics Guidde is a GPT-powered tool with AI-generated documentation that helps you explain the most complex tasks in seconds
Ques.ai turns audio into text
graphic-heart.gifMax Cares   Congratulations to Rhonda King who adopted a baby girl!
Congratulations to Jeanette Munnariz on the birth of her grandson!
Condolences to Keely George whose mother passed away. Prayers to Keely George whose father is now in a memory care facility after the passing of his wife.
Condolences to Nancy Watkins whose sister passed away. Prayers to Eunice Carter whose husband had a stroke while in Church beginning of January.
Condolences to Misty Jacobs on the passing of her husband.
kvCore Training – Weekly Tip   Check out ALL the kvCore Training by clicking the link to the right  

Learn not only how to use AI to generate pictures, but all the places you can use them!  

Resources: Generate AI Images for Your Real Estate Business Looking for ways to Market your specific niche? Well, check out our 3-Part Series hosted by our very own Heather Bowden of our Done For You Services Team review how to!
Link to kvCoreTraining
training_worldcloud.jpgFebruary Training Classes   Check with Your Franchise for Other Masterminds / Sales Meetings / Workshops.  

You May Register for 2024 Classes anytime there is a Registration Link Available – Keep Checking the Calendars as we complete the registration links on a continual basis!
CE Calendar Online
Maximum One Greater Atlanta (Cobb / Paulding / Douglas / Cherokee / Fulton) Training Calendar: http://maximumonetrainingcalendar.blogspot.com/
Maximum One Executives (North Fulton / Forsyth / Gwinnett / Buford / Duluth) Training Calendar:  www.MaxOneTraining.com
Maximum One Partners (McDonough / Clayton / Airport South / Newnan / Conyers) Training Calendar: www.MX1Training.com
Maximum One Elite (Grant Park Area) Training Calendar: http://www.max1elitetraining.com
Maximum One Premier & Catalyst (Dawsonville / Hiawassee/North Georgia/ Gainesville /Cumming / Forsyth) Training Calendar: www.mx1premiertraining.com
Maximum One Platinum (Warner Robins) Training Calendar: MaxOnePlatinumTraining
Maximum One Community (Emerson / Cartersville / Rome / Ellijay) Training Calendar: MX1 Community Realtors Training Calendar  

ONLINE Computer CE Classes: Take at your leisure – individual classes or packages available: Georgia Real Estate Academy Online Courses
     

*****************************************************************

1/21/2024 & 1/28/2024

time_for_taxes.jpgMaximum One Franchises & Agent 1099sPlease make sure the Accounting Department at your Brokerage has your current mailing address. We are all in the process of completing your 1099 Forms & your “Agent Pay Breakdown” reports from Paperless Pipeline. MX1 reports Gross income & then you have your agent pay break down (i.e. FMLS fees, WD fees, etc.) – along with your personal expenses you have incurred – to get together with your CPA as to how to deduct these business expenses. They will be mailed to you via US Mail (confirm with your Franchise) by 1/31/24.
real_estate_pen.jpgHow to Access the 2024 GAR Contracts in Remine Docs+You will need your NRDS # if you are a REALTOR or your FPID # if you purchased the forms from GAR. To purchase the forms from GAR ($264) go to: https://forms.garealtor.com/

To access your forms in FMLS:
Select Remine Docs+ (from either the Products Button, or if in Matrix, select “Docs” tab)
Once in Remine Docs+, select Settings on left panel (it appears as the gear wheel icon), and scroll down to the section for “Your GAR FPID/NRDS” and click the blue hyperlink for “Change”
A window will open stating “GAR Access Validation.” If you are already a member of a board of Realtors with an NRDS#, simply re-enter the NRDS# into the field, and the Confirm button should appear to highlight and click on.
If successful, you will be provided a response stating “You’re in! Your access will expire on 12-31-2024.” Otherwise, if you receive an error, it means you need to reach out to your Board of Realtors to correct your NRDS# or reach out to GAR to discuss an issue with the FPID# you received from them.
GAMLS 2023 Year in ReviewFour New Programs
CubiCasa – app creates floorplans with a 5 minute scan of your listing
Rental Beast – extensive database of rental propertiesForewarn – safety & intelligence software designed to understand & address potential client risk
Restb.ai – AI-powered photo captions for your listings in connectMLSTransaction Resource Guides
Buyer & Seller Transaction Resource Guides to walk you through each stage of a transaction using GAMLS products & services
Under the “Support” tab on GAMLS.com
rearview_snow.jpg6 Tips to Keep Pipes from FreezingClick on right for a copy to share with your clientsLink to Flyer
FMLS – Free Innovation Expo – 2/2/24

Please join us for the exciting FMLS Reach Labs – Innovation Expo. Hear directly from three amazing startups about their cutting-edge solutions that benefit real estate Agents & Brokers! Learn about these startups, expand your network, and be part of the conversation to help shape emerging technology! 2/2/24 11am – 12pm – Atlanta REALTORS Assoc – 5784 Lake Forrest Dr, Atlanta 30328
HomeKeepr
Pinpoinx
KeyPleaz
graphic-heart.gifMax CaresCondolences to Andrea Alexander whose grandfather passed away.
Prayers to Michelle Butz whose brother had emergency surgery for a severe arterial infection.
Prayers to Heidi Kelly who has been really ill.
Condolences to the family of Bobby Corbin who passed away.
Prayers to Kim Howard who had a severe case of the flu.
kvCore TrainingCheck out ALL the kvCore Training by clicking the link to the right
Looking for ways to Market your specific niche? Well, check out our 3-Part Series hosted by our very own Heather Bowden of our Done For You Services Team review how to!
Resource: ·       Market Your Niche with kvCORE | Part 1: Website Options·       Market Your Niche with kvCORE | Part 2: Lead Generation ·       Market Your Niche with kvCORE | Part 3: Lead Follow-Up & Conversionhe with kvCORE Part … Ma
Additional Links ·       Custom Page Coding Hacks Anyone Can Do  
Link to kvCoreTraining
training_worldcloud.jpgJanuary & February Training ClassesCheck with Your Franchise for Other Masterminds / Sales Meetings / Workshops.
You May Register for 2024 Classes anytime there is a Registration Link Available – Keep Checking the Calendars as we complete the registration links on a continual basis!
CE Calendar Online
Maximum One Greater Atlanta (Cobb / Paulding / Douglas / Cherokee / Fulton) Training Calendar: http://maximumonetrainingcalendar.blogspot.com/
Maximum One Executives (North Fulton / Forsyth / Gwinnett / Buford / Duluth) Training Calendar:  www.MaxOneTraining.com
Maximum One Partners (McDonough / Clayton / Airport South / Newnan / Conyers) Training Calendar: www.MX1Training.com
Maximum One Elite (Grant Park Area) Training Calendar: http://www.max1elitetraining.com
Maximum One Premier & Catalyst (Dawsonville / Hiawassee/North Georgia/ Gainesville /Cumming / Forsyth) Training Calendar: www.mx1premiertraining.com
Maximum One Platinum (Warner Robins) Training Calendar: MaxOnePlatinumTraining
Maximum One Community (Emerson / Cartersville / Rome / Ellijay) Training Calendar: MX1 Community Realtors Training Calendar 
ONLINE Computer CE Classes: Take at your leisure – individual classes or packages available: Georgia Real Estate Academy Online Courses

******************************************

1/9/2024 & 1/16/2024

FMLS Matrix Update 11.2 is LiveMatrix 11.2 is LIVE for all FMLS users! The new Matrix update will include the following enhancements:· A completely redesigned home page Dashboard· A new home page Timeline of client activity· New My Matrix pages for Saved Searches and Auto EmailsMatrix will default to “Classic Mode,” however you can toggle on the new view by clicking on your name in the top-right and selecting the toggle option!For the full breakdown of improvements, click here!
trophy_isolated_gold.jpgREALTOR Association Top Producer AwardsRemember to check with your Local REALTOR Association and complete their Top Producer Applications SOON. Your Brokers must check off on your applications & this takes time so please do not wait until the last moment!
graphic-heart.gifMax CaresCondolences to Hollywood whose sister passed away unexpectedly & whose husband has been extremely ill.
training_worldcloud.jpgJanuary Training ClassesCheck with Your Franchise for Other Masterminds / Sales Meetings / Workshops.
You May Register for 2024 Classes anytime there is a Registration Link Available – Keep Checking the Calendars as we complete the registration links on a continual basis!
CE Calendar Online
Maximum One Greater Atlanta (Cobb / Paulding / Douglas / Cherokee / Fulton) Training Calendar: http://maximumonetrainingcalendar.blogspot.com/Maximum One Executives (North Fulton / Forsyth / Gwinnett / Buford / Duluth) Training Calendar:  www.MaxOneTraining.comMaximum One Partners (McDonough / Clayton / Airport South / Newnan / Conyers) Training Calendar: www.MX1Training.comMaximum One Elite (Grant Park Area) Training Calendar: http://www.max1elitetraining.comMaximum One Premier & Catalyst (Dawsonville / Hiawassee/North Georgia/ Gainesville /Cumming / Forsyth) Training Calendar: www.mx1premiertraining.comMaximum One Platinum (Warner Robins) Training Calendar: MaxOnePlatinumTrainingMaximum One Community (Emerson / Cartersville / Rome / Ellijay) Training Calendar: MX1 Community Realtors Training Calendar ONLINE Computer CE Classes: Take at your leisure – individual classes or packages available: Georgia Real Estate Academy Online Courses

*****************************************************

12/24/2023 & 12/31/2023

Maximum One Offices are Closed to celebrate Christmas & ring in the New Year! Please check with your Specific Franchise for the exact dates.
Happy Birthday to Ann Kubat! – Co-Founder of Maximum One Companies & M.O.R.E. Corporation – 12/24/23
2024 GAR Contract Changes – CE Classes continuing into 2024! Be the First to Know!
NEW MX1 Greater Atlanta West Metro (currently “Pinnacle”) Office: Maximum One Greater Atlanta is still working through issues involving many parties – including the Paulding County Zoning Board. We hope to have this 3 year project completed in 2024. We are excited to share the architect’s rendering of the lobby!
Last Week’s Post about Stamps At a Discount? Apparently Last Week’s Link about this was a SCAM. Thank you to Matthew Share for this valuable information!
Enjoy a Happy, Healthy & Prosperous 2024full of Love, Peace, Adventure & Wealth & Blessings & an Abundance of All Things Good in Your Lives! from All of Us at Maximum One!
Max Cares: Prayers to Debra Bertolatti who has been in the hospital.
Max Cares: Prayers to Keely George whose husband had a 2nd heart surgery.
Max Cares: Prayers to Heidi Kelly whose husband, Jerry, has been in the hospital & daughter who has MS received some unsettling medical news.
Max Cares: Excited for Teressa McIntosh whose Mother is out of the hospital & recovering at home & whose daughter is also recovering & flourishing!
kvCore: How to Use & Tips & Tricks – GROW YOUR BUSINESS!Maximum One offers ALL agents in ALL Maximum One Franchises kvCORE for FREE!!! Learn how to use this amazing tool to get FREE Leads & grow your business!!
It’s worth your time to learn to:
Personalize your Agent-Branded Website
Enter Contacts into your Smart CRM
Use the Smart Plans to communicate with those contacts
Have Buyers & Sellers reach out to you using Property Search
And SO MUCH MORE!
TONS of video Training
See Video Links BelowYouTube: 
Mastering kvCORE Tools for Success
YouTube: kvCORE Tips & Tricks
kvCORE Crash Courses 
How to Set Up kvCORE from Start to Finish
kvCORE for Beginners – Everything You Need to Know to Start
Easy Guide to Setup & Use kvCORE CRM
kvCORE for Beginners – What You Need to Know Before Using
The 7 Most Important Things To Do with kvCORE
kvCORE Best Practices for Lead Generation
kvCORE CRM – Easy Guide to Setup & Use
kvCORE – What Agents Should be Doing EVERY Day
kvCORE – Pack Your Google Business with Lead Generation
kvCORE – Use Text Codes to Capture Prospect Cell Phone in your CRM & Trigger an Auto-Response
kvCORE – Facebook Messenger Bot
kvCORE Webinar Recordings
Help Articles:Dashboard Overview: https://help.insiderealestate.com/en/…Behavioral Alerts: https://help.insiderealestate.com/en/…Lead Star Rating System Overview & FAQ: https://help.insiderealestate.com/en/…Smart CRM Lead Filters: https://help.insiderealestate.com/en/…Videos Referenced:   • kvCORE Success Meetups:  Tips Tricks …  
For more information please visit: https://insiderealestate.com/ytdemo
NEW – kvCORE Faststart – https://bit.ly/3w4tm74See exactly how to setup your kvCORE CRM to generate more real estate leads!
kvCore is considered one of the top real estate crm systems in 2023. How to setup kvcore is a big topic and undertaking. These videos will show you how to setup and use KVCore quick and easy. Consider it a kvcore guide for all the essential concepts that you need to gain the knowledge of how to make best use its systems and KVCore as a whole.
kvCORE Best Practices:
Save this LINK with the top resources you’ll need access to, from training, help articles, YouTube links & more! 
Ensure your Profile is set up, especially with your Agent MLS ID so that your listings populate on your website! 
Check out our kvCORE Success Meet-ups for ongoing learning on how to use our platform.
If you want help setting up your profile, our Done for You Services team has a consulting package where they go above and beyond to put together your Profile, including custom campaigns AND help to import your contacts!! 
REPEAT – How To Export Your Contacts from Paperless Pipeline: Two easy ways to export your contacts to add to your CRM or send Holiday cards: There are a couple easy ways for agents to get their Contacts out of Pipeline on their own: 
Email the Transaction Coversheet to Themselves, including Contacts. Here’s how →
Email Contacts to Themselves from Transactions: From a transaction, agents can send an email and easily include Contacts by dragging and dropping them into the message body of Note / Email. Here’s how →
 Training at Maximum OneFor ALL Franchises: www.RealEstateAcademyofAmerica.com for ALL Virtual CE classes at all Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings.Click Here: Entire January Training CalendarsClick Here: Online Computer Classes – Take at your LeisureYOU MUST REGISTER IN ADVANCE FOR CE CLASSES

******************************************************

12/17/2023

2024 GAR Contract Changes – CE Classes beginning in December 2023! Be the First to Know!
Agent Mailboxes at Branches: Agents, be sure to come collect any mail you may have in your agent mailbox / folder at your “home” branch. These mailboxes will be empitied in January & all contents thrown away.
Virtual Burnett Lawsuit (About real estate commissions) Discussion by Seth Weisman: Wednesday Dec 20th at 2pm: Please REGISTER HERE to join Seth Weisman, Georgia REALTORS® General Counsel, to discuss the Burnett Lawsuit and what the outcome from late October may mean for the real estate industry in Georgia.  This update will be provided virtually on Wednesday, December 20 at 2 p.m. Due to limited space (1,000 available spots), we encourage local boards and brokerages to stream this session at their office in order to reach as many members as possible. When you register, a Zoom confirmation email with the webinar meeting ID and call-in number will be emailed to you, including a calendar reminder. Check with your Branch CEO Advisor – some Branches registered and will show at the branch if desired / requested by the agents – if they were able to register.
FMLS December Newsletter: This newsletter has all the FMLS stats for November 2023. Average Sale Price – $466,149 +8.7% from November 2022 New Listings – 7868 +5.7%
Read More Here…
GAMLS Connect MLS Bootcamp connectMLS Boot Camp webinars are pre-recorded with monitored chat for questions and responses during or after the session.
Session 1: “Getting Started” Register Now
Session 2: “Basic Search” Register Now
Session 3: “Basic Search Results with Mapping Tools” Register Now Session 4: “Automatic Searches” Register Now
Session 5: “Hotsheets” Available Dec. 11
Session 6: “Basic Client Engagement” Available Dec. 19
Session 7: “Add & Edit Your Listings” Available Dec. 27
Session 8: “Basic CMA” Available Jan. 4 Were you unable to attend connectMLS Boot Camp Sessions 1, 2, & 3? No worries! Sessions are held every week.
Sign Up to Attend connectMLS Boot Camp Session 1 (Mondays)
Sign Up to Attend connectMLS Boot Camp Session 2 (Tuesdays)
Sign Up to Attend connectMLS Boot Camp Session 3 (Wednesdays) 
Lofty formerly known as Chime: A new Lofty feature update is being released on December 18th, 2023. An abbreviated list of the features included may be found at this link. If you have any questions or concerns, please reach out to our Support Team via email (support@lofty.com) or phone (1.855.981.7557) and we will do our best to assist you. Join the Lofty User Forum (click here to go there!). It is a great place to mastermind ideas, learn best practices and make meaningful connections. We look forward to seeing you there!  Any questions about your Chime Account, contact Heidi OwensASC@eAGENTweb.com
Did You Know You Could Get US Stamps At a Discount? Yes, there are websites that sell US “Forever” stamps at a discount. Check out this site: https://www.uspsstampstores.com/?fbclid=IwAR14UcrvFJ6Fzpk0Xg_v6Rw3BiZSBkXYy8VK_9njfUGMttSptzBbn0O9kmo
Tested & Proven Real Estate Leads (NAR Survey) – I have two questions for you! Are you part of the 1% of agents who are making huge money now? Why are so many agents barely paying their bills while other agents are making an absolute fortune? You know the answer, the 1% have all the best leads! Watch this video now as America’s #1 Real Estate Coaches, Tim and Julie Harris present “2023 Best (and WORST) Real Estate Lead Sources”. Watch the video now
Designers Predict 2024 Exterior Home Trends (AL Assoc of REALTORS): As Southern designers explore home trends for 2024, there is a mix of new and old. Learn what traditional styles are coming back and new ideas for your exterior. Read More Here…
Google Business Profile Checklist for Real Estate: In the US, there are 3 million real estate agents. To shine online, use Google! Our Checklist helps boost your Google Business profile. Take charge of your online presence and attract more clients. Get your free checklist today and harness the power of your Google Business profile. Download Now
Motivation from Mike Ferry (www.MikeFerry.com) – I’m fortunate to have been collecting what I consider inspirational quotes for most of 40 years. If you believe, like I do, that we become what we think about most of the time, then these quotes can be invaluable.  

1.    “Once our minds are tattooed with negative thinking, our chances for long-term success diminish.” – John Maxwell  
2.    “Wisdom is the reward you get for a lifetime of listening when you’d have preferred to talk.” – Doug Larson  
3.    “Great things in business are never done by one person. They’re done by a team of people.” – Steve Jobs  
4.    “I’m not the richest, smartest or most talented person in the room … but I succeed because I keep going and going and going.”  
5 “Question … What if we recharge ourselves as often as we do our phones?   Have a great December to Remember.
Max Cares: Maximize Your Weekend!
kvCore: How to Use & Tips & Tricks – GROW YOUR BUSINESS!   Maximum One offers ALL agents in ALL Maximum One Franchises kvCORE for FREE!!! Learn how to use this amazing tool to get FREE Leads & grow your business!!   It’s worth your time to learn to: Personalize your Agent-Branded Website Enter Contacts into your Smart CRM Use the Smart Plans to communicate with those contacts Have Buyers & Sellers reach out to you using Property Search And SO MUCH MORE!   TONS of video Training See Video Links Below YouTube: Mastering kvCORE Tools for Success YouTube:

*****************************************

12/10/2023

Happy Hanukkah! – Sundown December 7th through sundown December 15th.
2024 GAR Contract Changes – CE Classes beginning in December 2023! Be the First to Know!

STAY SAFE!!! Email from Real Estate Agent in our area on Monday 12/4/23 – A male called about several properties that an agent has listed, she said things didn’t sound right when engaging with potential client.  “Each of the properties are vacant and secluded. Looking further into this person, he has over 40 convictions including felony assaults, drug trafficking, sexual assaults and felony robberies. The area code he called from is 402 and he’s still listed as living out of state. He is claiming to be a cash buyer. PLEASE BE VERY AWARE OF ANY RED FLAGS AND TRUST YOUR INTINCTS!! If you notice that someone in your office is not included in this email, please share this information with them. If you know of someone who may not be part of our board and show in our area, please pass along to them as well. Be safe and be aware, no amount of money from a potential sale is worth your life.” 

Branch & Franchise Holiday Parties: Please consult your Franchise’s Online Calendar for Branch-specific events!Tuesday 12/12 at 11am – MX1 Woodstock Branch Christmas Party sponsored by Hartman LawWednesday 12/13 at 11am – MX1 West Metro (Pinnacle) Jingle & Mingle

ShowingTime+ – FREE PhotoShoot by 12/31/23: Be sure to take advantage of this FREE offering for all agents. We have many agents throughout the MX1 Franchises who have used this service with great success! Here is more specific info in case you deleted the email you received:I wanted to remind you that your first listing photoshoot package with us at ShowingTime+ is complimentary! Your promo code is “FirstBookingFree.” Order your first photoshoot HERE!(Expires on 12/31/23) You can book the photoshoot in December and schedule photoshoot in January. I also wanted to share with you a new resource that can help not only summarize Listing Media Services offerings, but also show sellers how our AI generated Interactive Floor Plan feature boosts their home’s visibility! This can be used as a leave behind for virtual or in-person listing presentations. It can also be attached to any of your emails to clients. The overview includes the benefits to sellers, feature images, and demonstrates how our 3D Home virtual tours and interactive floor plans earn their listing specialized exposure on Zillow. If you have any questions: Timothy Park – Account Executive, ST+ Media Sales+1 (630) 380-3585 – 📷 – www.showingtimeplus.com

REALTOR RPR Program adds New Functions: RPR has added new functionalities as of October 25th. The big one is Risk Factor™.  Risk Factor™ assesses a property’s risk from floods, wildfires, hurricane wind, and extreme heat. Members can view estimated costs to rebuild or repair, annual A/C energy consumption and emissions, anticipated depth of flooding, and other details.Basic information is available at no charge, and additional details are available with a paid subscription.Find Risk Factor™ in the “Additional Resources” section

Know Your Fiduciary Responsibilities: Make sure you understand exactly what you owe clients in your business relationships with them, and get practical tools to help you comply with your legal obligations. NAR attorney Mike Rohde goes through the ways in which you must act in your client’s best interests in the latest  Click Here for More Information.

Conforming Loan Limits Increasing in 2024: Up to $766,500 on one unit properties for loans closing 1/1/24 & later. Contact your Affiliated Lender for more infomration!

Movement Mortgage – Unique New Bridge Loan: Thank you… Thank you to John & Christina Bohannon (John.Bohannon@Movement.com & Christina.Bohannnon@Movement.com ) of Movement Mortgage (https://movement.com/lo/john-bohannon) for sharing with us this information to share with your clients. Click Here for pdf of Unlock Your Home Equity

Motivation from Mike Ferry (www.MikeFerry.com) – I’m fortunate to have been collecting what I consider inspirational quotes for most of 40 years. If you believe, like I do, that we become what we think about most of the time, then these quotes can be invaluable. 1.    “The most rewarding things you do in life are often the ones that look like they cannot be done.” – Arnold Palmer2.    “You cannot climb the ladder of success dressed in the costume of failure.” – Zig Ziglar 3.    “I’m convinced that about half of what separates successful entrepreneurs from the non-successful ones is pure perseverance.” – Steve Jobs 4.    “Experience is a hard teacher because she gives you the test first and the lessons after.”  5.    “Never confuse education with intelligence.” Have a great December to Remember.

Additional Brokerages Added to Georgia Copycat Commission Lawsuit: An amended complaint in the Phillips copycat commission lawsuit filed on Wednesday in northern Georgia names a slew of additional defendants, as well as three new plaintiffs.Originally filed in late November, the Phillips lawsuit accuses real estate industry players of colluding to artificially inflate real estate agent commissions.Central to the complaint is NAR’s Participation Rule, which requires listing brokers to make a blanket offer of compensation to buyer brokers in order to list a property on the MLS.“By enforcing this mandate, the NAR establishes an anticompetitive market where sellers are coerced into subsidizing the buyer’s costs. The Defendants advance the conspiracy by annually ratifying the NAR rules, including the Compensation Rule, and by participating in councils and committees that ensure compliance with the NAR rules,” the amended complaint reads. Read now 

➡️REPEAT – Copycat Commission Lawsuit Filed in Atlanta: The copycat commission lawsuits have spread to the Southeast. On Wednesday, (11/29/23) home seller plaintiffs in northern Georgia filed a class-action antitrust lawsuit accusing real estate industry players of colluding to artificially inflate real estate agent commissions.The lawsuit was filed by Janet Phillips, Joseph Hunt, Edith Anne Hunt, Penny Scheetz, Benjamin Aune and Parkwood Living, LLC, who have all sold properties within the last four years.The defendants in the lawsuit include the usual big-name real estate players, such as the National Association of RealtorsHomeServices of AmericaKeller WilliamsRE/MAXChristie’s International Real EstateAnywhereCompassEngel & Völkers and HomeSmart.However, this time, the robust defendant list also includes some local real estate firms, including Harry Norman RealtorsAnsley Atlanta Real EstateAtlanta Fine HomesSolid Source RealtyPalmerhouse PropertiesHigher Tech Realty and Hamilton Dorsey Altson Company. RE/MAX and HomeServices also had local subsidiaries named as defendants, including RE/MAX Metro Atlanta and HomeServices Georgia Properties.
Central to the complaint is NAR’s Clear Cooperation policy, which requires listing brokers to make a blanket offer of compensation to buyer brokers in order to list a property on the MLS.
“By enforcing this mandate, the NAR establishes an anticompetitive market where sellers are coerced into subsidizing the buyer’s costs,” the complaint reads. “The Defendants advance the conspiracy by annually ratifying the NAR rules, including the Compensation Rule, and by participating in councils and committees that ensure compliance with the NAR rules.”
The complaint continues, “As a result of this scheme, the purportedly non-negotiable commissions of buyer agents are rolled into the sale price of homes. This system, with its veiled surcharges, illegally warps the real estate market.”
The plaintiffs also take issue with the buyer’s alleged inability to negotiate their agent’s commission.
“The rules explicitly forbid negotiations over the buyer broker’s compensation by either the buyer or the paying seller,” the complaint states. “Moreover, they preclude a buyer broker from presenting offers to sellers that are predicated on lowering this commission.”
In addition to what has become the “usual allegations,” the complaint also references the Department of Justice’s investigation into NAR, as well as the Sitzer/Burnett suit as evidence of the alleged conspiracy.
Like the other copycat lawsuits, the Phillips suit, named after its lead plaintiff, is seeking class-action status. The proposed class would include all persons who listed properties on one of Georgia’s MLSs and paid a buyer broker commission with the sale of their property between Nov. 22, 2019, and the present.
The plaintiffs are asking for a permanent injunction preventing the defendants from “requiring that sellers pay buyer brokers,” as well as damages and a jury trial.
Compass, Christie’s, Anywhere and HomeServices declined to comment on this story and other brokerages did not respond to requests for comment.
Click here for copy of actual lawsuit

Max Cares: Condolences for the family of Jane Casey who passed away suddenly last week.
Max Cares: Condolences for Christine Cunningham whose father-in-law passed away last week.

kvCore: How to Use & Tips & Tricks – GROW YOUR BUSINESS!
Maximum One offers ALL agents in ALL Maximum One Franchises kvCORE for FREE!!! Learn how to use this amazing tool to get FREE Leads & grow your business!!


It’s worth your time to learn to:
Personalize your Agent-Branded Website
Enter Contacts into your Smart CRM
Use the Smart Plans to communicate with those contacts
Have Buyers & Sellers reach out to you using Property Search
And SO MUCH MORE!


TONS of video Training
See Video Links Below
YouTube: Mastering kvCORE Tools for Success
YouTube: kvCORE Tips & Tricks


kvCORE Crash Courses
 How to Set Up kvCORE from Start to Finish
kvCORE for Beginners – Everything You Need to Know to Start
Easy Guide to Setup & Use kvCORE CRM
kvCORE for Beginners – What You Need to Know Before Using
The 7 Most Important Things To Do with kvCORE
kvCORE Best Practices for Lead Generation
kvCORE CRM – Easy Guide to Setup & Use
kvCORE – What Agents Should be Doing EVERY Day
kvCORE – Pack Your Google Business with Lead Generation
kvCORE – Use Text Codes to Capture Prospect Cell Phone in your CRM & Trigger an Auto-Response
kvCORE – Facebook Messenger Bot

kvCORE Webinar Recordings


Help Articles:
Dashboard Overview: https://help.insiderealestate.com/en/…
Behavioral Alerts: https://help.insiderealestate.com/en/…
Lead Star Rating System Overview & FAQ: https://help.insiderealestate.com/en/…
Smart CRM Lead Filters: https://help.insiderealestate.com/en/…
Videos Referenced:
   • kvCORE Success Meetups:  Tips Tricks …  


For more information please visit: https://insiderealestate.com/ytdemo


NEW – kvCORE Faststart – https://bit.ly/3w4tm74
See exactly how to setup your kvCORE CRM to generate more real estate leads!


kvCore is considered one of the top real estate crm systems in 2023. How to setup kvcore is a big topic and undertaking. These videos will show you how to setup and use KVCore quick and easy. Consider it a kvcore guide for all the essential concepts that you need to gain the knowledge of how to make best use its systems and KVCore as a whole.
kvCORE Best Practices:
Save this LINK with the top resources you’ll need access to, from training, help articles, YouTube links & more! 
Ensure your Profile is set up, especially with your Agent MLS ID so that your listings populate on your website! 
Check out our kvCORE Success Meet-ups for ongoing learning on how to use our platform.
If you want help setting up your profile, our Done for You Services team has a consulting package where they go above and beyond to put together your Profile, including custom campaigns AND help to import your contacts!! 

REPEAT – MX1 REVISED Affiliated Business Arrangement Disclosure / Wire Fraud Warning: Maximum One Companies have revised the Affiliated Business Arrangement Disclosure to provide additional protection for our agents & Brokers. This form is available in the Reference Section of Paperless Pipeline or contact your Franchise or Branch CEO Advisors for a copy. Here is the added protective language:


“Furnishing of any names of vendors provided by Broker or Broker’s Affiliated Licensee is done as a ministerial act and only as a courtesy to the undersigned and does not in any way constitute any warranty or representation as to the quality of the vendors, their services or subsequent reports. The undersigned acknowledges that they had the option to select any vendor of their choice and that the Broker is not responsible for any guarantees, representations, or warranties of the selected vendors they choose. For good and valuable consideration, the undersigned herewith releases the Broker and the Broker’s Affiliated Licensee from any liability or claim arising out of or in connection with the services of vendor.”


Click below for a regular pdf & a “fillable” pdf version to download to your computer. Thank you to Ming Richardson for creating the fillable pdf version!
REVISED ABAD & Wire Fraud – pdf
REVISED ABAD & Wire Fraud – fillable pdf

REPEAT – How To Export Your Contacts from Paperless Pipeline: Two easy ways to export your contacts to add to your CRM or send Holiday cards: There are a couple easy ways for agents to get their Contacts out of Pipeline on their own: 
Email the Transaction Coversheet to Themselves, including Contacts. Here’s how →
Email Contacts to Themselves from Transactions: From a transaction, agents can send an email and easily include Contacts by dragging and dropping them into the message body of Note / Email. Here’s how →

REPEAT: Color Code for Maximum One Blue: If you are having marketing material created, the “Maximum One” Blue is called “Reflex Blue”
Hex Code – #171796
RGB Code – 23  23  150


 Training at Maximum One
For ALL Franchises: www.RealEstateAcademyofAmerica.com 
for ALL Virtual CE classes at all Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings.
Click Here: Entire December Training Calendars
Click Here: Online Computer Classes – Take at your Leisure
YOU MUST REGISTER IN ADVANCE FOR CE CLASSES

********************************************************

12/3/2023 Con’t

Copycat Commission Lawsuit Filed in Atlanta: The copycat commission lawsuits have spread to the Southeast. On Wednesday, (11/29/23) home seller plaintiffs in northern Georgia filed a class-action antitrust lawsuit accusing real estate industry players of colluding to artificially inflate real estate agent commissions. The lawsuit was filed by Janet Phillips, Joseph Hunt, Edith Anne Hunt, Penny Scheetz, Benjamin Aune and Parkwood Living, LLC, who have all sold properties within the last four years. The defendants in the lawsuit include the usual big-name real estate players, such as the National Association of RealtorsHomeServices of AmericaKeller WilliamsRE/MAXChristie’s International Real EstateAnywhereCompassEngel & Völkers and HomeSmart. However, this time, the robust defendant list also includes some local real estate firms, including Harry Norman RealtorsAnsley Atlanta Real EstateAtlanta Fine HomesSolid Source RealtyPalmerhouse PropertiesHigher Tech Realty and Hamilton Dorsey Altson Company. RE/MAX and HomeServices also had local subsidiaries named as defendants, including RE/MAX Metro Atlanta and HomeServices Georgia Properties. Central to the complaint is NAR’s Clear Cooperation policy, which requires listing brokers to make a blanket offer of compensation to buyer brokers in order to list a property on the MLS. “By enforcing this mandate, the NAR establishes an anticompetitive market where sellers are coerced into subsidizing the buyer’s costs,” the complaint reads. “The Defendants advance the conspiracy by annually ratifying the NAR rules, including the Compensation Rule, and by participating in councils and committees that ensure compliance with the NAR rules.” The complaint continues, “As a result of this scheme, the purportedly non-negotiable commissions of buyer agents are rolled into the sale price of homes. This system, with its veiled surcharges, illegally warps the real estate market.” The plaintiffs also take issue with the buyer’s alleged inability to negotiate their agent’s commission. “The rules explicitly forbid negotiations over the buyer broker’s compensation by either the buyer or the paying seller,” the complaint states. “Moreover, they preclude a buyer broker from presenting offers to sellers that are predicated on lowering this commission.” In addition to what has become the “usual allegations,” the complaint also references the Department of Justice’s investigation into NAR, as well as the Sitzer/Burnett suit as evidence of the alleged conspiracy. Like the other copycat lawsuits, the Phillips suit, named after its lead plaintiff, is seeking class-action status. The proposed class would include all persons who listed properties on one of Georgia’s MLSs and paid a buyer broker commission with the sale of their property between Nov. 22, 2019, and the present. The plaintiffs are asking for a permanent injunction preventing the defendants from “requiring that sellers pay buyer brokers,” as well as damages and a jury trial. Compass, Christie’s, Anywhere and HomeServices declined to comment on this story and other brokerages did not respond to requests for comment.
Click here for copy of actual lawsuit
kvCore: How to Use & Tips & Tricks – GROW YOUR BUSINESS!   Maximum One offers ALL agents in ALL Maximum One Franchises kvCORE for FREE!!! Learn how to use this amazing tool to get FREE Leads & grow your business!!  
It’s worth your time to learn to:
Personalize your Agent-Branded Website
Enter Contacts into your Smart CRM
Use the Smart Plans to communicate with those contacts
Have Buyers & Sellers reach out to you using Property Search
And SO MUCH MORE!  

TONS of video Training
See Video Links Below
YouTube: Mastering kvCORE Tools for Success
YouTube: kvCORE Tips & Tricks  
kvCORE Crash Courses  
How to Set Up kvCORE from Start to Finish
kvCORE for Beginners – Everything You Need to Know to Start
Easy Guide to Setup & Use kvCORE CRM
kvCORE for Beginners – What You Need to Know Before Using
The 7 Most Important Things To Do with kvCORE
kvCORE Best Practices for Lead Generation
kvCORE CRM – Easy Guide to Setup & Use
kvCORE – What Agents Should be Doing EVERY Day
kvCORE – Pack Your Google Business with Lead Generation
kvCORE – Use Text Codes to Capture Prospect Cell Phone in your CRM & Trigger an Auto-Response
kvCORE - Responding to New Lead Activity   kvCORE Webinar Recordings   Help Articles: Dashboard Overview: https://help.insiderealestate.com/en/… Behavioral Alerts: https://help.insiderealestate.com/en/… Lead Star Rating System Overview & FAQ: https://help.insiderealestate.com/en/… Smart CRM Lead Filters: https://help.insiderealestate.com/en/… Videos Referenced:    • kvCORE Success Meetups:  Tips Tricks …     For more information please visit: https://insiderealestate.com/ytdemo   NEW – kvCORE Faststart – https://bit.ly/3w4tm74 See exactly how to setup your kvCORE CRM to generate more real estate leads!   kvCore is considered one of the top real estate crm systems in 2023. How to setup kvcore is a big topic and undertaking. These videos will show you how to setup and use KVCore quick and easy. Consider it a kvcore guide for all the essential concepts that you need to gain the knowledge of how to make best use its systems and KVCore as a whole.
kvCORE Best Practices:
Save this LINK with the top resources you’ll need access to, from training, help articles, YouTube links & more! 
Ensure your Profile is set up, especially with your Agent MLS ID so that your listings populate on your website! 
Check out our kvCORE Success Meet-ups for ongoing learning on how to use our platform.
If you want help setting up your profile, our Done for You Services team has a consulting package where they go above and beyond to put together your Profile, including custom campaigns AND help to import your contacts!! 
REPEAT – Maximum One® Logos: The “Maximum One” name has been trademarked & that trademark is now officially a Registered Trademark. this means that you should use the Registered Trademark Symbol ® when you use the Maximum One name. For your convenience, the Franchises are in the process of getting new Logos created for you to use in your marketing. Please check with your Franchise. For MX1 Realty Greater Atlanta & Maximum One Alabama REALTORS®, these logos are accessible to you in the Reference Section of Paperless Pipeline.
REPEAT – What an Agent Does to Get Paid: You may have seen this viral post on facebook & many have re-posted themselves & it has been reposted on the Rockstars Facebook Group. Click here for a version in Microsoft Word so you may brand & use in your Listing & Buyer Packages. “So You Want to Be a REALTOR…”
REPEAT: Color Code for Maximum One Blue: If you are having marketing material created, the “Maximum One” Blue is called
“Reflex Blue” Hex Code – #171796
RGB Code – 23  23  150
Max Cares: Condolences for Yelena Demchenko’s whose father passed away.
Max Cares: Prayers for Robin Wilhite-Slay who went to the ER over Thanksgiving with pneumonia.
Max Cares: Prayers for Michelle Butz’ grandmother who is having some issues.
 Training at Maximum One For ALL Franchises: www.RealEstateAcademyofAmerica.com  for ALL Virtual CE classes at all Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire December Training Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 
GREC & Maximum One Resources

12/3/2023

Happy Hanukkah! – Sundown December 7th through sundown December 15th.  
2024 GAR Contract Changes – CE Classes beginning in December 2023! Be the First to Know!
MX1 REVISED Affiliated Business Arrangement Disclosure / Wire Fraud Warning: Maximum One Companies have revised the Affiliated Business Arrangement Disclosure to provide additional protection for our agents & Brokers. This form is available in the Reference Section of Paperless Pipeline or contact your Franchise or Branch CEO Advisors for a copy. Here is the added protective language:  

“Furnishing of any names of vendors provided by Broker or Broker’s Affiliated Licensee is done as a ministerial act and only as a courtesy to the undersigned and does not in any way constitute any warranty or representation as to the quality of the vendors, their services or subsequent reports. The undersigned acknowledges that they had the option to select any vendor of their choice and that the Broker is not responsible for any guarantees, representations, or warranties of the selected vendors they choose. For good and valuable consideration, the undersigned herewith releases the Broker and the Broker’s Affiliated Licensee from any liability or claim arising out of or in connection with the services of vendor.”  

Click below for a regular pdf & a “fillable” pdf version to download to your computer. Thank you to Ming Richardson for creating the fillable pdf version!
REVISED ABAD & Wire Fraud – pdf
REVISED ABAD & Wire Fraud – fillable pdf
REPEAT – MX1 Agents Bidding on HUD Homes: HUD has changed its system a bit & now the BROKER must register you with HUDHOMESTORE in order to bid on HUD Homes. If you login, you will see this message: Error Your account is not authorized to submit bids on HUD Homestore. So if you see this message or in advance you know you are going to bid on a HUD home for a client, you MUST contact your Maximum One Broker to register you as a Bidder on www.HUDHomestore.com
How To Export Your Contacts from Paperless Pipeline: Two easy ways to export your contacts to add to your CRM or send Holiday cards: There are a couple easy ways for agents to get their Contacts out of Pipeline on their own: 

Email the Transaction Coversheet to Themselves, including Contacts. Here’s how →
Email Contacts to Themselves from Transactions: From a transaction, agents can send an email and easily include Contacts by dragging and dropping them into the message body of Note / Email. Here’s how →
Birmingham Association of REALTORS: Watch BAR President Keith Kelley go over some of the important events coming up at the end of the year and the beginning of 2024 by clicking here.
October Housing Indicators from GAR: The Georgia October 2023 monthly Housing Indicators data shows an increase in New Listings and decreases in Pending Sales and Closed Sales year-over-year. Meanwhile, both Average and Median Sales Prices continued rising while inventory levels dipped slightly.

·    New Listings increased four percent to 14,628
·    Pending Sales decreased three percent to 8,913
·    Closed Sales were down 11 percent to 9,316
·    Days on Market increased nine percent to 36 days
·    The Median Sales Price increased four percent to $350,000
·    The Average Sales Price increased four percent to $419,287 ·    Inventory levels decreased three percent to 28,559 units
·    Months Supply of Inventory was 2.8 months Click here to read the full update for October, including our Housing Supply Overview.
Movement Mortgage – Seller-Paid Contributions: Thank you… Thank you to John & Christina Bohannon (John.Bohannon@Movement.com & Christina.Bohannnon@Movement.com ) of Movement Mortgage (https://movement.com/lo/john-bohannon) for sharing with us this information to share with your clients.
Do Taylor Swift Concerts Impact the Housing Market?: There’s no bad blood between Taylor Swift and real estate. Her sold-out stadium concerts are proving to be good karma for local housing markets. Read More Here…
Motivation from Mike Ferry (www.MikeFerry.com) – Here are five thoughts to make this a better week.  

1.    “Practice is just as valuable as making a sale. The sale will make you a living, the skill and practice will make you a fortune.”  
2.    “One person with passion for what they do is better than 40 people that are merely interested … become more passionate as the year comes to an end.”  
3.    “Even if you’re on the right track, you’ll get run over if you just sit there.” – Will Rogers  
4.    “Life is 10% of what happens to you and 90% how you choose to react. Make your choices carefully.”  
5.    “It’s fine to celebrate success but it’s more important to learn the lesson from your failure.” – Bill Gates  
Let’s finish the year strong.
AI Tool Report: What if you could basically “train” Google to send you leads?

1.   HappyChat creates personalized chatbots for your website 2.   TrendsCritical helps you discover the latest trends with AI
3.   Magnific is your image upscaler that feels like magic
4.   Frase transforms your content writing with AI
5 WoeBot is your AI mental health ally
6.   Thunderflow takes automation to a new level with GPT, everywhere 7.   DrawMyToday uses AI to draw your life and inspire journalling
8 SphynxMind revolutionizes your marketing with AI
Chat GPT Prompt: To Build Confidence: “How can I build confidence and assertiveness in my professional interactions?”
Optimized
“I am looking for guidance on how to develop greater confidence and assertiveness in various professional settings. Often, I find myself hesitating to express my ideas or opinions in meetings or discussions, regardless of the size or composition of the group. This challenge extends to interactions with both peers and higher-ups. I’m interested in learning about universal strategies or techniques that can help individuals in any professional field to communicate more confidently and assertively. What are some practical steps I can take to overcome self-doubt and become more vocal in expressing my thoughts? Are there specific exercises or daily practices that can gradually build my assertiveness? Additionally, I would appreciate advice on how to strike the right balance between being assertive and maintaining respect and professionalism, to ensure that my demeanor is perceived positively and effectively.”
Chat GPT Prompt – Brand Guideline Template: “Create a template for a brand guideline document to share with our team and partners.”
Optimized
“Create a detailed template for a brand guideline document, intended for distribution among our team and external partners. The template should start with an introductory section, briefly explaining the purpose of the guidelines and the importance of maintaining brand consistency. Include a section on the brand story, outlining the company’s history, values, and mission statement. This should be followed by detailed guidelines on the brand’s visual identity, including specifications for the logo usage (size, spacing, and acceptable variations), color palette (with exact color codes for print and digital use), and typography (including primary and secondary typefaces and usage guidelines). Further, add a section on the brand’s tone of voice and communication style, which should guide how the brand communicates in written and spoken form. This should include examples of do’s and don’ts to clarify the tone. Incorporate guidelines for marketing and promotional materials, detailing how the brand should be presented in different types of media, including print, digital, and social media. This should cover layouts, image styles, and the use of brand elements in various formats. Finally, conclude with a section on brand compliance, explaining the process for ensuring all materials meet the brand standards, and a contact section for queries related to the brand guidelines.”

**************************************

11/19/2023 & 11/26/2023

Happy Thanksgiving! – Maximum One Offices CLOSED Thursday & Friday for Thanksgiving – Many Closing Early on Wednesday.   2024 GAR Contract Changes – CE Classes beginning in December 2023! Stay Tuned! There will not be a Newsletter “This Week at Maximum One” next week.
Holiday Cards: If you don’t want to send out cards specific to a Holiday, consider sending out Thanksgiving Cards or New Year’s Cards!
MX1 Agents Bidding on HUD Homes: HUD has changed its system a bit & now the BROKER must register you with HUDHOMESTORE in order to bid on HUD Homes. If you login, you will see this message: Error Your account is not authorized to submit bids on HUD Homestore. So if you see this message or in advance you know you are going to bid on a HUD home for a client, you MUST contact your Maximum One Broker to register you as a Bidder on www.HUDHomestore.com
Seller Scams Continue – Don’t Be a Victim: The Seller scams CONTINUE! MX1 Agents, make sure that if you do not know the Seller personally, that you meet them! Never list a property without meeting the Seller in person or via a video meeting & get a copy of their license to make sure that they say who they say they are. The Superior Court in Douglas County has set up an alert system that homeowners who register can be sent a text or email if anyone comes in to do anything concerning their property. 
5 Hr CE Course – Unbeatable Value Propositions for Buyer Agents – Unlock superior value – Your key to outperforming the competition! Tuesday Nov 28th from 10am – 5pm through Real Estate Academy of America. Why This Course Matters: The hottest topic in real estate involves how the Buyer Broker/Agent will get paid. The current system is under legal attack and major changes are on the horizon. Potential changes include:

The Buyer Broker being offered ZERO compensation from the Seller and/or Listing Broker.
The Buyer and Buyer Broker being able to negotiate compensation directly with the Seller/Listing Broker
The Buyer Broker must now offer significantly increased value to the Buyer to guarantee getting paid

After the course, you will be able to:
Have a significant competitive advantage with your Unbeatable Value Proposition
Clearly communicate your value to buyers using a proprietary system Maximize your compensation by maximizing your value to buyers
Create major differentiators for yourself vs. other agents
Build trust and showcase your benefits for buyers in your Buyer Presentation
Effectively negotiate your buyer compensation with Buyers, Sellers, and/or Listing Brokers
Use our newest certification – CERTIFIED HOME BUYER SPECIALIST (CHBS) – for a major marketing advantage    

Click Here to Register: Zoom Class-Unbeatable Value Propositions for Buyer Agents (Debra Betolatti) Tickets, Tue, Nov 28, 2023 at 10:00 AM | Eventbrite
Top 9 Takeaways from NAR’s Profile of 2023 Home Buyers & Sellers (Alabama Association of REALTORS): The National Association of REALTORS® has produced the Profile of Home Buyers and Sellers since 1981. The report provides an overview of who purchased and sold a home in the last year. While the report is 142 pages long, and of the many statistics included, some will appeal more than others, these findings are particularly interesting. Click Here for Entire Report & Graphs. Household Income Jumped Among Successful Home Buyers
Down Payment for Successful Home Buyers is Highest in 2 Decades
The Number of 1st Time Home Buyers Rose this year
The Share of Married Couples in the Housing Market Continues to Ease While Singles, Especially Single Women, Rise Another Notable Demographic Change is the Share of Buyers Who Have Children Under 18 in the Home
Multi-Generational Buying Seems to Be a Sticky Trend
Distance Moved and Location Seem to Be Boomeranging Back to Pre-COVID-19 Trends
Eighty-Nine Percent of Home Buyers Used a Real Estate Agent or Broker to Purchase Their Home
Eighty-Nine Percent of Home Sellers Used a Real Estate Agent or Broker to Sell Their Home
Movement Mortgage – Maximum Seller Concessions: Thank you to John & Christina Bohannon (John.Bohannon@Movement.com & Christina.Bohannnon@Movement.com ) of Movement Mortgage (https://lo.movement.com/john-bohannon/home www.newloanteam.com ) for sharing with us this information to share with your clients … click here for pdf of “A New Way to Finance Your 3.5% Down Payment”
Canva Templates for Real Estate: Use these customizable real estate templates that you can personalize with your own color schemes, fonts, and photos/videos. Once you’re happy with your creation, simply download and share it on your social channels! Click Here for More Info & Downloads from Paperless Agent.
11 Thoughts to Improve Your Self-Confidence (Mike Ferry) – . In this episode of MFTV, Tony Smith will be sharing 11 valuable tips and tricks to boost your confidence in achieving your end-of-year objectives and carrying that momentum into the new year. Click here to watch video
Free Google Profile Kit (Tom Ferry): What if you could basically “train” Google to send you leads? Well, you can. And it’s not as complex as you might think. Especially with our FREE GUIDE: “Google Business Profile – Easy to Find, Quick to Answer” revealing how Rockstar agent Ashley Pederson generates tons of website traffic and 30+ inbound calls every month – all as a direct result of knowing how to please Google’s algorithm. Click here for Free Guide to gain immediate access to:

Ashley’s complete toolkit
4 best practices to “rip-off and duplicate”
3 strategies to get good reviews at just the right time, and more!
How to Get ChatGPT to Make You Money (Aleric Heck): I probably don’t have to tell you that ChatGPT changed the world. What you really want to know is… how can I use it to MAKE MONEY?!? Yes, you can use it to create amazing marketing content IF you know what you’re doing (if you don’t know how this will help) But what if you could do more than just save time with ChatGPT?  What if instead of just using it as a tool to help grow your business ChatGPT actually PAID YOU? If you want to learn how to create income without knowing a thing about technology… Join us for this free live training » Needless to say, spots will fill up fast! See you on the training, Aleric Heck
kvCore: How to Use & Tips & Tricks – GROW YOUR BUSINESS!   Maximum One offers ALL agents in ALL Maximum One Franchises kvCORE for FREE!!! Learn how to use this amazing tool to get FREE Leads & grow your business!!  

It’s worth your time to learn to:

Personalize your Agent-Branded Website
Enter Contacts into your Smart CRM
Use the Smart Plans to communicate with those contacts
Have Buyers & Sellers reach out to you using Property Search
And SO MUCH MORE!  

TONS of video Training

See Video Links Below
YouTube: Mastering kvCORE Tools for Success
YouTube: kvCORE Tips & Tricks  

kvCORE Crash Courses
 
How to Set Up kvCORE from Start to Finish
kvCORE for Beginners – Everything You Need to Know to Start
Easy Guide to Setup & Use
kvCORE CRM kvCORE for Beginners – What You Need to Know Before Using
The 7 Most Important Things To Do with kvCORE

****************************************

11/12/2023

Veteran’s Day – 11/11/23 – Thank you to ALL who have served to protect us & keep us safe & Free! 2024 GAR Contract Changes – CE Classes beginning in December 2023! Stay Tuned!
Vacant Listings – BEWARE: AIf you have a VACANT Listing – make sure someone checks on the property REGULARLY & OFTEN! There has been a HUGE increase in badguys drilling out the locks & posing as Landlords & “Renting” these properties to unsuspecting Tenants & taking their Money! Guess what?!?!… the REAL Owner still has to evict these people or pay them “cash for keys” if they will not move out on their own.
Movement Mortgage – Maximum Seller Concessions: Thank you to John & Christina Bohannon (John.Bohannon@Movement.com & Christina.Bohannnon@Movement.com ) of Movement Mortgage (https://lo.movement.com/john-bohannon/home www.newloanteam.com ) for sharing with us this information to share with your clients … click here for pdf of “Maximum Seller Concessions Allowable per Program” .
MX1 Thanksgiving Socials – Check your Franchise / Branch Calendar for any Thanksgiving Social Events! Some of these include:

Greater Atlanta Powers Ferry – Monday 11/13 – 11am – Appetizers & Desserts
Greater Atlanta Pinnacle – Tuesday 11/14 – 10am – Chili Cook-Off
Chat GPT & Real Estate & kvCORE: For those interested in using ChatGPT in your real estate business, our team at IRE put together a few use cases, like Property descriptions, Market trends, Investment insights & more! Check out the youtube link for the recording, below. Success Team Webinar on using ChatGPT
FMLS Update As It Relates To The Recent Class Action Lawsuit Sitzer/Burnett Held In Missouri: FMLS members, participants, and subscribers, we are aware that many of you have questions regarding the most recent litigation outcomes in the Sitzer/Burnett trial and how FMLS is currently positioned. 

FMLS is aware of the jury’s verdict in Sitzer et al. v. The National Association of Realtors et al. and it will continue to monitor the litigation as it proceeds to post-trial motions and any potential appeals. 
FMLS is not a National Association of REALTORS(R) affiliate and was not involved in the litigation, nor does it have a “Cooperative Compensation Rule” of the kind that was at issue in the litigation. FMLS does not require (and has not required) users to post any offer of compensation to buyer brokers, much less any specific offer. 
FMLS will continue to monitor developments as they arise and will continue to operate unilaterally in the interest of providing the best competitive products and services to real estate professionals and consumers in the markets in which we serve. 
Thus far, no similar litigation has been filed in Georgia. 
Any inquiries surrounding the parties involved in the litigation or Multiple Listing Services that are N.A.R. owned or affiliated should be directed to those parties directly. 
What an Agent Does to Get Paid: You may have seen this viral post on facebook & many have re-posted themselves & it has been reposted on the Rockstars Facebook Group. Click here for a version in Microsoft Word so you may brand & use in your Listing & Buyer Packages. “So You Want to Be a REALTOR…”
Atlanta REALTORS Assoc Comment Following Verdict from Lawsuit on Commission – President Michael Fischer: When I ran for President of the Atlanta REALTORS® Association, I could never have imagined this kind of year! While I continue to be honored by the confidence and support so many of you have shown me over the last 10 months, I have to admit, it’s been challenging. Like many of you, I was disappointed earlier this week when we received the news from NAR President Tracy Kasper regarding the Federal Court’s ruling in the Burnett v. NAR et al lawsuit. Although the court found NAR and other corporate defendants liable, NAR is appealing the case and firmly believes its cooperative compensation rule serves the best interest of the consumer. I am not an attorney and as an officer of the ARA, I would be very hesitant to announce any predictions on the future impact this ruling may have on our profession. I would however strongly encourage you to take a few moments to read Tracy’s statement and review answers to any questions you may have. Knowing the facts is your best tool and strategy if it becomes necessary to reassure your clients and even other REALTORS®. In addition to this disappointing news, for the first time in history, a sitting President of NAR resigned, earlier this year, after very public accusations of his improper behavior and the revelation of several other cases of behavior that many believe protected an internal culture of harassment and retribution. Finally, last week we heard NAR’s CEO Bob Goldberg has decided to retire at the end of this month rather than the end of 2024, as previously announced. There is no doubt that the winds of change are in the air for the real estate industry. An organization cannot survive these types of trials if it’s not willing to take an honest assessment of its leadership, and its core values. Once an organization has taken these steps, it must also be willing to make the changes necessary to ensure its future success. I believe the volunteer leadership team and staff at our national association, as well as our state and local associations, are just as concerned as you and I about the impact these issues will have now and in the future. However, I also know they are committed to working through the process and making the tough decisions and changes necessary to ensure the success of the REALTORS® organization. Change is hard and we are likely to get a few more bruises before we get to home plate. And remember, there is no crying in baseball! In conclusion, I want to leave you with this thought. Very few professions or industries enjoy the prestige and recognition of the REALTOR® brand. This success was not built on the actions of a few individuals but rather on 100-plus years of dedication to a Code of Ethics, an unparalleled commitment to our clients, and steadfast dedication to the American Dream of Homeownership. It’s our allegiance to these principles that makes us who we are
Matthew Ferry (Tom’s Brother) Real Estate 90 Day Program or Money Back: Matthew Ferry has been in the coaching game as long as Tom has. They both started working under their Dad, Mike Ferry’s program. Tom & Matthew now have separate coaching businesses. You have experienced a lot with Tom, now I want to introduce you to Matthew. …. He has a brand new program, with a huge promise. Give Matthew 90 days, and I’ll help you double your monthly income while working less—or you won’t pay a dime.  
Curious about how it works? Click here for all the details.
6 Books Agents Should Add to Their WishList (Tom Ferry): What’s on your holiday wish list? If you’re anything like me, it goes like this:

Focus
Discipline
Inspiration

Some might say these are things you can’t buy at a store. I’d say you can buy them at any bookstore for less than $20 – you just have to take the time to read them. In this blog, I’m recommending six books that I believe will help you be the best you can be in 2024. Make the time for them
Mike Ferry – Motivation: Thank you to Real Estate Coach Mike Ferry – www.MikeFerry.com – We have two months left … we know there are buyers and sellers in the market. Let’s push to see how many we can put under contract in the next 60 days.  
1.    “We need to accept that we won’t always make the right decisions … that we’ll screw up royally sometimes … understanding that failure is not the opposite of success … it’s part of success.” – Arianna Huffington 2.    “When one door closes, another opens. Be sure to step through.” 3.    “It’s no use going back to yesterday because I was a different person then.” – Luis Carroll
4.    “Happiness is not something ready-made … it comes from our actions.” 5 “Whatever you are, be a really good one.” – Abraham Lincoln
kvCore: How to Use & Tips & Tricks – GROW YOUR BUSINESS!   Maximum One offers ALL agents in ALL Maximum One Franchises kvCORE for FREE!!! Learn how to use this amazing tool to get FREE Leads & grow your business!!   It’s worth your time to learn to:
Personalize your Agent-Branded Website Enter Contacts into your Smart CRM Use the Smart Plans to communicate with those contacts
Have Buyers & Sellers reach out to you using Property Search
And SO MUCH MORE!  

TONS of video Training
See Video Links Below
YouTube: Mastering kvCORE Tools for Success Y
ouTube: kvCORE Tips & Tricks  

kvCORE Crash Courses  
How to Set Up kvCORE from Start to Finish
kvCORE for Beginners – Everything You Need to Know to Start
Easy Guide to Setup & Use kvCORE CRM
kvCORE for Beginners – What You Need to Know Before Using
The 7 Most Important Things To Do with kvCORE
kvCORE Best Practices for Lead Generation
kvCORE CRM – Easy Guide to Setup & Use
kvCORE – What Agents Should be Doing EVERY Day
kvCORE – Pack Your Google Business with Lead Generation
kvCORE - Responding to New Lead Activity   kvCORE Webinar Recordings   Help Articles: Dashboard Overview:

**************************************************************************

11/5/2023

“Fall Back” to Standard Time – 11/5/23 – Clocks “fall back” 1 hour at 2am on 11/5/23. This is a great time to reach out to your database to remind them of this and to change filters in HVAC units and to change batteries in their smoke detectors!
2024 GAR Contract Changes – CE Classes beginning in December 2023! Stay Tunes!
NAR Lawsuit – $1.78 Billion Judgement – Sitzer/Burnett Verdict in Commission Lawsuit: There are MANY articles about this issue as well as NEW lawsuits. Please make sure you know what is going on in our industry and most importantly – DON’T PANIC! Be thankful that you are at Maximum One – an Agent-Centric Company where YOU are the CEO of your own business! Additionally, there are NO changes to any License Laws, MX1 Policies, MLS Membership Rules, REALTOR Code of Ethics. FMLS & GaMLS & GAR have pre-emptively made changes in the past couple of years from when this lawsuit over Commissions was initially filed. This case has been in the Court System for several years & will most likely be in the appellate Court for several years!

ALSO… remember that FMLS & GAMLS (& many other MLS Services in GA) are INDEPENDENT. HOWEVER, throughout a lot of the country, the MLS service is owned & operated by a particular or a particular group of local Associations of REALTORS & therefore completely dependent on NAR Rules & Regulations AND you MUST be a member of that Local REALTORS Board in order to access the MLS Service.
However, you need to be aware of what is going on in the Real Estate Industry.Read Maximum One Founder & CEO Dave Kubat’s Post on this issue in the Maximum One Rockstars Facebook Group
Watch this Video on Facebook by MX1 Affiliated Closing Attorney – 
Andy Hartmanhttps://www.facebook.com/andrew.hartman.585/videos/1283405532168125 – also shared on the MX1 Rockstars Private Group on Facebook
Watch this Video by Mike Ferry – the “Godfather” of Real Estate Coaching & Tom Ferry’s Dad: Click here to watch video “Mike Addresses NAR Verdict”
Inman News Article on Sitzman/Burnett Landmark VerdictThe Real Deal Articles on this Case
Google “Sitzer/Burnett Verdict” for the latest – there are a number of new articles on this issues DAILY
***Mon 11/6/23 – Want More Business for FREE? Learn How to Get Business from kvCore: Attend the Free CE Class on kvCORE-Palooza Next Steps – ADVANCED Edition! CE Class TOMORROW – 11/6/23 – from 10am – 1pm at the Pinnacle Branch of MX1 Greater Atlanta (76 Highland Pavilion Ct in Hiram.) Class taught by Karie Smith of Echelon Real Estate Services. Click Here to Register.
Movement Mortgage – Finance Your 3.5%: Thank you to John & Christina Bohannon (John.Bohannon@Movement.com & Christina.Bohannnon@Movement.com ) of Movement Mortgage (https://lo.movement.com/john-bohannon/homewww.newloanteam.com ) for sharing with us this information to share with your clients “Waiting for Rates to Drop Before You Buy?” . Click here for pdf on Waiting for Rates to Drop Before You Buy
FMLS Fast Forms – If you submit a form to FMLS Electronically, you will get a response email. Please makse sure to send that email to your Transaction in Paperless Pipeline & email a Note to your Compliance Broker that you have managed the required FMLS Form 117 & 118 electronically. Here is the response email you will receive from FMLS:Hey there! Thank you for feeding me your documents. Please check the list above for the documents you submitted. If they arrived to us safely, you?ll see a ?Yes? under the accepted column.If you would like to check the status of your documents, you can head over to https://www.fmls.com/formtracker.Since you?ve emailed your documents to us, they won?t appear in FormTracker until they have been processed.For a faster experience check out FastForms at https://www.fmls.com/fastforms. FastForms allow you to quickly submit all of the information you just emailed in. Seriously, give it a shot – if you don’t love it, let us know.Thank you for being a valued member of FMLS. If you have any questions please feel free to contact us.FMLS Customer Supportsupport@fmls.com404-255-8660 Option 1
Chime Re-Branding to “Lofty”: There are no changes to any services – just a change of name!
NAR Additional Changes in Leadership: In the past couple of weeks, NAR has had a change in President. This week, they also had a change in President. In June of this year, Bob Goldberg indicated his intention to retire. Last month, Bob shared with me privately his desire to make his retirement effective this fall. He planned to announce that decision on Tuesday but chose to hold off given the news around the outcome of the trial. Today (11/2/23,) the Leadership Team unanimously voted to appoint Nykia Wright as NAR’s interim CEO. She will start full time on November 20. Read the press release here: https://www.nar.realtor/newsroom/nar-announces-leadership-transition.
How to Use kvCORE to Send Mass Holiday Emails to your Database: If you’re planning to connect with your leads/sphere of influence for the holidays, send your communications through kvCORE! We have a wide variety of ways to execute & connect with your network, but the simplest way to send is through a Mass Email. If you want the “easy button” approach, our Done for You Services team has a series of Smart Campaigns you can purchase that are all set up and ready for you to run. 

Note that in the spirit of security of your contacts/database, you may be greeted by the pop-up below if you use the scheduled mass email tool. To make sure your mass emails are sent by the intended sender, we added protection to verify the content and from whom the message is being sent.

Resources: How to Send a Mass Email in kvCOREScheduled Mass Email Tool Hand-Crafted Holiday Smart Campaign from Done For You Services
Use Cash Cow Funnels To Generate Leads (Michael Reese): Cash Cow Funnels are marketing funnels that you use to acquire customers, consistently for less than what you pay for a referral fee. The goal of these funnels is to make you money… and scale. The reason I love these funnels is that you can fill up your database and pipeline without spending a fortune on the front end, while making significant profit on the backend.And then you keep converting more clients from your database. However, for these to work, you need to make sure that you’re hitting those metrics and benchmarks. We always look one main metric: Customer Acquisition Cost (CAC). The less of a CAC you have the more you can scale.There are the numbers we look at throughout the funnel:
45% – Contacted
15% – 12 Month Nurture
3% – Working Hot (3-6 months)
3.6% – Appointments
1.4% – Under Contract
1.1% – Closed
If you pair this with our Unique Conversion System, then you have a formula for scaling. If you’re not hitting these numbers, you know what you need to work on in your funnel. Now, if you want us to help with your acquisition funnels, from creating them to tweaking them to scaling them… I have some good news!
I (Michael Reese) recorded a video with all the details here.You can check it out and if you’d want to know more, you can also schedule a call right there. This page expires after this weekend so make sure you check it out soon.
Mike Ferry – Motivation: Thank you to Real Estate Coach Mike Ferry – www.MikeFerry.com – We have two months left … we know there are buyers and sellers in the market. Let’s push to see how many we can put under contract in the next 60 days. 
1.    “We need to accept that we won’t always make the right decisions … that we’ll screw up royally sometimes … understanding that failure is not the opposite of success … it’s part of success.” – Arianna Huffington
2.    “When one door closes, another opens. Be sure to step through.”
3.    “It’s no use going back to yesterday because I was a different person then.” – Luis Carroll
4.    “Happiness is not something ready-made … it comes from our actions.”
“Whatever you are, be a really good one.” – Abraham Lincoln
kvCore: How to Use & Tips & Tricks – GROW YOUR BUSINESS!Maximum One offers ALL agents in ALL Maximum One Franchises kvCORE for FREE!!! Learn how to use this amazing tool to get FREE Leads & grow your business!!
It’s worth your time to learn to:
Personalize your Agent-Branded Website
Enter Contacts into your Smart CRM
Use the Smart Plans to communicate with those contacts
Have Buyers & Sellers reach out to you using Property Search
And SO MUCH MORE!
TONS of video Training
See Video Links Below
YouTube: Mastering kvCORE Tools for Success
YouTube: kvCORE Tips & Tricks
kvCORE Crash Courses 
How to Set Up kvCORE from Start to Finish
kvCORE for Beginners – Everything You Need to Know to Start
Easy Guide to Setup & Use kvCORE CRM
kvCORE for Beginners – What You Need to Know Before Using
The 7 Most Important Things To Do with kvCORE
kvCORE Best Practices for Lead Generation
kvCORE CRM – Easy Guide to Setup & Use
kvCORE – What Agents Should be Doing EVERY Day
kvCORE – Pack Your Google Business with Lead Generation
kvCORE Webinar Recordings

Help Articles:
Dashboard Overview: https://help.insiderealestate.com/en/…
Behavioral Alerts: https://help.insiderealestate.com/en/..
.Lead Star Rating System Overview & FAQ: https://help.insiderealestate.com/en/…Smart CRM Lead Filters: https://help.insiderealestate.com/en/…
Videos Referenced:  
 • kvCORE Success Meetups:  Tips Tricks …  

For more information please
visit: https://insiderealestate.com/ytdemo

NEW – kvCORE Faststart – https://bit.ly/3w4tm74See exactly how to setup your kvCORE CRM to generate more real estate leads!
kvCore is considered one of the top real estate crm systems in 2023. How to setup kvcore is a big topic and undertaking. These videos will show you how to setup and use KVCore quick and easy. Consider it a kvcore guide for all the essential concepts that you need to gain the knowledge of how to make best use its systems and KVCore as a whole.
kvCORE Best Practices:
Save this LINK with the top resources you’ll need access to, from training, help articles, YouTube links & more! 
Ensure your Profile is set up, especially with your Agent MLS ID so that your listings populate on your website! 
Check out our kvCORE Success Meet-ups for ongoing learning on how to use our platform.
If you want help setting up your profile, our Done for You Services team has a consulting package where they go above and beyond to put together your Profile, including custom campaigns AND help to import your contacts!! 
REPEATMaximum One® Logos: The “Maximum One” name has been trademarked & that trademark is now officially a Registered Trademark. this means that you should use the Registered Trademark Symbol ® when you use the Maximum One name. For your convenience, the Franchises are in the process of getting new Logos created for you to use in your marketing. Please check with your Franchise. For MX1 Realty Greater Atlanta & Maximum One Alabama REALTORS®, these logos are accessible to you in the Reference Section of Paperless Pipeline.
REPEAT: MX1 Policy – Commission Amount in Buyer Brokerage Agreements May NOT Be $0.00: Buyer Brokerage Agreement should have a commission amount listed for commission charged for Buyer Brokerage services which are good & valuable from the initial meeting. Should Buyer find a property & co-op commission is less than commission amount in Buyer Brokerage Agreement & your Broker agrees to accept a total commission less than what has been agreed to in the Buyer Brokerage Agreement, simply amend the Buyer Brokerage Agreement specific to this property:“At the closing of ___(address)______, Maximum One Realty Greater Atlanta (specify to you Firm) agrees to accept a total Buyer Brokerage Commission of 2.5% (or whatever % that is less than what is already in Brokerage Agreement) of the Sale Price as shared from Seller’s Broker. Should this contract fail to close and Buyer purchase another property, the commission amount as specified in the Buyer Brokerage Agreement is still intact.”
REPEAT: Color Code for Maximum One Blue: If you are having marketing material created, the “Maximum One” Blue is called “Reflex Blue”Hex Code – #171796RGB Code – 23  23  150
Max Cares: Condolences to Andrea & Jay Alexander on the sudden loss of Andrea’s younger brother, Sean.
 Training at Maximum OneFor ALL Franchises: www.RealEstateAcademyofAmerica.com for ALL Virtual CE classes at all Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings.Click Here: Entire November Training CalendarsClick Here: Online Computer Classes – Take at your LeisureYOU MUST REGISTER IN ADVANCE FOR CE CLASSES

***********************************************************

10/29/2023

Happy Halloween – 10/31/23 – May you ONLY receive TREATS & No Tricks!  
“Fall Back” to Standard Time – 11/5/23 – Clocks “fall back” 1 hour at 2am on 11/5/23. This is a great time to reach out to your database to remind them of this and to change filters in HVAC units and to change batteries in their smoke detectors!
10 Things That Can Haunt Your Closings – Amee Davis: Thank you to Managing Attorney, Amee Davis of Davis & Associates (ADavis@DavisLawGA.com 770-426-5440) for sharing with us this spooky information!
1. Forgetting to let the Closing Attorney know of special circumstances for your clients. Waiting until the last minute to provide information on whether someone will be present at closing, the need for a power of attorney, or if there is a deceased party on title can really spook your clients into thinking you were unprepared.
2. Forgetting to provide the Closing Attorney information on your commissions. Nothing can be more terrifying than having to explain to your sellers their net proceeds will be less because the closing attorney did not have your commission information.
3. Failing to provide any amendments to the contract to the Closing Attorney. Failing to provide amendments which include things that the seller may be responsible for paying for such as a repair, a termite letter or a home warranty can be a financial coffin to your income.
4. Failing to show up to closing on time. Beware of the ghastly habit of not being on time for closings as it could cause your closing time to be moved or delayed. Please remind your clients to be on time.
5. Do not show your ghoulish side just because the co-oping agent or realtor is acting like Freddy Krueger.
6. Remember when dealing with a witch or warlock client, it’s always best to keep a little holy water handy.
7. When the occasional grim lender appears to decapitate your closing remember you are a professional and you should not charge forth with your pitchfork at hand.
8. Avoid finding yourself being tossed into the cauldron for taking on bloodsucking clients who refuse to participate in their own contracts. Buyers should speak with the home inspector, review repairs, confirm school districts and conduct their own review of the property before closing.
9. Your clients do not need to know all of the gruesome ways you use sorcery to make real estate look easy.
10. Always celebrate the fun of being the wise owl by providing your clients great treats such as professionalism, exceptional service and unmatched knowledge in your industry. 
Maximum One® Logos: The “Maximum One” name has been trademarked & that trademark is now officially a Registered Trademark. this means that you should use the Registered Trademark Symbol ® when you use the Maximum One name. For your convenience, the Franchises are in the process of getting new Logos created for you to use in your marketing. Please check with your Franchise. For MX1 Realty Greater Atlanta & Maximum One Alabama REALTORS®, these logos are accessible to you in the Reference Section of Paperless Pipeline.
Movement Mortgage – Finance Your 3.5%: Thank you to John & Christina Bohannon (John.Bohannon@Movement.com & Christina.Bohannnon@Movement.com ) of Movement Mortgage (https://lo.movement.com/john-bohannon/home www.newloanteam.com ) for sharing with us this information to share with your clients “Is Bidding Over Asking Price the Right Strategy for You?” . Click here for pdf on Bidding Over Asking Price
GAMLS will provide FORWARN on 11/1/23 to members – Forwarn is an app to download to perform background checks on clients / customers / prospects.. As a Brokers, I encourage you to be EXTREMELEY cautious if you use this app. There are many compliance statements you must agree to but I believe it has the potential for the purposeful or inadvertent violation of Fair Housing Laws and Civil Rights Laws, As a Broker, I remind you that what you do for any one client / customer / prospect you must do for ALL.
FMLS Photo AI Enhancement – Restb.AI: Thank you to KCM for . FMLS is so excited to tell you Restb.AI is live! This tool is a free member benefit, and it will save you a huge amount of time when adding listings. Here’s how it works: When uploading pictures, Restb.AI analyzes and provides automated captions for each photo in seconds. No more wasted time manually typing descriptions for your property pictures. Plus, you can always change the AI generated information because it is fully customizable. Even better, Restb.AI looks at the details of every picture, automatically identifies property features, and adds them to your listing in Matrix. No more typing every property characteristic manually! For example, the AI can recognize major appliances, exterior features, architectural styles, and more. We love how much time this saves our members!
Click Here to Watch Video 
Best of all, you don’t have to download any new software or do anything new. Restb.AI is built right into Matrix and works automatically as you are uploading the photos. We are also working with Remine to integrate Restb.AI’s image tagging capability into their Add/Edit module. And, another upcoming feature is with OneHome, where homebuyers can upload any photo they like to search for listings with desired features, introducing a new dimension in property search.  

Today the Restb.AI feature works in Matrix. But stay tuned, it will be coming shortly to Remine and OneHome!
AI – ChatGPT Prompt – Free IT Expert: copy & paste ⬇️ “Act as an IT expert to solve my technical issues using clear, simple language, focusing on solutions without unnecessary explanations” Optimized “I want you to act as an IT Expert. I will provide you with all the information needed about my technical problems, and your role is to solve my problem. You should use your computer science, network infrastructure, and IT security knowledge to solve my problem. Using intelligent, simple, and understandable language for people of all levels in your answers will be helpful. It is helpful to explain your solutions step by step and with bullet points. Try to avoid too many technical details, but use them when necessary. I want you to reply with the solution, not write any explanations. My first problem is “my laptop gets an error with a blue screen.”
GREC – Complete ALL your CE Prior to Renewing Your License: Sometimes uncontrollable events and life circumstances impact a Licensee’s ability to complete the continuing education (CE) hours required to renew a real estate license on time. However, procrastination is often the culprit. A Licensee has 4 years to obtain 36 hours of CE, including License Law. The hours may be completed over the 4 years or completed within a short period.

• If a Licensee waits until the last minute to complete the required continuing education hours, he or she needs to realize that the Real Estate School has up to 10 days to verify course completions and upload them to the license record.
• If your License renewal date is coming close to the end of the month, finish your courses BEFORE renewing your license. • Before renewing, a Licensee should verify that all Continuing Education hours, including the required License Law course, are posted to their GREC license record.
• If you Renew your License BEFORE all completed CE hours are posted to your License record, the License will be renewed to an INACTIVE status, and you cannot practice real estate until the License is returned to active status.
• If a License is renewed to an Inactive status, a Salesperson or Associate Broker must obtain a signed Change Application from their Broker to return the License to Active status. In this case, once you complete the required CE hours for Renewal, your License does Not automatically become Active. You must submit a Change Application. Once that is received and processed, the status of required CE hours will be updated in the GREC online system. Then the number of hours of CE required for the current renewal period will be displayed. 
Alabama Active Listings Continued to Increase in September: According to the September 2023 Alabama Economic and Real Estate Report released by the Alabama Association of REALTORS® (AAR), Alabama’s active listings continued to increase in September, reaching 13,603 listings. This figure marks an increase of 13.9% compared to the 11,943 listings available one year ago and sets a new high for 2023. September marked the sixth consecutive monthly increase in active listings, and AAR’s economists anticipate this trend to continue into October. Continue reading to learn more.
Mike Ferry – Motivation: Thank you to Real Estate Coach Mike Ferry – www.MikeFerry.com – We are well into our fourth quarter and the good news is there is still a lot of business to be done. Let’s make sure we are participating because it seems a lot of agents are not. These thoughts may keep us in a better mental state and keep us more productive. Have a great week & keep going!
“The secret to getting ahead is getting started.” – Mark Twain
“All of our dreams can come true, if we have the courage to pursue them.” – Walt Disney
“The best time to plant a seed was 20 years ago … The second-best time is now.”
“It’s hard to beat a person who never gives up.” – Babe Ruth
“If people are doubting how far you can go … go so far you can’t hear them anymore.”
kvCore: How to Use & Tips & Tricks – GROW YOUR BUSINESS!   Maximum One offers ALL agents in ALL Maximum One Franchises kvCORE for FREE!!! Learn how to use this amazing tool to get FREE Leads & grow your business!!   It’s worth your time to learn to: Personalize your Agent-Branded Website Enter Contacts into your Smart CRM Use the Smart Plans to communicate with those contacts Have Buyers & Sellers reach out to you using Property Search And SO MUCH MORE!   TONS of video Training See Video Links Below YouTube: Mastering kvCORE Tools for Success YouTube: kvCORE Tips & Tricks   kvCORE Crash Courses  
How to Set Up kvCORE from Start to Finish
kvCORE for Beginners – Everything You Need to Know to Start
Easy Guide to Setup & Use kvCORE CRM
kvCORE for Beginners – What You Need to Know Before Using
The 7 Most Important Things To Do with kvCORE
kvCORE Best Practices for Lead Generation kvCORE CRM – Easy Guide to Setup & Use kvCORE – What Agents Should be Doing EVERY Day kvCORE – Pack Your Google Business with Lead Generation
kvCORE - Responding to New Lead Activity   kvCORE Webinar Recordings   Help Articles: Dashboard Overview: https://help.insiderealestate.com/en/… Behavioral Alerts: https://help.insiderealestate.com/en/… Lead Star Rating System Overview & FAQ: https://help.insiderealestate.com/en/… Smart CRM Lead Filters: https://help.insiderealestate.com/en/… Videos Referenced:    • kvCORE Success Meetups:  Tips Tricks …     For more information please visit:

*****************************************

10/22/2023

Want More Business? kvCORE Best Practices: If you’re new to kvCORE, or a veteran user, here are some of the best resources/recommendations! It’s FREE to Maximum One Agents! If you are currently slow, then take this time to get your kvCORE Accoint Set up! We are teaching an Advanced / Next Steps kvCore-Palooza at the Pinnacle Office on Monday 11/6/23 beginning at 10am – Registration Link Coming Soon. Open to ALL MX1 Agents but this is a NEXT STEPS / ADVANCED Hands-On Workshop.  
Save this LINK with the top resources you’ll need access to, from training, help articles, YouTube links & more! 
Ensure your Profile is set up, especially with your Agent MLS ID so that your listings populate on your website! 
Check out our kvCORE Success Meet-ups for ongoing learning on how to use our platform.
If you want help setting up your profile, our Done for You Services team has a consulting package where they go above and beyond to put together your Profile, including custom campaigns AND help to import your contacts!! 
Movement Mortgage – Finance Your 3.5%: Thank you to John & Christina Bohannon (John.Bohannon@Movement.com & Christina.Bohannnon@Movement.com ) of Movement Mortgage (https://lo.movement.com/john-bohannon/home www.newloanteam.com ) for sharing with us this information introducing “Movement Boost!” . Click here for pdf on Movement Boost
FMLS Notes – Showing Time & MLS Touch: Showing Time Interruption – ShowingTime is experiencing issues with SMS message delivery. The vendor and carriers are aware and are working to remedy this as quickly as possible. Introducing MLS Touch – MLS is excited to announce MLS-Touch as a replacement for HomesnapPro (which was suddenly retired by CoStar). After downloading MLS-Touch on your mobile device, choose Georgia, then pick First MLS from the list. ANDROID & GOOGLE DOWNLOAD › APPLE DOWNLOAD › MLS-Touch is an ADVANCED mobile MLS app for Agents already in use in many other cities nationwide. It provides powerful and easy-to-use listing searches, Realist® tax data, hotsheets, live market stats, and instant comparables. It’s a powerful lead generator tool with automatic Facebook publishing and agent-branded consumer apps. MLS-Touch is fully integrated Matrix™ MLS and the OneHome Client Portal, creating a seamless business hub for your daily activities and allowing you and your clients to collaborate effortlessly in real-time from your phones and laptops. Need help getting started or want more information? Log on to FMLS for their Training.
Home Price Growth Returning to Normal! Thank you to KCM for providing this. To download or agent-brand, Click Here to Download Infographic.
AI Trending Tools: Here are some AI Tools…. 1.   KickResume is the world’s most powerful AI resume builder ✨ 2.   Intellize helps you observe your data with natural language 3.   SparkTrade makes investing easy with AI analysis 4.   

***************************

10/15/2023

Learn How to Rank Website #1 Using AI: A friend of Maximum One, Chris Hardinhttps://bookmesolid.com/– teaches us how to use AI to rank your website! Discover the secrets of harnessing the power of AI for Real Estate SEO! 🚀 In this video, Chris Hardin breaks down the step-by-step method he used to skyrocket his ‘moving to’ websites to the #1 spot on Google in less than 24 hours. Dive deep into innovative real estate content ideas and get an insider’s look at cutting-edge tools like Web GPT. If you’ve been searching for ‘done for you’ real estate content strategies, this is your ultimate guide. From interlinking for domain authority to the magic of Yoast SEO for WordPress, you’ll learn it all. 🏡💡 Make sure to subscribe for more insights on Real Estate AI and content tips!
The Power of Marketing & CRMs: Thank you to Karie Smith (Karie@Echelonvirtualassistance.com) of Echelon Real Estate Services (https://echelonvirtualassistance.com) for highlighting how marketing through your CRM can generate real estate leads. At the Woodstock Sales Meeting she walked us through so many ideas! Click here for pdf of these ideas. Reach out to Karie for more specifics!
Movement Mortgage – Latest Information: Thank you to Kathy May & John & Christina Bohannon (John@Movement.com) of Movement Mortgage (https://lo.movement.com/john-bohannon/home www.newloanteam.com ) for sharing with us at the Woodstock Sales Meeting the latest information regarding the Mortgage Industry. Click here for pdf of what you need to know!
GAMLS Reminder HomeSnap Became Homes Pro on October 9th: As part of the Homes.com network, Homesnap Pro is being renamed to Homes Pro. Homes Pro can be accessed via Homes.com or the Homes.com mobile app. Current Homesnap Pro users will transition to the new Homes Pro brand that includes all the great features of Homesnap Pro, plus upgraded features bringing you MORE Traffic and MORE Leads! Get a full overview of the upgraded features you are getting access to and learn how to grow your business on the fastest growing website in the industry. Register for one of the weekly webinars every Thursday at 2pm. Click Here to Register.
AI Trending Tools: Here are some AI Tools you may want to check out: 1.   👉 Tweet Hunter: The All-in-One, AI-powered tool for X (formerly Twitter). Trusted by 6000+ creators.
2.   WeAreLearning uses AI to optimize your learning journey 3.   BlueDotHQ is an AI meeting recorded backed by Google
4.   ChatDB enables data insights with natural language
5.   Fill3D generates photorealistic images in minutes
P.S. AI Tool Report just launched our Free Tools Database!
Do You Have What You Need to Win Your Next Listing?Free Download from KCM: As tough as the past year has been with increasing mortgage rates and limited inventory, there is still opportunity to close out the year strong. Top agents are ready with confident answers to questions like:  “Why sell when I’ll never find something to buy?” And… “Why move when mortgage rates are this high?” If you know exactly how to answer these questions, you hold the key to success this fall. But if you’d like a little help… we’ve got you. Here at KCM, we’ve prepared word-for-word answers you can use when faced with the biggest client questions t

***********************************************

10/8/2023

Monday, October 9th – Columbus Day! – Banks Closed & no US Mail delivery.
Maximum One Greater Atlanta FMLS Statistics for September 2023: Below is a snapshot of market statistics for Maximum one REALTOR & Realty Companies as reported by FMLS. Please read pdf for Entire Report.
Sept 2023 – MXGR Stats per FMLS
Sept 2023 – MXGA Stats per FMLS  
Proposed Anywhere settlement: no NAR buyer commission rule, no NAR membership needed: The terms of Anywhere Real Estate‘s $83.5 million settlement with plaintiffs in two bombshell buyer commission lawsuits have been made public, and they stipulate that the brokerage conglomerate make significant changes to its practices.  

A hearing for preliminary approval of the settlement is expected to occur next month, with final court approval expected in mid-2024.  

“I am pleased that Anywhere has reached a nationwide settlement with the plaintiffs in the Burnett and Moehrl cases,” said Ryan Schneider, Anywhere chief executive officer and president. “We believe this is the right course of action to remove future uncertainty and ongoing legal expense, serving the best interests of the company, our affiliated agents and franchisees, and shareholders, and enabling Anywhere to focus on moving real estate to what’s next.” Read More Here…
DOJ Lawsuit on Buyer Brokerage Compensation Gets Extended: Judge Patti Saris of the U.S. District Court in Boston granted the Department of Justice’s request to extend all settlement related deadlines in the Nosalek buyer broker compensation class action lawsuit on Tuesday. The final settlement hearing deadline is now scheduled for March 7, 2024, instead of Jan. 4, 2024.  

In a statement of interest filed last Thursday, the DOJ noted that it had “significant concerns” about the proposed antitrust settlement agreement between home sellers and MLS Property Information Network (MLS PIN).  

The DOJ said it wanted more time to better “evaluate the proposed settlement and its competitive effects.” Read More ➡️
Real Estate Tech Insights Report – Mike DelPrete: Today I’m releasing The Real Estate Tech Insights Report — 180+ slides that clearly unpacks the changes of 2023. Dive deep with the fast movers, the themes driving change, and the insights needed to make well-informed decisions going forward.  I’m offering the report as a free PDF download — I hope you enjoy and share the insights! I recently launched a new podcast, Context, where I’m having conversations with industry leaders about the businesses and technologies changing real estate. Give it a listen! 
Birmingham Association of REALTORS Annual Meeting Wednesday, October 11, 2023 (10:00 AM – 11:30 AM) Rosewood Hall . Join us for our Annual Meeting at Rosewood Hall for an overview and reflection of 2023. We will get an AAR update from RaJane Jonson, AAR President, a legislative update from Congressman Gary Palmer, meet and hear from our board candidates for BAR and GALMLS, and get ready to set the course for 2024! Click here to Register.
GAMLS Joins with NC & SC – It is with great excitement that Georgia MLS announces a new partnership with the largest MLSs in North Carolina, South Carolina, and Tennessee to form a new entity, the Southeast MLS Alliance. This new strategic partnership offers a combined level of expertise, resources, and technology to collectively empower members in each of our individual markets.  

The new collaboration will commence with a multi-state data share agreement delivering direct access to active and off market listings across Georgia, Charlotte, Charleston, Nashville and their surrounding service areas. The Southeast MLS Alliance will unite over 100,000 agents and 11,000 brokerages, facilitating regional listing exposure via a significant referral network in four of the most desirable cities in the Southeast. This cross-market partnership will provide access to 85,000 active listings integrated into each MLS’s native platforms. Development is currently underway to deliver this initiative.  

Georgia MLS is beyond excited to work with our like-minded geographic neighbors and we look forward to leveraging the immense power of the Southeast MLS Alliance to connect you to new opportunities through the power of MLS data. 
Motivation from Mike Ferry – www.MikeFerry.com: Good Monday Morning … it is the first week of October and we should all be prepared for a great fourth quarter. Keep these thoughts in mind as you finish the year strong …  

1.    “The bad news is that time flies … the good news is that you are the pilot.”
2.    “We each define our own life … don’t let other people write your script.” – Oprah Winfrey
3.    “You are never too old to set another goal or dream a new dream.” 4.    “Do not allow people to dim your shine because they are blinded by it. Tell them to put their sunglasses on!” – Lady Gaga  

“You can be anything and everything … it all begins with starting.” Have a good week.
REPEAT: MX1 Policy – Commission Amount in Buyer Brokerage Agreements May NOT Be $0.00: Buyer Brokerage Agreement should have a commission amount listed for commission charged for Buyer Brokerage services which are good & valuable from the initial meeting. Should Buyer find a property & co-op commission is less than commission amount in Buyer Brokerage Agreement & your Broker agrees to accept a total commission less than what has been agreed to in the Buyer Brokerage Agreement, simply amend the Buyer Brokerage Agreement specific to this property:

“At the closing of ___(address)______, Maximum One Realty Greater Atlanta (specify to you Firm) agrees to accept a total Buyer Brokerage Commission of 2.5% (or whatever % that is less than what is already in Brokerage Agreement) of the Sale Price as shared from Seller’s Broker. Should this contract fail to close and Buyer purchase another property, the commission amount as specified in the Buyer Brokerage Agreement is still intact.”
REPEAT: Color Code for Maximum One Blue: If you are having marketing material created, the “Maximum One” Blue is called “Reflex Blue” Hex Code – #171796 RGB Code – 23  23  150
Max Cares: Prayers to Kim Howard who has been under the weather and whose kitty had to go to the Vet ER – both are recovering.
Max Cares: Prayers to Heidi Kelly who has also been under the weather. Max Cares: Prayers for Phil Milam who is having back surgery.
 Training at Maximum One For ALL Franchises: www.RealEstateAcademyofAmerica.com  for ALL Virtual CE classes at all Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire October Training Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

10/1/2023

Build Inventory of Salable Listings from “Keeping Current Matters”: And for more ways to win listings, you’ll want to watch the replay of our FREE webinar, “Building an Inventory of Salable Listings this Fall”. Steve and I shared expert insights and strategies to push you towards your goals and finish out the year strong.  When you watch, you’ll discover… 

The #1 reason to be optimistic about inventory increasing this fall… 
Why sellers with massive equity aren’t concerned about mortgage rates…  How to win expired listings and FSBO negotiations… 
Watch now here.
Use kvCORE Property Boost to Generate More Leads: See for yourself why thousands of clients, like Wendi, are leveraging Property Boost to get more listing visibility and funnel more leads into their database. Simple Process, Big Wins ·        
You pick your perfect plan ·        
Your ads are posted to Facebook & Instagram ·        
Ads have a built-in lead generation form ·        
High-quality leads are generated
Wow your listing clients with performance metrics
YouTube Ad Strategy from “AdStrategy.com:” I came across this & thought you may be interested… 19-pages revealing an entire $200M+ YouTube Ads Strategy in one PDF. You can access it here.  Aleric Heck has developed this advanced strategy over the past 7 years that’s helped me scale my business to 8 Figures & earned our Clients over $200M+ to date… and he wants to help you scale your business to that next level too. So here’s your rocket fuel. P.S. If you need help implementing these strategies, or even need help just getting started…his team can help
NAR National Flood Insurance Program: – The National Flood Insurance Program is currently set to expire at midnight on September 30, 2023. AR is working to secure long-term reauthorization of the program. Please find below NAR’s answers to frequently asked questions about what this situation means for your upcoming closings. In addition, NAR has provided several proactive steps your clients can take in the meantime. f you have any questions, please reach out to your GAR Advocacy team at Advocacy@garealtor.com. NAR National Flood Insurance Program FAQ. Update: Congress passed a last-minute spending deal Saturday to avert a government shutdown and extend the authority of the National Flood Insurance Program (NFIP). The bipartisan agreement funds the government at 2023 levels through Nov. 17, ensuring pay for federal workers and the military, as well as extensions for other vital programs like the Federal Aviation Administration. Go to NAR’s website for more information.
US Housing Market Now Worth Record $52 Trillion: MX1 Broker Note – There is More Than Enough for You to Go Get Your Share! U.S. housing market is back on track, stronger than ever, with a total estimated value of $52 trillion, according to a new analysis by Orphe Divounguy, a senior economist at Zillow Group. Over the past year, the value of the U.S. housing market has surged by more than $2.6 trillion. Fueling this increase is new construction, according to Divounguy, even though the 1.3% rise in the average value of U.S. homes over the year also played a small role. A steady flow of new homes have hit the market this spring and summer, as homebuilders worked diligently to remedy the housing inventory shortage. Divounguy added that new home sales should make up a bigger piece of the home sales pie moving forward. In August, of the total home inventory, including both new and resale homes, newly built homes represented an elevated share of 31% of those available for sale, according to the National Association of Home Builders (NAHB). Additionally, nearly 16% of total home sales in August were new homes.  Read More Here…
Help Buyers Achieve Their Financial Goals: Have your Buyers reach out to Linda Kennedy of American Eagle Mortgage powered by Cross County for their Financial Wellness & how Real Estate fits in! LKennedy@ccm.com. Click here for pdf of Financial Wellness Flyer
 

**************************************************************************

9/24/2023

Good Yom Tov! Yom Kippur – Begins Sundown Sunday, 9/24/23 – May You & Your Family Be Sealed in the Book of Life & Blessing!
Attention Bank Shot Users: MX1 Greater Atlanta will not be accepting Bank Shot mobile deposits after Tuesday 9/26/23. We are discontinuing our affiliation with Bank Shot and implementing a Chase mobile app system in its place. We are happy to announce that this will provide a faster turnaround time for your deposits to be available. Donna Black (AgentBilling@eAGENTweb.com 770-919-8825 x 324) will be reaching out to all regular Bank Shot users this week. If you have not heard from her by Friday, please email her at AgentBilling@eAGENTweb.com where it will be her pleasure to assist you. Thank you for your cooperation as we make this transition!
MX1 Policy – Commission Amount in Buyer Brokerage Agreements May NOT Be $0.00: Buyer Brokerage Agreement should have a commission amount listed for commission charged for Buyer Brokerage services which are good & valuable from the initial meeting. Should Buyer find a property & co-op commission is less than commission amount in Buyer Brokerage Agreement & your Broker agrees to accept a total commission less than what has been agreed to in the Buyer Brokerage Agreement, simply amend the Buyer Brokerage Agreement specific to this property:

“At the closing of ___(address)______, Maximum One Realty Greater Atlanta (specify to you Firm) agrees to accept a total Buyer Brokerage Commission of 2.5% (or whatever % that is less than what is already in Brokerage Agreement) of the Sale Price as shared from Seller’s Broker. Should this contract fail to close and Buyer purchase another property, the commission amount as specified in the Buyer Brokerage Agreement is still intact.”
  Contact Your Legislators About HOAs Going Out of Control: Thank you to Amee Davis of Davis & Associates (ADavis@DavisLawGA.com) encouraged us to all contact our legislators to reign in the HOAs! Many are requiring a copy of a Buyer’s Hazard Insurance before issuing a Seller’s clearance letter. These Seller clearance Letters are timed and many Sellers are having to pay repeatedly for this letter. Additionally, there is a GA law that an HOA may ONLY charge $10 for this letter but many tack on hundreds of additional dollars as “Admin / Processing” fees in advance. These and other HOA letter issues are causing major problems with closings. Some attorneys / Title Companies WILL close but with an Exception to the Title Insurance (i.e. not totally clear title.) If a Seller cannot get this letter, the Buyer is not obligated to close with this title defect & this would be considered a Seller Default in the contract.
MV Realty Company – 40 Year Listing Agreement: As many of you know, this company preys on lower income neighborhoods & elderly owners. They require the owner to sign a contract, pay for rehab work & then put a 40 year lien on the property. The Owner would have to pay MV Realty 6% Commission EVEN if the Seller lists with another Real Estate Broker. Update on this company from Amee Davis: The US Senate has been investigating this company AND they just filed for bankruptcy! Read More Here About Senate Investigation & Read More Here About Bankruptcy.
Lead Generation Tips & Tricks From your Colleagues at MX1 Pinnacle Office: What a fabulous Sales Meeting! Than you to our agents for participating in the Top Producers Panel & sharing their ideas on how to get business in this market. We appreciate your time & info: Keelie George, Anya Dupree, Shawn Delaney, Ginger Rhea, Lillian Ingram, Ashley Blanton. The over-riding focus was on building relationships. Some of the ideas discussed include:

Follow-Up More Thank you think
Send signed greeting cards
Put your clients / prospects first
Work with people you like
Surround yourself with people you trust
Focus on building relationships
Make every moment count
Be yourself
Take time to schedule your social media
Bring value to the relationship
Believe that you are going to help someone today
Keep a hotlist with you at all times
Create more relationships with New Construction onsite agents – referral business
Find out prospect’s expectations of you & then exceed them
Get your Google Business Page up & running & active
Same with your Zillow & Realtor.com Agent Profiles
Ask for Referral Business from everyone
Listen to Podcasts: “5am Call” & “Tom Ferry”
Read: “Go Giver” & “Go Givers Sell More” by Bob Burg & John David Mann
10 Clever Ideas for Personalized Closing Gifts (from NAR Magazine): The perfect memento helps your clients celebrate their home buying or selling success—and makes you memorable, too. At the end of the real estate transaction, many agents offer their clients a closing gift—a token of appreciation that leaves a positive, lasting impression. Read More Here…
Create Marketing Material from Your MLS Listing: MX1 Franchises met with a company called “Marq” who presented their system for creating marketing material from MLS listings. Please see below & if interested in getting pricing, please contact your Franchise Owner/Manager. https://www.marq.com/create/industries/real-estate– Our website for Real Estate agents https://www.loom.com/share/0f1c4e37b187428f8b49195727460921– short 5 minute RE demo 
REPEAT: Color Code for Maximum One Blue: If you are having marketing material created, the “Maximum One” Blue is called “Reflex Blue”
Hex Code – #171796
RGB Code – 23  23  150
Max Cares: Prayers to Karlene Shiver whose husband Terry is in the hospital with heart issues.
 Training at Maximum One For ALL Franchises: www.RealEstateAcademyofAmerica.com  for ALL Virtual CE classes at all Franch

************************************************

9/17/2023

September is REALTOR® Safety Month! … In my opinion EVERY month should be Real Estate Agent Safety Month! … Just sayin!
Color Code for Maximum One Blue: If you are having marketing material created, the “Maximum One” Blue is called “Reflex Blue” Hex Code – #171796 RGB Code – 23  23   150
NAR Clear Cooperation Policy & FMLS & GAMLS: Dana attended a Broker Council Meeting last week hosted by the Atlanta REALTORS® Association. They had a speaker from NAR discussing the Clear Cooperation Policy. The President of FMLS was also there. They also briefly touched on their opinion of the result of the ongoing NAR v. DOJ Lawsuit on Buyer Brokerage & Compensation. Below is Dana’s summary:
NAR Clear Cooperation Policy 8.0 has been in effect since 2020. Basically ALL members of an MLS have equal access to information in that MLS Once a Seller signs an Exclusive Listing Agreement, it MUST go in the MLS service within 48 business hours – NAR Rule for MLS services that are NAR-sanctioned
FMLS is NOT an NAR-sanctioned service because it is Broker-owned & NOT governed / owned / any relationship with any REALTOR® Board so they do not have to adhere to any NAR mandates for MLS services like GAMLS & many others throughout the country
BUT many MLS services – like FMLS – have adopted membership Rules to be consistent with NAR  
BUT NAR has a rule about a MINIMUM Commission amount to be offered a co-op Broker – FMLS has NO Minimum Commission “Coming Soon” – is as we have taught for a couple of years now – Listing MUST go into FMLS & GAMLS within 48 hours – if not to be marketed for an extended period of time, then it’s
“Coming Soon” & may NOT be shown to ANYONE & may NOT be marketed anywhere

* It will be on FMLS but not distributed to the internet
* Must be changed to “ACTIVE” to be marketed / shown

FMLS has a “Registered Listing” status – seller signs Listing Agreement but not to be marketed for a period over 30 days – it still goes into FMLS within 48 business hours but only shows to FMLS & Listing Agent & Listing Broker – needs FMLS special permission – we have also known about this for a couple of years
Please watch Dana’s Previous Videos on “Coming Soon” & When You Are Required to Enter a Property into FMLS https://youtu.be/fkGOzdF5-wE?si=DhqNl71XKhZIGDRD https://youtu.be/EUUgncRQNR8?si=THhWHZY-lbKG8XKi
Lawsuit going to a judge October 16th
Prevailing thought about future of Compensation for Buyer Brokerage – “All is negotiable between Buyer / Seller / Listing Broker / Buyer Broker HOWEVER… most likely will move throughout the country more to Buyer paying Buyer’s Broker for Buyer services & Seller paying Seller’s Broker for Seller services”
In Georgia, the law (Unfair Trade Practice – §O.C.G.A. 43-40-25b(35) ) is that any negotiations of co-op commissions between Brokers MUST occur BEFORE Buyer’s Agent shows property – hence the GAR Form “Commission Agreement to be Shown Prior to Closing” – GAR F258 – “Co-Op Commission Agreement To Be Used PRIOR to Showing”    
AI Updates: Trending AI Tools:
Verturus gives you instant feedback on your business with AI
StunningSO generates websites instantly from prompts
TetheredAI is your research suite powered by GPT-4
GrowthSchool elevates you to the top 1% in every field with AI 🌤️
IngestAI deploys AI models for businesses at 10x run speed
FineCam creates & shares awe-inspiring videos anywhere AIStoryGenerator helps you write a novel with AI
SinCodeAI boosts your SEO content with AI tools  

ChatGPT Prompt Tip:
🎨 Negative Keywords
💡 Tip: Add two dashes followed by no (whatever you don’t want included in the image). See the prompt below for example:  
USDA Changing Areas – October 1, 2023: The new ineligible areas, resulting from the rural area review process, will become effective on October 1, 2023.  On October 1, 2023, the new ineligible area maps for the Rural Development Single Family Housing (SFH) and Multi-Family Housing programs will be updated to the USDA Income and Property Eligibility Site at https://eligibility.sc.egov.usda.gov The current maps will be moved to the “Previous Eligibility Areas” tab.    
Single Family Housing Loan Guarantee Processing
On October 1, 2023, all properties for new applications must be located in an eligible rural area based on the new eligibility maps. However, a property that is located in an area being changed from rural to non-rural may be approved if all of the following conditions are met:

The application is dated and received by the lender prior to October 1, 2023, and the Loan Estimate was issued by the lender within 3 days of application receipt.
The applicant has a signed/ratified sales contract on a property that is dated prior to October 1, 2023. 
Applicant meets all other loan eligibility requirements.

If the property is located in an area being changed from rural to non-rural, lenders must provide Rural Development all of the following information in addition to all other required documentation. For loans submitted via the Guaranteed Underwriting System (GUS), the documentation must be uploaded into the system.

Copy of the signed/ratified and dated sales contract.
Copy of the Loan Estimate issued to the applicant.
Verification that the property was located in an eligible rural area prior to October 1, 2023. Note: Maps of the “Previous Eligible Areas” (eligibility maps prior to October 1, 2023) will be available on the Eligibility site beginning October 1, 2023. A printout of the map indicating the property address was previously eligible is acceptable.

GUS underwriting recommendations will display an INELIGIBLE property determination for property that is no longer located in an eligible rural area. The INELIGIBLE property determination is the second half of the GUS underwriting recommendation. For example, an ACCEPT/INELIGIBLE underwriting recommendation will apply to a request where the applicant’s credit and capacity assessment is an ACCEPT (first part of the underwriting recommendation) however the property is located in an INELIGIBLE area (second part of the underwriting recommendation). This does not prevent the lender from completing the final submission to Rural Development. The Rural Development reviewer will be able to override the property eligibility determination when the lender has uploaded the required documentation noted above. To assist Rural Development in processing your loan guarantee request expeditiously, lenders should ensure the documentation noted above is submitted to Rural Development for review when requesting the guarantee.  Additional Resources: Check eligibility:

************************************************

9/10/2023

L’Shana Tovah! Erev Rosh Hashanah September 15, 2023. May this year be a sweet one for us all!
September is REALTOR Safety Month! … In my opinion EVERY month should be Real Estate Agent Safety Month! … Just sayin!
Seller Knows of Material Defect & Asks You Not to Disclose: Ummmm… as a licensed real estate agent in Georgia, you MUST disclose – EVEN if the Seller point-blank asks you not to! Failing to disclose a material defect of a property of which you have knowledge is an Unfair Trade Practice AND a violation of the REALTOR Code of Ethics Article 1, Standard of Practice 1-9. Georgia Law & the REALTOR Code of Ethics for REALTORS supersedes any direction or request by any client.
7 Tips to Keep Your Phone & Tablet & Computer Safe When Travelling: Read this article for 7 Tips on Staying Safe when Travelling. Before anything else, know which devices you’ll bring and which ones you’ll leave at home. Then make backups of the files in them. This is also the perfect time to look deeper into what’s on your devices, especially if you haven’t done any spring cleaning due to busyness. So update those apps that need updating and uninstall those that waste space; scan your devices with a trusty malware scanner, and change any duplicate passwords. Then follow these tips: Read More Here…
September is REALTOR Safety Month: Make sure you understand the risks, learn the warning signs, and know how to avoid becoming a victim. Watch the NAR webinars on-demand and hear from industry experts covering topics like REALTOR® safety, client protection, and mental wellness. For GAR REALTOR® Safety resources, please click here.   Also, make sure to join the upcoming NAR Safety Month webinar live on September 13 at 1:00 p.m. for “Unmasking Threats: Enhancing Safety through Situational Awareness“, led by Geoff Fahringer, REALTOR®, safety instructor, and law enforcement officer. Register for the live webinar by clicking here.   
RPR Buyer Tour Tool: If you are a REALTOR, then you have access to the RPR Tool. If you work with Buyers, check out the Buyer Tool Report Tool. RPR Buyer Tour report, an app-exclusive that is only available via RPR Mobile. The app has recently been updated and improved to make your Buyer Tour experience much better! To see how the new Buyer Tour function works in the updated app, watch this step-by-step video. Its the necessary steps to properly set up a buyer tour. If you prefer written directions, or want to print something out to keep at your side, check out our handy Buyer Tour Printable Guide. It also has step-by-step instructions and some screen grab visuals to help you follow along. Watch Video Guide Here…
Avoid Copyright Issues with Real Estate Photos In your Marketing – Online & Flyers: You have blogs, brochures and social media pages to fill with content, and a photo can be worth a thousand words- or a stiff financial penalty if you’re not minding copyright laws. Ignorance of the law is not a legal defense against accusations or lawsuits. Using a copyrighted work without permission is an infringement and could result in liability. Follow these steps to ensure you’re not running afoul of the law when using pictures online. From NAR, read more here…
9 Points to Maximize Your Real Estate Database (Mike Ferry): In this episode of MFTV, Tony Smith shares nine valuable tips to optimize your Real Estate database. Discover the significance of the 10% rule when building a network of 1000 individuals who consider you their trusted Real Estate agent. Watch Video Here…

***********************************************************

8/27/2023

Maximum One Offices will be CLOSED Monday, 9/4/23 for Labor Day! All Associates have 24/7/365 Access to your Franchise Offices with your Key Fob or Key – based on Franchise. If you are NEW to Maximum One, make sure to get your fob or key this week!  

There will be no “This Week at Maximum One” next Sunday.   Support during Labor Day:

Support@MyMaximumOne.com &/or Rockstars Group on Facebook &/or YouTube Channels: Real Estate Made Crystal Clear & Real Estate BackStory.
GAR Market Statistics – July 2023: Thank you to GAR for the following information: The July 2023 monthly indicators year-over-year data shows fewer sales, rising prices, increased time on market for sellers, and tight inventory.
·    New Listings decreased 16 percent to 15,205
·    Pending Sales decreased eight percent to 10,968
·    Closed Sales were down 17 percent to 10,610
·    Days on Market increased 55 percent to 34 days
·    The Median Sales Price increased two percent to $358,000
·    The Average Sales Price increased six percent to $429,447
·    Inventory levels decreased seven percent to 25,935 units
·    Months Supply of Inventory was up to 2.5 months
Click here to read the full update for July including our Housing Supply Overview.
FREE Floorplans for Your Listings from YOUR Phone – CubiCasa: What is CubiCasa? CubiCasa, included with your GAMLS membership, provides a quick and easy way to create floor plans of your listings!  
Here’s How It Works: Take 5 minutes to scan your listings using the CubiCasa app and receive a beautifully designed floorplan with accurate measurements within 24 hours of scan submission. You can choose from a variety of color schemes and branding options to make your floor plans stand out.   

Floorplans for properties up to 5,000 square feet are free with a GAMLS membership. As a GAMLS member, you also receive a 25% discount on optional add-ons that can be utilized within CubiCasa. Optional add-ons include:
Properties over 5,000 square feet
Fixed Furniture
GLA Reports
6h turnaround
3D floorplans
3D video renders
CAD files

Including a floor plan in your listing can attract more potential buyers by helping them envision themselves in the space. According to the National Association of REALTORS®, floor plans are one of the most desired features on a property listing!  

Click Here to Learn More & Sign Up  

Download CubioCasa App from Google Play or Apple App Store – NOTE: When signing up for CubiCasa, you will prompted to enter payment information. You will not be charged unless you choose to utilize the optional add-ons that CubiCasa offers.
September is REALTOR Safety Month: Make sure you understand the risks, learn the warning signs, and know how to avoid becoming a victim. Watch the NAR webinars on-demand and hear from industry experts covering topics like REALTOR® safety, client protection, and mental wellness. For GAR REALTOR® Safety resources, please click here.   Also, make sure to join the upcoming NAR Safety Month webinar live on September 13 at 1:00 p.m. for “Unmasking Threats: Enhancing Safety through Situational Awareness“, led by Geoff Fahringer, REALTOR®, safety instructor, and law enforcement officer. Register for the live webinar by clicking here. 
Mortgage Rates – A Brief History: Here is an Infographic from GAR that you may use: pdf Version
National MLS Cyberattack: Two weeks after the cyberattack that took down 23 MLSs around the country, associations are manually recreating critical functions, and MLSs are battling uphill to find new ways to update and advertise listings. This is a crisis the real estate industry must take to heart. Read Full Story: REALTOR® Magazine (8/25)  
August Market Statistics – Cherokee Association of REALTORS Click on photo below for video of Market stats provided by CAOR
Motivation from Mike Ferry (Tom’s Dad): As we wind down the month of August and look forward to a strong finish to 2023, here are some thoughts to keep us inspired and on track.
1.    “All success starts with one. One step … one client … one order … one sale. While dreams of greatness are important, we must remember the joy of the start.” – Simon Sinek
2.    “If you’re not willing to learn, no one can help you. If you’re determined to learn, no one can stop you.”
3.    “The best weight you’ll ever lose is the weight of other people’s opinions of you.”
4.    “Either I’ll find a way to achieve my goals, or I’ll make one.”
5.    “Stop calling what you want a dream. It’s time to call it a plan.”
Have a great week. www.MikeFerry.com

**************************************************

8/20/2023

Property Taxes / Listing a Rental Property / Mineral Rights & More: Thank you to Amee Davis of Davis & Associates (ADavis@DavisLawGA.com) for sharing with us SO MUCH information regarding real estate closings at last week’s MX1 Pinnacle Sales Meeting! She discussed how to talk to Sellers about the Property Tax bill presenting as a lien on their house even if they have paid it & how Davis & Associates collects but holds that fee; how a Landlord has no legal right to list a rented property for sale until 60 days prior to the end of the lease; the difference & importance in getting a 50 year Title Search, the importance of negotiating Mineral Rights when selling Land, & so much more!
Turn Any Buyer into an All Cash / No Contingency Buyer: Thank you to Jay Alexander of Northstar Lending (Jay.Alexander@NorthstarLending.com) for sharing with us the REVISED Ribbon Program which is back in place to make your Buyer competitive in this market AND you may use YOUR Lender – not a Ribbon Lender.
Paulding County Information: Thank you to Sandy Kaecher, Paulding County Commissioner for sharing the following with us at last week’s MX1 Pinnacle Sales Meeting:
Paulding County Annual Report – 2022
Paulding County Tax Assessment Appeal Report – 2023
Paulding County Millage Rate Report – 2023
FMLS Report for July 2023 – Thank you to FMLS for the following statistics for July 2023
Average Sale Price – $483,732 which is +2.0% from July 2022
New Listings – 9.709 which is -21.5% from July 2022
Log in to FMLS for Full Report
MaximumSeller Concession per Loan Type: Thank you to John (John.Bohannon@Movement.com) & Christina (Christina.Bohannon@Movement.com) Bohannon for sharing this chart of maximum Seller contributions to Buyers based on Loan Type:

Maximum Contribution Based on Loan Type – August 2023
THIS WEEK – Tom Ferry Success Summit Live Stream at Many MX1 Locations: Tuesday 8/22 – Thursday 8/24. More information below! Check with your location – many have LUNCH sponsored by a Maximum One affiliate! Event is open to ALL agents from ANY Brokerage!
THIS WEEK – Tom Ferry Success Summit: The Path Forward: Maximum One has purchased the LIVESTREAM of the 2023 Tom Ferry Success Summit for YOU!!! Register to attend at the location nearest you & this event WILL GROW YOUR BUSINESS!!! Discover “The Path Forward” in Today’s Challenging Market. The world around you might seem harder than ever – low inventory, high interest rates, uncertainty in the market. But by showing up here, you’re demonstrating your commitment to succeeding despite these market challenges. Now’s the time to lean in. Follow our path – learn the strategies that are working that you can implement now, and when the market turns again, you’ll have found the way to put yourself head and shoulders above the competition. You may also get 6 hours of CE credit EACH day!  

Click Here to find Location & Register Now. Open to ALL AGENTS regardless of Brokerage so Bring your co-ops! August 22nd – 24th 10am – 6pm.

Marietta
Rome – Closest location for Alabama Agents
Warner Robins
McDonough
Newnan
Atlanta
Conyers
Fayetteville
Villa Rica – May also be close for Alabama Agents  

Why are we making a BIG DEAL about this? Because attending this event WILL GIVE YOU IDEAS TO GET TRANSACTIONS!!!  

Agenda posted below – Times below are CENTRAL TIME = 1 hour behind Eastern Time
 
FMLS Showcase 2.0 – Thursday 8/24/23 – 1pm – 6pm at the Coca-Cola Roxy – 800 Battery Ave, #500, Atlanta – log in to FMLS for more information.
REPEAT: ShowingTIme – The Next Generation as a Tool for Agents: As y’all are being bombarded by information about the updates to ShowingTime, start learning it now! The Next Generation of ShowingTime is Here! The same reliable functionality with an updated, refreshed experience. ShowingTime has been redesigned with a sleek and intuitive feel. The functionality you’ve come to rely on now includes enhanced features and some new ones we know you’ll love. Get Started in 3 Easy Steps

Log in to ShowingTime the same way you have before after logging in to GAMLS.com.
Tap or click the banner at the top of your screen.
You will be prompted to update your password or create a username and password if you typically access ShowingTime through your MLS.

You can find more information on how to log into the next generation of ShowingTime here. 
Try the next generation experience today and start enjoying the updated user interface and new features!
Click Here for Quick Start Guide
Click Here to Register for Next Generation Training Webinar thru GaMLS
Max Cares: Congratulations to George Ansong who is expecting a granddaughter this week!
Max Cares: Prayers to Ronda Thompson whose husband is fighting cancer for the 3rd time in 3 years.
 Training at Maximum One For ALL Franchises: www.RealEstateAcademyofAmerica.com  for ALL Virtual CE classes at all Franchise Locations

************************************

8/13/2023

RentSpree & Criminal Background Checks: RentSpree partners closely with TransUnion to access criminal background check data. This week TransUnion notified us that it is suspending criminal background check coverage in several states as the quality of the data no longer meets its data quality standards. As a result, starting with reports generated after August 9, 2023, background checks will only include criminal records from the following states: AK, AZ, AR, FL, IL, IN, MN, MS, NC, ND, OH, OR, PA, TN, TX, UT, WA, WV. Please note the following:
• National Sex Offender Registry and Most Wanted databases coverage will NOT be impacted and will continue to be available in all states.
• If your agents do not find criminal records for states not referenced above, it doesn’t imply the absence of a criminal record; rather, TransUnion simply lacks the necessary criminal data that meets its quality standards.
• Your agents can continue to screen tenants for criminal records, however, TransUnion will not source or supply this information for states not on the list above.
• We are actively exploring alternative sources for criminal background information to cover the states where TransUnion’s coverage is suspended that meet RentSpree’s quality standards. If you have any questions, please don’t hesitate to reach out to me. Our team is in close communication with TransUnion and is working diligently to provide as much transparency as possible about this change to our partners and users. In addition, we are updating this information on our website and via user communication. 
If you Live or Work in Paulding: All are free to join us on Tuesday 8/14/23 at 10am to hear Paulding County Commissioner, Sandy Kaecher discuss the current & future state of affairs for the county. This could be invaluable information to share with your prospects to turn them in to clients! MX1 Greater Atlanta – Pinnacle Branch – 76 Highland Pavilion Ct. #141, Hiram, GA.
$23k Cash Available – Movement Mortgage: Thank you to John Bohannon of Movement Mortgage (John.Bohannon@Movement.com) for sharing with us at the Woodstock Pizza & Ice Cream Sales Meeting last week this HOT new program. The “Boost Program” offers up to $23k for 5% of the home’s price for down payment or closing costs on an FHA Loan up to $472k. Contact John for more information!
Movement Mortgage – Latest Updates: Check out all the information below & contact John (John.Bohannon@Movement.com) or Christina (Christina.Bohannon@Movement.com) Bohannon for specifics! Click Here for info… … there is more than what shows below.
Tom Ferry Success Summit Live Stream at Many MX1 Locations: Tuesday 8/22 – Thursday 8/24. More information below! Check with your location – many have LUNCH sponsored by a Maximum One affiliate! Event is open to ALL agents from ANY Brokerage!
ShowingTIme – The Next Generation as a Tool for Agents: As y’all are being bombarded by information about the updates to ShowingTime, start learning it now! The Next Generation of ShowingTime is Here! The same reliable functionality with an updated, refreshed experience. ShowingTime has been redesigned with a sleek and intuitive feel. The functionality you’ve come to rely on now includes enhanced features and some new ones we know you’ll love. Get Started in 3 Easy Steps

Log in to ShowingTime the same way you have before after logging in to GAMLS.com.
Tap or click the banner at the top of your screen.
You will be prompted to update your password or create a username and password if you typically access ShowingTime through your MLS.

You can find more information on how to log into the next generation of ShowingTime here.  Try the next generation experience today and start enjoying the updated user interface and new features!
Click Here for Quick Start Guide
Click Here to Register for Next Generation Training Webinar thru GaMLS
REPEAT: Georgia GAMLS: Policy Change on Buyer Co-Op Commission: n accordance to NAR 8.8 – Display of the Listing Broker’s Offer of Compensation Policy, we have made an update to our GAMLS policy regarding the display of Buyer Agency Compensation.  Here are the NEW Guidelines:

Any additional information regarding compensation, including but not limited to commission, incentives, bonus, etc., is required to be placed in the Compensation Comments field.
Those details of compensation can also be placed in the Private Remarks field.
Those details of compensation should not be placed in the Public Remarks field.
Additionally, if the Buyer Agency Compensation is displayed on public facing websites, the Compensation Comments will also be displayed.

Making Changes to the Compensation Comments Field in connectMLS:

Log in to GAMLS.com using your MLS ID and Password.
Select connectMLS from the Tools tab or your Quick Access Dashboard Hover over the “Listings” tab
Select “Edit Listing Details”
Type in the listing ID & click “Submit”
Navigate to the “Compensation Comments” field under the Listing Terms, update the listing, then click on “Save Changes.”

For more information regarding NAR 8.8 – Display of the Listing Broker’s Offer of Compensation, please click here
Dana’s Note on the GAMLS Policy Above: The “Compensation Comments” Field DOES show up for PUBLIC DISPLAY in all public-facing websites to be in compliance with NAR.
Motivational Monday from Mike Ferry: What we do from now until the first of October often determines the strength of our fourth quarter. The following thoughts should help all of us move forward faster.
1.    “The temptation to quit will be its greatest just before you’re about to succeed.”  
2.    “All of life is peaks and valleys. Don’t let the peaks get too high and the valleys get too low.” – John Wooden  
3.    “Success is not final and failure is not fatal. It’s the courage to continue that counts.” – Winston Churchill  
4.    “The real risk is doing nothing.” – Denis Waitley  
5.    “The two things that define you are … your patience when you have nothing and your attitude when you have everything.”  

The market has no effect on Real Estate agents … define the skills you need to carry you through the rest of the summer. Let’s have a great, productive, positive and enjoyable week! www.MikeFerry.com
REPEAT – Tom Ferry Success Summit: The Path Forward: Maximum One has purchased the LIVESTREAM of the 2023 Tom Ferry Success Summit for YOU!!! Register to attend at the location nearest you & this event WILL GROW YOUR BUSINESS!!! Discover “The Path Forward” in Today’s Challenging Market. The world around you might seem harder than ever – low inventory, high interest rates, uncertainty in the market. But by showing up here, you’re demonstrating your commitment to succeeding despite these market challenges. Now’s the time to lean in. Follow our path – learn the strategies that are working that you can implement now, and when the market turns again, you’ll have found the way to put yourself head and shoulders above the competition. You may also get 6 hours of CE credit EACH day!  

Click Here to find Location & Register Now. Open to ALL AGENTS regardless of Brokerage so Bring your co-ops! August 22nd – 24th 10am – 6pm.
Marietta
Rome – Closest location for Alabama Agents
Warner Robins
McDonough
Newnan
Atlanta
Conyers
Fayetteville
Villa Rica – May also be close for Alabama Agents  

Why are we making a BIG DEAL about this? Because attending this event WILL GIVE YOU IDEAS TO GET TRANSACTIONS!!!  

Agenda posted below – Times below are CENTRAL TIME = 1 hour behind Eastern Time
Max Cares: Prayers to Troy Farren regarding his enlarged prostate.
Max Cares: Prayers to Beth & Campbell Haigh on their daughter’s removal of all of her wisdom teeth.
Max Cares: Condolences to Michael Malone whose father passsed away.

****************************************************************

8/6/2023

Closings & Property Tax Prorations & County Tax Bills OUT It’s that time of year again…. many counties have mailed the Property Tax Bills & the Tax Prorations on the Closing Statements may be confusing to your Sellers! Thank you to Doug Dean, closing attorney with Shafritz & Dean (DDean@Shafritz-Dean.com) – for sharing with us at the Powers Ferry Sales Meeting the following reminder. In the GAR contract, a Closing Attorney MUST base the Property Taxes at closing on the most recent data – many times that may be the 2022 Tax bill & NOT the 2023 Tax Bill that has been mailed but not recorded as being paid. Closing Attorney itemizes taxes on Closing Statement based on recorded data NOT assessment. If there is a large difference, consider an Amendment between Buyer & Seller agreeing that Closing Attorney should prorate taxes on most recent assessment vs. last year’s taxes collected. Even if Seller has paid or Escrow Account has paid, Closing Attorney must go by what is actually recorded at the County.
Buyer $15k Grant (FHLB)Available – Cross Country Mortgage: Need $15,000 for your Buyer, contact Linda Kennedy of Cross Country Mortgage (Linda.Kennedy@ccm.com) to learn about how to reserve that money for your Buyer. Do it NOW because these funds will run out SOON! This is a forgivable grant – completely gone after 5 years (& prorated by 20% every year if Buyer sells sooner.) Google “Covid-Essential Workers” to see if your Buyer qualifies – in addition to Police / Healthcare / Teachers.
Georgia GAMLS: Policy Change on Buyer Co-Op Commission: n accordance to NAR 8.8 – Display of the Listing Broker’s Offer of Compensation Policy, we have made an update to our GAMLS policy regarding the display of Buyer Agency Compensation.  Here are the NEW Guidelines:

Any additional information regarding compensation, including but not limited to commission, incentives, bonus, etc., is required to be placed in the Compensation Comments field.
Those details of compensation can also be placed in the Private Remarks field.
Those details of compensation should not be placed in the Public Remarks field.
Additionally, if the Buyer Agency Compensation is displayed on public facing websites, the Compensation Comments will also be displayed.

Making Changes to the Compensation Comments Field in connectMLS:
Log in to GAMLS.com using your MLS ID and Password.
Select connectMLS from the Tools tab or your Quick Access Dashboard Hover over the “Listings” tab
Select “Edit Listing Details”
Type in the listing ID & click “Submit”
Navigate to the “Compensation Comments” field under the Listing Terms, update the listing, then click on “Save Changes.”

For more information regarding NAR 8.8 – Display of the Listing Broker’s Offer of Compensation, please click here
All Agents Welcome for Pizza & Ice Cream & Info You can Use: Join us on Tuesday 8/8 at 11am in the MX1 Greater Atlanta Woodstock Branch – 2370 Towne Lake Pkwy, Woodstock – Off of Exit 8 off Hwy 575. Read More Here…
8 Real Estate Trends Influencing Your Business Today – NAR: The real estate market is poised for better days ahead as the short-lived “housing recession” comes to an end. Lawrence Yun, chief economist at the National Association of REALTORS®, said Wednesday during NAR’s quarterly Real Estate Forecast Summit that bidding wars have returned as homebuyer demand soars, even as inventory remains sparse. The number of homes on the market remains historically low while Americans’ aspirations to become homeowners remains high. “Home sales are likely bottoming out this year before an upturn next year,” Yun predicted. Read More Here…
Real Estate Skills That Pay Your Bills (Michael Reese): I couldn’t resist sharing a thrilling story from my real estate adventure, and I knew you’d appreciate it too! Picture this: parked outside a Taco Bell, I debated leaving real estate for car sales. But guess what? I decided to give it one more day—and boy, am I glad I did! Here’s the secret sauce: I mastered time management like an accountant handling money. By investing time wisely, I unlocked the future. Little did I know that this decision would unveil the key to unlocking unparalleled success in the real estate realm. It all came down to mastering the art of time management, propelling me to new heights in my career. Want to know my secret? Watch this short video where I’ll tell you them all. Success is within reach! Invest your time wisely, unleash your skills, and watch those bills get paid!
Motivational Monday from Mike Ferry: August has started and we hope that your production is on track. These thoughts may encourage you to keep moving it forward.  

1.    “When we stay positive, the ups will be more frequent than the downs.”  
2.    “Contrary to popular opinion, quitting is for winners. Knowing when to quit, change direction, demand more from life, give up on something that wasn’t working and move on is an important skill that people who win at life seem to have.”  
3.    “We must all suffer one of two things … the pain of discipline or the pain of regret and disappointment.” – Jim Rohn  
4.    “We all struggle before we come up. Struggle teaches us what we don’t want to return to and helps us appreciate what we have accomplished.” 5.    “Prediction depends on events outside our control. Creating depends on events within our control. Don’t guess about the future. Shape it and create it.”  

Let’s have a great, productive, positive and enjoyable week! www.MikeFerry.com
REPEAT – Tom Ferry Success Summit: The Path Forward: Maximum One has purchased the LIVESTREAM of the 2023 Tom Ferry Success Summit for YOU!!! Register to attend at the location nearest you & this event WILL GROW YOUR BUSINESS!!! Discover “The Path Forward” in Today’s Challenging Market. The world around you might seem harder than ever – low inventory, high interest rates, uncertainty in the market. But by showing up here, you’re demonstrating your commitment to succeeding despite these market challenges. Now’s the time to lean in. Follow our path – learn the strategies that are working that you can implement now, and when the market turns again, you’ll have found the way to put yourself head and shoulders above the competition. You may also get 6 hours of CE credit EACH day!  

Click Here to find Location & Register Now. Open to ALL AGENTS regardless of Brokerage so Bring your co-ops! August 22nd – 24th 10am – 6pm.

Marietta
Rome – Closest location for Alabama Agents
Warner Robins
McDonough
Newnan
Atlanta
Conyers
Fayetteville
Villa Rica – May also be close for Alabama Agents
Newnan  

Why are we making a BIG DEAL about this? Because attending this event WILL GIVE YOU IDEAS TO GET TRANSACTIONS!!!  

Agenda posted below – Times below are CENTRAL TIME = 1 hour behind Eastern Time
Max Cares: Set Yourself Up for an AMAZING end to the year! Buyers & Sellers NEED YOU! We’re all here to support you in your business!
 Training at Maximum One For ALL Franchises: www.RealEstateAcademyofAmerica.com  for ALL Virtual CE classes at all Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings.
Click Here: Entire August Training Calendars
Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES

**************************************************************************

7/30/2023

SCHOOLS ARE STARTING! Drive carefully! Watch for kids! Stay off your cell phone while in the car! Don’t get distracted! Your travel times to Listing Appointments & to Show Properties will be DELAYED due to school Bus traffic so plan accordingly! Can’t wait to see all the “First Day of School” pix on Facebook!
“List to Last” – Expireds ALREADY want to Sell: The key to longevity in real estate is by being a “Listing Agent” AND… Expireds are THE way to go! They definitely want to Sell & they already believe in listing with a Real Estate Broker. You are 3/4 of the way there! PLUS, how many listings can you sell at a time? MANY! How many Buyers can you sell at a time? ONLY 1 at a time! PLUS, you can service your sellers once listed and sell their homes form the beach with a computer & phone! You have to show Buyers houses in person. So how do you list expireds? Learn how to contact them – MX1 offers Spokeo & Vulcan 7 for FREE to our agents! There are many Expired Objection Handlers available for you in the Reference Section of Paperless Pipeline, in CE classes, from coaces, shared at your Franchise Masterminds. Become an Expert at Pricing & go helps those Expired Listings who NEED YOUR SERVICES!
Checklist for Contacting Expired Listings (Tom Ferry) : Have you ever tried to do something, gone through all the hassle and strain, only to end up disappointed, and then said, “I give up. I’m not doing that again.” Imagine what it’s like for homeowners struggling to sell in this market. They’re probably thinking that there’s not only something wrong with them but with us. If you want to win the trust of Expireds, it starts with making an awesome impression on the first contact, because getting the meeting is the hardest part. That’s why in this blog, I’m going to give you a checklist for preparing to contact an expired listing. Click here to read it through.
Scripts for Cold Calling: Need some idea about what to say when talking to strangers about real estate? Checkout this information & these scripts from Hubspot.
7 Strategies to Protect & Enhance Your Digital Presence: The Alabama Realtors Association shared… Recent statistics revealed 88% of consumers place as much importance on online reviews as on word of mouth. Learn how to protect your online reputation. Read More…
How to Build a Pipeline of Clients for a Lifetime: Do you want to build a lifelong pipeline of clients, well it’s doable, but it takes work. It’s rare that a client doesn’t become a part of my life after closing. If they aren’t, that’s on purpose. It’s rare. Over the past few months, I’ve been thinking a lot about past clients. I’m so grateful for their business, their referrals and in one case I received a… Read More Here…
Motivational Monday from Mike Ferry: The first half of this year has taken everybody in Real Estate through interesting changes. Hopefully these thoughts can assist.  
1.    Impossible is just an opinion.
2.    Why live an ordinary life, when you can live an extraordinary one … Tony Robbins.  
3.    Our results are never going to be bigger than our thoughts … change your thoughts and change your results.  
4.    The difference between school and life … in school you’re taught a lesson and then given a test. In life you’re given a test that teaches you a lesson … Tom Bodett.  
5.    Good things never come from comfort zones. If we would like to be more successful, we must get comfortable being uncomfortable.  

Let’s have a great, productive, positive and enjoyable week! www.MikeFerry.com
REPEAT – Tom Ferry Success Summit: The Path Forward: Maximum One has purchased the LIVESTREAM of the 2023 Tom Ferry Success Summit for YOU!!! Register to attend at the location nearest you & this event WILL GROW YOUR BUSINESS!!! Discover “The Path Forward” in Today’s Challenging Market. The world around you might seem harder than ever – low inventory, high interest rates, uncertainty in the market. But by showing up here, you’re demonstrating your commitment to succeeding despite these market challenges. Now’s the time to lean in. Follow our path – learn the strategies that are working that you can implement now, and when the market turns again, you’ll have found the way to put yourself head and shoulders above the competition. You may also get 6 hours of CE credit EACH day!  

Click Here to find Location & Register Now. Open to ALL AGENTS regardless of Brokerage so Bring your co-ops! August 22nd – 24th 10am – 6pm.
Marietta
Rome – Closest location for Alabama Agents
Warner Robins
McDonough
Newnan
Atlanta
Conyers
Fayetteville
Villa Rica – May also be close for Alabama Agents
Newnan  

Why are we making a BIG DEAL about this? Because attending this event WILL GIVE YOU IDEAS TO GET TRANSACTIONS!!!  

Agenda posted below – Times below are CENTRAL TIME = 1 hour behind Eastern Time
REPEAT***MX1 Fraud Prevention – Latest SCAM – Seller Impersonation FRAUD***: We have been advised by Closing Attorneys, Andy Hartman & Amee Davis – very experienced & well-respected Closing Attorneys, that there is RAMPANT Seller Impersonation Fraud occurring. From Amee Davis, there was a lawsuit – not in GA – where the Brokerage & Agent had liability for the fraud that was perpetrated for failing to demonstrate good business practices by failing to verify Seller’s identification. Because real property must be closed by an Attorney in GA (vs. by notary in other states) more than likely this type of fraud may be better prevented in GA than other states. HOWEVER, there is a lot of time, energy, effort & work for agents, Brokers, Lenders, Attorneys to even get involved in this process.  

Based on this, we are being urged by our attorneys to make it a Policy that MX1 agents verify Client / Customer ID’s prior to signing any Brokerage Agreement or Customer Acknowledgement. Seller Fraud – signing to sell a house they don’t own & steal proceeds; Buyer Fraud – putting in Earnest Money & trying to get refund before funds are good & being evil people who would hurt our agents or steal from properties they are being shown.  

Fraudster Documents / Packages / Info / Forms Below is information we have received & the package I have put together. The ID Verification form is from Amee Davis & the handouts & video are from Andy Hartman. 

MX1 Greater Atlanta Fraud Prevention Package to Be Signed by ALL Sellers & Buyers
Fraudster Lexicon from Andy Hartman
Seller Impersonation Fraud Prevention from First American Title
ID Verification from Amee Davis
Video on Seller-Impersonation Fraud by Andy Hartman
NOTE on Video Link: When sharing, ONLY share this link. Do not click the link and then copy the URL from the browser. That is only a temporary link and will not be accessible at a later time. Only the link above will get you to the video at anytime. https://player.vimeo.com/progressive_redirect/playback/835843234/rendition/1080p/file.mp4?loc=external&signature=85b54bee1a5fa5dae19b9d8c3c2d5da4ab295aed81880135d187a96bd6a939c5  
For More Information: Andy HartmanAndy@HartmanLawFirm.comwww.HartmanLawFirm.com – 770-284-1111
Amee DavisADaivs@DavisLawGA.comwww.DavisLawGA.com – 770-426-5440
REPEAT – FMLS Showcase: If you are not attending the LiveStream of the Tom Ferry Success Summit at one of the Maximum One Franchises, then on Thursday, August 24th, consider attending the FMLS Showcase 2.0. Join us for Showcase reinvented! The 2023 Showcase will feature an afternoon of dynamic speakers, followed by a member appreciation reception, at the fabulous Coca-Cola Roxy at The Battery. Our Diamond and Silver Community Partners will have tables where you can network and lea

*************************************************

7/23/2023

Tom Ferry Success Summit: The Path Forward: Maximum One has purchased the LIVESTREAM of the 2023 Tom Ferry Success Summit for YOU!!! Register to attend at the location nearest you & this event WILL GROW YOUR BUSINESS!!! Discover “The Path Forward” in Today’s Challenging Market The world around you might seem harder than ever – low inventory, high interest rates, uncertainty in the market. But by showing up here, you’re demonstrating your commitment to succeeding despite these market challenges. Now’s the time to lean in. Follow our path – learn the strategies that are working that you can implement now, and when the market turns again, you’ll have found the way to put yourself head and shoulders above the competition. You may also get 6 hours of CE credit EACH day!  

Click Here to find Location & Register Now. Open to ALL AGENTS regardless of Brokerage so Bring your co-ops! August 22nd – 24th 10am – 6pm.
Marietta
Rome – Closest location for Alabama Agents
Warner Robins
McDonough
Newnan
Atlanta
Conyers
Fayetteville
Carrolton
Newnan  

Why are we making a BIG DEAL about this? Because attending this event WILL GIVE YOU IDEAS TO GET TRANSACTIONS!!!  
Agenda posted below – Times below are CENTRAL TIME = 1 hour behind Eastern Time
June 2023 Market Statistics from Atlanta REALTORS Association: The Atlanta REALTORS® Market Brief is designed to offer an overview of the Atlanta residential market by providing a synopsis of sales and home prices, and covers 11 counties: Cherokee, Clayton, Cobb, DeKalb, Douglas, Fayette, Forsyth, Fulton, Gwinnett, Paulding, and Rockdale. The numbers in the reports are updated each month to reflect any additional recordings from the previous month. Each month, the numbers reported for the previous month are updated to reflect additional recordings.

Demand: June residential sales were at 5,338, a decrease of 23.3% from the previous year. Price: Average and median sales prices continue to outpace 2022’s figures, with positive gains. The median sales price in June was $428,000, a decrease of -0.9% from last June. The average sales price was $530,000, up 1.9% from the previous year.
Supply: Atlanta area housing inventory totaled 9,998 units in June, a decrease of 11.5% from June 2022. New listings totaled 7,601, down 26.4% from June 2022 and up 5.3% from the previous month. The month’s supply over a 12-month period increased to 2.1 months.
2 AI Programs to Consider for Your Real Estate Business (Tom Ferry) : AI isn’t for everyone. It’s just for productive professionals looking to produce more content at a faster rate and waste less time. So… is it for you? If it is, there are two AI programs that me and my team are loving right now.

Opus.pro takes your long-form video content and cuts it up into shorter clips, then ranks them for SEO and effectiveness. (FYI, Dana has been using this program for some of her “Shorts” on her YouTube Channel: “Real Estate Made Crystal Clear”
Beautiful.ai handles one thing most agents should never be trusted to do themselves – making stunning presentation materials. Because even if you are a talented designer, that’s not really what you should spend your time on, is it?

It’s all about saving time and extending your reach. So if AI isn’t for you, it’s time to ask yourself why. P.S. As anyone using it knows, AI is not a magic wand; it’s just one more tool that we use to relieve some of the burdens so we can focus on what moves the needle forward. If you’re serious about leveraging every tool at your disposal and creating a robust, highly efficient business, it’s time to set up a free Coaching Discovery Call with Tom Ferry. 
Motivational Monday from Mike Ferry: The first half of this year has taken everybody in Real Estate through interesting changes. Read the following thoughts to keep your head 100% in the game and ahead of the competition.
1.    “Train your mind to see the good in everything … being positive is a choice. The quality of your life depends on the quality of your thoughts.”
2.    “Do not get upset with people or situations, both are powerless without your reaction.” 3.    “Remember that struggle is always temporary … be patient stay focused and you’ll win.”
4.    “You may encounter many defeats, but you must not be defeated. Please remember that your difficulties do not define you. They simply strengthen your ability to overcome.” – Maya Angelou
5.    “It isn’t where you came from, it’s only where you’re going that counts.” Have a great week and a strong summer.  Be productive, do your job at the highest level. www.MikeFerry.com
REPEAT***MX1 Fraud Prevention – Latest SCAM – Seller Impersonation FRAUD***: We have been advised by Closing Attorneys, Andy Hartman & Amee Davis – very experienced & well-respected Closing Attorneys, that there is RAMPANT Seller Impersonation Fraud occurring. From Amee Davis, there was a lawsuit – not in GA – where the Brokerage & Agent had liability for the fraud that was perpetrated for failing to demonstrate good business practices by failing to verify Seller’s identification. Because real property must be closed by an Attorney in GA (vs. by notary in other states) more than likely this type of fraud may be better prevented in GA than other states. HOWEVER, there is a lot of time, energy, effort & work for agents, Brokers, Lenders, Attorneys to even get involved in this process.  

Based on this, we are being urged by our attorneys to make it a Policy that MX1 agents verify Client / Customer ID’s prior to signing any Brokerage Agreement or Customer Acknowledgement. Seller Fraud – signing to sell a house they don’t own & steal proceeds; Buyer Fraud – putting in Earnest Money & trying to get refund before funds are good & being evil people who would hurt our agents or steal from properties they are being shown.  

Fraudster Documents / Packages / Info / Forms Below is information we have received & the package I have put together. The ID Verification form is from Amee Davis & the handouts & video are from Andy Hartman. 

MX1 Greater Atlanta Fraud Prevention Package to Be Signed by ALL Sellers & Buyers
Fraudster Lexicon from Andy Hartman
Seller Impersonation Fraud Prevention from First American Title
ID Verification from Amee Davis
Video on Seller-Impersonation Fraud by Andy Hartman
NOTE on Video Link: When sharing, ONLY share this link. Do not click the link and then copy the URL from the browser. That is only a temporary link and will not be accessible at a later time. Only the link above will get you to the video at anytime. https://player.vimeo.com/progressive_redirect/playback/835843234/rendition/1080p/file.mp4?loc=external&signature=85b54bee1a5fa5dae19b9d8c3c2d5da4ab295aed81880135d187a96bd6a939c5  
For More Information: Andy HartmanAndy@HartmanLawFirm.comwww.HartmanLawFirm.com – 770-284-1111
Amee DavisADaivs@DavisLawGA.comwww.DavisLawGA.com – 770-426-5440
REPEAT – FMLS Showcase: If you are not attending the LiveStream of the Tom Ferry Success Summit at one of the Maximum One Franchises, then on Thursday, August 24th, consider attending the FMLS Showcase 2.0. Join us for Showcase reinvented! The 2023 Showcase will feature an afternoon of dynamic speakers, followed by a member appreciation reception, at the fabulous Coca-Cola Roxy at The Battery. Our Diamond and Silver Community Partners will have tables where you can network and learn about their benefits, but this will not be like our trade shows of the past. There is no charge to attend, but registration is required! More Info & Register Here…

***********************************************

7/16/2023

Get Ready to Experience Next Level Success with your FREE kvCORE Platform: We hope you were able to join us for our Spring/Summer Release Webinar—there was a lot of big (and very exciting) stuff to take in! We’re already enjoying the buzz and excitement over these new features and expanded services, and we’re looking forward to hearing the success stories they drive. We’ve also detailed all the newest enhancements and features, as well as some notes from your presenters in our Spring/Summer Release Guide, for more information and easy reference. A recording of our webinar is available below, and can also be found in your account by clicking “My Business” within the Dashboard once you’ve logged in.
Also Click to Download 2023 Summer Release Guide. Click here for FAQ about Summer release.
FREE 18 Hrs CE AND Grow Your Business! Attend the Live Stream of the Tom Ferry Success Summit August 22 – 24! Check Calendar for the nearest Location. You MUST Register so we have enough materials – BRING YOUR COLLEAGUES / CO-OP Agents – ALL are welcome! Discover “The Path Forward” in Today’s Challenging Market. The world around you might seem harder than ever – low inventory, high interest rates, uncertainty in the market. But by showing up here, you’re demonstrating your commitment to succeeding despite these market challenges. Now’s the time to lean in. Follow our path – learn the strategies that are working that you can implement now, and when the market turns again, you’ll have found the way to put yourself head and shoulders above the competition.  

Click Here to Find Location & Register. To learn more and see the full itinerary at https://www.tomferry.com/summit/
Amp Up Your Marketing with Photofy – Member Benefit with GAR: GAR is excited to announce our partnership with Photofy! This FREE member benefit will empower all members to keep their social channels flowing with content in 2023 and beyond. Photofy’s marketing platform is designed to streamline content creation and sharing to keep you top of mind in the real estate market. Register now for Photofy today by clicking here: https://signup.photofy.com/nar Once you are logged in, you will see that there are already many sharable assets from NAR that are available for immediate use. Please note that the app will update automatically once the GAR platform is live. Please note that this member benefit is FREE – there is no charge for the webinar and no charge to use the NAR and GAR produced assets.
Click here to view a pre-recorded webinar that demonstrates how to get up and running on Photofy.
Mindset, Skill, Activity, Motion (Mike Ferry) : Are you doing everything you possibly can to inspire yourself to stay positive? On this popular episode of MFTV, Mike Ferry discusses mindset, thinking big and the activities and actions you can start to take to make this the best month yet. Watch This Video…
GAR – Make a Splash in a Well-Maintained Pool: This month’s Plugged In infographic, “Make a Splash with a Well-Maintained Pool” is now available for sharing. Around the 10th of each month, GAR releases an infographic with helpful information that you can share with your contacts. The Plugged Inpage on garealtor.com has a library of infographics that you can use at any time. Here’s how you can download and share today: 
1. Download and print the infographic in PDF format*. You can then use it in listing packages, marketing materials, etc. *For those who have editing software (Adobe Indesign, Canva, etc.), the PDF can be personalized in the space at the bottom.
2. Download the image in JPG or PNG format and share it across your social networks. ️
Motivational Monday from Mike Ferry: The first half of this year has taken everybody in Real Estate through interesting changes. Read the following thoughts to keep your head 100% in the game and ahead of the competition.
1.    “Train your mind to see the good in everything … being positive is a choice. The quality of your life depends on the quality of your thoughts.”
2.    “Do not get upset with people or situations, both are powerless without your reaction.” 3.    “Remember that struggle is always temporary … be patient stay focused and you’ll win.”
4.    “You may encounter many defeats, but you must not be defeated. Please remember that your difficulties do not define you. They simply strengthen your ability to overcome.” – Maya Angelou
5.    “It isn’t where you came from, it’s only where you’re going that counts.” Have a great week and a strong summer.  Be productive, do your job at the highest level. www.MikeFerry.com
REPEAT***MX1 Fraud Prevention – Latest SCAM – Seller Impersonation FRAUD***: We have been advised by Closing Attorneys, Andy Hartman & Amee Davis – very experienced & well-respected Closing Attorneys, that there is RAMPANT Seller Impersonation Fraud occurring. From Amee Davis, there was a lawsuit – not in GA – where the Brokerage & Agent had liability for the fraud that was perpetrated for failing to demonstrate good business practices by failing to verify Seller’s identification. Because real property must be closed by an Attorney in GA (vs. by notary in other states) more than likely this type of fraud may be better prevented in GA than other states. HOWEVER, there is a lot of time, energy, effort & work for agents, Brokers, Lenders, Attorneys to even get involved in this process.  

Based on this, we are being urged by our attorneys to make it a Policy that MX1 agents verify Client / Customer ID’s prior to signing any Brokerage Agreement or Customer Acknowledgement. Seller Fraud – signing to sell a house they don’t own & steal proceeds; Buyer Fraud – putting in Earnest Money & trying to get refund before funds are good & being evil people who would hurt our agents or steal from properties they are being shown.  

Fraudster Documents / Packages / Info / Forms Below is information we have received & the package I have put together. The ID Verification form is from Amee Davis & the handouts & video are from Andy Hartman. 
MX1 Greater Atlanta Fraud Prevention Package to Be Signed by ALL Sellers & Buyers
Fraudster Lexicon from Andy Hartman
Seller Impersonation Fraud Prevention from First American Title
ID Verification from Amee Davis
Video on Seller-Impersonation Fraud by Andy Hartman NOTE on Video Link: When sharing, ONLY share this link. Do not click the link and then copy the URL from the browser. That is only a temporary link and will not be accessible at a later time. Only the link above will get you to the video at anytime. https://player.vimeo.com/progressive_redirect/playback/835843234/rendition/1080p/file.mp4?loc=external&signature=85b54bee1a5fa5dae19b9d8c3c2d5da4ab295aed81880135d187a96bd6a939c5  
For More Information: Andy HartmanAndy@HartmanLawFirm.comwww.HartmanLawFirm.com – 770-284-1111
Amee Davis – – ADaivs@DavisLawGA.comwww.DavisLawGA.com – 770-426-5440

*******************************************

7/9/2023

June 2023 Market Snapshot – Home Sales Slide while Median Prices Increase: Atlanta home sales fell month-over-month in June on both a per-unit and sales-volume basis, while the median sales price gained ground.    By unit, home sales slid 8% to 5,360 properties, Georgia MLS reported, citing its 12-county Housing Market Snapshot. By dollar volume, sales came in at $2.71 billion, down 6% from May. On a year-over-year basis, the number and value of homes sold fell 24.8% and 22.5%, respectively.      The median sales price of homes sold in June was $407,515, up 1.9% from $400,000 in May but down 1.1% from $412,000 in June 2022.      New listings rose 5.3% month over month but fell 25.9% year over year to 8,003, while active listings were up 9.3% on a monthly basis and down 0.8% on a yearly one, at 10,248.     Georgia MLS’ 12-county report includes Cherokee, Clayton, Cobb, Dekalb, Douglas, Fayette, Forsyth, Fulton, Gwinnett, Henry, Paulding and Rockdale counties.  
Mortgage Rates Matter Less Thank you Think – by Melissa Dittman Tracey for NAR: Many Maximum One Agents still e….. Though borrowing costs have doubled from two years ago, home buyers have avenues to offset higher interest rates, says NAR Deputy Chief Economist Jessica Lautz. Mortgage rates reversed course this week, ticking up to 6.71%, Freddie Mac reports. But fluctuations in borrowing costs may have less of an impact on home buyers’ psyche than you think. Indeed, they matter “less today than they have historically,” Jessica Lautz, deputy chief economist for the National Association of REALTORS®, told CNBC(link is external) Though mortgage rates have hovered in the 6% range for more than six months, pressing on buyers’ budgets, about a quarter of real estate transactions in May were all-cash sales, Lautz noted in the CNBC interview. Additionally, many homeowners are able to leverage equity from their current home to offset today’s rate increases. Homeowners who’ve been in their home for a decade have an average of $200,000 in equity, Lautz said. Read More Here…
Positioning Your Online Leads to List – FREE Webinar – July 19th (Tom Ferry) : Every agent knows the sinking feeling of putting their energy into online leads, only to be met with silence, disinterest, or outright rejection. In an environment where traditional conversion methods are no longer cutting it, there’s no doubt agents are still succeeding with online leads – and many of them in a big way. Here’s the good news: Tom Ferry’s free webinar on July 19 will reveal those winning tactics. Join him for “Positioning Your Online Leads to List” to learn proven strategies for turning online leads into actual listings… and commissions in your pocket. Click Here to register and view more from the agenda, including a Q&A with Tom at the end!
Chat GPT AI Red Flags: Were you a late adopter to using social media to grow your business? If so, if you could go back in time, would you have been one of the first real estate professionals that began marketing on Facebook, Instagram, or TikTok to get ahead of the crowd and market saturation? If you have wished for a do-over, I believe that AI chatbots are just that – your chance to become a leader using this technology before over-saturation. Case in point: only 14% of U.S. adults have used ChatGPT although 58% have heard of it, meaning there is potential for you to be a trendsetter. Or, if you were an early adopter of those other platforms like myself, you are probably already an early adopter of AI chatbots like ChatGPT (I use it a lot!) or perhaps you have a custom bot. No matter where you fall on the technology adoption life curve, let’s review some important considerations for all. Read More ➡️
Motivational Monday from Mike Ferry: The good news is we have 6 great months in front of us to achieve the goals we’ve set. The following thoughts could assist you in the pursuit of those goals. 1.    “Create the highest, grandest vision possible for your life because you become what you believe.” – Oprah Winfrey
2.    “Failure is the opportunity to begin again more intelligently.” – Henry Ford
3.    “If you fell down yesterday, stand up today.”
4.    “Discipline is the bridge between goals and accomplishment.” – Jim Rohn
5.    “Keep moving forward … crawling is acceptable … falling is acceptable … pain is acceptable … quitting is not.”  
Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com
REPEAT***MX1 Fraud Prevention – Latest SCAM – Seller Impersonation FRAUD***: We have been advised by Closing Attorneys, Andy Hartman & Amee Davis – very experienced & well-respected Closing Attorneys, that there is RAMPANT Seller Impersonation Fraud occurring. From Amee Davis, there was a lawsuit – not in GA – where the Brokerage & Agent had liability for the fraud that was perpetrated for failing to demonstrate good business practices by failing to verify Seller’s identification. Because real property must be closed by an Attorney in GA (vs. by notary in other states) more than likely this type of fraud may be better prevented in GA than other states. HOWEVER, there is a lot of time, energy, effort & work for agents, Brokers, Lenders, Attorneys to even get involved in this process.   Based on this, we are being urged by our attorneys to make it a Policy that MX1 agents verify Client / Customer ID’s prior to signing any Brokerage Agreement or Customer Acknowledgement. Seller Fraud – signing to sell a house they don’t own & steal proceeds; Buyer Fraud – putting in Earnest Money & trying to get refund before funds are good & being evil people who would hurt our agents or steal from properties they are being shown.   Fraudster Documents / Packages / Info / Forms Below is information we have received & the package I have put together. The ID Verification form is from Amee Davis & the handouts & video are from Andy Hartman. 
MX1 Greater Atlanta Fraud Prevention Package to Be Signed by ALL Sellers & Buyers
Fraudster Lexicon from Andy Hartman
Seller Impersonation Fraud Prevention from First American Title
ID Verification from Amee Davis Video on Seller-Impersonation Fraud by Andy Hartman
NOTE on Video Link: When sharing, ONLY share this link. Do not click the link and then copy the URL from the browser. That is only a temporary link and will not be accessible at a later time. Only the link above will get you to the video at anytime. https://player.vimeo.com/progressive_redirect/playback/835843234/rendition/1080p/file.mp4?loc=external&signature=85b54bee1a5fa5dae19b9d8c3c2d5da4ab295aed81880135d187a96bd6a939c5  
For More Information: Andy HartmanAndy@HartmanLawFirm.comwww.HartmanLawFirm.com – 770-284-1111
Amee DavisADaivs@DavisLawGA.comwww.DavisLawGA.com – 770-426-5440
REPEAT – FMLS Showcase: If you are not attending the LiveStream of the Tom Ferry Success Summit at one of the Maximum One Franchises, then on Thursday, August 24th, consider attending the FMLS Showcase 2.0. Join us for Showcase reinvented! The 2023 Showcase will feature an afternoon of dynamic speakers, followed by a member appreciation reception, at the fabulous Coca-Cola Roxy at The Battery. Our Diamond and Silver Community Partners will have tables where you can network and learn about their benefits, but this will not be like our trade shows of the past. There is no charge to attend, but registration is required! More Info & Register Here…

**************************************************************

7/2/2023

Maximum One Offices are CLOSED on Tuesday, July 4th in honor of Independence Day!
***MX1 Fraud Prevention – Latest SCAM – Seller Impersonation FRAUD***: We have been advised by Closing Attorneys, Andy Hartman & Amee Davis – very experienced & well-respected Closing Attorneys, that there is RAMPANT Seller Impersonation Fraud occurring. From Amee Davis, there was a lawsuit – not in GA – where the Brokerage & Agent had liability for the fraud that was perpetrated for failing to demonstrate good business practices by failing to verify Seller’s identification. Because real property must be closed by an Attorney in GA (vs. by notary in other states) more than likely this type of fraud may be better prevented in GA than other states. HOWEVER, there is a lot of time, energy, effort & work for agents, Brokers, Lenders, Attorneys to even get involved in this process.  

Based on this, we are being urged by our attorneys to make it a Policy that MX1 agents verify Client / Customer ID’s prior to signing any Brokerage Agreement or Customer Acknowledgement. Seller Fraud – signing to sell a house they don’t own & steal proceeds; Buyer Fraud – putting in Earnest Money & trying to get refund before funds are good & being evil people who would hurt our agents or steal from properties they are being shown.  

Fraudster Documents / Packages / Info / Forms Below is information we have received & the package I have put together. The ID Verification form is from Amee Davis & the handouts & video are from Andy Hartman. 
MX1 Greater Atlanta Fraud Prevention Package to Be Signed by ALL Sellers & Buyers
Fraudster Lexicon from Andy Hartman
Seller Impersonation Fraud Prevention from First American Title
ID Verification from Amee Davis
Video on Seller-Impersonation Fraud by Andy Hartman NOTE on Video Link: When sharing, ONLY share this link. Do not click the link and then copy the URL from the browser. That is only a temporary link and will not be accessible at a later time. Only the link above will get you to the video at anytime. https://player.vimeo.com/progressive_redirect/playback/835843234/rendition/1080p/file.mp4?loc=external&signature=85b54bee1a5fa5dae19b9d8c3c2d5da4ab295aed81880135d187a96bd6a939c5

For More Information: Andy HartmanAndy@HartmanLawFirm.comwww.HartmanLawFirm.com – 770-284-1111
Amee DavisADaivs@DavisLawGA.comwww.DavisLawGA.com – 770-426-5440
NEW Chime Features Many Maximum One Agents still effectively use their CHIME Agent-Branded, lead-Generating Website & CRM. Here are the newest features released by Chime. If you are interested in adding this Agent Website for a mere $17/month, please contact our Director of Executive Services: Heidi Owens – DES@eAGENTweb.com

A new Chime feature update is being released on June 26th, 2023. The release notes can be found at this link. We have also published a course in our Learning Center that covers these updates. Check it out here!
If you have any questions or concerns, please reach out to our Support Team via email (support@chimeinc.com) or phone (1.855.981.7557) and we will do our best to assist you.
Join the Chime User Forum (click here to go there!). It is a great place to mastermind ideas, learn best practices and make meaningful connections. We look forward to seeing you there! 
Multiply the Number of Listings You Get (Tom Ferry): The best thing about getting a listing is not the single commission check you’ll get at the end – it’s the opportunity to use the process of selling the home to generate even more listings. A listing can be a gift that just keeps on giving, but only if you launch it in the right way… In this episode of the podcast, me, Jeff Mays, and Jason Pantana are sharing our best strategies on multiplying every listing you have by launching at the right time and with the right strategies. If you have a listing or plan on getting one, this is an episode you need to get on right now. Click Here to Listen…
Strong Home Prices Dominate the Southeast – Case-Shiller Index: Case Shiller tracks rise in home prices. U.S. home prices rose in April, signaling a recovery in the housing market, according to the S&P CoreLogic Case-Shiller 20-city house-price index. Though much of the country saw declines, the prices were strongest in the Southeast. Full Story: MarketWatch
FMLS Showcase: If you are not attending the LiveStream of the Tom Ferry Success Summit at one of the Maximum One Franchises, then on Thursday, August 24th, consider attending the FMLS Showcase 2.0. Join us for Showcase reinvented! The 2023 Showcase will feature an afternoon of dynamic speakers, followed by a member appreciation reception, at the fabulous Coca-Cola Roxy at The Battery. Our Diamond and Silver Community Partners will have tables where you can network and learn about their benefits, but this will not be like our trade shows of the past. There is no charge to attend, but registration is required! More Info & Register Here…
Motivational Monday from Mike Ferry: Within the next few days, we will have completed 6 months of 2023 … the good news is that there are a lot of great agents like yourself whose income is up, while at the same time, transaction counts are often down … look at the following thoughts to keep yourself in the game and your transactions growing.
1.    “Push yourself, because no one else is going to do it for you.”
2.    “Every day is a chance to do better than the day before.”
3.    “Today is your opportunity to build the tomorrow that you want.”
4.    “Success is not final … failure is not fatal … it is the courage to continue that makes the difference.” 5.    “Every day is not a good day … but there is some good in every day.”  
Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com
REPEAT: MX1 Hosted CE Classes – NEW Website – Real Estate Academy of America: Please check out our NEW Website to make it easier for you to find & register for our CE classes! Real Estate Academy of America
Max Cares: Happy Independence Day!
 Training at Maximum One For ALL Franchises: www.RealEstateAcademyofAmerica.com

**********************************************

6/25/2023

Are you a REALTOR? Free Website _____.Realtor instead of _____.com : Part of your NAR membership includes a FREE website ending in .realtor. Make a statement in a second when you get your free personalized website ending in .realtor™ or .realestate. Get found online in minutes! Want a website without the work? We’ve got you! Your Free Professional Website comes pre-loaded with your information, is easy to use and is the perfect marketing tool for your business! Click here for more information… Only available to REALTORS… become a REALTOR by joining a local Board of REALTORS. Contact your Broker for more information regarding what Boards your Franchise belongs to.
Harnessing AI in Real Estate – Opportunities & Challenges: Marc Rutzen, co-founder and CEO of HelloData.ai, discusses the potential applications of artificial intelligence in the real estate industry. Rutzen highlights several areas where AI can enhance efficiency and accuracy, including intelligent document processing and workflow automation. Full Story: Forbes (tiered subscription model)
Real Estate Pros’ Most Common Passwords May Be at Risk: If you see your password on this list, change it now. Read More Here…
Get Our Heroes Financed for a Lower Cost: Contact John or Christina Bohannon of Movement Mortgage for more information. John.Bohannon@Movement.com. Click here for pdf of flyer.
VA Renovation Loan – Great for Buyers AND Sellers: The FHA Renovation Loan has been in existence for a while & we are so excited about the VA Renovation Loan to help your VA Buyers use their VA benefits to get a home that needs repairs! There are certain eligibility requirements and time frames involved. Contact the Maximum One Affiliated Lenders for all the Specifics! See their names & contact information at the bottom of this email/newsletter!  

VA renovation financing is a great option for your potential buyers who are qualified Veterans, active-duty personnel, National Guard, reserves, or surviving spouses. Help your clients expand their options and purchase a home that may need a little TLC. This program combines both the purchase price and the cost of renovation into one mortgage loan.  VA renovation loan highlights:
·        VA loans offer down payment options as low as 0% down, no mortgage insurance, and attractive interest rates
·        The loan-to-value (LTV) is calculated by taking the proposed value into account, giving buyers more purchase power
·        Allows your clients to get the financing needed to purchase a property and the funds to make the renovations and/or repairs to the home
·        Allows sellers to sell a house “as-is” without needing to make repairs or updates on a house they are moving out of
·        This program can allow them to fund improvement projects to make the home more functional and comfortable
·        Avoid closing delays caused by required repairs from the property inspector or appraiser. All repairs and renovation work are done after the loan closes  
What Homebuyers Need to Know About Credit Scores (from Keeping Current Matters): Keeping Current Matters shares articles like this with you in GENERIC form that you may post on your Social Media. Check them out …. www.KeepingCurrentMatters.com. Here is a sample of an article that you may brand and share on your social media: If you’re thinking about buying a home, you should know your credit score’s a critical piece of the puzzle when it comes to qualifying for a home loan. Click Here to Continue Reading & Share
ALL AGENTS WELCOME REGARDLESS OF BROKERAGE – Tom Ferry Summit – August 22 – 24 – LIVESTREAM at Various MX1 Franchises – SAVE THE DATE: This event is FREE to join us for the LiveStream – must register – registration links will be available soon – so we have enough materials. Invite your co-op agents from Other Brokerages!  

Per Tom… You’ll gain all the groundbreaking strategies, connections, and energy you need to find your momentum in today’s confusing market. Learn to Unlock Inventory & so much more! The Path Forward. It’s Summit like you’ve never seen before. We talk to thousands of agents every day, and we understand the challenges that exist in today’s market. Waking up to those challenges day in and day out is no fun. So… we promise to solve for some of the big ones at this year’s Success Summit. Let’s dive into what you can expect… ·    
1. You need more listing opportunities ·    At Summit, you’ll learn the best, ready-to-implement listing strategies that make you the agent of choice even in a low inventory market. ·    
2. You need stronger conversion skills to succeed with fewer leads ·    We’re giving every Summit attendee access to conversion scripts and tactics designed specifically for today’s hesitant homeowner. ·    
3. You need better structure to get more done in less time ·    Summit will show you how to increase your productivity with indispensable systems and routines to ensure you move forward every day. ·    
4. You need to stop feeling burned out and get reenergized about your business ·    Attending Success Summit is sure to refocus your energy and give yourself a reason to be excited instead of worried about today’s market. ·    
5. You need to know what’s working and how to implement it Every attendee will gain access to 6 playbooks of top performing tactics that you can use to immediately help your business. If those challenges sound familiar, you owe it to yourself to invest in three days designed to show you “The Path Forward” in today’s uncertain market. Click below and reserve your spot today.
KeyNote Speaker: Shawn Achor on Your Competitive Advantage – Here is a very special episode of the podcast, because not only are you going to learn a set of practices that could change your life, but you’ll also meet our keynote speaker for this year’s 20th anniversary Success Summit! This world-class speaker is a leading expert on the most important aspect of creating success – happiness. You heard that right… On this episode, you’ll get a taste of what positive psychologist Shawn Achor is going to give you at Summit. He’ll teach you how to actually create happiness before achieving your goals, which research shows to be the ultimate advantage in achieving them. Click the this link to watch the episode, and be sure to secure your place at Summit as soon as possible, because this is the stuff that will transform your life and business.
Motivational Monday from Mike Ferry: We’ve almost completed the first half of the year and as the market continues to change, let’s spend a few minutes each day working to be as strong and positive as possible.
1.    “A dream does not become reality through magic … it takes sweat, determination and hard work.” – Colin Powell
2.    “Work hard to get what you like otherwise you’ll be forced to just like what you get.”
3.    “Thinking is the hardest work there is, which is probably the reason so few engage in it.” – Henry Ford
4.    “Laziness pays off overnight … however, hard work pays off throughout your life.”
5.    “Learn to embrace repetitious boredom in the business.”  
Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com
REPEAT – MX1 Hosted CE Classes – NEW Website – Real Estate Academy of America: Please check out our NEW Website to make it easier for you to find & register for our CE classes! Real Estate Academy of America
REPEAT – MX1 Greater Atlanta Agent Billing: If you are an agent with the Greater Atlanta Franchise, you should have received a separate email on 5/31/23 about changes to www.Bill.com & how you pay your monthly bill. If you have any questions, please contact Donna BlackAgentBilling@eAGENTweb.com 770-919-8825 x 324.
Max Cares: Prayers to Hortensia Morgan whose brother has experienced a medical emergency.
Max Cares: Condolencces to Brenda Rogers whose in-laws have passed away.

******************************************

6/18/2023

Happy Father’s Day!
AGENT COMPENSATION – Maximum One Agents (ALL Franchises) Keep Almost 98% of Gross Commission Received: Thanks to the statistical research into Agent Commissions NETTED by Agents, we have discovered that MX1 Agent KEEP almost 98% of the Gross Commission per transaction! PLEASE LET YOUR FRANCHISE OWNERS/ BROKERS know of other Agents who deserve to Keep More of the Commission they Earn! And send them to: www.KeepMoreCommission.com  

National Revenue Paid to Agents: Agent compensation structures at U.S. real estate brokerages vary, with some firms paying out a significantly higher percentage of their revenue to agents than others. For More Information go to: www.MikeDP.com  

Why it matters: Commission and fee structure is foundational when it comes to agent loyalty and recruitment; as agents seek to maximize their earnings, they’re naturally drawn to brokerages offering higher splits and lower fees.  

Dig deeper: Brokerages generate revenue from the commission on the sale of a house. 
The brokerage and agent then effectively split the commission, through a varied combination of commission splits, fees, and revenue sharing.  
Once added up, the result is a percentage of total brokerage revenue that is paid out to agents – ranging from 77 to 96 percent in this analysis  

MAXIMUM ONE AGENTS ARE PAID MORE THAN THE HIGHEST OF THESE NATIONAL COMPANIES  
Appraisals in Today’s Market : Thank you to Greg Hammond of Market Valuation Serviceshttps://www.mvsdelivers.com/ – for educating us at the Woodstock Sales meeting last Tuesday all about the changes in Appraisal strategies in today’s market. He answered the age-old question “What is a bedroom?” and shared with us the differences in appraisals between HUD & Fannie Mae/Freddie Mac & VA and the different things they look for. He also shared with us the latest information on what a pool is worth in metro Atlanta in today’s market as well as a basement! 3 over-riding concepts: Quality / Condition / Upgrades.
Smart Campaigns in kvCore: All Maximum One agents have kvCORE for FREE so use it to grow your business & help others! Thank you to Karie Smith of Echelon Real Estate Serviceswww.EchelonVirtualAssistance.com – 770-378-7484 – for more information. Click here for Karie’s information on Smart Campaigns that she shared with us at the Woodstock Sales Meeting last week.
A Drop in Equity Doesn’t Mean Low Equity – Keeping Current Matters: You may see media coverage talking about a drop in homeowner equity. What’s important to understand is that equity is tied closely to home values. So, when home prices appreciate, you can expect equity to grow. And when home prices decline, equity does too. Here’s how this has played out recently. Read More Here…
NEW Down Payment Assistance Program – Movement Mortgage: Thank you to John Bohannon of Movement Mortgage John.Bohannon@Movement.com – for sharing with us their In-House Down-Payment Assistance program. They also have a “Lock & Shop” Interest Rate Program & ideas to get Buyers Off the Fence! Click here for ALL of this great information from John & Christina Bohannon of Movement Mortgage. Buyer can lock rate for 90 days – no contract required. Click here for Lock & Shop Flyer & reach out to John for more specifics.
Tom Ferry Summit – August 22 – 24 – LIVESTREAM at Various MX1 Franchises – SAVE THE DATE: This event is FREE to join us for the LiveStream – must register – registration links will be available soon – so we have enough materials. Per Tom… You’ll gain all the groundbreaking strategies, connections, and energy you need to find your momentum in today’s confusing market. Learn to Unlock Inventory & so much more! The Path Forward. It’s Summit like you’ve never seen before. We talk to thousands of agents every day, and we understand the challenges that exist in today’s market. Waking up to those challenges day in and day out is no fun. So… we promise to solve for some of the big ones at this year’s Success Summit.

Let’s dive into what you can expect… · 
   
1. You need more listing opportunities ·    At Summit, you’ll learn the best, ready-to-implement listing strategies that make you the agent of choice even in a low inventory market. ·    
2. You need stronger conversion skills to succeed with fewer leads ·    We’re giving every Summit attendee access to conversion scripts and tactics designed specifically for today’s hesitant homeowner. ·    
3. You need better structure to get more done in less time ·    Summit will show you how to increase your productivity with indispensable systems and routines to ensure you move forward every day. ·    
4. You need to stop feeling burned out and get reenergized about your business ·    Attending Success Summit is sure to refocus your energy and give yourself a reason to be excited instead of worried about today’s market. ·    
5. You need to know what’s working and how to implement it Every attendee will gain access to 6 playbooks of top performing tactics that you can use to immediately help your business. If those challenges sound familiar, you owe it to yourself to invest in three days designed to show you “The Path Forward” in today’s uncertain market. Click below and reserve your spot today.
KeyNote Speaker: Shawn Achor on Your Competitive Advantage – Here is a very special episode of the podcast, because not only are you going to learn a set of practices that could change your life, but you’ll also meet our keynote speaker for this year’s 20th anniversary Success Summit! This world-class speaker is a leading expert on the most important aspect of creating success – happiness. You heard that right… On this episode, you’ll get a taste of what positive psychologist Shawn Achor is going to give you at Summit. He’ll teach you how to actually create happiness before achieving your goals, which research shows to be the ultimate advantage in achieving them. Click the this link to watch the episode, and be sure to secure your place at Summit as soon as possible, because this is the stuff that will transform your life and business.
How to Generate Leads on Instagram: “I dare say marketing ourselves on Instagram has felt like a gold rush of clients and closings for many of us over the last decade,” says real estate coach Dr. Lee Davenport. So is it too late to get on board? Not at all, says Davenport. Read More Here…
Motivational Monday from Mike Ferry: We’re nearly halfway through the year and I’m hoping that each of you is nearing the halfway point for your production goals for 2023. Yes, the market is changing … as it always does. Let’s see if these quotes can keep you on track to achieve the goals you’ve set.  
1.    The quality of a person’s life is in direct proportion to their commitment to excellence, regardless of their chosen field of endeavor.
2.    It’s not whether you get knocked down, it’s whether you get up.
3.    The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack of will.
4.    The harder you work, the harder it is to surrender.
5.    Winning is a habit. Unfortunately, so is losing.  
Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com
REPEAT – MX1 Hosted CE Classes – NEW Website – Real Estate Academy of America: Please check out our NEW Website to make it easier for you to find & register for our CE classes! Real Estate Academy of America
REPEAT – MX1 Greater Atlanta Agent Billing: If you are an agent with the Greater Atlanta Franchise, you should have received a separate email on 5/31/23 about changes to www.Bill.com & how you pay your monthly bill. If you have any questions, please contact Donna BlackAgentBilling@eAGENTweb.com 770-919-8825 x 324.

**********************************************

6/11/2023

Tom Ferry Summit – August 22 – 24 – LIVESTREAM at Various MX1 Franchises – SAVE THE DATE: This event is FREE to join us for the LiveStream – must register – registration links will be available soon – so we have enough materials. Per Tom… We talk to thousands of agents every day, and we understand the challenges that exist in today’s market. Waking up to those challenges day in and day out is no fun. So… we promise to solve for some of the big ones at this year’s Success Summit. Let’s dive into what you can expect…

1. You need more listing opportunities At Summit, you’ll learn the best, ready-to-implement listing strategies that make you the agent of choice even in a low inventory market.
2. You need stronger conversion skills to succeed with fewer leads We’re giving every Summit attendee access to conversion scripts and tactics designed specifically for today’s hesitant homeowner.
3. You need better structure to get more done in less time Summit will show you how to increase your productivity with indispensable systems and routines to ensure you move forward every day.
4. You need to stop feeling burned out and get reenergized about your business Attending Success Summit is sure to refocus your energy and give yourself a reason to be excited instead of worried about today’s market.
5. You need to know what’s working and how to implement it

Every attendee will gain access to 6 playbooks of top performing tactics that you can use to immediately help your business. If those challenges sound familiar, you owe it to yourself to invest in three days designed to show you “The Path Forward” in today’s uncertain market. Click below and reserve your spot today.
Oops! Prices Didn’t Crash – Keeping Current Matters: When forecasts of significant home price appreciation were made last fall, they were made with megaphones. Mass media outlets, industry newspapers, and podcasts all broadcasted the news of an eminent crash in prices.​ Now, forecasters are saying the worst is over and it wasn’t anywhere near as bad as they originally projected. However, they are whispering the news instead of using megaphones. As real estate professionals, it is our responsibility – some may say duty – to correct this narrative in the minds of the American consumer. ​Make sure you’ve got the data and visuals to help your clients understand the whole story. Read More Here…
MX1 Greater Atl – Woodstock Sales Meeting – Appraisals: Please join us Tuesday 6/13 11am – 12:30pm to learn all about APPRAISALS in today’s market – presentation by Greg Hammond – Managing Partner of Market Valuation Services. ALL are Welcome!  
Valuing Properties Marked by Stigmas – NAR: Real estate professionals need to consider both the complexities of the market and different valuation methods when measuring the effect of a harmful property condition. Read More Here…
REPEAT – NAR NEW Fair Housing Requirement: Real estate professionals and consumers depend on strong fair housing laws and practices for our communities and economy to thrive. Discrimination distorts the housing market and closes the door on the American dream of homeownership for qualified buyers. At NAR, we advance our commitment to fair housing through policy advocacy, innovative programming, and legal guidance.
Policy Advocacy
NAR promotes public policy to advance broader homeownership availability, accessibility, and affordability in all communities. We prioritize efforts to narrow homeownership gaps among demographic groups and promote strong enforcement of anti-discrimination laws in the housing market.
Programs
NAR’s Fair Housing Action Plan, abbreviated ACT!, emphasizes Accountability, Culture Change, and Training, to advance fair housing in the industry. We raise awareness, deepen understanding, and hold ourselves accountable.
Compliance
NAR provides guidance and support to ensure our members comply with fair housing laws and the REALTOR® Code of Ethics. We work closely with state and local associations to establish best practices on evolving legal issues in real estate. Fair Housing challenges don’t end because April’s Fair Housing Month is over. 
Investor Loans NO Income Qualification: Thank you to John Bohannon of Movement Mortgage John.Bohannon@Movement.com – for sharing with us their Investor Loan Program. Calling all investors!! This program is a no income qualification loan for investors. If someone has a high enough fico, money to put at least 20% down and 6 months reserves we do not verify their income with this program.  . Click here for Investment Property Loan Flyer & reach out to John for more specifics.
Motivational Monday from Mike Ferry: Welcome to the month of June. This particular week we have a little different format … it’s titled, “6 Reasons Why We Should Go For It”.
1.    Life is short.
2.    It’s not all or nothing.
3.    Who cares what other people think?
4.    You are strong enough to do hard things.
5.    Doing what you love makes success more likely.
6.    When you are brave, the universe rewards you. Six simple thoughts … have a great week.  
Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com

***************************************

6/4/2023

GREC Monthly Newsletter: This month, GREC has an interesting article about Artificial Intelligence (AI) in real estate. Watch the video on “Chat GPT for Real Estate” for one example of how AI is being used in Real Estate. Click here for the monthly GREC Online Newsletter.
FMLS Login : Please remember that you MUST log in to FMLS at least once every 6 months in order to not be eliminated from their service.
How to Overcome the Most Common Listing Objections (Mike Ferry): When it comes to listing property do you know the most common objections? On this episode of MFTV, Tony Smith provides us with expert points on how to handle them. Watch Video Here..
MX1 Hosted CE Classes – NEW Website – Real Estate Academy of America: Please check out our NEW Website to make it easier for you to find & register for our CE classes! Real Estate Academy of America
April Housing Indicators from GAR: The Monthly Housing Indicators for Georgia are in for April. Inventory and Days on Market posted sizable increases, while Prices posted modest gains. Both Pending and Closed Sales declined.
·    New Listings decreased 17 percent to 14,245
·    Pending Sales decreased 15 percent to 11,596
·    Closed Sales were down 24 percent to 10,424
·    Days on Market increased 65 percent to 43 days
·    The Median Sales Price increased one percent to $348,000
·    The Average Sales Price increased one percent to $410,133
·    Inventory levels increased 33 percent to 23,075 units
·    Months Supply of Inventory was up to 2.1 months  

Click here to read the full update for April including our Housing Supply Overview.  
MX1 Greater Atlanta Agent Billing: If you are an agent with the Greater Atlanta Franchise, you should have received a separate email on 5/31/23 about changes to www.Bill.com & how you pay your monthly bill. If you have any questions, please contact Donna BlackAgentBilling@eAGENTweb.com 770-919-8825 x 324.
Interest Rate “Lock & Shop” Thank you to John Bohannon of Movement Mortgage John.Bohannon@Movement.com – for sharing with us their “Lock 7 Shop Interest Rate Program. Buyer can lock rate for 90 days – no contract required. Click here for Lock & Shop Flyer & reach out to John for more specifics.
Motivational Monday from Mike Ferry: We’re nearly halfway through the year and I’m hoping that each of you is nearing the halfway point for your production goals for 2023. Yes, the market is changing … as it always does. Let’s see if these quotes can keep you on track to achieve the goals you’ve set.  
1.    “I don’t care who’s doing better than myself. I’m doing better than I was last year. It’s me versus me.”
2.    “You can’t have a million-dollar dream with a minimum wage work ethic.”
3.    “Many people will panic to find a charger before their phone dies … but won’t panic to find a plan before their dream dies.”
4.    “If you want to change your life, you have to start by changing your thoughts.”
5.“The key is not to prioritize what’s on your schedule but to schedule your priorities.” – Stephen Covey  Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com
Max Cares: Prayers to Michelle Butz whose Grandmother & Brother are very ill.
Max Cares: Prayers to Mary Poole who is having a medical procedure done.
Max Cares: Prayers to Kim Howard whose son, Zach, injured his hand.
Max Cares: Prayers to Heidi Owens who is having some issues with her leg.
 Training at Maximum One For ALL Franchises: www.RealEstateAcademyofAmerica.com  for ALL Virtual CE classes at all Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire June Training Calendar Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

***************************************

5/21/2023 & 5/28/2023

Maximum One Offices are CLOSED on May 29th for Memorial Day! There will not be a “This Week at Maximum One on Sunday 5/28/23.   Congratulations to all Maximum One Related Graduates!!!
National Association of REALTORS® (NAR) Fair Housing: Real estate professionals and consumers depend on strong fair housing laws and practices for our communities and economy to thrive. Discrimination distorts the housing market and closes the door on the American dream of homeownership for qualified buyers. At NAR, we advance our commitment to fair housing through policy advocacy, innovative programming, and legal guidance. Policy Advocacy NAR promotes public policy to advance broader homeownership availability, accessibility, and affordability in all communities. We prioritize efforts to narrow homeownership gaps among demographic groups and promote strong enforcement of anti-discrimination laws in the housing market.
Programs
NAR’s Fair Housing Action Plan, abbreviated ACT!, emphasizes Accountability, Culture Change, and Training, to advance fair housing in the industry. We raise awareness, deepen understanding, and hold ourselves accountable.
Compliance
NAR provides guidance and support to ensure our members comply with fair housing laws and the REALTOR® Code of Ethics. We work closely with state and local associations to establish best practices on evolving legal issues in real estate.
NAR NEW Training Requirement – Fair Housing: NAR’s Board of Directors approved a new fair housing training requirement as a condition of membership at its May 11 meeting. See other highlights from the REALTORS® Legislative Meetings that matter most to your business: Read more here…

Existing REALTORS® – Required to take 2 hours of Fair Housing Training every 3 years – cycle coincides with Ethics Cycle New REALTORS® – Required to take 2 hours of Fair Housing Training with membership & then every 3 years thereafter  

Courses satisfying the new NAR requirement are:

At Home With Diversity, a course to help real estate professionals work successfully in an increasingly diverse marketplace Bias Override: Overcoming Barriers to Fair Housing, a course to help real estate professionals identify and interrupt stereotypical thinking to avoid fair housing pitfalls
Qualified equivalent courses provided by state and local associations, institutes, societies and councils, and their partnered providers
Qualified equivalent fair housing courses approved by state licensing authorities for an existing state fair housing requirement
A to-be-created non-residential practitioner course focused on bias and anti-discrimination training  

Real Estate Academy of America will Confirm if the CE courses we offer on Fair Housing satisfy this new NAR Requirement. Stay tuned or contact Dana Sparks, Director, Dana@RealEstateAcademyofAmerica.com or Heidi Kelly, Coordinator, CE@RealEstateAcademyofAmerica.
Showtime Cart – Map & Estimated Times of Arrival All Done FOR You!: Did you know that you can use Showtime to plan an entire day of showings and it will map out your route & give you estimated times of arrival at various listings so you may set appointments. Thank you to Shawn Delaney for going through this with us at the Pinnacle Sales meeting on all the amazing things that adding all showings to Showtime Cart (vs. scheduling individual showings) can do to ease your business!
Tom Ferry Success Summit – LIVE STREAMED at MAXIMUM ONE!: Please join us August 22 – 24 for the 20th Success Summit from the Tom Ferry Coaching System. CE Credit available! You will get 3 days of motivation, strategy & tactics to enhance your business & life. Click here to learn more about the Success Summit & stay tuned for information about the logistics of the Live Stream at the Powers Ferry Branch in Marietta (& others) MARK YOUR CALENDAR NOW!!! August 22 – 24 Times to be announced closer to event.
More Information on the Biden Mortgage : Thank you to Jay Alexander of Homestar Financial Jay.Alexander@HomestarFC.com for sharing his Lender thoughts on the Biden Mortgage Credit Hits. Watch his video here: Here’s my video about the Biden Mortgage Credit Hits.
5 Steps to Improve Your Pricing Strategy (Mike Ferry): You are going to have to improve your pricing skills to succeed in this changing market. On this episode of MFTV, Ira Naiditch gives us 5 important tips to strengthen your pricing strategies. Click here for ideas & video…
Young Buyers Focus on Home Functionality (NAR): A new generation of home buyers is seeking to make use of every corner of their space and extend their lifestyle to the outdoors. Read More Here…
Zillow Flex Agents: Due to Zillow’s “Lead Consolidation” program, they are radically changing their “Premier Agent” & “Flex Agent” Lead systems. Basically they are no longer distributing leads to any agent if that agent was not extremely consistent with the Zillow leads & Follow-Ups & Agents maintaining their Free Agent Profile on Zillow. If you had been receiving Leads from Zillow recently, I have already reached out to you; if you had been on the Zillow “Flex Agent” program for a few years but have not used it consistently or recently, you most likely had been changed to “Inactive” by Zillow & have been previously notified by your Zillow Business Advisor. These changes go into effect May 24, 2023.
A New Way to Finance Your 3.5% DownPayment Thank you to John Bohannon of Movement Mortgage John.Bohannon@Movement.com – for sharing with us their “New Way to Finance Your 3.5% Down Payment”. Click here for Down Payment Assistance Flyer & reach out to John for more specifics.
Tom Ferry FREE Guide to Listings: Is there anything worse than the feeling of seeing another agent’s yard sign pop up in your market – and you weren’t even considered for the listing? It’s like… do you even exist? Or maybe it’s just that you’re not using the right listing attraction strategies to make yourself known in your community… like the ones that agent on the sign is using,. Here’s the solution: 33 Ways to Attract More Listings, a free download from Tom Ferry. This informative guide includes the secret strategies top agents are using to dominate their markets. Download it now to get:

Proven scripts and marketing samples you can put to use immediately!
Innovative tactics to stand out from the competition!
Simple strategies that require barely any time and no budget whatsoever!
The detailed approach that catapulted one agent from zero transactions to 120 in just 12 months!

Stop reinventing the wheel and simply start implementing these proven tactics… Click here for 33 Ways to Attract More Listings
Pre-Listing Kit (NAR) : Do you have a Pre-Listing kit? If you want to attract more listings, stand out from the competition, and grow your reputation as THE trusted listing expert in your market, you need to add our Pre-Listing Packet to your arsenal. It is the perfect set of templates and scripts for securing more listings, whatever happens in the market. Download Now >>
Motivational Monday from Mike Ferry: The market seems to be improving for those who are improving … these thoughts can help you on the path to improvement.
1.    “When you have a dream, you’ve got to grab it and never let go.” – Carol Burnett
2.    “Nothing is impossible, the word itself says I’m possible!” – Audrey Hepburn
3.    “There’s nothing impossible to those who will try.”
4.    “The bad news is time flies … the good news is, you’re the pilot.”
5.    “Keep your face always towards the sunshine, and shadows will fall behind you.” – Walt Whitman    

Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com
Max Cares: Prayers for Heidi Kelly’s daughter, Ashley, who is having some temporary struggles with her MS.
Max Cares: Prayers to Jason Satcher for the heart issues he faced & is recovering from!
Max Cares: Condolences to Martha Edwards on the passing of her sister who unexpectedly passed away.
Max Cares: Prayers to Martha Edwards whose other sister is fighting cancer.
Max Cares: Congratulations to Heidi Kelly on her grandson’s graduation.

**********************************

5/14/2023

Happy Mother’s Day!!!
Market Your Business with Mailers / Farmlists / QR Codes: Thank you to Karie Smith of Echelon Real Estate Services www.EchelonRealEstateServices.com 770-378-7484 for sharing with us these fun & effective Marketing Methods to us in CONJUNCTION with your Social Media Marketing or IN PLACE OF your Social Media Marketing. Download information here & scan the QR Code on the handout & below for a ton of Resources!
NAR Legal Issues Explained – Communicate Your Value to Public: DWhile NAR fights misguided legal challenges to procompetitive, pro-consumer local broker marketplaces, you can educate your community about how they work in the best interests of consumers and the value REALTORS® bring to the transaction. Read More Here…
FMLS April 2023 Statistics: Log in to FMLS for all April 2023 Stats.

Average Sale Price (Residential Detached) – $468,850 – down 1.5% from April 2022
Homes for Sale (All Property Types) – 13,860 – Up 18.3% from April 2022
How to Deliver Better Service to Gen Z Buyers (Active Rain): Agents need to better understand the particular needs and aspirations that buyers have when it comes to homebuying in order for the process to be smooth. That may be even more true when you’re dealing with younger clients, specifically those in the Gen Z demographic (born mid-1990s to mid-2000s). Read more Here…
Maximum Seller Concessions – Movement Mortgage: Need to know how much a Seller may contribute to a Buyer’s Closing Costs?….Download this chart from John Bohannon of Movement Mortgage: Maximum Seller Concessions Allowable Per Program  
Get a Good Night’s Sleep (Active Rain) : No matter what job you hold, even for a Real Estate professional, you need to get a good nights sleep to be at peak performance the next day. There is no “prescribed”…  Read More here…
How to Deliver Better Service to Gen Z Buyers (Anne Hartnett): Agents need to better understand the particular needs and aspirations that buyers have when it comes to homebuying in order for the process to be smooth. That may be even more true when you’re dealing with younger clients, specifically those in the Gen Z demographic (born mid-1990s to mid-2000s). Read More Here…
Motivational Monday from Mike Ferry: Are you spending a major portion of your time on income-producing activities or are you getting distracted? Here are five thoughts to help you focus as we head into the second week of May.  
1.    “Goal setting is the secret to a compelling future.” – Tony Robbins
2.    “Either you run the day, or the day runs you.” – Jim Rohn
3.    “The elevators to success are out of order … you’ll have to use the stairs, one step at a time.” – Joe Girard
4.    “I always wanted to be somebody … but now I realize I should have been more specific.” – Lily Tomlin
5 “Talent wins games, but teamwork and intelligence wins championships.” – Michael Jordan    

Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com
Max Cares: Prayers for Mandy Seay whose daughter is in the hospital after an overdose.
Max Cares: Good wishes to Rhonda King who is in the process of adopting!
Max Cares: Condolences to Jennifer Black on the passing of her mother-in-law.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire May & June Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

********************************************

5/7/2023

Household Hazardous Waste: For you or your clients…. June 17th 9am – 12pm – 2245 Callaway Rd SW, Marietta. Items accepted: Paint, lightbulbs, batteries, household cleaners, pool chemicals, motor oil, insecticides, flammables, etc. For more info: www.KeepCobbBeautiful.org
No Tax Transcripts Required for Loan: Do you have a Buyer who has delays or Amendments in their taxes & they’re not showing with the IRS yet? Do you have a Buyer who is Self-Employed & their tax return doesn’t match their income? Have them talk to Linda Kennedy of American Eagle Mortgage powered by Cross Country. They can get your Buyer qualified WITHOUT Tax transcripts! Linda.Kennedy@ccm.com 678-614-4653.  
Multi-Lingual Closings: Do you have clients who speak another language other than English? Contact Doug Dean of Shafrtiz & Dean Closing Attorneys for your closing. They have a Pre-Closer fluent in Spanish & have language interpreters for all languages for closings. DDean@Shafritz-Dean.com 404-255-8183.
Safety When Showing Homes: Be aware of your surroundings when showing property. From NAR magazine, read about an agent who showed a house with a Squatter living there! “Real Estate Agent screams Wehn A Strange Man Appears…”
Rent vs. Own – Movement Mortgage: Need some information to convert a tenant into a Buyer? Download this comparison chart from John Bohannon of Movement Mortgage: Rent vs. Own – Would You Be Better Off Buying?  
MX1 Greater Atlanta Woodstock Sales Meeting : All are welcome! Tuesday May 9th 11am – 12:30pm – 2370 Towne Lake Pkwy, Woodstock, GA.
Motivational Monday from Mike Ferry: The market seems to be improving for those who are improving … these thoughts can help you on the path to improvement.
1.    “When you have a dream, you’ve got to grab it and never let go.” – Carol Burnett
2.    “Nothing is impossible, the word itself says I’m possible!” – Audrey Hepburn
3.    “There’s nothing impossible to those who will try.”
4.    “The bad news is time flies … the good news is, you’re the pilot.”
5.    “Keep your face always towards the sunshine, and shadows will fall behind you.” – Walt Whitman    

Be productive, do your job at the highest level and make May a great month. www.MikeFerry.com
Max Cares: Prayers for Heidi Owens whose daughter had a minor injury at school Friday.
Max Cares: Continued prayers for Leanne Austin who is still in the hospital.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire May Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

*********************************************

4/30/2023

Train an Assistant (AgentEDU.com) Onboarding an assistant shouldn’t slow your business to a crawl. Train your assistant in the ins and outs of the business and get them certified by AgentEDU at the end of this course series.Onboarding an assistant shouldn’t slow your business to a crawl. Train your assistant in the ins and outs of the business and get them certified by AgentEDU at the end of this course series. $49.99 – If interested, click this link…
MLS Remarks About Commission If you have conditions changing commission to a co-op agent, that information MUST BE IN PUBLIC REMARKS & not in Private Remarks. For Example, “If I show your Buyer, then co-op commission to be 1%.” In the face of the ongoing NAR Lawsuit, the MLS services have changed their Rules & ANYTHING that impacts a Buyer’s Broker’s Commission MUST BE DISCLOSED to the BUYER in your marketing & advertising including MLS Services.
FMLS Rule #10.2 – “Compensation/Bonuses/Incentives in Private Remarks”: Description: Any offers of compensation, including changes to, conditions, incentives and/or bonuses, if mentioned in a listing entered into the FMLS Database, can only appear in the designated fields of Compensation Comments or Public Remarks with no exceptions.
Instructions: Please ensure any reference to Compensation/Bonuses/Incentives are removed from the Private Remarks and placed into the Compensation Comments or Public Remarks field.
Disclosure of the offer of compensation to buyer brokerages will reinforce transparency for the clients and consumers working with FMLS Participants.
GAMLS – Other Changes: Additional searchable feature added to Showing Requirements field – “Use Showing Time”

Additional searchable feature added to Basement field – “Unfinished”
Addition of new field – Compensation Comments

This field will be viewable on public-facing consumer websites. If there are any additional questions or concerns regarding this field, please email the Data Administration Department at compliance@gamls.com or call 770-493-9000, opt. 3.
Biden’s Mortgage Rate Mandates : For a lender’s perspective on this issue, watch this video from Jay Alexander of Homestar Mortgage: Jay’s Thoughts on the Biden Mortgage Rate Increase Based on Credit Score
3 Reasons Buying a House is Different From Buying a Car: : Buying a house and buying a car are two significant financial decisions individuals make in their lifetime. Both purchases involve large sums of money, but the processes, requirements, and considerations differ vastly. A car is typically a depreciating asset purchased for personal transportation, whereas a house is often viewed as a long-term investment and a place to call home. Here we will explore the three significant differences… Read More Here from Melissa Thompson…
Maximum One Alabama Address Change: The Office Address for Maximum One Alabama REALTORS has changed. For more information or signs, please contact:MX1AlabamaBroker@MaximumOne.pro 256-251-3111 The NEW Address is: 1 Chase Corporate Dr. Suite #400 B️irmingham, AL 35244    

How to List More Houses in This Market (Tom Ferry): You know that your job right now is to get more listings. But with inventory as low as it is and agents fighting for what remains, how can you continue to list more than ever before? To answer that question, Jason Pantana talks with two of real estate’s top coaches, Kristi Jencks and Jeff Bannan, on This Week in Marketing. Learn More Here…
Motivational Monday from Mike Ferry: We’re almost at the end of the fourth month of the year and the market seems to be improving for those who are improving … these thoughts can help you on the path to improvement.

1.    “When you have a dream, you’ve got to grab it and never let go.” – Carol Burnett
2.    “Nothing is impossible, the word itself says I’m possible!” – Audrey Hepburn
3.    “There’s nothing impossible to those who will try.”
4.    “The bad news is time flies … the good news is, you’re the pilot.”
5.    “Keep your face always towards the sunshine, and shadows will fall behind you.” – Walt Whitman
Let’s have a strong finish to the month of April.  Be productive, do your job at the highest level and make April a great month. www.MikeFerry.com
Max Cares: Prayers for Heidi Owens whose daughter had a minor injury at school Friday.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire May Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

***************************

4/21/2023

President Biden’s Changes to Mortgage Rates & Fees: You may have heard the news regarding what President Biden has done with respect to Mortgage Interest Rates & Loan costs. In essence, his Administration has RAISED the interest rate & INCREASED Loan costs for Buyers with GOOD credit scores & Buyers putting a larger down payment on a house in order to subsidize Buyers with lower credit scores & lower income who have traditionally been categorized by Lenders as “High Risk” Borrowers.   Whereas this is will mean it’s “bad” / more expensive for people who have worked diligently to clean up their credit & maintain their credit & save up their money for a down payment & done everything they have been taught to do for years to be fiscally responsible in their home buying; this is actually a good thing for our business. In this world, there are MORE people with bad or less than good credit scores than there are people with good-to-great credit scores.   So taking “fairness” and personal feelings out of the equation, this move should ENHANCE & INCREASE your agents real estate businesses – in other words you are in a position to help even MORE people buy a house whom otherwise would not be able to so there should be more transactions!!!! With MORE Buyers in the market place, there should also be more Sellers willing to sell their homes too rather than “waiting” on the economy to change. I also anticipate a slew of new Mortgage programs to pop up in response to Biden’s Federal Mandate that took place this week.

For more information, feel free to read up on what President Biden has done:
https://www.whitehouse.gov/briefing-room/statements-releases/2023/02/22/fact-sheet-biden-harris-administration-announces-action-to-save-homebuyers-and-homeowners-800-per-year/

https://www.newsnationnow.com/business/your-money/homebuyers-good-credit-higher-mortgage-rates/

https://www.foxnews.com/us/biden-rule-redistribute-high-risk-loan-costs-homeowners-good-credit

https://video.foxbusiness.com/v/6325449182112#sp=show-clips

https://www.washingtontimes.com/news/2023/apr/18/joe-biden-hike-payments-good-credit-homebuyers-sub/
GAMLS Removes “Area” Field: Beginning April 25, 2023, GAMLS will be removing “Area” as a searchable field and from listing input in an effort to bring our service in line with industry and market standards. The Area field corresponds with Georgia MLS Area Codes that have been used in the past to describe the location of a listing. For instance, GAMLS Area Codes DKE1 (41), DKE2 (42), and DKE3 (43) are all used to describe the location of listings in various areas in east DeKalb county. These codes will no longer be used for this purpose and will not be able to be used to search for listings in GAMLS starting April 25th. For example: GAMLS Corporate – 1414 Montreal Rd Tucker, GA 30084 is located in GAMLS Area with Area Code DKE1 (41). This Area Code corresponds to the area in DeKalb County that is outside of the I-285 perimeter, southeast of Peachtree Industrial Blvd, and north of Stone Mountain Freeway. Starting April 25th, DKE1 (41) will no longer be used to describe the location of this address. This change will affect currently saved searches that are filtered to return listings with certain GAMLS Area Codes. We recommend editing your saved searches to be filtered by the City, Zip Code, and County before April 25, 2023 to avoid any further inconveniences. If you have any questions about these changes or how to edit your saved searches, please email support@gamls.com or call 770-493-9000, opt. 2.
GAMLS – Other Changes: Additional searchable feature added to Showing Requirements field – “Use Showing Time”

Additional searchable feature added to Basement field – “Unfinished”
Addition of new field – Compensation Comments

This field will be viewable on public-facing consumer websites. If there are any additional questions or concerns regarding this field, please email the Data Administration Department at compliance@gamls.com or call 770-493-9000, opt. 3.
FMLS – “Finding Homes” – Powered by Lundy for Voice-Activated searching: Finding Homes creates a more accessible real estate search option for those who are blind or visually impaired. It also can be used by anyone who happens to be driving or wants to search FMLS listings by voice prompts.  

With Alexa, you can search parameters such as address, price range, or the number of bedrooms and bathrooms. Finding Homes will sort and read you details of homes for sale that meet your criteria, all in natural language. If you don’t already have the Alex app, download it free from the Apple App Store or on Google Play and begin using voice search immediately. Accessibility and equal access to the listing data is crucial to everyone in our industry, so having an ADA-compliant voice search capability is a solid addition to the FMLS technology suite. We are thrilled to make it available today!!  

Click these links for a short video overview or to sign up for an upcoming webinar.  

You need to check this out… Lundy’s goal is to produce the most comprehensive property search engine available by voice for the MLSs who would like to be more inclusive with their data. Lundy is the effective solution for the needs of consumers who are blind or visually impaired and is powered by Amazon’s Alexa product.
Learn How to Use Lundy in Your Business – 30 Min Webinar.
Lundy – Webinar: Learn to use your MLSs newest member benefit Finding Homes! Finding Homes was built to create a more accessible real estate search option for those who are visually impaired, driving, or want to be more efficient. In less than 30 minutes you’ll be on your way to safely searching for homes while driving to your next showing, and informing your friends, family, and past clients of the amazing technology you now offer them.

Why does this technology exist?
How will it help me stand out and get more exposure to my listings?
How do I use Finding Homes?
Sign up now!
Harness the Power of Your DataBase (The Mike Ferry Organization): Mike is Tom’s dad. On this episode of MFTV, Coach Ron Cronin explains the advantages that a well-crafted database can offer. Learn how to leverage your network and maximize value by calling on Past Clients and Centers of Influence. Watch Here…️    

Narrow Your Focus (Dr. Paula McDaniel – Active Rain): We often hear about seeing the “big picture”. Although this can be a good thing in many situations, sometimes we simply need to narrow our focus. So when is it a good time to pinpoint your focus?

DEADLINES to meet will definitely cause you to narrow your focus. There is nothing like an impending deadline to place all of your attention where it is needed.
PRIORITIES truly do help you narrow a focus. But first, you must know what those priorities are! Creating a list of what is most important for you to achieve is a great first step.
REMOVE DISTRACTIONS. Now, this …
Read More Here…  
Feeling Stuck? The Tom Ferry Coaching Organization Can Help: The Spring market is here… and the market continues to change… and in most markets not for the better. It’s only getting harder. I bet you’re a lot like me and so many of our clients who are pivoting, changing, and continually looking for new solutions to the very real market challenges we face. I hope you’re not feeling stuck and uncertain of what to do next. Or worse, working even harder and longer days and nights for little to no return. Our clients have more people in their corner sharing what’s working now from generating leads, taking listings to getting their offers accepted. They get to plug into trainings and programs to stay on track, learn new SOPs and systems to get more organized… and all of this with a coach who helps them navigate what to do, when to do it, and sometimes even how to do it. Imagine for a moment if you weren’t alone in this fight. Imagine if you had several of us in your corner… to encourage, strategize, and push you to do what you know you need to do, not to survive, but to thrive in this market and the next. This is Tom Ferry’s offer to you. Click here… and let’s have a conversation.
Learn to Cut Taxes & Keep More of Your Money in 2023: Changes to the 2023 Tax Codes will impact your taxes for 2023. Attend this live Zoom Webinar Monday April 24th – 10am – 12:30pm for more info – this will not be recorded:
Zoom Link for Webinar
Learn 50+ Ways to Multiply Your Profits (Jay Abraham): Free 4 Hour Master Series Thursday April 27th beginning at 3pm – Legendary Business Growth Super Consultant Jay Abraham will buy any business owner, CEO, entrepreneur or professional – full attendance to a one-day, 4-hour confidential compression training “masters course” teaching his rapid results, profit multiplying “Beyond Exponential”  Business Growth System. In This Four Hour, No Nonsense, Non-Theoretical, “Masters Course” You Will Walk Away With:

The 50 separate categories of geometric profit performance for no extra investment or risk, whatsoever. ​
The 100 levers which make all 50 of these categories produce such monumental results.
Read More Here…
Register Here…
Motivational Monday from Mike Ferry: With April well on its way to being a productive month … take a look at the following quotes to see if they can keep you on track.
1.    “If you try and you fail … congratulations. Most people don’t even try.”
2.    “You’ll never be criticized by someone that’s doing more than you. You’ll always be criticized by someone doing less … don’t forget that.” – Denzel Washington.
3.    “Don’t be afraid to give up the good to go for the great.” – John D. Rockefeller
4.    “Failure is the condiment that gives success its flavor.” – Truman Capote
5.    “Action may not always bring happiness, but there’s no happiness without action.” – William James Finish the month strong and I’ll talk to you next week.  
Be productive, do your job at the highest level and make April a great month. www.MikeFerry.com
Max Cares: Prayers to Rita Fairchild who is experiencing some health issues.
Max Cares: Prayers to Nicole London who had a minor medical procedure done this week.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire April Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

******************************************

4/16/2023

NAR Lawsuit – Back in the Courts: This is now a Class-Action Lawsuit of Sellers vs. NAR & Major Brokerages (Keller Williams, Re/Max, HomeServices of America & More) for damages of $13.7 Billion – $41 Billion. On March 29, 2023, a Federal Judge ruled in favor of the class that NAR & named Brokerages conspired to inflate commission rates. The class of thousands of Sellers alleges that the current system pressures Sellers to offer inflated commissions to bring in Buyers and is calling for a “blanket unilateral offer of compensation.” The NAR & other Defendant Brokerages are “disappointed” with this ruling and are fighting the current real estate practices. What does this mean for real estate? The outcome of this lawsuit is still undecided. Could this be the end of Buyer Brokerage? There is a LOT of changes that COULD happen – this lawsuit will continue to carry on. What can you do in the meantime?

Don’t Panic
Focus on Listings
Read More Here about the latest Federal Ruling
Read More Here for Tom Ferry’s Ideas on this Issue
Real Estate Business-Generation Ideas: Thank you to Karie Smith of Echelon Real Estate Services for sharing with us & walking us through so many Lead-Generation Ideas. Contact Karie for more specific information & to inquire about her myriad services – Karie@EchelonRealEstateServices.com www.EchelonRealEstateServices.com

15 Business Ideas to Enhance Your Real Estate Business
Movement Mortgage – 90 Day Rate Lock: Thank you to John & Christina Bohannon for sharing with us all the exciting news about the real estate mortgage industry! Movement Mortgage is “banking on” good news for the real estate industry! Contact John & Christina for more info – John.Bohannon@Movement.com or Christina.Bohannon@Movement.com

Rate Lock & Other Information
3/2/1 BuyDown
Market Trends & Stats in an Instant – Wow Your Clients & Immediately Answer their Questions – Realtors Property Resource (RPR): You MUST be a REALTOR for access to RPR programs, systems, resources. If you haven’t tried RPR in a while, you’re really missing out! The RPR Mobile™ app has recently been updated to help you field any question, at any moment.  The app now features a treasure trove of market trends and housing stats. With this type of intel, you can guide your clients through pricing strategies, offer competitive strategies, and keep tabs on market conditions with the data to back you up—all while you’re on the go! If you are a REALTOR – Click Here to Download App. Our experts are standing by, ready to answer your questions about RPR. Call us at (877) 977-7576.
Fair Housing – Maximum One Resources: April is the 55th anniversary of the passing of the Fair Housing Act of 1968. Please check out the following Fair Housing Resources we make readily available to our agents. Simply go to: https://maximumonerealty.wordpress.com/fair-housing-in-real-estate/. There are a number of CE classes and informational videos on Fair Housing. Here is a video recording of a class that the Real Estate Academy of Georgia teaches: “Know Who is Protected in Fair Housing” with a lot of information on Service & Emotional Support Animals.
Forewarn – Safer Showings & Smarter Engagements: The Greater Alabama MLS brings to us for FREE a safer way to conduct real estate. The Greater Alabama MLS is thrilled to announce a COMPLIMENTARY PROACTIVE SAFETY AND LEAD INTELLIGENCE service for all Greater Alabama MLS subscribers! FOREWARN (www.Forewarn.com) brings intelligence to the real estate industry through innovative solutions to help ensure safer engagements and smarter interactions.   

The FOREWARN application gives an agent the ability to gain instant insight on a prospective client (within seconds, without exposing any protected class information) using only a phone number! Don’t have a phone number… you can also search by name.   

Instantly verify: ·      
Identity (first name, last name, alias, and age) ·      
Phone numbers (residential and mobile history) ·      
Address history (rental, ownership, and associated addresses)  ·      
Financial indicators (bankruptcy, lien, judgement, and foreclosure history) ·      
Property records (nationwide property ownership history) ·      
Criminal records (nationwide criminal history search)
Read More Here…
Are iBuyers Dead? (Real Trends): Despite some iBuyers attempting to reinvent themselves, succeeding will be difficult unless they make fundamental changes to their model. One of the trends over the past several years has been iBuying, where companies called iBuyers offer sellers so-called instant offers to buy their homes. In addition to receiving cash quickly, the iBuyer handles all necessary repairs. Some iBuyers had initial successes. The promise of quick cash, without repair hassles or dealing with real estate agents, and quick closings appealed to sellers. In 2019, Opendoor said they were buying and selling 3,000 homes per month. Read more…️  
April Statistics from FMLS: Log in to FMLS & go to “InfoSparks” for full statistics!

Homes for Sale – 14,238 – this is 35% increase from March 2022
Average Sale Price – $456,648 – this is a 2% increase from March 2022
Why Reviews Matter & 5 Ways to Get More: Reviews provide agents with credibility and give insight into who they are. Learn how to prioritize reviews and make the ask to garner new ones! Read More Here…
Motivational Monday from Mike Ferry: Welcome to April. taking listings is still the name of the game. Here are some excellent quotes to feed your mind with good thoughts.
1.    “The key to success is to focus on goals, not obstacles.”
2.    “Every strike brings me closer to the next home run.” – Babe Ruth
3.    “One day or day one. You decide.”
4.    “It’s going to be hard, but hard does not mean impossible.”
5.    “The best view comes after the hardest climb.”
Let’s keep moving forward and have a great Attitude … Action … April!  
Be productive, do your job at the highest level and make April a great month. www.MikeFerry.com
Max Cares: Condolences to Karen White on the passing of her mother.
Max Cares: Prayers to Donna Black for her granddaughter, Harlyn, who had to be taken to the ER for breathing issues & her daughter Kaitlyn who passed out from a seizure. All are doing much better.
Max Cares: Condolences to Angela Lumsden on the passing of her father.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire April Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

**********************************

4/9/2023

Maximum One 1099 Tax Forms: Maximum One Companies sent all agents their 1099 the end of January via US Mail. If you request a copy, please know it may take up to 5 business days… please check your records.
Welcome Agents New to Maximum One in March 2023: Please make your following new colleagues feel welcome!
Get More Listings – Zoom Training with Michael Reese: Monday 4/10/23 at 2pmwww.ListingClass.com We will be going over exactly what we’re doing in 2023 to make the phones ring every day with buyers and sellers that want to do business NOW: www.listingclass.com I’m doing a live Zoom meeting Monday to give you our top funnels, ads, follow-up campaigns and show you exactly what’s working now. I’m pulling back the curtain on all our numbers, going inside our ad accounts, showing you everything you need to know to copy our success in your market… Speaking of markets… This is exactly how we break through in low-inventory, highly competitive markets:
April is Fair Housing Month: As champions of Fair Housing laws, NAR fights discrimination and promotes equality through several programs and initiatives.  

Since 1998, more than 25,000 REALTORS® and association executives have completed the award-winning “At Home with Diversity” (AHWD) program. AHWD is an educational opportunity designed to present a picture of the changing face of the real estate industry to real estate brokers, agents, association executives, and anyone associated with the industry. The class teaches real estate professionals how they can increase their sensitivity and adaptability to future market trends.  

Through GAR’s Partners in Education program, five local boards in Georgia are offering the AHWD Certification course this month. Please click on the dates and board names below to register.

  ·    April 6 – Middle Georgia Association of REALTORS® ·    
April 10 – Athens Area Association of REALTORS® ·    
April 19 – Savannah Area REALTORS® ·    
April 24 – Newnan-Coweta Board of REALTORS® ·    
April 27 – Hinesville Area Board of REALTORS®  

Other courses related to Fair Housing offered this month are listed below. Please click on the date and board name for location information and to register:  

Fair Housing: Opening Doors to Equal Opportunity ·    
April 4 – Greater Rome Board of REALTORS® ·    
April 19 – 400 North Association of REALTORS®  

Bias Override: Overcome Barriers to Fair Housing ·     
April 13 – LIVESTREAM (sponsored by East Metro Board) ·    
April 20 – DeKalb REALTORS® ·    
April 27 – REALTORS® of Greater Augusta  

GRI Core Course: Risk Management ·    
April 13 – BHGRE Metro Brokers (Tucker)  

Connect to Collect: Federal Fair Housing ·    
April 17 – Fayette County Board of REALTORS®  

Fair Housing: Opening Doors to Equal Opportunities ·    
April 19 – 400 North Association of REALTORS®  

Challenges to Stinkin’ Thinkin’ ·    
April 25 – Heart of Georgia Board of REALTORS®  

Fairy Tale Housing ·   
 April 25 – Athens Area Assocation of REALTORS®  

Fair Housing courses are offered year round – click here to view future opportunities to take these classes and ones that are similar.   

Educate yourself. Hold yourself accountable. Because That’s Who We R®.  

Additional Fair Housing Resources: ·   
 2023 Fair Housing Month Toolkit (posters, graphics, proclamations, etc) ·    
GAR Fair Housing Guide ·    
NAR Field Guide on Fair Housing ·   
 Department of Housing and Urban Development (HUD) Fair Housing Resource page ·    
VIDEO: Creating a Diversity, Equity & Inclusion Policy ·   
 Fairhaven: A Fair Housing Stimulation
Fair Housing Grants 
Effective Sales Strategies: Join us on Tuesday 4/11/23 beginning at 11am at the Woodstock Branch of MX1 Greater Atlanta for Effective Sales Strategies to help you GROW your Business! 2370 Towne Lake Blvd. Contact Kim for more information – Compliance@eAGENTweb.com    
Some Buyers Don’t Realize They Have an FHA Lien Against Their Property: Thank you to Linda Kennedy of American Eagle Mortgage powered by Cross Country (Linda.Kennedy@CCM.com) for sharing with us the following website. Many people don’t realize there is an FHA Lien against their property when they got a forbearance or other Mortgage Assistance – watch video above just before the 17 minute mark. The reference website is: https://www.hud.gov/program_offices/housing/sfh/caivrs
GNG Help Buyers with Natural Gas & Get $60: Saving on natural gas means more money for things that really matter, like settling into a new home. When you share savings from Georgia Natural Gas®, your clients will thank you, and we will too. Plus, your clients will be more likely to share the value you bring with others. Use these three tips to share the savings with your clients and you’ll earn more than just referral rewards this moving season.

Make GNG savings Part of Your Closing Process: When you’re closing a deal, take a few minutes to explain the two ways they can save – with $120 in bill credits or a discounted rate.* We’ve done the work for you, so all you need to do is download your personalized client flyer now. DOWNLOAD YOUR CLIENT FLYER

2 Use Personalized Communications: Add GNG’s savings offer and your personalized referral link to your utility preferred checklist. Your clients are more likely to take action if they know you are sharing a special member benefit. Plus, your referral link connects your clients to our convenient online enrollment site, so setting up new service is both quick and easy
.
3 Follow Up: After referring your clients to GNG, follow up to make sure they have scheduled their new service. New customers can schedule service up to 90 days before their service begins and they will still benefit from your special savings!
Staging Tips for Spring Market: Home staging has always been about keeping decor neutral, but there’s a way to stage that speaks to specific audiences. Find out what tips you can use for your next showing! Read More Here…
Tax Fraud: Learn what tax fraud is, how it happens, whether you’re a victim, and what to do about it. More importantly, find out what you can do to prevent it in the first place. Read more here…
Motivational Monday from Mike Ferry: Welcome to April. Are you working hard to take listings every day? Hopefully these thoughts will put you in the right mindset to start the second quarter off strong. 1.    Every accomplishment starts with a decision to try. 2.

**************************************************************************

4/2/2023

Happy Passover! – begins sundown 4/5/23 Happy Easter! – 4/9/23 Check with your Franchise for Office Early Closings on Good Friday 4/7/23
Congratulations to MX1 Premier/Catalyst: Congratulations on opening up your NEW South Forsyth Location! 6060 Southard Trace Cumming, GA 30040 off Castleberry Rd (exit 13). 470-400-9877 Contact Amy & Neal Matheson for more information! MathesonTeam@gmail.com
Congratulations to Maximum One Platinum!: Congratulations on your NEW Location – 6011 Watson Blvd., Suite #320, Byron, GA 31008. Contact Tracy Barb for more information – Tracy@MaxOnePlatinum.com
GAR Member Connect Summit: Connect with your fellow Georgia REALTORS® in one of five locations in 2023! GAR is bringing premium information and education to your doorstep. Topics will include a legislative update, a legal update, an update from GREC, and more. Click here to read more about the 2023 Member Connect Summits, including a preliminary schedule.  Registration is now open! The Member Connect Summits are for GAR members only. There is no fee to attend, but you must register in advance. Click on the location below to register for that date and location
.  ·    
April 26 – Region 9 – Savannah ·    
May 23 – Region 1 – Cartersville ·    
May 24 – Region 2 – Duluth ·    
August 8 – Region 7 – Thomasville ·    
August 9 – Region 6 – Columbus
Staging Tips for Spring Market: Home staging has always been about keeping decor neutral, but there’s a way to stage that speaks to specific audiences. Find out what tips you can use for your next showing! Read More Here…
Amazing Down-Payment Assistance Programs: There is a LOT of Down Payment money available to Buyers – I have heard of at least 2 amazing programs in addition to Georgia Dream that has money available for Buyers to use for their Down Payment or other costs. Some are for first time home buyers & some are for ANY Buyer – some for first responders & teachers, some for doctors & related health care industry workers & some for ANY “Covid-Essential Workers” – google that & you’ll find a wide gambit of industries! CALL YOUR AFFILIATED LENDER TODAY & get the information on these programs and go help some Buyers get into a new home NOW!
All About Liens: Join us on Tuesday 4/4/23 for Doug Dean’s of Shafritz & Dean closing attorneys for presentation on all the various types of liens that impact a Seller’s Title & how they may be discovered & addressed in order to timely close on a transaction. Tuesday 4/4/23 at the Powers Ferry Branch of MX1 Greater Atlanta beginning at 10am. Contact Team Captain George Ansong for more information – GAnsong@Bellsouth.net  
ARA February 2023 Stats: Atlanta REALTORS® Association (ARA), the largest association of its kind in Georgia, released its February 2023 Market Brief on residential housing statistics for 11 area counties in metropolitan Atlanta. The Market Brief, compiled by First Multiple Listing Service (FMLS), provides the only regionally-focused synopsis of monthly sales and home prices for single-family residential properties. The February 2023 Market Brief, compiled by First Multiple Listing Service (FMLS), provides a regionally focused synopsis of monthly sales and home prices for residential properties in Metro Atlanta. This summary covers 11 counties: The Atlanta REALTORS® Market Brief is designed to offer an overview of the Atlanta residential market by providing a synopsis of sales and home prices, and covers 11 counties: Cherokee, Clayton, Cobb, DeKalb, Douglas, Forsyth, Fulton, Gwinnett, Fayette, Paulding, and Rockdale.

Demand: February residential sales were at 3,840, a decrease of 27.7% from the previous year.
Price: Average and median sales prices continue to outpace 2022’s figures, with positive gains. The median sales price in February was $387,000, an increase of 1.8% from last February. The average sales price was $461,500, up 4.4% from the previous year.
Supply: Atlanta area housing inventory totaled 9,230 units in February, an increase of 39.9% from February 2022. New listings totaled 5,416, down 22.8% from February 2022 and down 5.0% from the previous month. The month’s supply over a 12-month period decreased to 1.7 months. 

“As expected, sales rebounded this month and provided us with some momentum as we head into what is expected to be an active spring season,” reports Atlanta REALTORS® Association President Michael Fischer. “Average sales prices are now back to Metro Atlanta’s historical appreciation levels reflecting a 4.4% increase over the previous year.” “We continue to be challenged by extremely low inventory levels and the changes in mortgage interest rates,” says Fischer. “Despite an increase in the number of active listings, our month’s supply, which is the measure of inventory vs the number of homes sold, has been trending lower over the past few months and is now down to 1.7 months.” “We are hopeful that interest rates will stabilize and that we will possibly see a slight decrease in rate this year based on the Federal Reserve’s statements following their most recent meeting,” stated Fischer – ARA President  
REPEAT: NAR Free Website with “REALTOR” or “RealEstate” Suffix: Are you a REALTOR? (If you belong to a Local Board of REALTORS, then you are also a member of your State Association & the National Association = NAR.) Here is an NAR Member perk for you! For Example…..

www.DanaSparks.com = Common & Lost in the Crowd
www.DanaSparks.realtor or www.DanaSparks.RealEstate = Instantly Recognizable & Impactful

Make a statement in a second when you get your free personalized website ending in .realtor™. Get found online in minutes! Want a website without the work? We’ve got you! Your Free Professional Website comes pre-loaded with your information, is easy to use and is the perfect marketing tool for your business! Click Here to Get Your Free REALTOR Website if you are a member of NAR.
Max Cares: Happy Passover & Happy Easter! God is Glorious!
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire April Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

********************************

3/26/2023

CORRECTIONS tp 2022 MX1 Corporate Top Producers: Please see the following corrections below. Note that the “Highest Sale Price” reported last week was just THE highest Sale Price per Franchise. Each Franchise has a further list of additional Highest Sales Prices within the Franchise. Click here for pdf of CORRECTED 2022 Maximum One Corporate Top Producers. Congratulations to All!
Co-Ownership of Property: Thank you to Andy Hartman of Hartman Law Firm for explaining to us all of the title issues regarding co-ownership of property. How should 2 people take title when not married, what about trusts? what about being a guardian of another? and so much more! For example, did you know that filing for divorce kills Joint Tenancy with Right of Survivorship? Contact Andy for more specific information! Andy@HartmanLawFirm.com
Wires & Names & Timing: Thank you to Amee Davis of Davis & Associates for informing us about some important wire information to avoid any issues at closing including:

Make sure sender includes MIDDLE name / ALL names
Bank of America – may give client an internal bank transfer number – this is NOT the Wire Transfer Number – make sure your client gets the actual wire TRANSFER number when funds are transferred to Closing Attorney
Wells Fargo does not release wires until after 3pm so make sure your clients plan their banking accordingly
Contact Amee for other important information regarding wiring funds to a closing attorney – ADavis@DavisLawGA.com
Tons of Rapid Changes in Mortgage Industry: Make sure to stay in consistent and ongoing communication with your Lenders during these times of rapid economy changes & rate changes & more that impact mortgages – good & bad. Some of these include:

FHA reduced monthly mortgage premium – depends on credit score & down payment
Many Down-Payment Assistance Programs & changes in qualifications & amount of down payment offered
Changes to VA Upfront Funding Fee
Changes to Mortgage Insurance Premiums on Fannie Mae & Freddie Mac Conventional Loans
Changes to Interest rates the Fed charges
Changes to the Bond Market that directly impacts Mortgage Interest Rates
And so much more!
Attend your Branch Sales Meetings for IN-DEPTH discussions of all of these issues!!!
Amazing Down-Payment Assistance Program – Federal Home Loan Bank: Thank you to Linda Kennedy of Cross Country Mortgage for sharing with us all the information about this down payment assistance program. $12,500 for 1st Time Home Buyer and $15000 for “Community Partner” – includes “COVID-Related Essential Workers. These funds are completely forgiven after 5 years. Contact Linda for additional information: Linda.Kennedy@CCM.com. Click here for pdf of FHLB Down Payment Assistance Program
Photofy Available for FREE to GAR Members: Amp up your marketing efforts with Photofy! This FREE GAR member benefit will empower you to keep your social channels flowing with content. Photofy’s marketing platform is designed to streamline content creation and sharing to keep you top of mind in the real estate market. Photofy will allow you to enjoy steady content flows, customizable templates, and branded artwork. Register for your FREE Photofy account by clicking here: https://signup.photofy.com/nar  

Once you are logged in, you will see that there are already many sharable assets from NAR that are available for immediate use.  
To learn how to maximize this member benefit, please register at the link below for our webinar that will take place Thursday, March 30, at 12:00 PM. Webinar Registration – Via Zoom Please note that this member benefit is FREE – there is no charge for the webinar and no charge to use the NAR and GAR produced assets.
NAR Free Website with “REALTOR” or “RealEstate” Suffix: Are you a REALTOR? (If you belong to a Local Board of REALTORS, then you are also a member of your State Association & the National Association = NAR.) Here is an NAR Member perk for you! For Example…..

www.DanaSparks.com = Common & Lost in the Crowd
www.DanaSparks.realtor or www.DanaSparks.RealEstate = Instantly Recognizable & Impactful

Make a statement in a second when you get your free personalized website ending in .realtor™. Get found online in minutes! Want a website without the work? We’ve got you! Your Free Professional Website comes pre-loaded with your information, is easy to use and is the perfect marketing tool for your business! Click Here to Get Your Free REALTOR Website if you are a member of NAR.
Max Cares: Congratulations to Heidi Owens on the birth of her nephew, Erik!
Max Cares: Prayers to Heidi Owens whose sister, Leslie, has to go back to the hospital for high blood pressure after giving birth to Erik.
Max Cares: Prayers to Clif McGlon for finally being released from the hospital after battling major stomach issues that almost had deadly results.
Max Cares: Condolences to Jennifer Black whose grandfather passed away.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire March & April Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

**********************************************************

3/19/2023

CONGRATULATIONS TO ALL MAXIMUM ONE COMPANY TOP PRODUCERS! Click Here for pdf of 2022 Top Producers
 
 
 
Printed Certificates available upon request – contact your Franchise/Branch Administrator.
CORRECTIONS to Maximum One Greater Atlanta Top Producers – Previously Published

****************************************************************************************************

3/12/2023

Maximum One 2022 Top Producers – CORRECTIONS BEING MADE – Will Be Posted Next Week!
Welcome Agents to Maximum One Companies February 2023: Please make your new colleagues feel welcome!
Learn About VRBO & AirBnB: As a real estate agent, you need to know all about these Short Term Rentals & how to help a Buyer (or yourself) get into these properties! Take this FREE Virtual CE Class from Jay Alexander of Homestar Financial Corporation this Tuesday 3/14/23 from 10am – 1pm. Click Here to Register!
Daylight Saving Time & Listing Lockboxes: With more daylight, you Listing Agents may want to change the access times programmed into your lockboxes! You may change those settings online with Supra.
Potential Expenses After the Closing – GAR Infographic: If you are a REALTOR, you may go to GAR’s website & download & personalize a pdf version of this month’s GAR Infographic.
MX1 Alabama Agents – Valley MLS – FREE Floorplans: If you are a member of ValleyMLS, you have access to FREE Floorplans for your listings via the app through their new partner, CubiCasa. a new FREE tool for subscribers. CubiCasa is a revolutionary mobile app that produces detailed and attractive floor plans from a simple five-minute scan of a home. Take this training webinar on March 30
Woodstock Sales Meeting: All are invited! Tuesday 3/14/23 – NEW Start Time – 11am – 2370 Towne Lake Pkwy, Woodstock – 770-919-8825 x 303      

Atlanta REALTORS Assoc – Top Producer Social Media Material: All ARA members may personalize their 2022 Top Producer materials for use online! 2022 Top Producer Graphics Are Available. Congratulations to all of our 2022 Top Producers! Back by popular demand, the 2022 Top Producer graphics are available for download. We’ve streamlined the process for creating these graphics, making it easier than ever to access and download on your own.

Visit the Top Producers Online Application website.
Enter your username and password. If you have forgotten your username and/or password, click “Forgotten Password and/or User Name” under the green “Login” button.
On the right-hand side under “License #,” click the green button labeled “Top X Award Media”.
Specify the category that you want to display by selecting “Units” or “Volume”.
Click the green button labeled “Continue”.
Simply click on the image to download it!  
Homestar Financial Corporation: Contact Denise ThomasDenise.Thomas@HomestarFC.com or Jay Alexander Jay.Alexander@HomestarFC.com – to get your Buyer qualified & learn about so many new programs Homestar offers to get your Buyers in a house NOW! Jay informs us Rates are improved today after the BLS jobs report. On the surface, the report showed 311,000 jobs created vs expectation of 211,000 jobs and normally this would have caused interest rates to go up. However, as we look into the data, there were 34,000 negative revisions to the previous months’ reports. Additionally, the unemployment rate ticked up as more people have re-entered the workforce. The report also shows that average earnings, while still increasing, did not increase at the torrid pace we have seen over the last several reports. Year over year earnings were down to 4% vs 4.7% seen in the previous report. This is a big drop and very good news for inflation and interest rates if we can hold this trend
REPEAT – Getting Earnest Money to Your Broker: There are many ways for Buyers to turn in Earnest Money to Maximum One as Holder:

Drop off Earnest Money at any Branch affiliated with your Franchise
Have Buyer let you know & you let Branch CEO advisor know
All Branches have exterior drop boxes if after hours
Mail Earnest Money to any Branch affiliated with your Franchise
Have Buyer let you know & you let Branch CEO advisor know
Make sure Buyer notes Property Address & Agent Name
Wire Earnest Money to your Franchise
Pick up a copy of the Wire Instructions & make several copies to hand your Buyers when you show them property
Mail them to your Buyer
Maximum One Agents & Staff are prohibited from emailing Wire Instructions to avoid CyberFraud
YOU may deposit Earnest Money via the “smart” system your Franchise uses – i.e. Bank Shot, Earnestly, etc. get with your Franchise for specific information & instructions
YOU may use the Remote Earnest Money instructions & deposit yourself at the Bank of your Franchise – get with your Franchise for specific information & instructions
You may drop off at any Branch affiliated with your Franchise
Every branch has an interior Earnest Money (& Commission) Deposit box  
Max Cares: Hope Everyone Changed their clocks!
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire March Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

******************************************************************************

3/5/2023

Daylight Saving Time Begins 3/12/23 – “Spring Forward!”
How to use GSCCCA to Enhance Your Business: Maximum One offers access to www.GSCCCA.org to all of our agents for FREE!!! You know that you may go there to find legal descriptions & lien information but did you know you can find out how much a Seller still owes on their mortgage and more! Wouldn’t that put you in a power position to help that person make a smart decision to sell their home? Won’t that set you above your competition on a listing appointment? Attend the Powers Ferry Sales meeting in person and Closing Attorney, Doug Dean, will show us exactly how to mine www.GSCCCA.org for real estate gold! Tuesday 3/77/23 beginning at 10am – 1355 Terrell Mill Rd. Bldg #1464 Marietta!
How Often do Homeowner’s Move?: According to an article in Atlanta Agent, The typical home in the U.S. changes hands every 12 years, down from 2020’s peak of 13.4 years and 12.9 years in 2021, according to a new Redfin report. People staying in their homes longer is contributing to the lack of inventory that continues to impact buyers. Eleven years ago, homeowners stayed in their home for an average of 10 years. Eighteen years ago it was six and a half years. That longer tenure is being driven by older Americans as those 65 and older having owned their home at least 23 years and those ages 35-64 owned for at least eight years, according to the report. Yet, younger homeowners are on the move. Nearly half (49%) have owned their homes for three years or less and another 37% have owned their homes for four to seven years. Beyond that there are several other reasons, … Read More Here…
Secrets to Successful Real Estate Generation: From an article by Emma Swier in Active Rain… Lead generation is a means of driving potential clients to your business. It includes the process of branding, nurturing, and following up with your prospects. Let’s get your mind prepared to generate fresh leads for your real estate business through the following tactics:  Click here to read the 10 Real Estate Lead Generating Tactics…
Real Estate Agent Resource: Active Rain: If you are a real estate agent, you should subscribe to www.ActiveRain.com. This is an enormous site dedicated to real estate agents throughout the country, It offers a huge variety of support & ideas for any and all aspects of your real estate business from agents throughout the county. You can also sign up for a weekly email highlighting various areas of interest. For example, last week’s email included links to these articles::

Four Essential of Persuasion
Things Lost to the Internet
Where to Find Real Estate Instagram Templates
\Web Server Optimization Guide for Real Estate
7 Things I Wish I Knew Before Starting a Real Estate Blog
Secrets to Successful Real Estate Lead Generation    


Include a FloorPlan with your Listing Inspection: Check out Pillar to Post Inspection Services and ask about their FloorPlan that you may get with an inspection – great for Buyers & great for Sellers to use in their marketing when they get a pre-List Inspection. For pricing & more information, contact: Bob LawsonBob.Lawson@PillarPost.com 470-830-8766 www.PillarPost.com  
REPEAT: March 7th – Tom Ferry Roadmap Tour in Atlanta: Join Tom Ferry on a 24 city tour across the US. He is clearing the way for serious agents to reach top speed. If you are ready to increase your business and learn top trends, reserve your seat today! Tom Ferry’s Roadmap Tour toured Texas last week to packed crowds of highly engaged, ready-to-learn audiences. Tom, David Childers, and a variety of top-ranked agents all delivered, providing tons of useful insight into regional real estate data they need to know and proven success strategies for today’s market. March 7th – Atlanta Sheraton Hotel – Click here for more information & to Register…
REPEAT – Getting Earnest Money to Your Broker: There are many ways for Buyers to turn in Earnest Money to Maximum One as Holder:

Drop off Earnest Money at any Branch affiliated with your Franchise
Have Buyer let you know & you let Branch CEO advisor know
All Branches have exterior drop boxes if after hours
Mail Earnest Money to any Branch affiliated with your Franchise
Have Buyer let you know & you let Branch CEO advisor know
Make sure Buyer notes Property Address & Agent Name
Wire Earnest Money to your Franchise
Pick up a copy of the Wire Instructions & make several copies to hand your Buyers when you show them property
Mail them to your Buyer
Maximum One Agents & Staff are prohibited from emailing Wire Instructions to avoid CyberFraud
YOU may deposit Earnest Money via the “smart” system your Franchise uses – i.e. Bank Shot, Earnestly, etc. get with your Franchise for specific information & instructions
YOU may use the Remote Earnest Money instructions & deposit yourself at the Bank of your Franchise – get with your Franchise for specific information & instructions
You may drop off at any Branch affiliated with your Franchise
Every branch has an interior Earnest Money (& Commission) Deposit box  
Max Cares: Condolences to the family of Debbie Wright who passed away.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire March Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

*******************************************************

2/26/2023

2022 Maximum One Corporate Top Production Awards to be Announced Next Sunday 3/5/23!
ChatGPT & Jasper: Easily & effortlessly write real-estate related blogs, posts & more using Artificial Intelligence “AI.” Check out ChatGPT & Jasper. These programs will make you look like an expert & get your name out there to help you generate leads!

ChatGPThttps://openai.com/blog/chatgpt/
Jasper https://www.jasper.ai
Tom Ferry Video on ChatGPT & Real Estate Marketing
Real Estate Podcasts to Enhance Your Business: Want to increase your business? Thank you to Shawn Delaney for sharing with us these amazing resources to boost your real estate business. HousingWire is a well-known real estate resource with a ton of information including a great podcast. The 5Am Call is hosted by entrepreneurs and real estate team leaders Byron Lazine, Tom Toole, Lisa Chinatti, Sarah Desamours, Scott Kompa and various notable guests, this podcast provides morning motivation for entrepreneurs 6 days a week. Tune in for the LIVE call at 5 am (EST) Monday – Saturday by dialing (319) 527-3256 or listen here for replays. Listen to these 2 Podcasts:

HousingWire https://www.housingwire.com/
5am Call – 5am Call Podcast – or anywhere you listen to podcasts
Interest Rate Updates – Homestar Financial Corporation: Thank you to Jay Alexander for sharing with us this information. After the recent Jobs report, which came in stronger than expected, and slower progress on inflation in January, the Federal Reserve is once again adopting a tough stance. James Bullard, known for his outlier views and calling for a 7% Fed Funds rate, has been advocating for a 50 basis point hike at the last meeting and is looking to repeat this at the upcoming March 22 meeting. Mester and Kashkari, who previously downplayed inflation concerns, are now joining in the call for future hikes. However, with Fed Chair Powell indicating a 25 basis point hike and the economy taking time to feel the effects of previous hikes, the Fed may have already done enough. Despite a disappointing January report, there is clear disinflation in the pipeline and shelter costs are expected to catch up soon. While recent yield jumps may seem concerning, slower jobs growth is expected in the upcoming March 10th report, and future inflation reports are anticipated to show progress, particularly once shelter costs catch up. Looking ahead, this week’s agenda includes:

Monday: Pending Home Sales
Tuesday: Home Price Index
Wednesday: Mortgage Apps
Thursday: Initial Jobless Claims

Attached are our interest rates for today. Special circumstances can make these lower or higher like Credit score, length of lock, etc. Remember that we do offer a soft pull credit report (no inquiry hit for your customer!). Please call with any questions. 678-552-1513 Interest Rates as of 2/24/23
March 7th – Tom Ferry Roadmap Tour in Atlanta: Join Tom Ferry on a 24 city tour across the US. He is clearing the way for serious agents to reach top speed. If you are ready to increase your business and learn top trends, reserve your seat today! Tom Ferry’s Roadmap Tour toured Texas last week to packed crowds of highly engaged, ready-to-learn audiences. Tom, David Childers, and a variety of top-ranked agents all delivered, providing tons of useful insight into regional real estate data they need to know and proven success strategies for today’s market. March 7th – Atlanta Sheraton Hotel – Click here for more information & to Register…
REPEAT – Getting Earnest Money to Your Broker: There are many ways for Buyers to turn in Earnest Money to Maximum One as Holder:

Drop off Earnest Money at any Branch affiliated with your Franchise
Have Buyer let you know & you let Branch CEO advisor know
All Branches have exterior drop boxes if after hours
Mail Earnest Money to any Branch affiliated with your Franchise
Have Buyer let you know & you let Branch CEO advisor know
Make sure Buyer notes Property Address & Agent Name
Wire Earnest Money to your Franchise
Pick up a copy of the Wire Instructions & make several copies to hand your Buyers when you show them property
Mail them to your Buyer
Maximum One Agents & Staff are prohibited from emailing Wire Instructions to avoid CyberFraud
YOU may deposit Earnest Money via the “smart” system your Franchise uses – i.e. Bank Shot, Earnestly, etc. get with your Franchise for specific information & instructions
YOU may use the Remote Earnest Money instructions & deposit yourself at the Bank of your Franchise – get with your Franchise for specific information & instructions
You may drop off at any Branch affiliated with your Franchise
Every branch has an interior Earnest Money (& Commission) Deposit box  
Max Cares: Prayers to Sandra Possada who is fighting Lupus.
Max Cares: Congratulations to Terry Berglund on retirement!
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire February & March Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

***********************************************

2/19/2023

Happy President’s Day – 2/20/23 – No Banking & No US Mail
2022 Production Awards – Maximum One Corporate: Stay tuned! The 2022 Maximum One Corporate Production Awards will be announced SOON!!!
Bank Shot: We have been informed by Bank Shot that they have been working on their system & hopefully all glitches will be resolved & they will be up & running Tuesday 2/21/23. We apologize for any inconvenience!
Getting Earnest Money to Your Broker: There are many ways for Buyers to turn in Earnest Money to Maximum One as Holder:

Drop off Earnest Money at any Branch affiliated with your Franchise
Have Buyer let you know & you let Branch CEO advisor know
All Branches have exterior drop boxes if after hours

Mail Earnest Money to any Branch affiliated with your Franchise
Have Buyer let you know & you let Branch CEO advisor know
Make sure Buyer notes Property Address & Agent Name

Wire Earnest Money to your Franchise
Pick up a copy of the Wire Instructions & make several copies to hand your Buyers when you show them property
Mail them to your Buyer
Maximum One Agents 7 Staff are prohibited from emailing Wire Instructions to avoid CyberFraud

YOU may deposit Earnest Money via the “smart” system your Franchise uses – i.e. Bank Shot, Earnestly, etc. get with your Franchise for specific information & instructions

YOU may use the Remote Earnest Money instructions & deposit yourself at the Bank of your Franchise – get with your Franchise for specific information & instructions

You may drop off at any Branch affiliated with your Franchise
Every branch has an interior Earnest Money (& Commission) Deposit box
Movement Mortgage – Underwriting & Close Times: Thank you to John & Christina Bohannon John.Bohannon@Movement.com of Movement Mortgage for explaining to us at the Woodstock Sales Meeting last week how they can close loans in 14 – 21 days with 2 day underwriting & 5-10 day appraisals. Read More Here…
Movement Mortgage – Get the Market Moving: Thank you to John & Christina Bohannon John.Bohannon@Movement.com of Movement Mortgage for explaining to us at the Woodstock Sales Meeting last week what Movement Mortgage is doing to get the market moving & help you help your Buyers. Check out the following two programs:

$8000 for 1st Time Home Buyer – $8000 for First Time Home Buyer – Read More Here…
Temporary 3-2-1 Rate Buydown – Temporary 3-2-1 BuyDown – Read More Here…
Tax Prep for Real Estate Agents: Thank you to Elisa Gilner (Elisa@yatescpa.com) CPA with Yates & Company for spending so much time with us & answering all our questions at the Woodstock Sales Meeting last week regarding Tax Preparation for Real Estate Agents. She also offered those in attendance a discount on tax prep or tax consultation! For some of those Tax Prep ideas, Read More Here…
Tax Discounts for Cobb & Cherokee County Residents: Thank you to Elisa Gilner (Elisa@yatescpa.com) CPA with Yates & Company for spending so much time with us at the Woodstock Sales Meeting last week and sharing with us all these great Tax Discounts for Cobb & Woodstock residents to share with our clients. For some of that information, Read More Here…
REPEAT – Warn Your Clients about Fraudsters : This time of year is HOT for fraudsters trying to steal LOTS of money from unsuspecting people. When people are preparing their taxes & perhaps expecting tax returns, the BAD GUYS are out in full force trying to trick people to steal their money or identity. The IRS will NOT contact anyone via email or phone. The IRS will mail you a letter via US mail. Even THEN, remind your clients & customers & anyone you know to always CONFIRM any information with an authenticated IRS phone number or address that they can find online or from a CPA or Tax Preparer – NEVER trust the information that is included even in an email – better safe than sorry!     Build Brand Awareness: Thank you to Karie Smith (Karie@EchelonRealEstateServices.com) of Echelon Real Estate Services for explaining how building your brand will enhance your business. For more information, Read More Here…     Atlanta Realtors Association – 2023 Outlook: This year’s Real Estate Outlook was an excellent opportunity to hear from one of the nation’s leading real estate market researchers, Lawrence Yun, the Chief Economist who oversees the Research group at the National Association of REALTORS® and our incredible top producer panel. Yun shared his predictions for the real estate market in 2023, including an anticipated rise in the market surrounding Marietta which has been listed first on the markets to watch in 2023. If you missed this event, you can still view highlights from Lawrence’s report in this presentation.  
Max Cares: Condolences to Deborah Douglin who tragically lost her daughter in an automobile accident.
Max Cares: Condolences to Sergio Ayala whose Aunt & Uncle have passed away.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire February Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
 

*********************************

2/12/2023

Happy Birthday to Dave Kubat – Founder & CEO of Maximum One Realty – Without you, none of us would be here!!
***1099 Tax Info – has Mailed*** – Contact your Franchise Accounting Department if you have not received your 1099 Tax Form for 2022***
Welcome Agents New to Maximum One in January 2023: Please make the following agents feel welcome:
2021 vs. 2022 Residential Market Statistics (GAMLS): Much like 2021, 2022 was a huge year for the Georgia real estate market! During the first half of last year, month-to-month residential sales volume remained elevated compared to 2021 numbers whereas the latter half of 2022 brought higher mortgage interest rates and thus resulted in lower monthly sales volumes across GAMLS membership for residential properties. Sales volume in 2022 was reported lowest in November 2022 at approximately $2.8 billion (~30% decrease from November 2021). This led to an overall sales volume decrease from 2021 to 2022 of 4.65%. Additionally, all 12 months of 2022 showed a decreased amount of units sold from 2021 which resulted in a 15.71% year over year decrease. Despite an overall decreased number of units sold and decreased sales volume, the median sales price of homes remained elevated throughout the entirety of last year for a year over year increase of 15.31% from 2021. Median sales price peaked across GAMLS membership in June 2022 at $375,000. The most notable change in the Georgia real estate market from 2021 to 2022, was the increased amount of active listings on the market towards the end of last year. Although still less than pre-pandemic levels, it was a significant increase from the amount of active listings on the market at the end of 2021. With the amount of active listings being the highest in October of 2022, there were nearly 23,500 active listings on the market whereas in October of 2021, there were only 13,278. Similarly to 2021, the month of June showed the highest amount of new listings for the year, soaring to 17,090. The median amount of days a listing spent on the market also slightly increased from 2021 (7 days) to 2022 (9 days).
Training on 2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The January Calendar is complete! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes! This Week’s 2023 GAR Contract Classes…

Thursday 2/16 – 9:30am – IN BRANCH – McDonough – Register Here
Tax Prep for Real Estate Agents: The February Sales Meeting (MX1 Greater Atlanta – Woodstock) 2/14/23 beginning at 10am features CPA Elisa Gilner teaching us the latest items you need to know to prepare your 2022 taxes.
Warn Your Clients about Fraudsters : This time of year is HOT for fraudsters trying to steal LOTS of money from unsuspecting people. When people are preparing their taxes & perhaps expecting tax returns, the BAD GUYS are out in full force trying to trick people to steal their money or identity. The IRS will NOT contact anyone via email or phone. The IRS will mail you a letter via US mail. Even THEN, remind your clients & customers & anyone you know to always CONFIRM any information with an authenticated IRS phone number or address that they can find online or from a CPA or Tax Preparer – NEVER trust the information that is included even in an email – better safe than sorry!      
Max Cares: Condolences to Sharon Morgan who tragically lost her son.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire February Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
  Monday   Tuesday   Wednesday
  Thursday   Friday   Weekend Broker on Duty: Lynn Lenton MX1crbroker@gmail.com   770-919-8825 x 302   Support@MyMaximumOne.com

*************************************************************************

2/5/2023

***1099 Tax Info – has Mailed*** – Contact the Accounting Department of your Franchise if you have not received your 1099 Tax Form for 2022***
Personal & Business Mail: Make sure that your mail & business invoices go to your HOME & not to the Maximum One Branch. Make sure all of your business partners have the correct address. We have received several annual invoices for agents with respect to Domain Names, Chambers of Commerce memberships & other business-related items…. these need to go to your HOME address & not to Maximum One offices.
AI Program, ChatGPT is writing Listing Descriptions for SEO: Home listing was created using ChatGPT, a no-cost AI chatbot that’s gaining fast popularity. Especially among Realtors. ChatGPT was launched by OpenAI in November 2022 and immediately impressed users with its thoughtful, coherent responses to user prompts. Ask Chat GPT any question, give it any command, and the result is surprisingly logical. (And mostly typo-free.) For example, as seen above: “Write a listing for a three-bedroom, two-bathroom home in the Arcadia neighborhood of Phoenix. Be descriptive.” Not good enough? Ask ChatGPT to try again: Read More Here…
Are You Prepared for the Winter Market? (KCM): Winter is here. … And while cooler weather may have coincided with a cooler market, now is the time to build momentum in your business as you prepare for Spring. So to stand out as the trusted real estate advisor in your sphere this season, we want to make sure you’re prepared to answer these top questions:

What’s ahead for home prices?
What’s happening with mortgage rates?
Is it a good time to buy a home?

And we’ve created this handy resource to provide you with everything you need to respond to them here. You’ll not only find the written answers there, but also a download link for our top visuals you can show to clients and potential clients to help back them up. There’s a lot of speculation about what’s happening in the housing market right now, but this resource will provide you with the real data and market insights you need to stay informed and be the knowledge broker in your area. 
Training on 2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The January Calendar is complete! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes! This Week’s 2023 GAR Contract Classes…

Wednesday 2/8 – 9am – MX1 Grant Park – IN BRANCH – Register Here
Wednesday 2/8 – 9:30am – VIRTUAL- Register Here
And More All Month – See February Master CE Class Calendar Here
Atlanta Ranked the 5th Smartest City Atlanta was ranked the fifth-smartest city in the U.S. in a new study by real estate technology firm ProptechOS.  The study looked at 11 indicators of a smart city, such as broadband-download speeds, the number of tech jobs and access to electric-vehicle charging points, all of which were grouped in three overall categories: tech infrastructure and connectivity, green infrastructure and the tech-driven job market.  Atlanta tied Austin, Texas, as the highest-ranked U.S. city for green infrastructure. Read More Here…
Tax Preparation for Real Estate Agents: The MX1 Woodstock Branch is hosting a CPA for their Sales Meeting (2/14/23 – 10am – 11:30am.) More information coming next week or contact the Team Captains Karlene Shiver or Lisa Paulauskis.
Mike Ferry – Virtual Prospecting Clinics : Interested in learning how to prospect & what to say from one of the very best? Check out the Virtual Prospecting Clinics from the Mike Ferry Organization: As Real Estate Agents … we hear over and over again that we need to pick up the phone and prospect … This high energy event is designed to create the environment needed to set those appointments. Share ideas and techniques with other great Prospectors and prospect with no distractions. Each Prospecting session is led by a top MFO Coach to help with any questions you may have during your prospecting session. Space is limited, Reserve your Spot!

February 8 – 9
February 22 – 23  
Max Cares: Congratulations to John & Christina Bohannon won the birth of their grandson, Noah!
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire February Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
  Monday   Tuesday   Wednesday
  Thursday   Friday   Weekend Broker on Duty: Dana Sparks Dana@MaximumOneRealty.com 770-919-8825 x 302   Support@MyMaximumOne.com

********************************************

1/29/2023

***1099 Tax Info – Greater Atlanta has Mailed*** – Make sure your Franchise Accounting Department has your CURRENT MAILING & EMAIL ADDRESSES – if you have not received your 1099 Tax Form for 2022***
Lawsuit – Department of Justice (DOJ) v. National Association of Realtors (NAR): This is the antitrust lawsuit we have been informing you about for over a year. This lawsuit has caused many changes to the GAR Buyer Brokerage Agreement & Commission & many MLS rules. A Federal judge ruled with NAR & halted this re-opened lawsuit. For more information, read more here…
ARA December 2022 Market Brief: The Atlanta REALTORS® Market Brief is designed to offer an overview of the Atlanta residential market by providing a synopsis of sales and home prices, and covers 11 counties: Cherokee, Clayton, Cobb, DeKalb, Douglas, Forsyth, Fulton, Gwinnett, Fayette, Paulding, and Rockdale.

Demand: December residential sales were at 3,973, a decrease of 40.2% from the previous year.
Price: Average and median sales prices continue to outpace 2021’s figures, with positive gains. The median sales price in December was $389,000, an increase of 3.5% from last December. The average sales price was $462,500, up 4.4% from the previous year.
Supply: Atlanta area housing inventory totaled 10,547 units in December, an increase of 45.9% from December 2021. New listings totaled 3,845, down 26.0% from December 2021 and down 23.3% from the previous month. The month’s supply over a 12-month period decreased to 1.9 months.
Summary by Michael Fischer – ARA President: “The Atlanta real estate market has been rebalancing over the last several months, with the number of listings increasing and the total number of sales cooling from the records set last Spring,” reports Atlanta REALTORS® Association President Michael Fischer. “Historically, housing is in short-supply, but more balanced conditions will present Buyers with opportunities they haven’t seen in several months.” “With interest rates continuing to pull back from recent peaks, we are expecting a busy spring market on the horizon as Atlanta continues to be a great place to live and work,” says Fischer.
Infographic: Download Infographic Here…
Training on 2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The January Calendar is complete! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes! This Week’s 2023 GAR Contract Classes…
Tuesday 1/31 – 10am – MX1 Ellijay – IN BRANCH – Register Here
Wednesday 2/1 – 9am – MX1 Grant Park – IN BRANCH – Register Here
Saturday 2/4 – 9am – MX1 Gainesville – IN BRANCH – Register Here And More All Month – See February Master CE Class Calendar Here
What is a Federal Reserve Rate Hike? The Federal Reserve is the central bank of the United States, and its general purpose is to promote the effective operation of the U.S. economy. When the Federal Reserve makes a “Rate Hike”, it is designed to affect the supply of available money. By affecting the public’s interest in their spending habits and business planning, rate changes are done in an effort to stabilize the financial and economic system. The “Rate” in this situation is the Federal Funds Rate, which is the… Read More Here from GREC
Motivational Monday (Mike Ferry) : A common Real Estate expression is … “Listings are the name of the game.” … It’s time to change that to … “Listings are how you STAY in the game.”  

1.    There is no substitute for hard work … Thomas Edison  

2.    The man on top of the mountain, didn’t fall there … Vince Lombardi  

3.    Whatever you do, do it well … Walt Disney  

4.    If you can’t do great things, do small things in a great way … Napoleon Hill  

5.    The biggest asset in the world is your strong mindset.  

Have a great last week of the month of January.  
Max Cares: Condolences to Eric Sunstrom whose mother passed away.
Max Cares: Prayers to Catherine Burns who is having a brain biopsy.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire January & February Virtual Calendars Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
  Monday   Tuesday   Wednesday
  Thursday   Friday   Weekend Broker on Duty: Tracy Barb Tracy@MaxOnePlatinum.com 770-919-8825 x 302   Support@MyMaximumOne.com

************************************************************************

1/22/2023

***1099 Tax Info – US Mail & Email Address*** – Make sure your Franchise Accounting Department has your CURRENT MAILING & EMAIL ADDRESSES – to avoid any delays in getting you your 1099 Tax Forms in January***
2023 Signed Maximum One W9 Forms: Please contact your Franchise Broker for 2023 signed W9 Forms. For MX1 Greater Atlanta companies, they are available in the Reference Section of Paperless Pipeline under “MX1 Financial Forms.”
Form of Earnest Money: Although it may be convenient for Buyers to send Earnest Money to a Holder via Venmo or CashApp or Zelle or Paypal or Bank to Bank Transfer, these electronic methods are most likely NOT in the best interest of your client and most likely NOT acceptable form of Earnest Money for a Holder. Three things to keep in mind:

Lender will need to document the Source of the Earnest Money funds & if unable to do so, may require ADDITIONAL Earnest Money from Buyer

GAR & RE Forms Contracts require that Buyer & Seller agree on the form of the form of the Earnest Money

GAR Contract (F201 – Purchase & Sale) adds the contractual provision that the Holder is not required to accept Earnest Money in a method not acceptable to the Holder (GAR F201 paragraph B6)
Training on 2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The January Calendar is complete! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes! This Week’s 2023 GAR Contract Classes…

Tuesday 1/24 – 9:30am – VIRTUAL – Register Here
Wednesday 1/24 – 9:30am – MX1 Fayetteville – IN BRANCH – Register Here
Wednesday 1/25 – 9am – MX1 Grant Park – IN BRANCH – Register Here
Wednesday 1/26 – 10am – MX1 Rome – IN BRANCH – Register Here
And More All Month – See January Master CE Class Calendar Here
A Poem about Renting from Jay Alexander of Homestar Financial Corporation: Get Thank you to Jay Alexander for sharing his poem on renting. Contact Jay – Jay.Alexander@HomestarFC.com
A poem about renting:

A trap set, a lease to sign
Freedom fleeting, as bills stack in line
No roots to plant, no walls to call our own
Just four walls, rented and alone  

We paint to suit, but it’s not our space
Just temporary, a fleeting place
The landlord’s rules, we must abide
No changes made, no sense of pride  

Repairs delayed, maintenance slow
Our pleas ignored, as bills still grow
No control over rising rent
Our paychecks spent with no percent  

We dream of ownership, a place to call our own
But rent traps us, in a cycle, alone
So, we save and plan for that day to come
When a mortgage, a better choice, will be done.
FHA Loan Limits Increase – January 2023: Thank you to Denise Thomas (Denise.Thomas@HomestarFC.com) & Jay Alexander (Jay.Alexander@HomestarFC.com) of Homestar Financial Corporation for sharing the information at the Pinnacle Sales Meeting on new FHA loan limits. Mortgage Amount Limit for a 1-Unit FHA loan will increase to $472,030, effective January 1, 2023. This is a year-over-year increase of over $51,000, up more than 12% from 2022! Benefits and details:

Backed by the Government Agency of Housing and Urban Development.
Follows standard HUD underwriting guidelines, making it easier to qualify.
Helps homebuyers and homeowners avoid higher interest rate Jumbo loans.
Purchase and refinance options available.
Allows homeowners to capture more of their home equity with a cash-out refinance.
Loan limits will also be increasing for 2-4 Unit properties and for High-cost Areas.
2023 Alabama Contract Forms: The 2023 Legal Forms Library is now available, with new and updated forms for all Alabama REALTORS®. The new 2023 statewide legal forms are now live on the website! https://www.alabamarealtors.com/legal/forms These statewide forms were crafted by our team of attorneys using real feedback from brokers and agents from across the state. The forms are up-to-date, legally sound, and can be used in any real estate market in Alabama. Plus, we have added three new forms to the library! Thank you to all the members and brokers who provided feedback and the Forms Review Task Force for their in-depth work. On behalf of the Legal Forms Review Task force, please email any recommendations, comments or concerns to legalforms@alabamarealtors.com.
Key Term Buyers Need to Know (KCM) – Need some valuable information for your social media to attract Buyers? Check out this infographic from KCM: Some Highlights:

Buying a home is a major transaction that can seem even more complex when you don’t understand the terms used throughout the process.
If you’re looking to become a homeowner this year, it’s important to know these housing terms and how they relate to the current market so you feel confident throughout the homebuying process.
Work with a trusted real estate professional who can answer any questions as they come up.

Click Here for Infographic & Information on how to personalize with YOUR contact info.  
Motivational Monday (Mike Ferry) : There are varying reports as to what the transaction count will be in 2023 … I have seen experts say from 4.2 million to 4.8 million transactions. Most agents only do two or three a year … Are you on track with your business plan to accomplish your business goal.    

1.    Life is like riding a bicycle. To keep your balance, you must keep moving … Albert Einstein  

2.    Growth begins when we start to accept our own weakness … Jean Vanier  

3.    Whether you think you can or think you can’t … you are right! … Henry Ford  

4.    I like criticism … It makes me strong … LeBron James  

5.    Be so good they cannot ignore you … Steve Martin  
Max Cares: Condolences to Jennifer Fowler whose mother passed away.
Max Cares: Congratulations to all of the REALTOR Association Top Producer Award agents!!!
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire January Virtual Calendar Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
  Monday   Tuesday   Wednesday
  Thursday   Friday   Weekend Broker on Duty: Nicole London GrantParkBroker@gmail.com 770-919-8825 x 302   Support@MyMaximumOne.com

*************************************************

1/15/2023

***1099 Tax Info – US Mail & Email Address*** – Make sure your Franchise Accounting Department has your CURRENT MAILING & EMAIL ADDRESSES – to avoid any delays in getting you your 1099 Tax Forms in January***
Welcome Agents New to Maximum One Companies: Please welcome your new Maximum One colleagues:
Training on 2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The January Calendar is complete! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes! This Week’s 2023 GAR Contract Classes…

Tuesday 1/17 – 10am – MX1 Calhoun – IN BRANCH – Register Here
Wednesday 1/18 – 9:30am – MX1 Airport South – IN BRANCH – Register Here
Wednesday 1/18 – 9am – MX1 Grant Park – IN BRANCH – Register Here Wednesday 1/18 – 10am – VIRTUAL – Register Here
Thursday 1/19 – 10am – MX1 Duluth – IN BRANCH – Register Here
Thursday 1/19 – 10am – MX1 Woodstock – IN BRANCH – Register Here
Saturday 1/21 – 9am – MX1 North Forsyth – IN BRANCH – Register Here
And More All Month – See January Master CE Class Calendar Here
MLK Day – 1/16/23 – No banking & no mail. Today we honor the amazing feats & courage & example of Dr. King who was a Baptist minister and prominent leader in the American civil rights movement.
Lead-Generating Marketing – Offer Buyers a Lower Interest Rate: Get in front of Buyers & Sellers by marketing your services as being able to help Buyers get a Lower Interest Rate! How? you ask? … Well at the Woodstock Sales meeting we completely went over this program & how to market it to Buyers & Sellers to set yourself apart! For more information contact John & Christina Bohannon of Movement MortgageJohn.Bohannon@Movement.com or Christina.Bohannon@Movement.com. Additional information from John & Christina of Movement Mortgage… click here…
Movement Mortgage – 2 Awesome Programs to Help Buyers Buy NOW: Thank you to John & Christina Bohannon for explaining at the Woodstock Sales Meeting these 2 amazing programs to help your clients buy & sell NOW! Buy Now & Refi for FREE if the Rates decrease & 2-1 Buydown for a lower monthly payment. These two programs make it a no-brainer for a Buyer to purchase a new home without waiting! Contact John & Christina for more information. John.Bohannon@Movement.com or Christina.Bohannon@Movement.com.
How did an agent (NOT MX1 Agent) Lose Buyer’s Earnest Money through DotLoop?: Thank you to Christina Adams of Hartman Law (Christina@HartmanLawFirm.com for explaining to us at the Woodstock Sales Meeting what happened in a situation where an agent lost a Buyer’s Earnest Money by relying on DotLoop to send Notice and not following up. An agent represented a Buyer who terminated a contract – or THOUGHT so – prior to the end of Due Diligence. The agent sent the T&R to the Buyer to sign through Dot Loop & got it back. Then sent the signed Notice of Termination to the Seller’s Agent – or THOUGHT so – through Dot Loop. The Buyer’s agent never followed up or let the listing agent know that the Buyer signed a T&R & the agent sent it to the listing agent. Turns out DotLoop NEVER sent the email. Agent never followed up hence Contractual Notice though SIGNED by the Buyer prior to the end of Due Diligence was never SENT to the Seller prior to the end of Due Diligence. Therefore, the Buyer defaulted on the contract and the Holder disbursed the earnest money to the Seller as liquidated damages for the Buyer’s default. The AGENT ended up paying the Buyer the Earnest Money rather than going through an E&O lawsuit. Point of Practice: Follow-Up with agents & holders of Earnest Money & Closing Attorneys & Lenders when you send or THINK you send documents!
Motivational Monday (Mike Ferry) : Hopefully, each of you has gotten off to a good start … It appears that 2023 will be a good, strong year for all the agents who are working. Let’s see if these thoughts will help …
1.    It always seems impossible until it is done … Nelson Mandela
2.    If you don’t like the road that you are walking, start paving another one … Dolly Parton
3.    Because you are alive, everything is possible … Thich Nhat Hanh
4.    Simplicity is the ultimate sophistication … Leonardo Da Vinci
5.    To succeed in life, you need three things … a wish bone, a backbone and a funny bone … Reba McEntire  
REPEAT – REALTOR Associations Million Dollar Club Production Awards: Your local REALTOR Associations are making their Production Awards applications available now. If you qualify, complete your respective application NOW! DO NO WAIT UNTIL THE LAST MINUTE! Your Broker must confirm and approve your applications & this takes time. We do not want to prevent you from getting your earned award because we did not receive the information until too late to approve. For any questions, contact your local Association of REALTORS to which you belong!
REPEAT: 2023 Association of REALTORS Membership: If you belong to an Association of REALTORS, make sure your dues for 2023 are paid. At Maximum One you have a choice, if you choose to not renew your Board membership, let us know and we will send you the required documents to transfer you to the Maximum One company NOT affiliated with any Association of REALTORS.
Max Cares: Condolences to Tesharra Alexander whose mother passed away unexpectedly.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire January Virtual Calendar Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
  Monday   Tuesday   Wednesday
  Thursday   Friday   Weekend Brokers on Duty: Monica & Kenneth Storey Storey@thestoreyteam.com 770-919-8825 x 302   Support@MyMaximumOne.com

******************************

1/8/2023

***1099 Tax Info – US Mail & Email Address*** – Make sure your Franchise Accounting Department has your CURRENT MAILING & EMAIL ADDRESSES – to avoid any delays in getting you your 1099 Tax Forms in January***
Paperless Pipeline & Issues Seeing Documents: Paperless Pipeline is aware of the issues seeing documents & they are working to correct the issue. If you don’t see your document at a glance, simply click “Open Original Document” and it should open as a pdf so that you may see the document.
Access to the 2023 GAR Contracts: When you first log in to Remine Docs+ or Transaction Desk, you will be prompted to enter your NRDS Number (if you are a REALTOR) or your FPID Number if you have purchased the rights to use the GAR contracts for the year. If you are not currently a GAR member you can purchase access to the GAR forms at https://forms.garealtor.com/. The cost is $259 for non-REALTORS to purchase the forms.
Training on 2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The January Calendar is complete! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes! This Week’s 2023 GAR Contract Classes…

Tuesday 1/10 – 10am – MX1 Pinnacle – IN BRANCH – Register Here
Tuesday 1/10 – 10am – MX1 Gainesville – IN BRANCH – Register Here
Wednesday 1/11 – 9am – MX1 Grant Park – IN BRANCH – Register Here
Wednesday 1/11 – 9:30am – MX1 Newnan – IN BRANCH – Register Here
Thursday 1/12 – 10am – MX1 Powers Ferry – IN BRANCH – Register Here
Saturday 1/14 – 9am – MX1 Hiawassee – IN BRANCH – Register Here
And More All Month – See January Master CE Class Calendar Here
REPEAT – REALTOR Associations Million Dollar Club Production Awards: Your local REALTOR Associations are making their Production Awards applications available now. If you qualify, complete your respective application NOW! DO NO WAIT UNTIL THE LAST MINUTE! Your Broker must confirm and approve your applications & this takes time. We do not want to prevent you from getting your earned award because we did not receive the information until too late to approve. For any questions, contact your local Association of REALTORS to which you belong!
Using YouTube to Generate Business (Tom Ferry): We’re living in a “video-first” marketing world. Which means if you want to compete as your market’s trusted expert, you need to be shooting and publishing video… and you need to know how to make the most of it, too. You’re in luck, because we created a free YouTube guidebook to simplify it all. “YouTube – Capture Your Charisma” is a comprehensive look at how one successful agent:

Achieves name recognition, builds trust, and establishes herself as the market expert
Strikes the right balance in all of her video content
Develops topics, delegates tasks (so she doesn’t overwhelm her schedule), and cross-promotes to grow her following on all social platforms

And we’ll even include some of her sample videos for you to “rip-off and duplicate.” If you’re not thinking video first, let us show you how easy it can be. Click here to download this free case study and start getting more response from your video marketing.
8 Fundamentals of Selling Real Estate (Mike Ferry): Whether you’re a brand new licensee, an experienced veteran or a Superstar producer, knowing the fundamentals of selling Real Estate are critically important. On this episode of MFTV, Mike goes over 8 fundamentals that will help you enhance your productivity and income as your career moves forward. Click Here to watch.
Know What Your Clients are Seeing – OfferPad Agent Partnership Program: OfferPad is marketing to YOUR clients. They do offer an Agent Partnership Program – check it out to know their Value Proposition & this may be a business partner for you. This program & others are discussed by your colleagues at the weekly Agent Masterminds. Real More Here…
Motivational Monday (Mike Ferry) : Enjoy these thoughts.
1.    Hard work beats talent and talent doesn’t work hard.
2.    If everything seems to be under control, you’re not going fast enough … Mario Andretti
3.    The only difference between ordinary and extraordinary is that little extra.
4.    Never stop doing your best just because someone doesn’t give you credit.
5 Never give up on a dream just because of the time it will take to accomplish it. The time will pass anyway … Earl Nightingale  
REPEAT: 2023 Association of REALTORS Membership: If you belong to an Association of REALTORS, make sure your dues for 2023 are paid. At Maximum One you have a choice, if you choose to not renew your Board membership, let us know and we will send you the required documents to transfer you to the Maximum One company NOT affiliated with any Association of REALTORS.
Max Cares: Prayers to Donna Black whose infant Grandson, Rowan, has been running a high fever for several days.
 Training at Maximum One For ALL Franchises: www.eAGENTweb.com Click “Calendar” select “Marietta” for ALL Virtual CE classes & click on other geographic area for classes at Franchise Locations
VIRTUAL & In-Branch CE Classes & Meetings. Click Here: Entire January Virtual Calendar Click Here: Online Computer Classes – Take at your Leisure YOU MUST REGISTER IN ADVANCE FOR CE CLASSES
  Monday   Tuesday   Wednesday
  Thursday   Friday   Weekend Brokers on Duty: Marcie Evans BrokerMarcie1@gmail.com 770-919-8825 x 302   Support@MyMaximumOne.com
GREC & Maximum One Resources
kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore: – Go Here for TONS of TRAINING VIDEOS & HOW-TO’s
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marke

**************************

1/1/2023

***1099 Tax Info – US Mail & Email Address*** – Make sure your Franchise Accounting Department has your CURRENT MAILING & EMAIL ADDRESSES – to avoid any delays in getting you your 1099 Tax Forms in January***
Happy New Year! Maximum One Offices will be closed on Monday 1/2/23. Affiliated agents have 24/7/365 access via your key fob or key depending upon your Franchise.
Dates on Contracts: Remember to use 2023 on your contracts!
Car Mileage: Make note of your car mileage today! Keep track of your business mileage throughout the year for your taxes. There are many methods / tools you may find useful:
Manual Mileage Tracker Booklet
Mile IQ – website & App
Cardata App
Verizon Connect
Everlance Website
Trip Log Mileage Website
Mile Cloud
REALTOR Associations Million Dollar Club Production Awards: Your local REALTOR Associations are making their Production Awards applications available now. If you qualify, complete your respective application NOW! DO NO WAIT UNTIL THE LAST MINUTE! Your Broker must confirm and approve your applications & this takes time. We do not want to prevent you from getting your earned award because we did not receive the information until too late to approve. For any questions, contact your local Association of REALTORS to which you belong!
2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The January Calendar is complete! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes!
Using Instagram Reels to Generate Business (Tom Ferry): Use the FREE Instagram Reels to generate business! Don’t know how? Are you looking for a lead generation source that:
Is free?
Takes only a few hours one day a month?
Is easy?
Makes you the trusted “knowledge broker?”
Gets you APPOINTMENTS?

You might’ve already tried it, but too many people give up on Instagram Reels because they haven’t figured out the SYSTEM to make it work for them. It’s time to stop using Instagram like a kid and start mastering it like a professional. That’s why we’re offering you this FREE case study on Instagram Reels: Massive Content = Massive Exposure, that will teach you:

A video shooting strategy that doesn’t dominate your schedule
Tech specs to maximize the chances of Instagram featuring your video
How to leverage your content from one platform to another
Tips for finding topics your audience wants to learn about
3 data points to know if your videos are actually performing

It’s totally free, so you only have everything to gain. Get it right here.
Using Video in your Real Estate Career : If you’re an agent today, you need to be on video. We know those that are… are having far more success, both professionally and financially than those who don’t. Clearly, some agents are surviving, putting out a video here and there… while others are thriving, through their mastery of the art of video. And still, others haven’t even gotten started. Regardless of where you are on your journey, you should know that you no longer have to choose between spending a ton of time, effort, and money to have great videos. Because with our all-in-one video creator, RealTalk by KCM, you can effortlessly make professional real estate videos in minutes. Start your 14-day trial of KCM Premium Membership today to try it out and get your first month for FREE, so you pay nothing for a month and a half! Click Here. Use Code “gift1” at checkout for 1 month free.  
REPEAT: 2023 Association of REALTORS Membership: If you belong to an Association of REALTORS, make sure your dues for 2023 are paid. At Maximum One you have a choice, if you choose to not renew your Board membership, let us know and we will send you the required documents to transfer you to the Maximum One company NOT affiliated with any Association of REALTORS.
Tom Ferry 2022 Summary What a crazy ride 2022 has been. We had some knockout celebrity guests on the podcast, talked with some of the best agents in the world about their in-depth strategies for success, and I published some blog posts covering everything I’ve learned about unlocking your personal power. So today, I’m taking a look back at some of the best shows, podcasts, and blogs we created this year. And whether you’ve already seen them or not, collectively they do a great job of setting you up for success in 2023. So click below for marketing hacks, conversion tactics, mindset adjustments and more. Click Here for more…
REPEAT: 2023 Buyer & Seller Guides (Keeping Current Matters): – Your sphere has A LOT of questions about the market right now. So you have a choice to make… Sit back and reactively respond to those questions OR provide them with the answers in an easy-to-digest format that makes YOU stand out as the trusted real estate advisor. KCM Buyer & Seller Guides are just that- done-for-you guides packed full of relevant information for your clients in a personalized, professionally designed package. Start sharing the guides FREE today to build trust and get ahead of your competition! Click Here for Guides…

*********************************

12/18/2022

***1099 Tax Info – US Mail & Email Address*** – Make sure your Franchise Accounting Department has your CURRENT MAILING & EMAIL ADDRESSES – to avoid any delays in getting you your 1099 Tax Forms in January***
Merry Christmas! Maximum One Offices will be closed on Monday 12/26. Affiliated agents have 24/7/365 access via your key fob or key depending upon your Franchise. Happy Hannukah – begins at sundown Sunday 12/18.  
There will ne no “This Week at Maximum One” next week.
2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout December & January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The December Calendar is complete & the January Calendar is being created now! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes!

* Closing Attorney Amee Davis teaches 2023 GAR Contracts at the Pinnacle Branch on Wednesday, 12/21 from 10am – 1pm Register Here
Beware of Financial Cyber Fraud this Holiday Season : 63% of shoppers prefer to shop online for gifts and deals (Deloitte) and December is bound to be a busy shopping season. Criminals will be eager to cash in on online shoppers. Ransomware Attack Targeting U.S. – Be vigilant when opening email messages, especially during the holiday season. What can you do to protect yourself?

Validate URLs embedded in email links 
Do not click on links in email messages you did not expect (Did you really order something from Amazon?)
Verify the sender
Double check the domain name of the sender, especially the spelling (Are you really emailing who you think you are?)

*Phishing: When an attacker sends emails or other messages purporting to be from reputable companies to induce individuals to reveal personal information, such as passwords, credentials, financial information, etc.  
2023 Association of REALTORS Membership: If you belong to an Association of REALTORS, make sure your dues for 2023 are paid. At Maximum One you have a choice, if you choose to not renew your Board membership, let us know and we will send you the required documents to transfer you to the Maximum One company NOT affiliated with any Association of REALTORS.
Instagram Reels Tutorial: Thank you to Shantha Wetterhan of Competitive Brand for sharing with us this Instagram Reel Tutorial. Contact Shantha for more information: shanthawetterhan@competitivebrand.com. Her mini Instagram REEL training is here! Instagram Reels are a great way to get more engagement on your overall Instagram content. I hope you find this training helpful. While you’re there, please follow Shantha on YOUTUBE.The Canva Template Society >>Click here<< to access your training. This mini-training will give you instant clarity on 
✅How to use Instagram REELS in order to grow your account
✅ How to find trending music so that your content can be seen by more people
✅How to get inspiration for your content ideas
2023 Buyer & Seller Guides (Keeping Current Matters): – Your sphere has A LOT of questions about the market right now. So you have a choice to make… Sit back and reactively respond to those questions OR provide them with the answers in an easy-to-digest format that makes YOU stand out as the trusted real estate advisor. KCM Buyer & Seller Guides are just that- done-for-you guides packed full of relevant information for your clients in a personalized, professionally designed package. Start sharing the guides FREE today to build trust and get ahead of your competition!  Click Here for Guides…
2023 Business Plan (Agent EDU): Click here for a Free Download of 2023 Business Plan Template. We’ve already done most of the work for you. Use this free guide to learn:

Identify and conquer your biggest challenges with SWOT analysis made easy
Develop deep insights into your market and establish yourself as a market expert
Nail down your lead generation strategy and improve productivity
Master your finances and budget for sales success
2023 Housing Market Forecast – Shareable Post (KCM): Here is a blog post that you can easily share on social media with your prospects and clients by clicking the button below. Please note – this is the generic, non-personalized version of this post. If you’re not yet a Member and want to share a personalized version of this article, click here to learn more.

2023 Housing Market Forecast
Some Highlights

From home sales to prices the 2023 housing market will be defined by mortgage rates. And where rates go depends on what happens with inflation
If you’re thinking of buying or selling a home this year, connect with a trusted real estate professional who can help you understand where the housing market is headed in 2023.
Click Here to Continue Reading

***************************************

12/11/2022

2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout December & January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The December Calendar is complete & the January Calendar is being created now! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes!
MX1 Alabama – Valley MLS Dashboard Changes : Your MLS login and dashboard changes Wednesday, December 7th. What does that look like? Please find a frequently asked questions (FAQ) guide below and don’t hesitate to reach out to MLSsupport@valleymls.com or 256.489.0553 with questions.

Q: Where do I log into my new Connect Dashboard?
A: Beginning December 7th, you will log into your dashboard at HAAR.realtor. Note: This applies to all ValleyMLS.com subscribers except for members of the Marshall County Board of Realtors®, who will log in at marshallcobor.com.
Q: What is my username and password for the new Connect Dashboard?
A: Your username is your MLS ID and your initial password is valley. That password is case sensitive. Note: You will be forced to change your password upon your initial login. All passwords are case sensitive. When you log in for the first time, you will also have to accept an end use license agreement (EULA).
Q: Will I be able to access Paragon after this transition?
A: Yes. Nothing is changing with your access to Paragon.
Q: Is the new Connect Dashboard related to Paragon Connect?
A: No.
Q: What will the new dashboard do for me?
A: The Connect Dashboard provides a modern and intuitive portal for accessing all of your association’s online tools, apps, and services.

Easy Access to MLS – Connect gives you a central login to unify your online experience and make multiple daily logins a thing of the past. The Member Links section displays all of your association’s important sites, including your MLS. Simply click the icon and you’re directed straight to the MLS! Bill Pay & Event Registration – Integration with your association’s Member Portal provides modules for billing and other features, allowing you to view your balance due and pay bills, or view upcoming events and classes with direct links for registration Customizable Dashboard – Customize the look and feel of the dashboard for a personalized experience and increased efficiency by adding links to professional or personal sites, including social media. As real estate pros migrate to the Connect Dashboard, a learning curve is unavoidable – and we’re here to help.

EMAIL MLS SUPPORT: MLSsupport@valleymls.com
CALL MLS SUPPORT: 256.489.0553  
Increase Your Business with YouTube – Challenge Begins Monday 12/12/22: Maximum One Greater Atlanta’s very own agent, Shaheedah Hill is smashing it with YouTube & she is sharing her secrets to success. Did you know she made her first 6 figures after 8 videos? This is absolutely true. If you are creating videos and not getting leads you are very likely doing it all wrong. Join Shaheedah for her first challenge and learn the right way to get leads from YouTube? REGISTER NOW – https://mailchi.mp/hillteamatlanta/youtube-challenge-2023
Save Your At-Risk Deals with Homeward: In to last week’s webinar; we covered how to use Homeward to take over an at-risk deal — one of our most requested topics. AND, there was a special guest appearance, by our founder and CEO, Tim Heyl! If you missed it, it’s available to watch on demand. We also produced a scriptbook, a copy of the slide deck, and a series of one-sheeters agents can use to talk about takeovers. You can access those assets here. We hope they give your agents the support they need to close more deals! If you, or anyone in your brokerage, would like to go deeper on any content from this webinar, we encourage you to schedule time with one of our Homeward Advisors. Watch On Demand Here…
2023 Buyer & Seller Guides (Keeping Current Matters): – Your sphere has A LOT of questions about the market right now. So you have a choice to make… Sit back and reactively respond to those questions OR provide them with the answers in an easy-to-digest format that makes YOU stand out as the trusted real estate advisor. KCM Buyer & Seller Guides are just that- done-for-you guides packed full of relevant information for your clients in a personalized, professionally designed package. Start sharing the guides FREE today to build trust and get ahead of your competition!  Click Here for Guides…
“Self-Scheduler” – How Top Agents Handle it All (Tom Ferry): “I didn’t do one thing I needed to do today!” In this business, it’s easy to let that happen. But here’s the thing… every time it does is another wasted opportunity to move closer to your goals. And those days add up, acting like an anchor on your progress. The best agents don’t necessarily have more discipline – or fewer days that go off the rails. They have an accountability partner who helps them stay focused on what matters most. Which leads to a more efficient version of themselves. And by continually increasing their efficiency, they incrementally keep moving forward toward their goals. Success in real estate doesn’t happen overnight. It’s about making small steps toward your goal on a consistent, continual basis. That’s what coaching can do for you. Bottom line: If you’re experiencing too many unproductive days and not seeing the progress you desire, we’re here to help. The first step is requesting a free coaching consultation today. There’s no obligation whatsoever, and you’ll discover the systems used by top agents to become more effective, more productive, and earn more money. Click here to self-schedule your consultation today!
APR vs. Interest Rate: Thanks to Denise Thomas & Jay Alexander of Homestar for reminding us to infomr our clients about the difference between APR & Interest Rate! Contact Denise – Denise.Thomas@Homestarfc.com or Jay – Jay.Alexander@HomestarFC.com with any questions or to explain to your Buyers!
 
Motivation from Mike Ferry (Tom’s Dad): Here we are in the month of December and with all the normal distractions that take place, we have to remember that there will still be a lot of listings taken and sales made throughout North America this month. The following thoughts could assist in keeping your head and mindset strong during the holiday season.

1.    Success usually comes to those who are too busy looking for it … Henry David Thoreau
2.    The road to success and the road to failure are almost exactly the same … Colin R. Davis
3.    Success is peace of mind, which is a direct result of self-satisfaction in knowing you made the effort to become the best of which you are capable … John Wooden
4.    A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty … Winston Churchill
5.    There are three ways to ultimate success: The first way is to be kind. The second way is to be kind. The third way is to be kind … Mr. Rogers

Remember, Keep going … There is a lot of business to be done.  Link to Printable Motivational Quotes
The MFTV link here is our special Fireside Chat about my End of Year Thoughts … Enjoy!
Max Cares: Prayers to Dave Kubat who is in the hospital with Pancreatitis and who also has to have his galbladder removed this week.
Max Cares: Prayers to Ann Kubat who has been under the weather.
Max Cares: Condolences to Pat Pack on the sudden passing of her great nephew Justin Bollinger
REPEAT: 2 New Mortgage Programs from Movement Mortgage: Thank you to John & Christina Bohannon of Movement Mortgage for letting us know about 2 new Mortgage Programs. Contact John – John.Bohannon@Movement.com or Christina – Christina.Bohannon@Movement.com for more information.

Community Advantage $8k Grant – We have a 8K non repayable grant for buyers living in the attached flyer designated areas. They do not have to buy in that area just be living in that area now, and buying anywhere they want to. We have a map we put buyers addresses in to make sure they qualify. There are no income limitations on this grant and it can be combined with the buyers down payment. So they can be putting down as much as they want and still receive the grant. This helps first time buyers and levels the playing field for us to offer the same or more in incentives that a builder’s lender would offer, and we can meet or beat a lenders rate with a competing quote, if that customer lives currently in an eligible area. Flyer with More Info Here Purchase Advantage – Refi with $0 Lender Fees – Second is no lender fees to refinance if they buy now and refinance before the end of 2024!! Encourages buyers to go ahead and get under contract when inventory is high and not wait until to gets to be a bidding war again once rates come down!  Flyer with More Info Here
REPEAT: Shafritz & Dean Closing Attorney Special: As your industry partner, Shafritz & Dean, is dedicated to ensuring a seamless, error-free closing process for you and your clients. We value our partnership with Maximum One and would like to offer a FALL SPECIAL for a $100.00 discount on standard attorney’s fees for your residential closings with our firm. Just present this coupon (or mention the “Fall Special!”) when you send us your contract! Contact Doug Dean for more information: DDean@Shafritz-Dean.com
REPEAT: Revised DA Request (Pay at Close): We have revised the DA Request to include the option to indicate if Maximum One is to wire the Earnest Money to the Closing Attorney. This form is also available in the Reference Section of Paperless Pipeline

DA Request with Earnest Money Option (pdf)
DA Request with Earnest Money Option (Fillable pdf)

********************************

12/4/2022

MX1 Greater Atlanta Staff Christmas Partv- Friday 12/9/22 – MX1 Greater Atlanta Staff will be Out of the office this day from 12:30pm – 2:30pm to celebrate Christmas. Agents have 24/7/365 access to offices & the Support Email is monitored 24/7/365 also – Support@MyMaximumOne.com. Merry Christmas!
Welcome Agents New to Maximum One Companies: Please welcome our newest colleagues in Maximum One Companies who joined us in October & November!
2023 GAR Contract Changes: Be among the FIRST to learn of these changes! This week begins FREE 3 Hr CE Classes: 2023 GAR Contract Changes! We are teaching these classes throughout December & January! We are teaching them Virtually & In Branch & many are being taught with or by our Affiliated Closing Attorneys! The December Calendar is complete & the January Calendar is being created now! Go to: www.eAGENTweb.com…. select “Calendar”… select your favorite Geographic Location or select “Marietta” for the Master CE Calendar including all Virtual classes!
MX1 Greater Atlanta – Powers Ferry – Holiday Party: Please join your colleagues & affiliates & vendors on Tuesday 12/6/22 at noon at the Powers Ferry Office – 1355 Terrell Mill Rd Bldg #1464, Marietta.
Shafritz & Dean Closing Attorney Special: As your industry partner, Shafritz & Dean, is dedicated to ensuring a seamless, error-free closing process for you and your clients. We value our partnership with Maximum One and would like to offer a FALL SPECIAL for a $100.00 discount on standard attorney’s fees for your residential closings with our firm. Just present this coupon (or mention the “Fall Special!”) when you send us your contract! Contact Doug Dean for more information: DDean@Shafritz-Dean.com  
2 New Mortgage Programs from Movement Mortgage: Thank you to John & Christina Bohannon of Movement Mortgage for letting us know about 2 new Mortgage Programs. Contact John – John.Bohannon@Movement.com or Christina – Christina.Bohannon@Movement.com for more information.

Community Advantage $8k Grant – We have a 8K non repayable grant for buyers living in the attached flyer designated areas. They do not have to buy in that area just be living in that area now, and buying anywhere they want to. We have a map we put buyers addresses in to make sure they qualify. There are no income limitations on this grant and it can be combined with the buyers down payment. So they can be putting down as much as they want and still receive the grant. This helps first time buyers and levels the playing field for us to offer the same or more in incentives that a builder’s lender would offer, and we can meet or beat a lenders rate with a competing quote, if that customer lives currently in an eligible area. Flyer with More Info Here Purchase Advantage – Refi with $0 Lender Fees – Second is no lender fees to refinance if they buy now and refinance before the end of 2024!! Encourages buyers to go ahead and get under contract when inventory is high and not wait until to gets to be a bidding war again once rates come down!  Flyer with More Info Here
Use YouTube to Generate Leads (Tom Ferry): If you believe in video marketing and are looking for ways to connect with more clients through YouTube, we’ve got a free guidebook that’s perfect for you. “YouTube – Capture Your Charisma” is a comprehensive case study that will show you:

Proven tactics to achieve name recognition, build trust, and establish yourself as the market expert
How to strike the right balance in your video content
Tips for developing topics, delegating tasks (so you don’t overwhelm your schedule), and cross-promotion to grow your social following on all platforms

And we’ll even include some sample videos for you to “rip-off and duplicate.” For agents bold enough to use it, YouTube is a goldmine. Start making the most of it with these free tips. Click here to request instant access:
11 Factors Shaping Buyers’ Decisions (NAR): Picking up the 2022 Profile of Home Buyers and Sellers can be a daunting task. There are 142 pages of content, and many charts span the 41-year history of the data set. This post helps you wade through some of the more striking changes. Here are a couple of things to note as you dive in: Read More Here…
Max Cares: Condolences to Teresa Kimber on the passing of her sister.
Max Cares: Prayers to Alan Richardson as you heal from your knee surgery.
REPEAT: Revised DA Request (Pay at Close): We have revised the DA Request to include the option to indicate if Maximum One is to wire the Earnest Money to the Closing Attorney. This form is also available in the Reference Section of Paperless Pipeline DA Request with Earnest Money Option (pdf) DA Request with Earnest Money Option (Fillable pdf)
REPEAT: NAID Portal Changes :  As part of an update to the NAID Portal, the following changes are expected to be made on 12/02/2022:
1.     Your NAID Portal account username will be changed to match your email address.
2.     Multiple NAID Portal logins with the same email address will be combined under a single login.
3.     You’ll no longer have to answer security questions to reset your password. Instead, you’ll be emailed a temporary passcode. To update your email address, log into the NAID Portal and in the upper left of the screen, go to User Info
> Update Personal Information, change the email address and click Save. If you have any questions or need assistance, please send an email to hudhomestorehelp@yardi.com
REPEAT: ***Changes to MLS Marketing Based on NAR Policy Changes: You will notice additional compliance regulations for all MLS services (including FMLS & GAMLS) based on new rules passed by NAR this year. Some of these include:

Agents are prohibited from advertising their services for FREE to the public – Buyers or Sellers
Any financial bonuses or incentives must be listed in Public Remarks
Any changes to co-op commission (i.e. if I show your Buyer co-op commission to be ___%) must be in Public Remarks
The FMLS Compliance Notice will read: 
Rule #:  10.2   Rule Name:   Bonus/Incentives in Private Remarks
Description:   Incentives and/or bonuses can only appear in the Public Remarks field.
Instructions:   Please ensure any reference to incentives and/or bonuses is removed from the Private Remarks and placed into the Public Remarks field. In addition, Incentives and/or bonuses must indicate if they are to the Buyer or to the Selling Broker. Any changes to commission or bonuses & incentives must appear in any IDX websites advertising a listing with these financial options
Read More from NAR Here…
Read NAR Frequently Asked Questions on 2022 MLS Rule Changes Here…
REPEAT: October is National CyberSecurity Awareness Month:   NAR provides many resources for REALTORS to protect themselves & clients with respect to Cyber Fraud.
Cyber Security Checklist
Wire Fraud Email Disclosure
Avoiding Wire Fraud in Transactions
MX1 Greater Atlanta Cyber Insurance &  Cyber Security: We have just received the bound Cyber Insurnace Policy for 2022 – 2023.  These documents have been uploaded into the reference section of paperless pipeline
2022 – 2023 – Cyber Insurance Policy
2022 – 2023 – Cyber Liability Guidelines
2022 – 2023 – Cyber Insurance for Realtors
2022 – 2023 – Multi-Factor Authentication (MFA) Info
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!  

Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More

*****************************************

11/19/2022

Happy Thanksgiving! Maximum One Offices will be closed Thursday 1124 & Friday 11/25. All MX1 associates have 24/7/365 access with your key fob or key – depending upon your office. Happy Thanksgiving!
No “This Week at Maximum One” email next week.
Apply This for 7 Days – Billion Dollar Habit   Andrew Huberman is a Neuroscientist YouTuber – Andrew Huberman Lab – that I follow and just had to share this video. …. This video is from a different channel but check out some of the other videos on Huberman’s site: https://www.youtube.com/@hubermanlab/videos   *******************   Andrew Huberman is an American neuroscientist and associate professor in the Department of Neurobiology at the Stanford University School of Medicine who has made many contributions to the brain development, brain plasticity, and neural regeneration and repair fields.   Source | All rights belong to: ► [Andrew Huberman] – Sleep Toolkit: Tools for Optimizing Sleep & Sleep-Wake Timing | Huberman Lab Podcast #84: https://youtu.be/h2aWYjSA1Jc
New MX1 Premier Location: Congratulations to Maximum One Premier Realtors on the opening of their newest office location in North Forsyth! Opening December 1st, please stop by and visit. Office is located at 3560 Browns Bridge Rd, Cumming, GA 30028. For more information, contact Neal & Amy MathesonNeal@MaxOnePremier.com or Amy@MaxOnePremier.com
MX1 Greater Atlanta – Holiday Parties: Please join your colleagues & affiliates for fellowship & fun at this year’s Christmas Parties! Contact your Branch Team Captain or Branch CEO Advisor for more information!

Pinnacle – Thursday 12/1 beginning at 11am for heavy appetizers & desserts – Pinnacle Branch – 76 Highland Pavilion Ct in Hiram

Woodstock – Friday 12/2 beginning at 6pm for a catered dinner – Woodstock Branch – 2370 Towne Lake Pkwy in Woodstock

Powers Ferry – Tuesday 12/6 beginning at 12noon – heavy appetizers & desserts – Powers Ferry Branch – 1355 Terrell Mill Pkwy Bldg #1464 in Marietta
2023 GAR Contracts: We will be teaching 2023 GAR contract changes in December & January & February. Check out the calendar to sign up for CE classes! www.eAGENTweb.com … select “Calendar” … scroll to “Dec”
Spokeo Enhanced Address Search: Maximum One offers Spokeo FREE to all of our agents. This software allows you to look up contact information for properties you are prospecting. We will have early access to these powerful new features and data before they’re released to the general public. With Enhanced Address Search you will be able to:
Access new owner and resident information, as well as contact details. Gain deeper insights into property facts, like interior and exterior features and lot details. Uncover deed and tax details.
See predictive analytics to assess how likely a property is to sell.
Uncover price details and financial insights.
You will also be able to: Confirm neighborhood safety View local schools information And more! We’re excited to have you as part of this exclusive launch event and look forward to your participation. Discover the power of Enhanced Address Search today.
   
Licensing Stats & GREC Activity At the recent Education Advisory Meeting of the Georgia Real Estate Commission in October, the Commission provided a report of the trending number of licensees.

The total number of 113,430 real estate Licenses is the largest number for the state in the Commission’s history. (86% active and 14% inactive.) This is a net increase of 4,763 Licenses in the last year.

The Commission currently issues an average of 800 new licenses per month down from 1,200 licenses per month a year ago.

In addition to processing applications, the Georgia Real Estate Commission answers approximately 6,000 calls and 1,000 emails per month.

The following is the breakdown of the 97,070 Active Licensees: • Brokers, Salespersons, CAM 88 % (20% are Brokers.) • Real Estate Firms 12%

The number of licensed Appraisers is 4,279 down from 4,236 the year before. The number of licensed Appraisers has remained steady the past few years after many years of a slow decline.

The number of investigative cases for both Real Estate and Appraisal is currently 640. The majority, 90%, of the cases concern real estate Licensees primarily because there are more real estate licenses. Of the real license investigations, about half are background application cases from individuals applying for a license.
Georgia Natural Gas (GNG) Deals for Agents & the Public: Agents get $60 gift card for every customer referral to GNG when they use your Referral Code – so sign up for agent perks with GNG! Latest deal for GNG Customers: Sign Up Here

Get 69.9¢ per therm and pay the same low rate for 24 months, or choose $120 in bill credits.*
No deposit. No sign-up fees. No cost to switch. No interruption of service.
We’ll even credit up to $200 if your current provider charges a termination fee.*
Click here for more information and even more information here
Avoid these 6 Outdated Marketing Trends (RealTrends):    Are you sticking with tried-and-true marketing techniques? Consistency is good and if it’s working, then why change? But, there are ways to update those techniques and put a fresh spin that may give you stellar results. For example, traditionally, spring and summer were the busy seasons, and many agents concentrated their real estate marketing efforts on that April-to-September period. But as the internet has made listings more accessible to the general public, many buyers have opted to buy in less competitive periods. In fact, some of the traditionally slow periods — between Thanksgiving and New Year’s, or the post-holiday dead zone of January and February — are now targeted by savvy buyers as the best time to get a deal with little competition from other buyers. Valuable incentives such as homebuyer rebates have also pushed buyers to shop around throughout the year. Additionally, the old spring-to-summer rush was often related to families rushing to get into new homes while their children were out of school. But many younger buyers are child-free, and are open to buying any time of the year. The bottom line is that today’s agents should look at the entire year as a potential rush — not just the warm months. For more insights ➡️  
Scripts & Tips for Leaving Voicemails That Get Call Backs (Market Leader): When a new lead doesn’t pick up their phone, top-producing agents leave a voicemail. But actually getting callbacks is hard—unless you use the right scripts and best practices. This free guide has everything you need to actually get callbacks—and new clients—from your voicemails: 12 scripts, 14 best practices for leaving un-ignorable voicemails, tips from real agents, and more! Click Here for Free Guide.
Revised DA Request (Pay at Close): We have revised the DA Request to include the option to indicate if Maximum One is to wire the Earnest Money to the Closing Attorney. This form is also available in the Reference Section of Paperless Pipeline

DA Request with Earnest Money Option (pdf)
DA Request with Earnest Money Option (Fillable pdf)
GAR Infographic – Back to School: 10 Common Designations & Certifications Click here for pdf version
Holiday Food Drive & Christmas Outreach: Please check with your Branch for your local food drive and Christmas community outreach.
Max Cares: Condolences to Susan Lepchenske on the passing of her husband, Herb Lepchenske.
Max Cares: Condolences to Ineabelle Duvall on the passing of her mom.
REPEAT: NAID Portal Changes :  As part of an update to the NAID Portal, the following changes are expected to be made on 12/02/2022:
1.     Your NAID Portal account username will be changed to match your email address.
2.     Multiple NAID Portal logins with the same email address will be combined under a single login.
3.     You’ll no longer have to answer security questions to reset your password. Instead, you’ll be emailed a temporary passcode. To update your email address, log into the NAID Portal and in the upper left of the screen, go to User Info > Update Personal Information, change the email address and click Save. If you have any questions or need assistance, please send an email to hudhomestorehelp@yardi.com
REPEAT: ***Changes to MLS Marketing Based on NAR Policy Changes: You will notice additional compliance regulations for all MLS services (including FMLS & GAMLS) based on new rules passed by NAR this year. Some of these include:
Agents are prohibited from advertising their services for FREE to the public – Buyers or Sellers
Any financial bonuses or incentives must be listed in Public Remarks
Any changes to co-op commission (i.e. if I show your Buyer co-op commission to be ___%) must be in Public Remarks The FMLS Compliance Notice will read: 
Rule #:  10.2   Rule Name:   Bonus/Incentives in Private Remarks
Description:   Incentives and/or bonuses can only appear in the Public Remarks field.
Instructions:   Please ensure any reference to incentives and/or bonuses is removed from the Private Remarks and placed into the Public Remarks field. In addition, Incentives and/or bonuses must indicate if they are to the Buyer or to the Selling Broker.
Any changes to commission or bonuses & incentives must appear in any IDX websites advertising a listing with these financial options
Read More from NAR Here…
Read NAR Frequently Asked Questions on 2022 MLS Rule Changes Here…
REPEAT: October is National CyberSecurity Awareness Month:   NAR provides many resources for REALTORS to protect themselves & clients with respect to Cyber Fraud.
Cyber Security
Checklist Wire Fraud Email Disclosure

********************************

11/13/2022

Explanation About Economic News & Mortgage Rates: Thank you to Jay Alexander of Homestar Financial Corp for explaining this issue in the following video: Please watch this Video from Jay Alexander of Homestar Financial Corporation
Great News Regarding Mortgage Interest Rates: The Cons.. Mortgage rates dropped 60 bps today after the Consumer Price Index data showed inflation softening. Read all about it in HousingWire from Lead Analyst Logan Mohtashami’s latest article: With the CPI inflation report being positive, the 10-year yield fell noticeably, and mortgage rates will fall with that. Read More Here from Housing Wire…
Black Friday Discounts on Housing (Zillow): Per Zillow, most price reductions occur on Thursdays. Look out for price cuts on Thursdays, and don’t expect many over the weekend. Typical price cuts are around 3% of the list price, which is nearly $11,000 on the typical home. Sellers typically cut prices three weeks after listing their home. 
Rent vs. Buy Calculator:   Are your clients asking you if they should rent or sell their properties? As a subject matter expert, you’ll want to weigh the pros and cons and provide a confident answer! With Hemlane’s free rent-or-sell calculator, you can quickly compare the performance of your clients’ assets and give them insight backed by numbers. Strengthen your relationships, and make new ones, by offering sound advice to your clients. Download this free calculator today!
Max Cares: Happy Anniversary to Heidi & Jerry Kelly!
Max Cares: Happy Anniversary to Heidi & Bill Owens!
REPEAT: NAID Portal Changes :  As part of an update to the NAID Portal, the following changes are expected to be made on 12/02/2022:

1.     Your NAID Portal account username will be changed to match your email address.
2.     Multiple NAID Portal logins with the same email address will be combined under a single login.
3.     You’ll no longer have to answer security questions to reset your password. Instead, you’ll be emailed a temporary passcode. To update your email address, log into the NAID Portal and in the upper left of the screen, go to User Info
> Update Personal Information, change the email address and click Save. If you have any questions or need assistance, please send an email to hudhomestorehelp@yardi.com
REPEAT: ***Changes to MLS Marketing Based on NAR Policy Changes: You will notice additional compliance regulations for all MLS services (including FMLS & GAMLS) based on new rules passed by NAR this year. Some of these include:

Agents are prohibited from advertising their services for FREE to the public – Buyers or Sellers
Any financial bonuses or incentives must be listed in Public Remarks
Any changes to co-op commission (i.e. if I show your Buyer co-op commission to be ___%) must be in Public Remarks The FMLS Compliance Notice will read: 
Rule #:  10.2   Rule Name:   Bonus/Incentives in Private Remarks
Description:   Incentives and/or bonuses can only appear in the Public Remarks field.
Instructions:   Please ensure any reference to incentives and/or bonuses is removed from the Private Remarks and placed into the Public Remarks field. In addition, Incentives and/or bonuses must indicate if they are to the Buyer or to the Selling Broker. Any changes to commission or bonuses & incentives must appear in any IDX websites advertising a listing with these financial options
Read More from NAR Here…
Read NAR Frequently Asked Questions on 2022 MLS Rule Changes Here…
REPEAT: October is National CyberSecurity Awareness Month:   NAR provides many resources for REALTORS to protect themselves & clients with respect to Cyber Fraud.

Cyber Security Checklist
Wire Fraud Email Disclosure
Avoiding Wire Fraud in Transactions
MX1 Greater Atlanta Cyber Insurance &  Cyber Security: We have just received the bound Cyber Insurnace Policy for 2022 – 2023.  These documents have been uploaded into the reference section of paperless pipeline

2022 – 2023 – Cyber Insurance Policy
2022 – 2023 – Cyber Liability Guidelines
2022 – 2023 – Cyber Insurance for Realtors
2022 – 2023 – Multi-Factor Authentication (MFA) Info
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!  

Click to Watch These Videos on Keys to Success with kvCore:

Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

**************************************************

11/6/2022

Happy Veteran’s Day – Friday November 11th – No Banks & No Mail
Daylight Saving Time Ends at 2am Sunday November 6th – Also a great time to change the filters in your furnaces & batteries in your smoke detectors.
Working with a Business Entity: Thank you to Danny Stiles of Shafritz & Dean Closing Attorneys (DStiles@Shafritz-Dean.com 404-255-8183 for sharing with us a wealth of information about how to work with business entities in contracts. A couple highlights when working with an LLC include:

Is LLC in good standing? – Check on GA Secretory of State (SOS) website
Check out their Articles of Organization (SOS)
Check for Operating Agreement – that would state a list of members & who has authority to sign documents to engage the LLC in business – can be created at the Closing Table
May need a Corporate Resolution to appoint a member who has authority to sign – may be created at the Closing Table
Is the CFPB in Trouble? Litigation Threatens the CFPB: The Consumer Financial Protection Bureau (CFPB) is the entity that enforces the Truth In Lending RESPA Integrated Disclosures (TRID) rules that impact your closings with Federal regulations governing our lenders & closing attorneys. On October 19, 2022, a three-judge panel for the U.S. Court of Appeals for the Fifth Circuit ruled(link is external)  that the Consumer Financial Protection Bureau’s (CFPB’s) independent funding stream from the Federal Reserve system was in violation of the Constitution’s Appropriations Clause and separation of powers principles. In Community Financial Services Association v. CFPB, the court vacated a 2017 rule regulating payday lending because the agency promulgated the rule using unconstitutionally requested funds. Read more from NAR here…
How to Get Leads from Emails (Tom Ferry): Are you overlooking one of the easiest and most cost-effective methods to generate more listing opportunities?  If you’re not sending a WEEKLY EMAIL to your email database, the answer is a resounding YES.  Here’s the good news: You can start this week. And we’ll show you how.  “Weekly Email – From Open Rate to Closed Deals” is a free case study from No. 1 real estate coach Tom Ferry that will expose you to:

4 essential elements to include in your weekly email
A sample video to recreate
Killer subject line examples to “rip-off and duplicate” – and more!

If you’ve been looking for a low-cost way to build your brand and generate more leads, this is it! Click here to request access to the case study, and you’ll be downloading the FREE GUIDE in no time.
NAID Portal Changes :  As part of an update to the NAID Portal, the following changes are expected to be made on 12/02/2022:
1.     Your NAID Portal account username will be changed to match your email address.
2.     Multiple NAID Portal logins with the same email address will be combined under a single login.
3.     You’ll no longer have to answer security questions to reset your password. Instead, you’ll be emailed a temporary passcode. To update your email address, log into the NAID Portal and in the upper left of the screen, go to User Info
> Update Personal Information, change the email address and click Save. If you have any questions or need assistance, please send an email to hudhomestorehelp@yardi.com
AREC Update:  Check out the Fall 2022 issue of The Update, available exclusively online. Go to https://arec.alabama.gov/arec/docs/newsletter/update/update_fall2022.pdf for access to Commission news and information, including the articles:

BRIEFLY LEGAL: The Legality of Teams
EDUCATION CORNER: CE Requirement Change for Brokers
LICENSING REVIEW: Confirm Your Status Through License Status Verification
Changes to Rule 790-X-1-.03 Became Effective September 2022
Alabama Real Estate Commission Receives ARELLO® Fair Housing Award Join
Us for Live Events
 
Stay up to date with The Update newsletter!
AL – Calhoun County Supra Ekey Issues:   Some members are having issues with your supra ekey. If you have an unpaid balance, due to changing credit cards or your card on file has expired, you will not be able to get an update code or pay the invoice because Supra is having billing issues. Please let me know if you have an issue, I will call Supra and they will reset your account so you can still use the key, until they have their billing issues resolved. If you have an android phone, there is issues with the phone number for Supra staying in your phone. You will need to request an authorization code. To request an authorization code you need to open the ekey app, click on more at the bottom, click on about ekey app, click on reset authorization code, a code will be sent to your email or your cell phone. I’m not sure when they will have this problem resolved. If you have any questions, please feel free to contact Carol Fischer – 256-236-5588 calhouncountyrealtors@gmail.com
Max Cares: Congratulations to Kim Murray who is marrying Chris Howard on Saturday November 12th! 
Max Cares: Prayers to Vivian Cade whose mom had surgery last Thursday.
Max Cares: Prayers to Katie Luttrell whose husband was hit by a Drunk Driver on Wednesday & rolled his truck a few times. Matt is at home & doing okay!
Max Cares: Prayers to Heidi Kelly whose husband Jerry has pneumonia.
REPEAT: ***Changes to MLS Marketing Based on NAR Policy Changes: You will notice additional compliance regulations for all MLS services (including FMLS & GAMLS) based on new rules passed by NAR this year. Some of these include:

Agents are prohibited from advertising their services for FREE to the public – Buyers or Sellers
Any financial bonuses or incentives must be listed in Public Remarks
Any changes to co-op commission (i.e. if I show your Buyer co-op commission to be ___%) must be in Public Remarks
The FMLS Compliance Notice will read: 
Rule #:  10.2   Rule Name:   Bonus/Incentives in Private Remarks
Description:   Incentives and/or bonuses can only appear in the Public Remarks field.
Instructions:   Please ensure any reference to incentives and/or bonuses is removed from the Private Remarks and placed into the Public Remarks field. In addition, Incentives and/or bonuses must indicate if they are to the Buyer or to the Selling Broker. Any changes to commission or bonuses & incentives must appear in any IDX websites advertising a listing with these financial options
Read More from NAR Here…
Read NAR Frequently Asked Questions on 2022 MLS Rule Changes Here…
REPEAT: October is National CyberSecurity Awareness Month:   NAR provides many resources for REALTORS to protect themselves & clients with respect to Cyber Fraud.
Cyber Security Checklist
Wire Fraud Email Disclosure
Avoiding Wire Fraud in Transactions
MX1 Greater Atlanta Cyber Insurance &  Cyber Security: We have just received the bound Cyber Insurnace Policy for 2022 – 2023.  These documents have been uploaded into the reference section of paperless pipeline
2022 – 2023 – Cyber Insurance Policy
2022 – 2023 – Cyber Liability Guidelines
2022 – 2023 – Cyber Insurance for Realtors
2022 – 2023 – Multi-Factor Authentication (MFA) Info
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!
 
Click to Watch These Videos on Keys to Success with kvCore:

Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:
  ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr

**********************************

10/30/2022

Happy Halloween!
Daylight Saving Time Ends at 2am Sunday November 6th – Also a great time to change the filters in your furnaces & batteries in your smoke detectors.
Temporary Buy-Down Information: Thank you to Linda Kennedy of American Eagle Mortgage powered by Cross Country Mortgage for the whole laundry list of loan products available.  (Linda.Kennedy@ccm.com) American Eagle Mortgage is like the Amazon of Mortgage companies! One of the most popular programs is the Temporary BuyDown Program.  Click here for the Entire Presentation on Temporary BuyDown
GAR Annual Special Recognition Awards:  GAR is accepting applications for our annual special recognition awards from now until Tuesday, November 1! See below to learn more about each award and how you can apply or nominate a deserving individual.  
GAR Hall of Fame
The Hall of Fame recognizes members of GAR who have demonstrated consistent support of the REALTOR® organization for at least 30 years, and who have had a strong influence in the real estate industry. These individuals set the bar for the Hall of Fame, having proven themselves as champions of the REALTOR® association and captains of industry. Click here to download the application.  
Good Neighbor Award
The Good Neighbor Award was established by GAR in 2010 to recognize and honor GAR members who are outstanding volunteers in their community. Up to three individuals may be awarded the Good Neighbor Award in any one year. Each winner receives a recognition gift as well as a contribution to the charity of his or her choice. Download the application here!
YPN Achiever Award
The Georgia chapter of the Young Professionals Network, better known as YPN, seeks to recognize the best representation of young REALTORS® throughout Georgia. YPN Achievers are judged on board participation, community and civic volunteering and business accomplishments. Nominate a young professional today by clicking here
REPEAT: 2023 Business Plan (Tom Ferry):  What do you want to accomplish in 2023?  Here in Q4, it’s time to answer that question and put your plan in place to achieve your goals.  And we at Tom Ferry are going the extra mile to help you succeed… Download our brand-new 2023 business plan today and schedule your business plan consultation to complete it with the help of one of our expert business consultants!  That’s right… we’re not only giving you access to the same business plan our coaching members use, but also connecting you with an expert to create your plan – and it’s all TOTALLY FREE! Here’s your 3-step prep to DOMINATE in 2023:
Click the button below and submit your information to request your business plan
Download your business plan
Self-schedule your meeting with a consultant

Ready to make 2023 your #BestYearEver? 
8 Buckets of Business Every Real Estate Agent Should Have (Real Trends Daily):   When Google started punishing websites for excessive reciprocal linking, companies that depended on this tactic went from the top of the Google ranks to page 100+, no matter how big their ad spend, resulting in former fire hoses of leads dwindling to just a few random drops.  And, of course, when COVID-19 restrictions put a halt to any and all in-real-life activities, those agents who depended solely on open houses and happy hours to fill their pipeline found themselves unable to work.  This is why a marketing mix is so important. If you spread your time, money and efforts across several buckets of business, you’re increasing the chances of filling some of them at any one time, even if one or more of them dries up for reasons outside of your control.  RealTrends Contributor Stacie Staub put together a list of eight different buckets of business every real estate agent must have in this info-packed article. Have other ideas? Email me at tracey@hwmedia.com.  Read more➡️
Max Cares: Congratulations to Donna Black who has a new grandson, Rowan, who was born on October 17th! Kaitlyn, Donna’s daughter, & Rowan are doing great!
Max Cares: Prayers to Donna Carlock whose mom is in critical condition in Kennestone.
Max Cares: Prayers to Cindy Raftis who has surgery this week.
Max Cares: Prayers to Heidi Kelly who is still not feeling well & whose husband, Jerry, had to go to the hospital.
Max Cares: Prayers to Heidi Owens whose daughter, Dess, is not feeling well.
REPEAT: ***Changes to MLS Marketing Based on NAR Policy Changes: You will notice additional compliance regulations for all MLS services (including FMLS & GAMLS) based on new rules passed by NAR this year. Some of these include:
Agents are prohibited from advertising their services for FREE to the public – Buyers or Sellers
Any financial bonuses or incentives must be listed in Public Remarks
Any changes to co-op commission (i.e. if I show your Buyer co-op commission to be ___%) must be in Public Remarks
The FMLS Compliance Notice will read: 
Rule #:  10.2  
Rule Name:   Bonus/Incentives in Private Remarks
Description:   Incentives and/or bonuses can only appear in the Public Remarks field.
Instructions:   Please ensure any reference to incentives and/or bonuses is removed from the Private Remarks and placed into the Public Remarks field. In addition, Incentives and/or bonuses must indicate if they are to the Buyer or to the Selling Broker.
Any changes to commission or bonuses & incentives must appear in any IDX websites advertising a listing with these financial options
Read More from NAR Here…
Read NAR Frequently Asked Questions on 2022 MLS Rule Changes Here…
REPEAT: October is National CyberSecurity Awareness Month:   NAR provides many resources for REALTORS to protect themselves & clients with respect to Cyber Fraud.
Cyber Security Checklist
Wire Fraud Email Disclosure
Avoiding Wire Fraud in Transactions
MX1 Greater Atlanta Cyber Insurance &  Cyber Security: We have just received the bound Cyber Insurnace Policy for 2022 – 2023.  These documents have been uploaded into the reference section of paperless pipeline
2022 – 2023 – Cyber Insurance Policy
2022 – 2023 – Cyber Liability Guidelines
2022 – 2023 – Cyber Insurance for Realtors
2022 – 2023 – Multi-Factor Authentication (MFA) Info
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!
 
Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.

**************************************

10/23/2022

The Amazon of Mortgage Companies – Monday 10/24 – 10:30am – 11:30am – Powers Ferry Office: Join us on Monday and learn how to get a Mortgage for ANY Buyer.  Thank you to Linda Kennedy of American Eagle Mortgage powered by Cross Country Mortgage for the whole laundry list of loan products available.  (Linda.Kennedy@ccm.com) American Eagle Mortgage is like the Amazon of Mortgage companies! Some of these products include:

2/1 Buy Down – known end rate, no money lost if Buyer refinances in a year when rates are expected to be back in the 4%s & cheaper than an ARM
100% VA New Construction Loan
True Stand-Alone 2nd Mortgage
Piggy-Back 2nd Mortgage
No Minimum Credit Score for FHA or VA Loan
Investor No Questions Asked Loan
Dream Home Foundation DPA with No Income Limits
No Tax Transcripts on Any Loan except for Jumbo
And MORE Products! Show up on Monday for more information!

There will be some goodies for you too!  Monday, October 24th – 10:30am – 11:30am – MX1 Greater Atlanta – Powers Ferry – 1355 Terrell Mill Rd. Bldg #1464 Marietta GA 30067  Thank you to George Ansong (GAnsong@Bellsouth.net) for bringing Linda to join us for the weekly Agent Mastermind!
GNG Discounts for Your Clients:  Over the past year, you’ve undoubtedly noticed increasing prices of many everyday goods and services such as groceries and gasoline. Similarly, natural gas prices have elevated. On average, wholesale natural gas prices are more than double what they were last year.*  That’s why Georgia Natural Gas® (GNG) is giving your clients a great discounted rate or $120 in bill credits on their new natural gas service. Plus, when your clients enroll we will thank you with a $60 VISA® Prepaid Reward Card!†† Anyone you refer can benefit – family, friends, clients and prospects!   Here’s how you can help your clients and others save this fall.
Register for your free referral credentials at gng.com/gnghub
Receive your referral and promo code
Share the special savings offer
Your referrals can choose from our Housewarming offers and select the price plan that best meets their needs.
$120 in Bill Credit
24 Month Fixed Therm Rate
Read More Here…
2023 Business Plan (Tom Ferry):  What do you want to accomplish in 2023?  Here in Q4, it’s time to answer that question and put your plan in place to achieve your goals.  And we at Tom Ferry are going the extra mile to help you succeed…  Download our brand-new 2023 business plan today and schedule your business plan consultation to complete it with the help of one of our expert business consultants!  That’s right… we’re not only giving you access to the same business plan our coaching members use, but also connecting you with an expert to create your plan – and it’s all TOTALLY FREE! Here’s your 3-step prep to DOMINATE in 2023:

Click the button below and submit your information to request your business plan
Download your business plan
Self-schedule your meeting with a consultant

Ready to make 2023 your #BestYearEver? 
Generate Business From Your Database (Ferry): There are two things every agent wants from their database:
“Come list me” calls
More referrals Let us show you a strategy that generates BOTH!
Annual Equity Reviews are sort of like CMAs on steroids, and when done correctly, they’ll get you more listings and more referrals than you ever dreamt possible. Here’s the best part – we’ve got the playbook, and we’re giving it away totally FREE! Learn the step-by-step process of one Phoenix agent who attributes $500k in annual GCI directly to Annual Equity Reviews! Click here and download now.
Max Cares: Congratulations to MaKay Swanson who is certified through GAR to teach Pre-License classes!
Max Cares: Congratulations to Aline Saenz & Greg Moore for capping!
Max Cares: Condolences to Renee Arnold whose parent passed away.
Max Cares: Prayers to Heidi Kelly who is not feeling well.
Max Cares: Condolences to the family Ann Hobbs on the passing of Ann & her husband 3 days later.
REPEAT: ***Changes to MLS Marketing Based on NAR Policy Changes: You will notice additional compliance regulations for all MLS services (including FMLS & GAMLS) based on new rules passed by NAR this year. Some of these include:
Agents are prohibited from advertising their services for FREE to the public – Buyers or Sellers
Any financial bonuses or incentives must be listed in Public Remarks
Any changes to co-op commission (i.e. if I show your Buyer co-op commission to be ___%) must be in Public Remarks
The FMLS Compliance Notice will read: 
Rule #:  10.2   Rule Name:   Bonus/Incentives in Private Remarks
Description:   Incentives and/or bonuses can only appear in the Public Remarks field.
Instructions:   Please ensure any reference to incentives and/or bonuses is removed from the Private Remarks and placed into the Public Remarks field. In addition, Incentives and/or bonuses must indicate if they are to the Buyer or to the Selling Broker.
Any changes to commission or bonuses & incentives must appear in any IDX websites advertising a listing with these financial options
Read More from NAR Here…
Read NAR Frequently Asked Questions on 2022 MLS Rule Changes Here…
REPEAT: October is National CyberSecurity Awareness Month:   NAR provides many resources for REALTORS to protect themselves & clients with respect to Cyber Fraud.
Cyber Security Checklist
Wire Fraud Email Disclosure
Avoiding Wire Fraud in Transactions
MX1 Greater Atlanta Cyber Insurance &  Cyber Security: We have just received the bound Cyber Insurnace Policy for 2022 – 2023.  These documents have been uploaded into the reference section of paperless pipeline
2022 – 2023 – Cyber Insurance Policy
2022 – 2023 – Cyber Liability Guidelines
2022 – 2023 – Cyber Insurance for Realtors
2022 – 2023 – Multi-Factor Authentication (MFA) Info
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!  
Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·       
 MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·       
 MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW: kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

********************************************************************

10/16/2022

***Changes to MLS Marketing Based on NAR Policy Changes: You will notice additional compliance regulations for all MLS services (including FMLS & GAMLS) based on new rules passed by NAR this year.  Some of these include:

Agents are prohibited from advertising their services for FREE to the public – Buyers or Sellers
Any financial bonuses or incentives must be listed in Public Remarks
Any changes to co-op commission (i.e. if I show your Buyer co-op commission to be ___%) must be in Public Remarks
The FMLS Compliance Notice will read:
Rule #:  10.2   Rule Name:   Bonus/Incentives in Private Remarks
Description:   Incentives and/or bonuses can only appear in the Public Remarks field.
Instructions:   Please ensure any reference to incentives and/or bonuses is removed from the Private Remarks and placed into the Public Remarks field. In addition, Incentives and/or bonuses must indicate if they are to the Buyer or to the Selling Broker.
Any changes to commission or bonuses & incentives must appear in any IDX websites advertising a listing with these financial options
Read More from NAR Here…
Read NAR Frequently Asked Questions on 2022 MLS Rule Changes Here…
MX1 Greater Atlanta Cyber Insurance &  Cyber Security: We have just received the bound Cyber Insurnace Policy for 2022 – 2023.  These documents have been uploaded into the reference section of paperless pipeline
2022 – 2023 – Cyber Insurance Policy
2022 – 2023 – Cyber Liability Guidelines
2022 – 2023 – Cyber Insurance for Realtors
2022 – 2023 – Multi-Factor Authentication (MFA) Info
Updates from Movement Mortgage: Thank you to John Bohannon for sharing with us the following information at the Woodstock Sales Meeting this week. Updates from Movement Mortgage – October 2022.
2023 Business Plan (Tom Ferry):  What do you want to accomplish in 2023?  Here in Q4, it’s time to answer that question and put your plan in place to achieve your goals.  And we at Tom Ferry are going the extra mile to help you succeed…  Download our brand-new 2023 business plan today and schedule your business plan consultation to complete it with the help of one of our expert business consultants!  That’s right… we’re not only giving you access to the same business plan our coaching members use, but also connecting you with an expert to create your plan – and it’s all TOTALLY FREE! Here’s your 3-step prep to DOMINATE in 2023:
Click the button below and submit your information to request your business plan
Download your business plan
Self-schedule your meeting with a consultant
Ready to make 2023 your #BestYearEver? 
All About Appraisals: Thank you to Caleb Bohannon – cbohannon@dsmurphy.com – of DS Murphy for sharing with us at the Woodstock Sales Meeting all about the current state of appraisals! We now know what is considered a “basement” a “bedroom” & More!  We also learned the process & timing & cost for DS Murphy to help you fight a low appraisal performed by another company.  It was really very interesting information on what DS Murphy is using for comps in today’s market too!
Digital Marketing Training: Meet Jason Pantana. He’s Tom Ferry’s marketing genius and arguably the absolute best resource today when it comes to learning highly effective real estate marketing tactics.   He’s also intimately familiar with the topics he teaches, which means to him, sharing tips with agents is like having an ordinary conversation. That’s great for the amount of insight he provides but can become challenging when you actually want to absorb and digest everything he’s saying.  Today we’re happy to launch a “best of both worlds” solution…  Jason Pantana’s MarketingPRO is a 3-module digital marketing training course that allows you to pause, rewind, rewatch, and actually implement while you learn from real estate’s brightest marketing mind.  
Module 1 – “Cracking the Social Code” – is now available, covering:

How to beat the algorithms on Facebook, Instagram, TikTok, and YouTube
Tips to create scroll-stopping profiles
The most effective, underutilized features you SHOULD be using
Social content strategies and video tips
And most importantly… how to capture LEADS, not just attention on social media

If you’re ready to solve your social media woes once and for all – and actually start attracting business through social – click and purchase MarketingPRO module 1 today. 
Homeward “Backed by Cash” Option for Buyers:  We’ve been working over the past few months to create solutions to better serve your agents and their clients. As our valued partner, I want to ensure that you have all that you need to help your agents leverage our newest product: Backed by cash.  I’m thrilled to share that Backed by cash is now even easier to use, and more clients will be eligible. Yesterday, our CEO Tim Heyl, announced that Backed by cash is now available in all of our markets nationwide. Effective October 12, 2022, the Base Convenience Fee for Backed by cash is 1%, and the Base Convenience Fee for Buy with cash is 1.9%.  
What is Backed by cash? Backed by cash strengthens your buyer’s offer, increases your leverage, and gives sellers peace of mind. It’s as simple as a traditional financed offer but with more benefits. It adds an addendum to your offer that if your buyer can’t close on time, Homeward will step in and buy the home with an offer that’s 100% cash. We have attached a Homeward Backed By Cash promotional flyer showcasing this new product that you may add to your sales meeting presentations next week and/or share in your brokerage intranet. We’re proud to help your agents and clients confidently meet every market.
Motivation from Mike Ferry (Tom’s Dad) – https://www.mikeferry.com/):  As we enter the 4th quarter of 2022, let’s use some of the following thoughts to keep our focus at a high level and as importantly, our schedule and our work ethic strong.  
1.    Be humble … be hungry … and always be the hardest working person in the room … Dwayne Johnson.  
2.    People do not decide their futures … they decide their habits and their habits decide their futures. 3.    Defeat is not the worst of failures. Not to have tried is the true failure.
4.    If you realized how powerful your thoughts are, you would work to never have a negative thought again.
5.    The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but a lack of will … Vince Lombardi.
Max Cares: Condolences to Heidi Kelly whose father passed away.
REPEAT: October is National CyberSecurity Awareness Month:   NAR provides many resources for REALTORS to protect themselves & clients with respect to Cyber Fraud.
Cyber Security Checklist
Wire Fraud Email Disclosure
Avoiding Wire Fraud in Transactions
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        MXGA –

*****************************************************************************************

10/9/2022

Columbus Day – Monday October 10th – No Banking & No Mail.
Welcome Agents New to Maximum One in September 2022!
October is National CyberSecurity Awareness Month:   NAR provides many resources for REALTORS to protect themselves & clients with respect to Cyber Fraud.
Cyber Security Checklist
Wire Fraud Email Disclosure
Avoiding Wire Fraud in Transactions
More Tips for Cyber Security: Check out these tips from Malwarebytes:
• Almost everything that cybersecurity experts told you about passwords is wrong. Sorry.
• For decades, experts pushed more rules to stop password theft and abuse. Longer passwords. More complex. A unique password for every single account.
• But with an average of almost 100 passwords per user today, it’s impossible to remember that many combinations. Instead, users rely on the same password over and over.
• A password manager can help you create new, unique passwords and store them easily, yes, but we’ve got another suggestion…
 Set up multi-factor authentication (MFA) on an account that currently doesn’t have it. Do it today. • MFA can protect against the vast majority of cyberattacks that leverage weak or stolen passwords. And you won’t need to memorize anything new.      Read more on our blog today.
Loan Products to Help ANY Buyer – American Eagle Mortgage: Thank you to Linda Kennedy of         American Eagle Mortgage powered by Cross Country Mortgage (Linda.Kennedy@ccm.com) for sharing with us at the Powers Ferry Sales meeting this week the myriad loan programs available for any Buyer to get them in a house.  American Eagle Mortgage is like the Amazon of Mortgage companies!  Some of these products include:

2/1 Buy Down – known end rate, no money lost if Buyer refinances in a year when rates are expected to be back in the 4%s & cheaper than an ARM
100% VA New Construction Loan
True Stand-Alone 2nd Mortgage
Piggy-Back 2nd Mortgage
No Minimum Credit Score for FHA or VA Loan
Investor No Questions Asked Loan
Dream Home Foundation DPA with No Income Limits
No Tax Transcripts on Any Loan except for Jumbo
And MORE Products!  Contact Linda for more information!
CAIVRS Report: Make sure the Lender is pulling a CAIVRS Report on all your buyers getting an FHA or VA or USDA Loan at time of Loan Application.  Thank you to Linda Kennedy of American Eagle Mortgage for explaining this to us at the Powers Ferry Sales Meeting this week.

What is CAIVRS
Information on the CAIVRS Report
Tax Reduction Strategies for Real Estate Agents – 10/21 10am – 12:30pm: There is a zoom on this topic – I have no knowledge of this presenter but thought you may be interested:  Here is the Zoom Link & more information:  https://us02web.zoom.us/meeting/register/tZAlcuqrqzgrH9MvC31raJ3Np1BMN0dCWMcX?mc_cid=c857b994eb&mc_eid=698ed3eb7a
Motivation from Mike Ferry (Tom’s Dad) – https://www.mikeferry.com/):  Everyone has different thoughts about what success is. The following quotes come from some very successful people … Read on.
1.Develop success from failures … discouragement and failure are two of the surest stepping stones to success … Dale Carnegie
2. There are three ways to ultimate success. The first way is to be kind. The second way is to be kind. The third way is to be kind … Mr. Rogers
3.I never dreamed about success … I’ve worked for it … Estée Lauder
4.Success is peace of mind, which is the direct result of self-satisfaction and knowing that you made the effort to become the best of what you are capable of … John Wooden
5.If you are working on something that you really care about, you don’t have to be pushed. The vision pulls you … Steve Jobs
Max Cares: Condolences to Michelle Butz whose mom passed away this morning.
Max Cares: Condolences to Amber Taylor whose dad passed away on Thursday.
Max Cares: Prayers for Tamika Pratt who had surgery on Thursday.
Max Cares: Prayers to Martha Edwards who is in Columbia caring for her sister who is battling cancer.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!
 
Click to Watch These Videos on Keys to Success with kvCore:

Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:
  ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:

kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2 Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

************************************************************

10/2/2022

May those who are observing Yom Kippur have an easy fast! – Beginning on the Evening October 4th
Changes to Facebook & Real Estate Advertising 1-30-23:   Starting on January 30, 2023, Meta will no longer support the ability for sellers to create vehicle & real estate / rentals listings using a Facebook business Page, along with the Vehicles Tab and Manage Inventory tab in markets where this feature is currently available. The free person-to-person listings for vehicle & real estate / rentals listings will still be available on Marketplace. Your ability to reach audiences via ads is also not changing. We are simply changing how inventory may be displayed in the future. 
What Will Happen After Changes are Made?   Come January 30th, 2023, you still have ways to drive success on Facebook. After this change, people on Marketplace can continue to create vehicle & real estate / rentals listings from their personal profile.
For Real Estate Businesses, people on Marketplace can continue to create real estate / rental listings from their personal profile. See the link for additional information about Facebook for Real Estate businesses.
What Can I Do About my Data?   After January 30, 2023, all existing listings that businesses have posted with their Facebook business Pages will be deleted. We recommend that you take a look at your existing listings and download them prior to January 30, 2023 if you would like. Instructions on how to download your information can be found here.  For more information please visit this page.
The Public Needs You & Your Experience & Training: According to Nick Bailey, President & CEO of ReMax, 91% of agents have never sold real estate when interest rates were over 4% and Days on Market were greater than 45 days.
May I Use the Term “REALTOR?”: This term is copyrighted by the National Association of REALTORS (NAR) and is reserved for use by members only.  Although the public mistakenly thinks this is the label of our profession, you MUST be a member of a local Board of Realtors & hence NAR in order to use this term applied to your business.  According to NAR’s website… “The term REALTOR® has one, and only one, meaning: REALTOR® is a federally registered collective membership mark which identifies a real estate professional who is a member of the NATIONAL ASSOCIATION OF REALTORS® and subscribes to its strict Code of Ethics.  The single most important rule governing the MARK is that it may only be used to convey this meaning, and never used to convey another meaning.”  https://www.nar.realtor/membership-marks-manual/definition-of-realtor 
Final Floors: Welcome to the newest MX1 Greater Atlanta Vendor Final Floors
GAR Infographic:  3 Reasons why you should get pre-approved for a mortgage.  Click here for PDF version.  Copy below for jpeg version.
REPEAT: MX1 Greater Atlanta October Community Outreach: This month’s Community Outreach is collecting coats for adults & children in need. Bring coats to your Branch Office. For more information, contact Katie Luttrell Pinnacle@eAGENTweb.com 770-919-8825 x 318.
Motivation from Mike Ferry (Tom’s Dad) – https://www.mikeferry.com/):  As the market continues to become more normal … this is YOUR time to succeed. The following thoughts should assist you as the year progresses.
1.    The bad news is that time flies … the good news is that you are the pilot.
2.    We each define our own life … don’t let other people write your script … Oprah Winfrey
3.    You are never too old to set another goal or dream a new dream.
4.    Do not allow people to dim your shine because they are blinded by it. Tell them to put their sunglasses on! … Lady Gaga
5.    You can be anything and everything … it all begins with starting.
Max Cares: Continued prayers to Michelle Butz whose mother remains in the hospital and is not doing well with a multitude of health issues.
Max Cares: Prayers to Donna Black whose husband, Bill, is recovering from chest pains & a trip to the ER but has not had a heart attack.
Max Cares: Congratulations to Robin Wilhite-Slay on the birth of her grandson, River Dean on 9/28/22. Max Cares: Condolences to Melanie Brown whose mother passed away
Max Cares: Prayers to Samra Hadden who was just released from the hospital from healing from an infection following hernia surgery.
Max Cares: Prayers to all of those impacted by Hurricane Ian.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!
 
Click to Watch These Videos on Keys to Success with kvCore:

Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:

kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1 Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)
GREC & Maximum One Resources
Marketing & Advertising – GREC License Law: Remember that all advertising must be done “in the name of the Broker” & “under the direct supervision of the Broker. This includes your Agent Website. Specifically with your website, you MUST have the Brokerage name & phone number on EVERY PAGE of your site. Additionally, this site must not be misleading (i.e. you may not market an unlicensed assistant & their phone number where the public may be led to believe that they are a licensed agent. See more information:

***********************************************************

9/25/2022

Real Estate News: Industry & Maximum One
L’Shana Tova – 1st night of Rosh Hashanah – Sunday, September 25th
Recasting a Mortgage to Lower Monthly Payment:  Thank you to Jay Alexander of Homestar Financial Mortgage (Jay.Alexander@HomestarFC.com) for explaining to us in depth at the Pinnacle Sales Meeting this week all about recasting a mortgage & the difference between recasting a mortgage vs. paying more money to the Principal.  What a GREAT tool to help Past Clients lower their monthly payment without refinancing to a higher rate!
GUARANTEED Leads from Your Database & FREE Lunch: Come to the MX1 Greater Atlanta Pinnacle Office on Thursday 9/29 from 11am – 12noon and John from Homeward will help you get a lead or make a call FOR you!  Register Here so we know how much food to get.  For more information, watch this.
Alternative to Adjustable Mortgage – Temporary Buy Down – 2/1 or 1/0: Talk to your Buyers about a Temporary Buy Down vs. an adjustable Mortgage.  They will then KNOW their interest rate in the future rather than taking a gamble!  Contact Jay or Denise at Homestar Financial for more information! Tons of information & explanation at the Pinnacle Sales Meeting last week!Jay.Alexander@HomestarFC.com  or Denise.Thomas@HomestarFC.com.
AREC Proposed Rule Change – Qualifications for Pre & Post License Instructors: The rule change would increase emphasis on teaching experience over real estate and related experience, adding a mandatory orientation for new instructors and a test following orientation.  To Review Proposal: https://bit.ly/3AZDvDX  
2023 Real Estate Marketing Plan (Tom Ferry) :  Here we are, staring straight into Q4 and then 2023 just beyond it. This is the time where we need to not only finish strong but also set ourselves up for success going into the new year.  A new year requires a new marketing plan, and today’s blog tackles three essential elements that should definitely be part of your 2023 marketing mix. I’ll dive into what they are, how often you should use them, and much more. Ready to find out what they are? Read More Here…
GAR Resources for REALTOR Safety Month: :  Watch these Instagram Ideas to get Business. REALTORS® face job-related risks every day. Being aware of potential dangers and taking precautions will help you avoid risky situations.  In an ongoing effort to keep safety top-of-mind for our members, the National Association of REALTORS® and GAR have designated September as REALTOR® Safety Month. The goal: Reduce the number of safety incidents that happen in the industry, so each of our members makes it home safely every night.  To accomplish this goal together with you, we must improve the Safety Culture in the industry by raising awareness, following safety protocols, and encouraging all REALTORS® to stay vigilant on the job.  To get started, here are 5 Safety Action Items for REALTORS®:  ·    
Plan Your Safety Strategy ·    
Tips and Best Practices ·    
Training Videos ·   
Personal Protection Resources ·    
Take the REALTOR® Safety Pledge
September is REALTOR Safety Month: September is National REALTOR® Safety Month, which makes it the perfect time for your agents to reflect on how to stay safe when they’re showing homes, hosting open houses, or meeting potential clients. For tips on agent safety, you can check out GeorgiaRealEstateAcademy.TheCEShop.com/Agent-Essentials/Topic/Agent-Safety, where you will find a variety of free resources, including blogs, ebooks, videos, and podcasts. As always, be sure to link to your affiliate site, GeorgiaRealEstateAcademy.TheCEShop.com. One way that agents can protect themselves is by ensuring they’re up to date on everything real estate, including best practices for personal safety. This month, we’re offering a 30% discount on all of our Continuing Education courses with promo code SAFETY.   Part of being a successful agent is taking steps to prioritize your safety. Ensure you’re up to date on everything real estate, including best practices for personal safety, by enrolling in courses with The CE Shop. Save 30% on your CE courses by visiting, GeorgiaRealEstateAcademy.TheCEShop.com and using promo code SAFETY.  
MX1 Greater Atlanta October Community Outreach:  This month’s Community Outreach is collecting coats for adults & children in need.  Bring coats to your Branch Office.  For more information, contact Katie Luttrell Pinnacle@eAGENTweb.com  770-919-8825 x 318.
Motivation from Mike Ferry (Tom’s Dad) – https://www.mikeferry.com/):  As the market continues to become more normal … this is YOUR time to succeed. The following thoughts should assist you as the year progresses.
1.    Success is not final, failure is not fatal. It is the courage to continue that counts … Winston Churchill 2.    The road to success and the road to failure are almost exactly the same.
3.    Opportunities don’t happen … you create them.
4.    Success usually comes to those who are too busy to be looking for it … Henry Thoreau 5.    Successful people do what unsuccessful people are unwilling to do. Don’t wish it were easier … Wish you were better … Jim Rohn
Max Cares: Continued prayers to Karina Galero whose husband has a severe spinal cord injury and  is paralyzed from the neck down from slipping in the pool on August 26th.  Here is a link to his “Go Fund Me” page:  https://www.gofundme.com/f/jose-angel-lucero-castillo
Max Cares: Prayers to Michelle Butz whose mother was just diagnosed with cancer and is still recovering from a stroke.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr

********************************************************************

9/18/2022

Welcome Agents in August – 2022:  Please welcome – & welcome BACK – these agents to Maximum One!  
September is REALTOR Safety Month: September is National REALTOR® Safety Month, which makes it the perfect time for your agents to reflect on how to stay safe when they’re showing homes, hosting open houses, or meeting potential clients. For tips on agent safety, you can check out GeorgiaRealEstateAcademy.TheCEShop.com/Agent-Essentials/Topic/Agent-Safety, where you will find a variety of free resources, including blogs, ebooks, videos, and podcasts. As always, be sure to link to your affiliate site, GeorgiaRealEstateAcademy.TheCEShop.com. One way that agents can protect themselves is by ensuring they’re up to date on everything real estate, including best practices for personal safety. This month, we’re offering a 30% discount on all of our Continuing Education courses with promo code SAFETY.

Part of being a successful agent is taking steps to prioritize your safety. Ensure you’re up to date on everything real estate, including best practices for personal safety, by enrolling in courses with The CE Shop. Save 30% on your CE courses by visiting, GeorgiaRealEstateAcademy.TheCEShop.com and using promo code SAFETY.  
FMLS Partners with Omni MLS in Latin America:  Jeremy Crawford, President of FMLS, is very excited to announce a new partnership with Omni MLS, the largest in Latin America.   Omni MLS serves thousands of real estate professionals throughout Mexico & Costa Rica, and they are working to add up to 14 more Latin American countries soon.  As an exclusive FMLS member-benefit in Georgia, our deal with Omni MLS means more opportunities to serve your clients who own or are buying vacation and/or second homes. And, it will generate even more relocation referral possibilities for you. So, this is a great reciprocal data share!  We expect to go live very quickly…. certainly within the next few weeks. Once we launch, you will see a new button on the Matrix home screen allowing access to the entire Omni MLS listing database. And, their members in Latin America will have access to our FMLS listing database – creating maximum exposure for your sellers right here at home. You might also recall, we recently announced a partnership with StellarMLS. As the 3rd largest in the U.S., StellarMLS covers Orlando and most of central and southwest Florida. I’m happy to report that data share is scheduled to go live on November 4th. They also cover Puerto Rico, so those listings will part of the listing data you will be able to see too! Read More Here…
Movement Mortgage Updates! – Thank you to John & Christina Bohannon for updating us on the market.  Some Buyers may choose an Appraisal Waiver with 20 – 25% down.  For more information, contact John & Click Here…
Creating an LLC for Tax & Legal Protection: Thank you to Jeff Willison of Hartman Law Firm for informing us at the Woodstock Sales Meeting of his expertise in handling and closing Commercial & Corporate Real Estate Transactions.  We also had a really interesting discussion on why & how to incorporate yourself for your real estate business.  Contact Jeff for more information!  Jeff@HartmanLawFirm.com
FMLS Statistics for August 2022:  For the entire FMLS Newsletter in September 2022, Click Here.   August 2022:
Average Sale Price – $464,619
Homes for Sale: 18,064
All Statistics – Click Here
What to Say Artificial Intelligence (AI) Tom Ferry: Introducing Tom Ferry’s WhatToSay.ai, the Real Estate Technology of the Future.  It’s been a long time since I’ve been as excited about a new product announcement as I am right now.  As a coach who’s always monitoring agent productivity, one thing I’ve come to realize is that no matter how useful a technology is, if it takes a lot of effort to use, adoption will be slow. But that’s not the case with what I want to share with you today… a revolutionary AI product that will save you time while also maximizing your effectiveness in EVERY interaction you have with a prospect or a client.  Curious? Then click here for more info…
5 Ways to Crush It on Instagram & Bring in Leads (KCM):  As more buyers and sellers take to the internet for their search for the perfect home and real estate agent, a strong social media presence has gone from a nice-have to a must-have.  Instagram is by far one of the biggest areas an agent can do this. The visual-based platform means that it’s an agent’s best friend when it comes to attracting new clients.  And if you follow these steps, you’ll be crushing it on Instagram in no time (and getting some business too).  Read More Here…
Instagram Post Ideas (KCM):  Watch these Instagram Ideas to get Business. 
https://youtu.be/c8bMtubSenQ
Out of the Box Marketing to Get More Listings Take note from Steve Jobs to get more listings:
https://youtu.be/TP7dtZFd1C0
Motivation from Mike Ferry (Tom’s Dad) – https://www.mikeferry.com/):  Let’s make it a September to remember by doing more production this month than you’ve done any month this year.  
1.    Stay away from negative people. They have a problem for every solution … Albert Einstein
2.    We don’t grow when things are easy, we grow when we face challenges.
3.    If you want something you’ve never had, you have to do something you’ve never done.
4.    In order to become the 1%, you have to do what the other 99% won’t.
5.    Don’t stop dreaming just because you had a nightmare.
 
Remember … there’s a lot of transactions to be done in the next four months.
Max Cares: Condolences to Fran Bacote whose 28 year old nephew was killed in an auto accident.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr

***********************************************************

9/11/2022

Today is Patriot’s Day! Sunday 9/11/22 . A day we remember so many heroes!!
MONDAY – 9/12/22 – 10am – kvCorepalooza!  Open to ANY Maximum One agent regardless of Franchise! Join us IN PERSON on September 12th at the MX1 Greater Atlanta Powers Ferry Office Monday September 12th from 10am – 1pm! Open to ALL MX1 Agents from ALL MX1 Franchises! Bring your laptop & you will get HANDS ON assistance setting up your kvCore Agent Website & CRM so that you may start generating more leads and learn how this amazing system works for YOU!!! AND… you’ll get 3 hrs CE credit AND we will provide a yummeroos lunch! Register here;;;
Increase in Conforming Loan Limits:  Thank you to Linda Kennedy of American Eagle Mortgage for informing us that in 2023 conforming loan limits will rise to $715,000! Please contact Linda for more information – linda.kennedy@ccm.com
MX1 Woodstock Sales Meeting – Tailgate Party! – Join us on Tuesday 9/13/22 at 10am for a great Sales Meeting & a party!  Wear the jersey of your favorite team & socialize with your MX1 Woodstock colleagues!  For more information, contact Karlene ShiverKarleneShiver@gmail.com or Lisa Paulauskis – lpaulauskis64@yahoo.com
Grand Opening – Maximum One in Rome: Congratulations to Maximum One Community Realtors !  Join them for a Ribbon Cutting on Wednesday, Sept. 14th from 2-4:30PM. The new address is 2 Professional Court Rome, GA 30161. Contact Marcie or Lynn for more information – Marcie@MaximumOneCommunityRealtors.com  or MX1crbroker@gmail.com.
Maximum One in Florida!  Maximum One now services all over Florida!   For more information, contact Amy & Neal MathesonMathesonreTeam@gmail.com   Areas include:
Central FL – St Petetersburg, Tampa, Lakeland, Orlando, Ocala, Daytona Beach, et
Emerald Coast – the Panhandle’s most popular beach communities, &
Space Coast – just north of Port Canaveral then south to just north of West Palm Beach. 
Video for Your Business – Tom Ferry:    Our team had the pleasure of attending and presenting at the Tom Ferry Success Summit. While there were lots of tips and insights shared, one constant that continued to come up session after session was the importance of using video as an agent today. Tom shared, “81% of consumers make a decision after watching a video.”  he bottom line is: you need video in your business.  If you’re not using it, you will get left behind. o have everything you need to get started quickly and easily, we created An Agent’s Guide to Video for Real Estate.   Get Your Free EGuide   Whether you’re uncomfortable on camera, don’t know how to make videos, or simply don’t have the time, this guide will give you the simple yet powerful steps to start creating great video content for your sphere today.  With An Agent’s Guide to Video for Real Estate, you’ll learn the easiest way to create a video script, 3 easy video ideas that you can make right now, tips and tricks to simplify your video marketing, and more!  Download this free guide to video and start creating powerful videos for your sphere today.
REPEAT: Keeping Current Matters: This is one of the fabulous resources we learned about at the Tom Ferry Summit! https://www.keepingcurrentmatters.com/ = Real Estate Content for Real Results in Real Estate. TONS of free information & 3 levels of membership. Position yourself as a market expert in all your social media & THEY do all the work! Check out the options ranging from $29.95/month – $89.95/month. https://www.keepingcurrentmatters.com/pricing/  Highest level of membership includes an all-in-one video content creator for you through “Real Talk!” KCM provides you with:
The Most Relevant Topics
Curated Market Insights
Done For You Content
Professionally Designed
Professionally Branded to You
Guide to Expired Listings (Tom Ferry):  With the market normalizing, Expireds are most definitely back in play.  And one Tom Ferry coaching member shared with us all the details of how he capitalizes on this powerful lead source – leading to $103,000 in 2021 GCI solely from Expireds!  We gave away his Lead Generation Playbook – along with 14 additional information-packed case studies – to attendees of our recent flagship Success Summit.  But now, even if you didn’t attend, you can get the Expireds playbook today for FREE! In it, you’ll find step-by-step directions including:
A daily checklist to follow
The tech tools needed to streamline Expireds
3 distinct segment buckets for every Expired lead
A proven Expired email follow-up plan
The best time of day to prospect and follow up Click below to be among the first to get public access to this information-packed resource!  Click Here…
Why It’s So Important to Hire a Pro (KCM):  blog post that you can easily share on social media with your prospects and clients by clicking the button below. Please note – this is the generic, non-personalized version of this post. If you’re not yet a Member and want to share a personalized version of this article. click here to learn more Discussion includes: 
If you’re thinking of buying or selling a home, you’ll want a trusted real estate professional on your side for their industry experience and expert insights.
The right advisor utilizes the latest technology and can help you navigate today’s home pricing and market values, the contracts and fine print, and the negotiations you’ll face.
Partner with a trusted real estate professional so you have expert advice each step of the way. Click Here to Continue Reading 
Motivation from Mike Ferry (Tom’s Dad) – https://www.mikeferry.com/):  Let’s make it a September to remember by doing more production this month than you’ve done any month this year.  
1.    Stay away from negative people. They have a problem for every solution … Albert Einstein
2.    We don’t grow when things are easy, we grow when we face challenges.
3.    If you want something you’ve never had, you have to do something you’ve never done.
4.    In order to become the 1%, you have to do what the other 99% won’t.
5.    Don’t stop dreaming just because you had a nightmare.  
Remember … there’s a lot of transactions to be done in the next four months.
Max Cares: Condolences to Ana Ferrara on the passing of her father.
Max Cares: Excited & appreciative to Daniel Fawole who is a registered nurse & currently serving in Honduras on a mission to provide medical care to those in need & win souls.
Max Cares: Prayers to Michelle Butz whose mother who is recovering from a stroke just discovered she has cancer.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More

****************************************

8/28/2022

Happy Labor Day!  Monday 9/5/22 – Maximum One Offices will be Closed.  All MX1 Associate Agents have 24/7/365 access to offices. No Newsletter “This Week at Maximum One” next week.
Tom Ferry Success Summit: Just WOW! This was one of the most Informative & Inspiring Summits in a while!  You MUST attend when your MX1 Franchise hosts it next year!  Click Here to read Tom Ferry’s Summary of the highlights from his opinion.  Some of the things we learned:
Lead Generation Playbooks
How to get your Listings to Rank HIGHER than Zillow in an online search!
How to set up your Agent Website so that you can place ONE ad on Facebook & your IDX Listings ALWAYS show up 
The Power of Questions
What to say or HOW to answer ANY objection & get ANY client to choose you!
How to get an AI Bot write a Blog post for you from just a headline!
And SO MUCH MORE!!!
Notes from Tom Ferry Summit: If you want brief (& beautiful) notes from the Tom Ferry Summit, check out the Facebook Page of “Brilliantly Bri Art” She has taken these types of notes for YEARS!
Keeping Current Matters: This is one of the fabulous resources we learned about at the Tom Ferry Summit! https://www.keepingcurrentmatters.com/ = Real Estate Content for Real Results in Real Estate.  TONS of free information & 3 levels of membership. Position yourself as a market expert in all your social media & THEY do all the work!  Check out the options ranging from  $29.95/month – $89.95/month.  https://www.keepingcurrentmatters.com/pricing/   Highest level of membership includes an all-in-one video content creator for you through “Real Talk!”  KCM provides you with:
The Most Relevant Topics
Curated Market Insights
Done For You Content
Professionally Designed
Professionally Branded to You
What to Say in ANY & ALL Real Estate Situations:  The keynote Speaker at the Tom Ferry Summit was Phil Jones – author of “Exactly What to Say – the Magic Words for Influence and Impact” – just WOW was the only reaction we all had to his presentation!  I know that many of us will be purchasing his book in order to get the opportunity to be a blessing to more people who need your services.  He annihilated the objection of “I’m just going to list / sell to Open Dorr or another quick & easy Guaranteed Offer company.”  Check out his Book available on Amazon
Maximum One Now in North Carolina & Florida!:  Congratulations to Neal & Amy Matheson (Owners/ Managing Partners of MX1 Premiere & Catalyst for opening Maximum One Offices in NC & FL!!  For more specific information, please contact Amy or Neal Matheson – mathesonreteam@gmail.com
  Marketing to Millenials: Millenial Real Estate Marketing – Through Agent Marketing Academy – August 3oth from 11:30am – 12:30pm  Millennials are second only to the Baby Boomers in population, have saved their down payments, and are part of the reason we had the Real Estate Boom in 2020 and 21. Our marketing dept. has put together a slam dunk updated class on this for FREE! Let’s go Rockstars!!  For more information, contact John or Christina  Bohannon: John.Bohannon@Movement.com Christina.Bohannon@Movement.com  Click to  Register Here    
REPEAT: Association of REALTORS Dues for 2023: Please pay your Local Real Estate Board Dues if you wish to stay with your local Maximum One REALTOR company. If you do NOT wish to remain a member of your local Board of REALTORS, please let your Franchise Management know and we will switch you to the REALTY division of your Franchise (if available.)
MX1 Greater Atlanta Community Outreach for September: This month we are collecting blankets for the elderly in Nursing Homes & Assisted Living  facilities.  Please bring your donations to your local Branch office.  For any questions, contact Katie Luttrell Pinnacle@eAGENTweb.com  770-919-8825 x 318.  
Homestar Bank Statement Loans: A great option for any Self-Employed Buyers.  Contact Denise Thomas or Jay Alexander for more information.  Denise.Thomas@Homestarfc.com  or Jay.Alexander@HomestarFC.com
Motivation from Mike Ferry (Tom’s Dad – https://www.mikeferry.com/):  We’re soon going into the month of September, and the Fall market is going to be strong … are you participating?
1.    Don’t be afraid to start over. This time you’re not starting from scratch, you’re starting from experience.
2.    Actions open doors. Consistency keeps them open.
3.    The struggle you’re facing is a test to see if you’re truly committed to the life you say you want. 4.    Miracles start to happen when you give as much energy to your dreams as you do to your fears. 5.    Do not get upset with people or situations, both are powerless without your reaction. Have a great finish to the month of August.
Max Cares: Prayers to Karina Galero who found her husband in the pool yesterday unresponsive & unable to move.
Max Cares: Prayers to Jane Casey who is recovering from some very serious health issues that have almost taken her life.
Max Cares: Congratulations to Sherry Sanders on getting her Broker’s License!
REPEAT: kvCorepalooza!  Join us IN PERSON on September 12th at the MX1 Greater Atlanta Powers Ferry Office Monday September 12th from 10am – 1pm! Open to ALL MX1 Agents from ALL MX1 Franchises! Bring your laptop & you will get HANDS ON assistance setting up your kvCore Agent Website & CRM so that you may start generating more leads and learn how this amazing system works for YOU!!! AND… you’ll get 3 hrs CE credit AND we will provide a yummeroos lunch! Register here;;;
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide

*********************************************

8/21/2022

8/23 – 8/25 – Maximum One Brings You the Tom Ferry Success Summit: Why let the economy dictate your income… attend this event and learn how to MAKE MORE SALES!  Maximum One companies are bringing this event to you at NO COST to you AND you may receive 6 hrs CE credit each day for a total of 18 hrs CE credit – note you must stay the entire day for CE credit.  9:30am – 6pm each day (with breaks) You do NOT need to stay entire day to learn something that will increase your business (just no CE credit unless you stay all day) IN BRANCH ONLY:  Click on links below for more information – please register even if not attending entire day so we have enough handouts printed
Maximum One Greater Atlanta – Pinnacle/West Metro Office
Maximum One Platinum – All Offices
Maximum One Partners – All Offices
8/23 – 8/25 – About Success Summit “Get Ready to Double Your Business”: Welcome to Success Summit 2022, the 20th Annual Real Estate Conference that has helped to create some of the most legendary real estate agent strategies in the world. And today, strategy matters more than ever.  Over the last two years, the world and the industry have been rocked with ups and downs, unpredictability, and now an incoming recession. How do you refocus and GROW your business during times of low leads, low inventory, and consumer unease? What is YOUR plan?  Read More Here…  
See Full Daily Agenda:  It’s like 6 Events in 1:  Here are the topics that will be covered…
Coaching – Three days of coaching from Tom Ferry spanning the big picture to the granular details so you can implement immediately.
Lead Conversion – Up your persuasion skills to book more appointments, win more listings and earn more of the money you deserve.
Marketing – Proven online and offline marketing strategies so you can stop wondering where your next deal will come from.
Networking – Get involved to exchange ideas, learn from experts and build referral partners! Productivity Hacks – Time is precious. Learn how to master your schedule and reclaim your life!
Scripts – You’ll learn what to say and how to say it to win more business and earn more commissions!

To see Daily Agenda, Read More Here…
Homeward Cash Option for Buyers:  Turn ANY Buyer into a cash Buyer with a program different from the Ribbon program.  Register to be an agent who may use the Homeward Program & learn more about it with a Virtual Training Class on Monday 8/22/22 from 1pm – 2pm Click Here for More Info & to Register…
Get Featured in Atlanta Agent Magazine:  Are you interested in being featured in this magazine?  Or be featured in their special “Who’s Who in Residential Real Estate edition?  Click here for more information…
  The Perks of Home Ownership (GAR Infographic): Every month, GAR produces an infographic with helpful information that you can share with your contacts.  Here’s how:
1. Download and print the infographic in PDF format*. You can then use it in listing packages, marketing materials, etc.
2. Download the image in JPG or PNG format and share it across your social networks.  
Association of REALTORS Dues for 2023: Please pay your Local Real Estate Board Dues if you wish to stay with your local Maximum One REALTOR company.  If you do NOT wish to remain a member of your local Board of REALTORS, please let your Franchise Management know and we will switch you to the REALTY division of your Franchise (if available.)
LICENSE LAW (GREC RULE 520-1-.12 Business Brokerage) Agents Involved with Listing/Selling Businesses: A real estate License is required to receive a commission on the sale of a business that includes a transfer of any type of real estate. Valuing a business is quite different than determining a listing price for a piece of real estate. Be careful that you consider the business as well as the real estate value when taking a listing on a business. The core value is based upon the projected future profits from the business itself. The listing agent should work in conjunction with the owner’s CPA and other professionals familiar with that type of business and the tax and legal implications of selling an on-going concern.  Unless otherwise excepted from licensure requirements by O.C.G.A. Section 43-40-29, a person who brokers the sale of a business must hold an appropriate license issued by the Commission if the sale of the business involves the transfer of any interest (including, but not limited to, leasehold or ownership interest) in real property. A business broker and any of the business broker’s associates who do not hold licenses issued by the Commission may not negotiate or attempt to negotiate or assist in procuring prospects for the sale of a business where: (a) that sale involves the transfer of any interest in real property, or (b) where the payment of all or part of a commission or fee to the business broker or any of the business broker’s associates in the sale of a business is contingent upon the transfer of an interest in real estate. An unlicensed broker may not perform or attempt to perform the acts in the preceding sentence and then secure a person licensed by the Commission to approve that transaction. see also O.C.G.A. §§43-40-1; 43-40-2; 43-40-29; and 43-40-30
Motivation from Mike Ferry (Tom’s Dad – https://www.mikeferry.com/):  The following are good thoughts to keep us moving forward.
1.    Always make a total effort, even when the odds are against you … Arnold Palmer
2.    A dream is not something that you wake up from, it’s something that makes you wake up. 3.    Don’t stop until you’re proud.
4.    Success is the sum of small efforts repeated day in and day out.
5.    Emails get reactions. Phone calls start conversations … Simon Sinek Consider making more calls to your database.  Have a great week.
Max Cares: Congratulations to Teressa McIntosh on the birth of her granddaughrter, Farrah Davis McIntosh born 7/28/22.
Max Cares: Thank you to Traci Browning for sharing this information that The dermatologist told me she can write a prescription for a wig and most insurance companies cover one wig per year up to $1,000! So I have been looking online and the dermatologist recommended 2 local stores so I ordered from the one in Marietta behind Kennestone Hospital. Since we all know someone that lost their hair due to chemo, childbirth or any reason, figured I would share the information so we could all help others get back to their sense of normal. 😃
REPEAT: kvCorepalooza!  Join us IN PERSON on September 12th at the MX1 Greater Atlanta Powers Ferry Office from 10am – 1pm! Open to ALL MX1 Agents from ALL MX1 Franchises! Bring your laptop & you will get HANDS ON assistance setting up your kvCore Agent Website & CRM so that you may start generating more leads and learn how this amazing system works for YOU!!! AND… you’ll get 3 hrs CE credit AND we will provide a yummeroos lunch! Register here;;;
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·       
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·       
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1

****************************************

8/14/2022

Welcome Agents New to Maximum One Companies:: Please make the following people feel welcome as your new colleagues at Maximum One:
Movement Mortgage Offers Bridge Loans: Thank you to John & Christina Bohannon of Movement Mortgage for explaining to us at the Woodstock Sales Meeting all about the Bridge Loans that are BACK and may help your clients get into a NEW home before selling their CURRENT home without having to use an outside program like Ribbon or Homeward!  Contact John for more information – John.Bohannon@Movement.com
Listing Prospects Talking About Getting Divorced? Thank you to Frances McKinney of Hartman Law for informing us at the Woodstock Sales Meeting of this important information to know about couples thinking of filing for Divorce & wanting to sell their home.  When a couple files for divorce, it puts a stay on any real property meaning they may NOT sell the house until the divorce is Final… even if only one spouse is on the title.  If the couple is already in the middle of a divorce that has not yet been finalized, then their respective attorney will have to get the Divorce Court to sign off on any listing & Purchase & Sale Agreement. Contact Frances for more information – Frances@HartmanLawFirm.com
  Tom Ferry Summit: Maximum One is excited to bring to you Tom Ferry’s Summit – August 23 – 25: The Event that WILL make you more money & get you Excited about your business! AND… we are able to offer it to you for up to 18 hours of CE credit!!!  Register on Online Calendar: www.registerforREclasses.com – Select your area or “Marietta” for Corporate Calendar”

Maximum One Greater Atlanta – Pinnacle/West Metro Office
Maximum One Partners – All Offices
Maximum One Platinum – All Offices  
Watching Your Money & Your Business: We are excited to bring a NEW CE Class to you taught by Closing Attorney, Amee Davis & CPA Derrick Davis – “Running Your Real Estate Business as a Business – taught Virtually on Wednesday 8/17/22 from 10am – 1pm – Register Here…
2022 – 2023 MX1 Greater Atlanta E&O Insurance: The 2022 – 2023 E&O Insurance Policy Declarations Page & General Liability Insurance Certificate is in the Reference Section of Paperless Pipeline.
10 More To-Do’s to Boost Sales (Real Trends Daily):  With multiple offers dwindling and a seasonal and market shift happening, agents must shine a light on their marketing and prospecting.  Real estate broker Stacie Staub covered 10 things agents should do in this article. Here are 10 more activities agents can complete to market-proof their businesses.  Brokers, introduce these activities to agents at your sales meetings. Agents, try some of these sales boosters when you have some free time. It will pay huge dividends.  Here are the first two:
Save at least five new auto-property searches for yourself. Use your brokerage’s IDX website or your MLS to its fullest. It’s never been more important to stay on top of changing inventory, price decreases, and withdrawn or expired listings to make sure that you’re able to advise your customers using real-time data.
Complete the National Association of Realtors’ Fairhaven challenge. Assuming you’re a Realtor, you already have access to this important learning tool that gauges how much you understand about fair housing. Log in and get started!
Continue reading
Inventory Foreclosures & the Shifting Market (David Childers)   In this week’s Deep Dive, KCM President, David Childers, gives you everything you need to know in this fast-moving market, including updates on inventory, foreclosures and what you can do to be the voice of reason in these uncertain times.  Click here to watch video…
Motivation from Mike Ferry:   What we do from now until the first of October often determines the strength of our fourth quarter. The following thoughts should help all of us move forward faster.
The temptation to quit will be its greatest just before you’re about to succeed.  
All of life is peaks and valleys. Don’t let the peaks get too high and the valleys get too low … John Wooden  
Success is not final and failure is not fatal. It’s the courage to continue that counts … Winston Churchill The real risk is in doing nothing … Denis Waitley  
The two things that define you are … your patience when you have nothing and your attitude when you have everything.

The market is changing … define the skills you need to carry you through the winter. Have a great week.
Max Cares: Prayers to Robin Wilhite-Slay whose husband, Jim, just underwent surgery to remove blockage in his coronary arteries.
REPEAT: kvCorepalooza!  Join us IN PERSON on September 12th at the MX1 Greater Atlanta Powers Ferry Office from 10am – 1pm! Open to ALL MX1 Agents from ALL MX1 Franchises! Bring your laptop & you will get HANDS ON assistance setting up your kvCore Agent Website & CRM so that you may start generating more leads and learn how this amazing system works for YOU!!! AND… you’ll get 3 hrs CE credit AND we will provide a yummeroos lunch! Register here;;;
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!  
Click to Watch These Videos on Keys to Success with kvCore:

Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
Top 5 Activities to Do Every Day in kvCore
Creating Your Own Smart Campaigns
Use of Hashtags and More
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:

kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1

***************************

8/7/2022

kvCorepalooza!  Join us IN PERSON on September 12th at the MX1 Greater Atlanta Powers Ferry Office from 10am – 1pm!  Open to ALL MX1 Agents from ALL MX1 Franchises!  Bring your laptop & you will get HANDS ON assistance setting up your kvCore Agent Website & CRM so that you may start generating more leads and learn how this amazing psystem works for YOU!!!  AND… you’ll get 3 hrs CE credit AND we will provide a yummeroos lunch!  Register here;;;
Zillow & Opendoor Announce Multi-Year Partnership: Thank you to Beth & Campbell Haigh of Team Haigh for sharing this information.   Aug. 4, 2022 /PRNewswire/ — Zillow, Inc. and Opendoor Technologies Inc. have announced a multi-year partnership that combines two category leaders to transform how people start their move. The partnership will allow home sellers on the Zillow platform to seamlessly request an Opendoor offer to sell their home.  Read More Here…
Additional Articles on This Partnership:
Inman News
Real Trends
Geek Wire
The Real Deal
10 Advantages of a Market Correction:  Thank you to George Ansong for sharing with us at the Powers Ferry Sales Meeting this information.  Are there any advantages To A Market Correction?? After a couple of years of frenzied real estate market and insane appreciation of property values it seems that the real estate market is cooling down a bit. NAR data shows that inventory of homes for sale began rising in April 2022, with more than 237,000 additional homes on the market by June. This number is expected to keep rising. Sales are cooling. Earlier this month, the annual rate of new home sales fell 17% between March and April. It was also the lowest reading since April 2020. Reports show that the numbers of homes with price reductions continues to rise while the share of homes getting multiple offers is decreasing.  There is a market correction going on now – The big question is:- Are there any advantages to a market corrections ? In my opinion the answer is A BIG YES Here are 10 reasons why a market correction is advantageous.

1. A lot of Agents will check out emotionally, mentally and physically because of all the negative news and drop out of the market eventually – do not be one of them – Weed out incompetent and lazy agents who are not used to a market down turn ~ we fail to realize the real estate is a very cyclical business and we have to understand market cycles and what to do about them
2. Increase in inventory resulting in…      
Read More Here….
MX1 Greater Atlanta 2023 E&O Insurance:  Policy will be finalized this week and the Declarations Page will be available on the Reference Section of Paperless Pipeline
OpenDoor Fined for Misleading the Public: The Federal Trade Commission fined OpenDoor $62 Million for misleading the public on the cost of Home Buying. Read More Here…
August Community Outreach – Greater Atlanta The Community Outreach for August is hygiene products for shelters.  Please bring any products (hotel shampoos, lotions, soaps, extra toilet paper, deodorant, soaps, body washes, any hygiene products to your Branch to be distributed to women’s shelters & homeless shelters in your area.  For any questions or to get involved, please contact Katie Luttrell  Pinnacle@eAGENTweb.com  770-919-8825 x 318.
Inventory Foreclosures & the Shifting Market (David Childers)   In this week’s Deep Dive, KCM President, David Childers, gives you everything you need to know in this fast-moving market, including updates on inventory, foreclosures and what you can do to be the voice of reason in these uncertain times.  Click here to watch video…
Awesome Loan Programs from American Eagle Mortgage:  Thank you to Linda Kennedy of American Eagle Mortgage (Linda.Kennedy@ccm.com for sharing and explaining these programs at the Powers Ferry Sales Meeting. Contact Linda for more information and she will also co-brand your marketing pieces!
100% FHA Loans
100% Doctor Loans
No IRS Transcripts on any loans except Jumbo
And More!
American Eagle Mortgage now Powered By Cross Country Mortgage: Please make note that American Eagle Mortgage (MX1 Greater Atlanta Powers Ferry Lender Affiliate) is now a boutique division of Cross Country Mortgage.  Linda Kennedy is still our fantastic Lender Affiliate & still the Regional President and her NEW contact information is:
  
678.614.4653
https://ccm.com/Linda-Kennedy
linda.kennedy@ccm.com
CrossCountry Mortgage, LLC
3415 Old Highway 41, Suite 730 and 740
Kennesaw, GA 30144
Personal NMLS209067 Branch NMLS2338543    Company NMLS3029
GAR Housing Market Update – June 2022: The Monthly Housing Indicators for Georgia are in for June. Median Sales Prices were up 20 percent year-over-year, Days on the Market decreased 22 percent, and Months Supply of Inventory rose 29 percent.
  ·    
New Listings increased eight percent to 20,898 ·    
Pending Sales decreased 17 percent to 12,935 ·    
Closed Sales were down 13 percent to 14,485 ·    
Inventory levels increased 24 percent to 24,673 units ·    
The Median Sales Price increased 20 percent to $360,000 ·    
The Average Sales Price increased 17 percent to $425,032 ·    
Days on Market decreased eight percent to 22 days ·    
Months Supply of Inventory was up 29 percent to 1.8 months  

Click here to read the full update for June, including our Housing Supply Overview.
Motivation from Mike Ferry:  Here we are in the month of August and we hope that your production is on track. These thoughts may inspire you to keep moving it forward.  
1. When we stay positive, the ups will be more frequent than the downs.
2. Contrary to popular opinion, quitting is for winners. Knowing when to quit, change direction, demand more from life, give up on something that wasn’t working and move on is an important skill that people who win at life seem to have.
3. We must all suffer one of two things … the pain of discipline or the pain of regret and disappointment … Jim Rohn
4. We all struggle before we come up. Struggle teaches us what we don’t want to return to and helps us appreciate what we have accomplished.
5. Prediction depends on events outside our control. Creating depends on events within our control. Don’t guess about the future. Shape it and create it.
Max Cares: Prayers to Michelle Butz whose mom had a stroke and will go to a rehab unit for recovery.

*********************************

7/31/2022

4 Ways to Calm Fears in Your Market (KCM): There are a lot of questions about real estate on everyone’s minds right now.  That feeling of uncertainty may be driving anxiety in your market, and even worse, spreading fear that a housing crisis is on the horizon.  However, you still have one very important tool you can use to help your clients through this: communication.  By starting conversations, sharing important insights and providing market updates, you’re replacing fear with facts. And when these uncertain times pass, you’ll be remembered as the real estate agent who went above and beyond to help their community through this.  Here’s how you can dismantle fear, be a voice of reason and keep your clients informed in these uncertain times.  Read More Here…
GAR Infographic “Don’t Derail the Closing”: If you are a REALTOR, go to GAR’s website https://garealtor.com/members/member-resources/plugged-in-with-gar/   and download this Infographic & add your Agent information. This month’s is information to your client regarding how to make sure they don’t unintentionally mess up their closing.  Click here for pdf.
1st Time Home Buyers & Rent Payments: Thank you to Christina & John Bohannon of Movement Mortgage – John.Bohannon@Movement.com & Christina.Bohannon@Movement.com – for informing us that Freddie Mac just added enhancements where they’re going to start reading a first time home buyers rent payment history and it’s credit assessment to help expand opportunities for homeownership.
Motivation from Mike Ferry:  Here are 5 thoughts for your consideration …
1.    When was the last time you woke up and thought this could be the best day of your life?
2.    For those that are involved in leading a team … being a leader doesn’t require a title because having a title doesn’t make you one.
3.    The quality of a great salesperson is reflected in the standards they set for themselves.
4.    Winners are not people who never fail, but people who never quit.
5.    Note to self … you’re not too old and it’s not too late.
Max Cares: Prayers to Laura Wilson who is recovering from a UTI.
Max Cares: Prayers to Katie Luttrell who has been sick last week.
Max Cares: Prayers to Vivian Cade who has not been feeling well last week.
Max Cares: Condolences to Renee Thomas on the passing of her mother.
Max Cares: Prayers to Chris McDonald who was in a terrible car crash with semi truck.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!
Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

**************************************

7/24/2022

9 Back to Basics Steps Agent Should Take (Real Trends):  If you haven’t been in real estate for a market that doesn’t have your sellers wading through 20 offers and buyers so desperate for a home that they are waiving contingencies, then you’re in for a surprise as the market moves to a more normal one. It’s time to go back to basics, or start with the basics, so you can thrive today. Why?  First, it sets you apart from the competition. So many real estate agents are caught up in digital marketing that they neglect basic strategies that involve face-to-face contact. By going back to basics, you are forging a connection that sets you apart from the competition. It’s Refreshing: We’ve all heard how taking a break from the internet can be restorative to our mental health. Moving away from digital will provide a new outlook for you and the improved attitude will rub off on potential clients. Read More Here…
The Market Shift (Tom Ferry): Want to know my guaranteed method of solving uncertainty? Here’s a hint: it’s probably within arm’s reach of you, right now. Click that little button to learn my strategy in less than two minutes, and keep an eye out for new installments, coming out only on social. Watch Here…
Beware of Text from SOLD.com: Thank you to Amanda Johnson for sharing this information with us on the MX1 Rockstars Group on Facebook: “Agents Beware! Just got this text from SOLD.com claiming my existing client was a referral from them. I guess with the market slowdown they will now try to scrub their database and any addresses they deemed were emailed over they will try to claim. I sent proof over to them but we should not have to go through this.”  
What’s Going On with the Market in Cobb County?  Thank you to Matthew Share for sharing this insight on the MX1 Rockstars Group on Facebook – “Very interesting: I had a search set up in FMLS to notify me each week of all of the homes 500K and under in Cobb County that listed 14+ days ago and are still Active. For the longest time, this list was non existent; perhaps 2-3 properties each week. All of a sudden now, the list exceeded 500 results. What’s even more interesting: I flipped through them and noticed that at least 2/3 of them are listings with low (2-2.5%) commissions to buyers agents….just sayin’ Maybe the days of getting away with that are fast ending.”
Motivation from Mike Ferry:  As some of you know, I had the good fortune of working with Earl Nightingale for years. He had so many interesting thoughts and was quoted probably as often as any great inspirational leader. I thought I’d share a few of his thoughts with you today.
1.    You become what you think about most of the time … be careful of what you put in your mind. 2.    All you need is the plan, the roadmap, and the courage to press on to your destination.
3.    Our personal environment, the world with which we live and work, is simply a mirror of our attitudes and expectations.
4.    If you think in negative terms, you will get negative results. If you think in positive terms, you receive positive results.
5.    The problem that we face is bridging the gap which exists between where we are today and the goal we intend to reach.
Max Cares: “Let us not become weary in doing good, for at the proper time we will reap a harvest if we do not give up.” – Galatians 6:9
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!

Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

**********************************

7/17/2022

Keeping Current Matters – David Childers:  Please be aware…. If a video stood in the way of you getting new or more clients, would you let that stop you from creating one?  Of course not. With the market shifting, now is the time to share market insights and get in front of any clients who may have put their house search on pause.  And video is the best way to do that.  Take a look at our recent article, The Video Every Agent Needs to Make Right Now, where we’ll show you how to easily record your response to this top client question: “Should I buy a home right now?” With so many buyers looking for answers, we want to make sure you have the tools you need to give them those answers – confidently. Download the 2022 Summer Buyers Pack here now to get everything you need to stand out from your competition.  In this free download, you’ll gain access to our 2022 Summer Buyer Guide and the Perfect Buyer Presentation. Plus as an added bonus, you’ll also receive The Slides You Need to Share this Summer with handy visuals to help you answer the toughest questions in this shifting market. Download the 2022 Summer Buyers Pack today – a $50 value that’s only available FREE for a limited time. 
Homeward Cash Option Program: Make sure to get “certified” with Maximum One in this program. We will begin trainings beginning with the July Pinnacle Sales Meeting & then the August Powers Ferry & Woodstock Sales Meetings. If you are a Maximum One agent with another Franchise, please contact your Broker directly for more information on how you may access this program to help your Buyers!
  What Is Homeward? https://www.homeward.com/ ·        
Homeward gives you the keys to a more convenient home-buying transaction: ·        
so Buyer can buy before they sell, negotiate better terms, and bring your agent along for the win.      
Buy before you sell ·        
Make any offer a Cash Offer  ·        
Give Sellers More Certainty
 
National News Story: – https://www.nbcnews.com/nightly-news/video/all-cash-offers-are-becoming-more-common-in-hot-housing-market-136314437779
Property Tax Sticker Shock: Property tax valuation notices are hitting mailboxes across Alabama and some homeowners may be shocked to learn they will owe higher taxes than previous years. While most everyone wants property values to be high, the result can be a higher tax bill. Especially in rapidly growing areas of Alabama and where demand for homes pushed prices upward, 2022 tax notices – based on 2021 values – will reflect those increased values. Read More Here…
Always Be Listing Script:  Thank you to John Bohannon of Movement Mortgage for sharing this simple yet effective script to get your foot in the door & create opportunity to get a listing! Anytime you’re speaking with someone, simply ask, “I’m curious, have you ever thought of selling your home?” OR “Have you had any thoughts of selling? Do you know anyone who’s had thought of selling?” If they say “No”… you follow up with “Do you know of anyone who’s had thoughts of selling?” or “For the right price, would you consider selling?”  … if they say “yes” then schedule a Listing Appointment! Think of all the referral possibilities you create for yourself! For more information and to receive a copy of the Movement Mortgage Playbook, contact John – John.Bohannon@Movement.com
Max Cares: Prayers to Anya & Danny Dupree whose son, Bowie, is back in the hospital with major issues with his feeding tube.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!  
Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
Setting Up Squeeze Pages
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW:
kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

****************************

7/10/2022

ALL MX1 REALTORS: :  Please be aware that all of the REALTOR Associations are beginning to send out Renewal Notices for your Board Dues for 2023.  If you choose to no longer belong to a Board, you will need to let your Broker know so that we may switch you from the MX1 Realty division of your Franchise to the REALTOR Division of your Franchise.
Homestar Heroes Initiative:  Honoring heroes who work hard in our community everyday! Homestar will contribute $1,000 for these Buyers.  Please contact Denise Thomas or Jay Alexander for more information.  Denise.Thomas@HomestarFC.com or Jay.Alexander@HomestarFC.com
US Stamps Increase in Price: Thank you to Shannon Kirk for informing us on the MX1 Rockstars Facebook Page that stamps increase in price on Sunday 7/10/22 – here is the Article from US Postal Service.
24 YouTube Channels Real Estate Agents Should Subscribe to::  According to Inman News, here are 22 YouTube Channels you should subscribe to as a Real Estate Agent.  Please note that #22 & #23 aren’t actually ON the list but SHOULD be!  LOL LOL LOL  Click here for the article from Inman News.
YouTube Channel #22 – Real Estate Made Crystal Clear
YouTube Channel #24 –  Real Estate Back Story
Homeward Cash Advantage Option for Buyers:  Stay tuned for Maximum One agents to be certified to offer this cash advantage option for your Buyers!  Read more about it here:  www.Homeward.com & here is a video on this program from NBC Nightly News.  We are bringing this to you so that you may help more Buyers buy now!
REPEAT: MX1 Greater Atlanta Community Outreach – July 2022: Please bring school supplies to your Branch for this month’s Community Outreach – children in need of school supplies for August! For more information, contact Katie LuttrellPinnacle@eAGENTweb.com 770-919-8825 x 318.
Max Cares: Prayers to Robin Wilhite-Slay whose husband, Jim, had a stroke and ongoing mini-strokes and is in the hospital undergoing test to find the location of the blood clot causing these issues.
REPEAT: kvCore Keys to Success How-To Videos:  Maximum One Franchises through our parent corporation M.O.R.E. Corp provides kvCore Lead Generating Website & marketing Platform FREE to ALL Maximum One associates. Please watch these videos courtesy of Alan & Ming Richardson to get you started!   Click to Watch These Videos on Keys to Success with kvCore:
Leads & Campaigns
Marketing
Nurturing Leads
Property Alerts & Core Listing
Setting Up Landing Pages
GREC Marketing & Advertising Guide: As a licensed real estate agent in Georgia, you are required to stay current with Georgia License law & adhere to those laws.  Please click here for the
GREC Rules on Marketing & Advertising.
REPEAT: MX1 Greater Atlanta – Online Credit Card Payment Links: The Payment Links on www.eAGENTweb.com are back working or you may go directly:   ·        
MXGA – https://www.maximumonerealtygreateratlanta.com/mxga ·        
MXGR – https://www.maximumonerealtygreateratlanta.com/mxgr
REPEAT – Increase Your Business with kvCore: ALL Maximum One Companies provide the kvCore Platform for all of our agents for FREE!!!! You get an Agent-Branded lead-Generating Website, a robust CRM with Action Plans, a Listing Presentation, a Website for Every listing, a Social Media Push for listings or your real estate services & more! Get Started NOW: kvCore Quick Start Guide (courtesy of Karie Smith of Echelon Real Estate Serviceskarie@echelonrealestateservices.com)
pdf of kvCore Quick Start Guide
Link to Shared Google Doc of kvCore Quick Start Guide
Video – Agent Orientation
Video – Training #1
Video – Training #2
Video – Listing Presentation (Core Present) & Listing Social Media Push (Core Listing Machine)

****************************

7/3/22

Welcome Agents – June 2022: Please make the following agents who are your new colleagues feel welcome!
Property Surveys & Potential Seller Default: Many Title Companies will NOT issue “Good & Marketable” title at Closing without a Seller providing a Survey – EVEN if the Seller purchased the property with Owner’s Title Insurance. If an Owner got a mortgage when they purchased a property, then the LENDER is covered by the Title Insurance up to $25k (with American Land Title) and there is a $5k deductible for the Owner. The issue is many people bought a house and the Title Search did not go back a full 50 years and so a current Title Company will not insure over these previous title policies. There are some Survey Companies taking 2 – 3 months to perform a survey… yikes! Listing Agents, make sure to determine if the Seller has a survey or may need to get one. If the Title Company requires a Survey and the Seller cannot provide, this will be a Seller default on the contract if they do not close. Thank you to Amee Davis of Davis & Associates for going over this information with us at the Pinnacle Sales Meeting. ADavis@DavisLawGA.com
Medical Collections Fall Off Credit Reports July 1, 2022: Medical collections will now need to be 12 months vs. 6 months old to hit the Credit Report. Thank you to Denise Thomas of Homestar Financial Corporation for going over this with us at the Pinnacle Sales Meeting as well as informing us that Homestar will give $1000 towards a Buyer’s Closing Costs. Contact Denise for more information. Denise.Thomas@HomestarFC.com.
Be the Source of Information for Your Prospects & Get More Business! Thank you to Shawn Delaney for sharing this video & script of what he does – Try it Out & get MORE BUSINESS by helping MIORE PEOPLE! It’s not a pretty polished video yet but it’s out there! Where’s your market video? Your community wants to know! Are you letting your clients know their opportunities? Market Update Video: https://youtu.be/0lZ3haKIMek   I get asked a lot “how is the real estate market in Atlanta Georgia right now?” Well, the market recently shifted and is normalizing! We are seeing days on market where instead of it being 2 to 3 days on the market the home will be on the market maybe 10 to 14 days. As far as inventory right we are currently averaging around 1.4 months but we’re expecting that to slightly go up because a lot of people have been priced out of the market! As far as home prices we don’t see them depreciating down and crashing but we do see a deceleration of appreciation were inside our homes increasing 10 – 25% in one years’ time maybe you’ll see 2 to 3% appreciation on the value. 2-3% appreciation is a healthy market. Will that mean that some homes won’t go under contract right away? No, there will always be homes that are very desirable and priced correctly and they’ll get immediate offers and go under contract fast. There will be some properties that are less desirable or overpriced because it’s been such a hot market and will see those properties be on the market longer and have to make corrections on their asking price. Now is a great opportunity if you’ve been trying to buy a home in the last year and have not been able to! Now could be your opportunity to get a home and not have to pay way over the asking price. Interest rates are up right now but they are expected to stay here and maybe even go up a more but then in the next year or two we should hopefully see rates come back down some and then you could do a refinance to the lower rate. Doing a refi will have a cost but, that could be a lot less expensive than people having to pay way over asking price in this recent market. My Clients looking to sell ask if they missed the time to boat? Now is still a great time to sell as it is still a “sellers market” and will continue to be with low inventory levels expected years to come. So if you just want to know what your property is worth in todays market or what are your options if you are looking for a new home. I am happy to answer any questions. Let me know how I can be of service?
ARA Market Statistics – May 2022: Atlanta REALTORS® Association (ARA), the largest association of its kind in Georgia, released its May 2022 Market Brief on residential housing statistics for 11 area counties in metropolitan Atlanta. The Market Brief, compiled by First Multiple Listing Service (FMLS), provides the only regionally-focused synopsis of monthly sales and home prices for single-family residential properties. The May 2022 Market Brief, compiled by First Multiple Listing Service (FMLS), provides a regionally focused synopsis of monthly sales and home prices for residential properties in Metro Atlanta. This summary covers 11 counties: Cherokee, Clayton, Cobb, DeKalb, Douglas, Fayette, Forsyth, Fulton, Gwinnett, Paulding, and Rockdale. Demand: May residential sales were at 6,817, a decrease of 8.3% from the previous year. Price: Average and median sales prices continue to outpace 2021’s figures, with positive gains. The median sales price in May was $430,000, an increase of 19.4% from last May. The average sales price was $518,500, up 18.0% from the previous year. Supply: Atlanta area housing inventory totaled 8,094 units in May, an increase of 9.5% from May 2021. New listings totaled 8,941, up 6.7% from May 2021 and up 9.2% from the previous month. The month’s supply over a 12-month period increased to 1.2 months.
MX1 Greater Atlanta Community Outreach – July 2022: Please bring school supplies to your Branch for this month’s Community Outreach – children in need of school supplies for August! For more information, contact Katie LuttrellPinnacle@eAGENTweb.com 770-919-8825 x 318.
Max Cares: Condolences to Robin Wilhite-Slay whose Uncle Leo passed away.
Max Cares: Condolences to Sergio Ayala whose grandmother-in-law passed away.
Max Cares: Prayers to Wayne Crowe who is battling cancer.